scholarly journals Destination Personality, Destination Image, and Intent to Recommend: The Role of Gender, Age, Cultural Background, and Prior Experiences

2017 ◽  
Vol 10 (2) ◽  
pp. 87 ◽  
Author(s):  
WooHyuk Kim ◽  
Kristin Malek ◽  
NamJo Kim ◽  
SeungHyun Kim
Keyword(s):  
Cultural Background ◽  
Destination Image ◽  
Prior Experiences

scholarly journals Perceived Sustainable Destination Image: Implications for Marketing Strategies in Europe

2019 ◽  
Vol 11 (22) ◽  
pp. 6466 ◽  
Author(s):  
Arminda Almeida-Santana ◽  
Sergio Moreno-Gil
Keyword(s):  
Sustainable Management ◽  
Cultural Background ◽  
Marketing Strategies ◽  
Destination Image ◽  
Destination Marketing ◽  
Behavioral Characteristics ◽  
Sociodemographic Characteristics ◽  
Logit Analysis ◽  
Tourism Activity

There is currently a growing concern about the consequences of tourism activity on the environment. In this regards, sustainable management is understood as a key element that can help destination marketing organizations (DMOs) to improve a tourist destination’s competitiveness. This study provides some clues about the best way to develop the image and branding of a destination using the concept of sustainable image. Through an analysis of 28,947 tourists from 18 European countries, this paper studies what sociodemographic, cultural, and behavioral characteristics of tourists influence their perception of sustainable destination. The results of the binomial logit analysis show that destination primary and secondary images, motivations, cultural background of tourists, and sociodemographic characteristics are determinant factors explaining the perception of sustainable destination image (SDI). Thus, the fundamental role of segmentation to positioning a destination as a sustainable destination is suggested. The study provides interesting recommendations for DMOs in order to be able to design better marketing strategies focused on destination image.

scholarly journals Endogenous memory reactivation during sleep in humans is clocked by slow oscillation-spindle complexes

2021 ◽  
Vol 12 (1) ◽  
Author(s):  
Thomas Schreiner ◽  
Marit Petzka ◽  
Tobias Staudigl ◽  
Bernhard P. Staresina
Keyword(s):  
Memory Function ◽  
Nrem Sleep ◽  
Stimulus Category ◽  
Learning Material ◽  
Memory Reactivation ◽  
Eeg Recordings ◽  
Surface Eeg ◽  
Function Of Sleep ◽  
Prior Experiences

AbstractSleep is thought to support memory consolidation via reactivation of prior experiences, with particular electrophysiological sleep signatures (slow oscillations (SOs) and sleep spindles) gating the information flow between relevant brain areas. However, empirical evidence for a role of endogenous memory reactivation (i.e., without experimentally delivered memory cues) for consolidation in humans is lacking. Here, we devised a paradigm in which participants acquired associative memories before taking a nap. Multivariate decoding was then used to capture endogenous memory reactivation during non-rapid eye movement (NREM) sleep in surface EEG recordings. Our results reveal reactivation of learning material during SO-spindle complexes, with the precision of SO-spindle coupling predicting reactivation strength. Critically, reactivation strength (i.e. classifier evidence in favor of the previously studied stimulus category) in turn predicts the level of consolidation across participants. These results elucidate the memory function of sleep in humans and emphasize the importance of SOs and spindles in clocking endogenous consolidation processes.

The Quaker, the Primitivist, and the Progressive: Three Cultural Brokers in New Mexico's Quest for Multicultural Harmony

2010 ◽  
Vol 9 (2) ◽  
pp. 243-256 ◽  
Author(s):  
Lynne M. Getz
Keyword(s):  
Native American ◽  
New Mexico ◽  
Common Ground ◽  
Cultural Background ◽  
Cultural Brokers ◽  
Fertile Ground ◽  
Good Will

New Mexicans pride themselves on their ability to bridge multicultural divides. Part of what we are urged to understand as “enchanting” about the Land of Enchantment is its diverse cultural background. Native American, Hispano, and Anglo have existed side by side, at times with remarkable harmony and good will, for nearly two centuries. The Land of Enchantment is not altogether a fantasy. Many New Mexicans have shown an uncanny ability to bridge ethnic divides and find common ground in the interstices between cultures. The soil of New Mexico seems to be fertile ground indeed for producing cultural brokers. Margaret Connell Szasz admits that living in New Mexico makes her particularly attuned to the role of the cultural broker.

scholarly journals Responsible tourism as a strategic marketing tool for improving the negative image of South Africa

2017 ◽  
Vol 9 (5) ◽  
pp. 543-554 ◽  
Author(s):  
Richard George
Keyword(s):  
South Africa ◽  
Destination Image ◽  
Negative Image ◽  
Content Type ◽  
Tourism Management ◽  
Global Perception ◽  
Marketing Tool ◽  
Crime Risk ◽  
Responsible Tourism

Purpose The purpose of this paper is to examine the effect of a destination positioning itself as a responsible tourist destination to improve its image. Design/methodology/approach A review of the literature pertaining to responsible tourism management, crime risk and destination image. Findings This paper observes that responsible tourism policy can help improve the image of destination South Africa. Research limitations/implications This paper provides recommendations for destinations impacted by a negative global perception or being seen as a risky area to travel to, in the context of crime. Originality/value This paper examines the role of responsible tourism management in countering the negative image of crime risk in South Africa. In general, there is a dearth of research on this association.

ANALYSES OF THE COMPETITIVENESS OF NOVI SAD AS A REGIONAL CONGRESS DESTINATION

2009 ◽  
Vol 15 (2) ◽  
pp. 247-256
Author(s):  
Vanja Dragičević ◽  
Tanja Armenski ◽  
Dobrica Jovicic
Keyword(s):  
Destination Image ◽  
Economic Prosperity ◽  
Successful Management ◽  
Competitive Position ◽  
Wide Range ◽  
Novi Sad

On the congress tourism market, especially in Europe where are held the largest number of congress, is extremely high competition between countries for the host role of the large international meetings that bring not only economic prosperity to the country, but can contribute to its destination image. Apart from the traditional congress destinations, many new congress destinations have been appeared on the European tourism market. The convention market worldwide, and especially in Europe with its wide range of traditional and new Meetings and MICE infrastructure, is extremely competitive. Identifying existing competitors as well as potential ones, is an integral part of successful management of tourism (congress) destination. The aim of the study is to analyse the competitive position of Novi Sad as a congress destination by comparison with the major competitors in the region.

Residents as destination advocates: the role of attraction familiarity on destination image

2019 ◽  
Vol 2 (1) ◽  
pp. 55-74 ◽  
Author(s):  
Muhammet Kesgin ◽  
Rajendran S. Murthy ◽  
Linden W. Pohland
Keyword(s):  
Mixed Methods Research ◽  
Research Strategy ◽  
Destination Image ◽  
Target Market ◽  
Content Type ◽  
Resident Perceptions ◽  
Tourism Product ◽  
Local Residents ◽  
Product Assembly

PurposeEmphasizing the role of residents as destination advocates, the purpose of this paper is to investigate the influence of residents’ familiarity with, and, favorability of attractions on destination image.Design/methodology/approachA mixed methods research strategy was employed using 15 individual in-depth interviews and a survey questionnaire with a sample ofn=364. The study utilizes an attraction familiarity index to classify respondents into four groups based on high, average, and low familiarity and examines the characteristics of each in the relationship between informational familiarity, experiential familiarity, and favorability and destination image.FindingsThe study reveals resident perceptions of attractions within the tourism product assembly framework and illustrates the positive relationship between the residents’ level of familiarity with, and favorability of visitor attractions and destination image. Further, the findings also demonstrate the significant role of demographic characteristics such as gender and length of residency in the area. The study findings suggest that temporary residents can function as destination advocates.Research limitations/implicationsEmployees and students from a prominent northeastern university were sampled, representing local residents and temporary residents respectively. While appropriate and fairly representative of the target market for the research questions in this investigation, more work is required to replicate this study utilizing representative samples across different locations.Practical implicationsEvidence from the study indicates the importance of marketing to residents as they serve as destination advocates. In particular, the residents’ familiarity with and favorability of attractions is critical to positive destination image. The research offers insights into the identification of potential segments of residents that require special attention.Originality/valueLimited existing research investigates the role of residents as destination advocates, especially in the context of destinations that lack a primary tourism attraction but have a well-balanced mix of attractions.

The boundary condition of travel satisfaction and the mediating role of destination image: The case of event tourism

2018 ◽  
Vol 25 (2) ◽  
pp. 207-224 ◽  
Author(s):  
IpKin Anthony Wong ◽  
Yueying Hazel Xu ◽  
Xiuchang Sherry Tan ◽  
Huijun Wen
Keyword(s):  
Boundary Condition ◽  
Theoretical Perspective ◽  
Destination Image ◽  
Mediating Effects ◽  
Destination Loyalty ◽  
Mediating Role ◽  
Tourist Satisfaction ◽  
Event Tourism ◽  
Travel Satisfaction

Planned events have been acknowledged to improve the image of a place. Although there are ample studies examining the destination image and tourist behaviors, this research focuses on the mediating effects of different destination images on the linkage between travel-specific event value and destination loyalty. In addition, this study seeks to advance the literature by addressing the mixed findings of event-induced destination image by examining the moderating effect of travel satisfaction. Moderated mediating effects of cognitive and affective destination images as well as the moderated indirect effect of event value are also tested. From a broader theoretical perspective, this study aims to advance the importance of event-induced destination image and the loyalty formation process by demonstrating the boundary condition of a trip based on tourist satisfaction.

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