scholarly journals Sports under Quarantine: A Case Study of Major League Baseball in 2020

2020 ◽  
Vol 10 (1) ◽  
pp. 5
Author(s):  
Kari L. J. Goold ◽  
Reynafe N. Aniga ◽  
Peter B. Gray

This case study entailed a Twitter content analysis to address the pandemic-delayed start to Major League Baseball (MLB) in the shortened 2020 season. This case study helps address the overarching objective to investigate how the sports world, especially fans, responded to MLB played during the 2020 COVID-19 pandemic. The methods investigated the common themes and determined who used predetermined Twitter hashtags. We recorded how many times external links, photos, emojis, and the 30 MLB teams were mentioned in the 779 tweets obtained during 39 days of data retrieval. Results showed that the most common category of tweeted content concerned news reports. Comparable numbers of positive and negative responses to the start of the MLB season were recognized, with a fraction of tweets highlighting COVID-19 impacts on health and modification of play (e.g., cardboard fans). The majority of Twitter users were from media and layperson categories. More inferred males tweeted using the selected hashtags. In exploratory analyses, results indicated that 50.2% of the sample included a link or a photo, and 2.2% of the sample used an emoji. The three most mentioned teams were the Cardinals (N = 51), Marlins (N = 49), and the Yankees (N = 48). The results confirmed the value of social media analysis as a research approach and revealed patterns emerging during a unique pandemic sports and media era.

BMJ Open ◽  
2019 ◽  
Vol 9 (6) ◽  
pp. e029690 ◽  
Author(s):  
Laurence Astill Wright ◽  
Su Golder ◽  
Adam Balkham ◽  
J McCambridge

ObjectivesOn 1 May 2018 minimum unit pricing (MUP) of alcohol was introduced in Scotland. This study used Twitter posts to quantify sentiment expressed online during the introduction of MUP, conducted a thematic analysis of these perceptions and analysed which Twitter users were associated with which particular sentiments.Design and settingThis qualitative social media analysis captured all tweets relating to MUP during the 2 weeks after the introduction of the policy. These tweets were assessed using a mixture of human and machine coding for relevance, sentiment and source. A thematic analysis was conducted.Participants74 639 tweets were collected over 14 days. Of these 53 574 were relevant to MUP.ResultsStudy findings demonstrate that opinion on the introduction of MUP in Scotland was somewhat divided, as far as is discernible on Twitter, with a slightly higher proportion of positive posts (35%) than negative posts (28%), with positive sentiment stronger in Scotland itself. Furthermore, 55% of positive tweets/retweets were originally made by health or alcohol policy-related individuals or organisations. Thematic analysis of tweets showed some evidence of misunderstanding around policy issues.ConclusionsIt is possible to appreciate the divided nature of public opinion on the introduction of MUP in Scotland using Twitter, the nature of the sentiment around it and the key actors involved. It will be possible to later study how this changes when the policy becomes more established.


2020 ◽  
Vol 4 (Supplement_1) ◽  
pp. 694-694
Author(s):  
Tammy Mermelstein

Abstract Preparing for or experiencing a disaster is never easy, but how leaders communicate with older adults can ease a situation or make it exponentially worse. This case study describes two disasters in the same city: Hurricane Harvey and the 2018 Houston Texas Ice Storm and the variation in messaging provided to and regarding older adults. For example, during Hurricane Harvey, the primary pre-disaster message was self-preparedness. During the storm, messages were also about individual survival. Statements such as “do not [climb into your attic] unless you have an ax or means to break through,” generated additional fear for older adults and loved ones. Yet, when an ice storm paralyzed Houston a few months later, public messaging had a strong “check on your elderly neighbors” component. This talk will explore how messaging for these events impacted older adults through traditional and social media analysis, and describe how social media platforms assisted people with rescue and recovery. Part of a symposium sponsored by Disasters and Older Adults Interest Group.


2020 ◽  
Vol 1 (01) ◽  
pp. 14
Author(s):  
Kafita Rusnaya Sari ◽  
Budiyono Pristyadi

This study aims to identify the motivation of honorary teachers who teach and also the reason they have survived to date at SMK Negeri 1 Lamongan. This study uses a qualitative research approach with a case study method. Infoman in this research amounted to six people, the types and sources of data used included primary data. Data retrieval techniques use interviews. The data analysis technique uses 3 stages that is, data reduction, data display (data presentation), and conclusion drawing / verification. The results of this study can be concluded that the work motivation of the internal motivational honorary teacher is the desire to gain recognition. External motivation is good environmental conditions, good supervision, and flexible regulations. The reasons that make honorary teachers survive teaching for tens of years are needs, home distance factors, age factors, and also work environment factors.


Author(s):  
Ali Rahmani ◽  
Alan Chen ◽  
Abdullah Sarhan ◽  
Jamal Jida ◽  
Mohammad Rifaie ◽  
...  

2021 ◽  
Author(s):  
◽  
Leah Johnston

<p>Research problem: The purpose of this case study was to identify the attitudes of reference archivists at Archives New Zealand towards the use of social media. Analysis of the results aimed to determine whether attitudes expressed were affecting the organization’s current use of social media. Methodology: Thematic analysis was employed to identify themes of attitudes expressed by the archivists during semi-structured interviews. In turn content analysis was undertaken to determine Archives New Zealand’s current use of social media. Results: Analysis of the data showed that archivists were able to see the opportunities that the use of social media could bring. Although some concerns were expressed the overall impression given that it would be used in future but first a strategic plan need be put in place. Implications: Although results provide some insight, as a relatively small study it would be beneficial for further research to be undertaken. Additionally, a similar study of user attitudes would provide a more balanced view of the use of social media at Archives New Zealand.</p>


2008 ◽  
Vol 1 (3) ◽  
pp. 384-397 ◽  
Author(s):  
Stephen W. Dittmore ◽  
G. Clayton Stoldt ◽  
T. Christopher Greenwell

This case study explores the use a Major League Baseball team’s organizational weblog. Organizational weblogs are forums for the 2-way exchange of information and commentary between an organization and its publics. Most sport organizations, however, have yet to embrace the weblog as a form of organizational communication. Recent research suggests a greater need to understand how sport organizations might use weblogs to outreach to target audiences from a communications perspective. This study assesses whether readers perceive an organization’s official weblog to be an effective form of 2-way communication and profiles the readers of an organizational weblog based on demographics, consumption patterns, and points of attachment. Results showed that readers perceived the organizational weblog to be highly conversational and effective at communicating organizational commitment. In addition, readers were voracious media consumers of the team’s games, repeat ticket customers, and highly identified, both with the sport and with the team.


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