scholarly journals Innovative Business Models: Emerging Markets Perspective

2018 ◽  
Vol 6 (1) ◽  
pp. 1-2
Author(s):  
Owais Ahmed

Emerging markets opened up humungous investment opportunities across different sectors like telecommunication, utility services, logistics, healthcare, and banking. Marketers invest millions in creating facilities, layout, capital, work force, communication programs, and distribution channels. However, marketers having compatible business model meet success. Business model meeting regional sensitivities, requirements; conform norms, procedures; break even. Therefore, a part from innovative technology, innovative business model create successful venture. The current study would explore various business models in emerging economies like Middle East, India, Kenya. Also, implications, challenges and suggestions would be part of the study.

2021 ◽  
pp. 1-30
Author(s):  
Sonia Mehrotra ◽  
S. Ramakrishna Velamuri

ABSTRACT We study two quick-service restaurant (QSR) chains based on regional ethnic foods that were launched in China and India. The products that these QSR ventures offered had hitherto been sold by fragmented street vendors who typically operated single outlets. Inspired by the successful business models of international QSR brands, these entrepreneurs developed business models to popularize their chosen regional ethnic foods in multiple new regions and grew their organizations to 1,400 and 300 outlets in China and India, respectively. We build on the recently coined concept of ‘secondary’ business model innovation (SBMI), which is based on inter-organizational learning, break down its constituents into creative and imitative, specify the mechanisms through which it is achieved, and propose that it is a specific case of the more general construct of creative imitation.


Author(s):  
A. Bereznoi

The article starts analysis from the recent trend of fast growing importance of emerging markets for Western TNCs and the related shifts in the geography of their foreign investment activities. Despite this visible investment boom the actual performance of many TNCs in emerging markets has not met their expectations and a number of major players have already lost enormous sums of money. The author argues that one of the main reasons is the obvious desire of Western firms to adopt their domestic business models in the new structurally different environment which is frequently rejecting them as inefficient. Special attention is given to business model definition which, according to the author’s concept, should include three fundamental characteristics: (1) mechanism of value creation and delivery to the target client group, (2) mechanism of profit generation, and (3) mode of maintaining sustainable balance between two mechanisms above on the basis of the given resources and processes and simultaneous creation of sustainable competitive advantages. An attempt is made to disclose why business models, quite successful in the developed market economies, are often failing when TNCs try to transfer them unchanged to the emerging markets. The author explores the main directions of effective business models’ re-engineering bringing them in line with the specifics of local economic environment. These include significant product adaptation and related re-orientation to the new customer segments, re-building of local supply chain, distribution, and even financial infrastructure. The author also draws attention to the new features of TNCs’ global organization emerging under the conditions of simultaneous deployment of multiple business models in various host economies.


2020 ◽  
Vol 23 (5) ◽  
pp. 661-666
Author(s):  
Fu-Sheng Tsai ◽  
Cheng-Hung Tsai ◽  
Chi-Wei Liu ◽  
Chia-Hsun Lin ◽  
Chih-Hsiang Chang

Even for industries that are traditionally being perceived as ‘traditional,’ such as the food and agriculture ones, business models and its innovations are critical for the industries’ sustainable development. Nine interesting articles in this special issue are reviewed with sincere prospections that might push the research and practical frontiers further. Suggestions in cross-level investigations, international and diverse contexts and research practices, as well as the interactive, dynamic, and evolutionary intersections between the technological and managerial sub-systems of food and agribusiness model innovations are discussed.


2016 ◽  
Vol 10 (2) ◽  
pp. 105-124 ◽  
Author(s):  
Sunil Sharma ◽  
Mukund R. Dixit ◽  
Amit Karna

Purpose Firms take design leaps when they imitate an established business model developed either by another firm or in another market to create business opportunities. While recent research has suggested the use of contextual intelligence for imitation, the exact process of adaptation of a business model is not fully understood. The purpose of this paper is to outline the process through which an emerging market firm adapts a developed market business model for creating business opportunities in the local market. Design/methodology/approach This paper investigates the journey of Air Deccan, the pioneer low-cost airline in India, from its founding until its successful adaptation of a (Western) business model and eventual failure. The authors use a qualitative case-based approach to study business model adaptation. Findings The authors find that adaptation involves the incorporation of following design features: novelty to overcome problem of institutional voids, elasticity to exploit unexpected increase in demand and efficiency to serve large volumes. Based on the evidence, the authors suggest the introduction of global efficiency measures as the boundary conditions of business model adaptation in emerging markets. Research limitations/implications The paper contributes to the literature on business models by suggesting elasticity as a unique design feature relevant for emerging markets. This paper provides granular understanding of business model toxicity. Practical implications Entrepreneurs and managers – looking to enter emerging markets through opportunity creation – should focus on providing contextually novel design features in the adapted business model. The authors also caution practitioners against the perils of toxicity arising out of combining contextual novelty with efficiency. Originality/value Recent literature suggests that multinationals need contextual intelligence to successfully monetize their investment in emerging economies. This paper provides rich description of the challenges faced by entrepreneurs in emerging markets, local innovations used to overcome them and boundary conditions.


2021 ◽  
Vol 36 (4) ◽  
pp. 43-50
Author(s):  
Olaf Drusche ◽  
Stefanie Krause ◽  
Jürgen Kretschmann ◽  
Helmut Mischo ◽  
Anna Luiza M. Ayres da Silva

Mining is known to cause high ecological and social impacts. Thus, it has a paramount role in terms of supporting sustainable development, especially in developing or emerging economies. How can sustainability-oriented business model innovations redefine the raw materials sector and improve the sustainability performance?


Author(s):  
Iva Vojinović ◽  
Dušan Barać ◽  
Ivan Jezdović ◽  
Milica Labus ◽  
Filip Jovanović

This chapter will foster the understanding of the structure of business model elements in Internet of things field. Business model provides an efficient way to analyze, understand and manage strategically oriented goals for one or more stakeholders in order to create some value for end-users, but in the Internet of things there is not clear path for its development. An approach that will be used is the generally accepted principle of forming business model, Canvas template, which is a strategic template for understanding the relation between key partners, key activities, customers and clients, key resources, value proposition for customers in the form of products or services, relationships with customers, sales and distribution channels, cost structure, income flow. Presented is an integrated model with main aspects that should be covered when it comes to the Internet of things business model development, combining Canvas template, inside organizational structure and ecosystem restrictions.


2022 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Paolo Pietro Biancone ◽  
Valerio Brescia ◽  
Federico Lanzalonga ◽  
Gazi Mahabubul Alam

PurposeThis paper aims to explore the literature on vertical farming to define key elements to outline a business model for entrepreneurs. The research aims to stimulate entrepreneurship for vertical farming in a smart cities' context, recognising urban agriculture as technology to satisfy increasing food needs.Design/methodology/approachThe research conducts a structured literature review on 186 articles on vertical farming extracted from the Scopus. Moreover, the bibliometric analysis revealed the descriptive statistics on this field and the main themes through the authors' keywords.FindingsDifferent perspectives showed the multidisciplinary nature of the topic and how the intersection of different skills is necessary to understand the subject entirely. The keywords analysis allowed for identifying the topics covered by the authors and the business model's elements.Research limitations/implicationsThe research explores a topic in the embryonic stage to define key strands of literature. It provides business model insights extending George and Bock's (2011) research to stimulate entrepreneurship in vertical farming. Limitations arise from the sources used to develop our analysis and how the topic appears as a frontier innovation.Originality/valueOriginality is the integration of literature strands related to vertical farming, highlighting its multidisciplinary nature to provide a holistic understanding of the themes. In smart cities' context, innovations allow traditional business models to be interpreted in a novel perspective and revealed the elements for transforming vertical farming from innovative technology to an effective source of food sustenance. Finally, the paper suggests a new methodology application for the analysis of word clusters by integrating correspondence analysis and multidimensional scaling analysis.


2020 ◽  
pp. 246-267
Author(s):  
Iva Vojinović ◽  
Dušan Barać ◽  
Ivan Jezdović ◽  
Milica Labus ◽  
Filip Jovanović

This chapter will foster the understanding of the structure of business model elements in Internet of things field. Business model provides an efficient way to analyze, understand and manage strategically oriented goals for one or more stakeholders in order to create some value for end-users, but in the Internet of things there is not clear path for its development. An approach that will be used is the generally accepted principle of forming business model, Canvas template, which is a strategic template for understanding the relation between key partners, key activities, customers and clients, key resources, value proposition for customers in the form of products or services, relationships with customers, sales and distribution channels, cost structure, income flow. Presented is an integrated model with main aspects that should be covered when it comes to the Internet of things business model development, combining Canvas template, inside organizational structure and ecosystem restrictions.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Natasha Saqib ◽  
Mir Shahid Satar

Purpose Emerging markets are witnessing rapid changes in their economy owing to the ongoing liberalization and globalization. India, as one of the emerging markets in south Asia, is also experiencing a dramatic change in its business ecosystem. This poses huge opportunities to the companies, both start-ups and established ones. In this direction, the business model innovation offers a strategic renewal mechanism. The study aims to explore the practices of an online transport network company (OLA) creating a distinctive place for itself in Indian taxi service sector. Design/methodology/approach Methodologically, an exploratory case study of an India-based online transport company (OLA) business model innovation is reported. Findings This paper reveals that OLA has been able to gain competitive advantage in the Indian emerging market by developing an innovative business model with its distinctive features of personalised customer service, asset sharing, usage-based pricing, collaborative ecosystem, agile and adaptive organising and successful expansion strategies. Research limitations/implications This study adds to current knowledge concerning the theoretical foundations and antecedents of business model innovation as a competitive advantage. The paper is explorative in nature because the analysis is mostly based on literature review. Furthermore, in consideration of the analysis of business model of a single company, further research is required to generalize the results. Practical implications The understanding of the intricacies of business model innovation can be of great concern to existing and prospective managers and entrepreneurs of emerging markets. Originality/value The paper discusses the features of innovative business models and how firms can make their business models more relevant to the competitive markets. As such, the study is hopeful to aid practitioners engaged in the pursuit of beating the competition with innovation driven business models.


Author(s):  
Iva Vojinović ◽  
Dušan Barać ◽  
Ivan Jezdović ◽  
Milica Labus ◽  
Filip Jovanović

This chapter will foster the understanding of the structure of business model elements in Internet of things field. Business model provides an efficient way to analyze, understand and manage strategically oriented goals for one or more stakeholders in order to create some value for end-users, but in the Internet of things there is not clear path for its development. An approach that will be used is the generally accepted principle of forming business model, Canvas template, which is a strategic template for understanding the relation between key partners, key activities, customers and clients, key resources, value proposition for customers in the form of products or services, relationships with customers, sales and distribution channels, cost structure, income flow. Presented is an integrated model with main aspects that should be covered when it comes to the Internet of things business model development, combining Canvas template, inside organizational structure and ecosystem restrictions.


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