scholarly journals Compulsive buying and credit card misuse among credit card holders: The roles of self-esteem, materialism, impulsive buying and budget constraint

2014 ◽  
Vol 10 (1) ◽  
Author(s):  
Nor Asiah Omar ◽  
Ruzita Abdul Rahim ◽  
Che Aniza Che Wel ◽  
Syed Shah Alam
2016 ◽  
Vol 10 ◽  
pp. 75-87 ◽  
Author(s):  
Kelmara Mendes Vieira ◽  
Marta Olivia Rovedder de Oliveira ◽  
Franciele Inês Reis Kunkel

2018 ◽  
Vol 7 (10) ◽  
pp. 5570
Author(s):  
Made Santika Putra ◽  
I Wayan Santika

Technological advances create a new paradigm in the business world. The rapid development of internet usage will have a positive impact for online business in Indonesia. One of the most desirable consumer behavior by marketers who use online media is the impulsive purchase behavior. This study aims to determine the effect of gender, attractiveness of promotion and ownership of credit cards against impulsive buying behavior online. This research was conducted in Denpasar City involving 60 respondents through purposive sampling method. This method was chosen because it is not known exactly the number of population. Data were collected through questionnaires. Data analysis technique used is multiple linear regression analysis technique.The results of this study found that gender positively and positively affects online impulsive buying behavior, promotional appeal positively and significantly affects online impulsive buying behavior and credit card ownership positively and significantly affects online impulsive buying behavior. Marketers are expected to be more accurate in determining market segmentation, more creative in promoting and able to provide convenience and convenience in the payment process when shopping online. Keywords: gender, attraction of promotion, credit card ownership, impulsive buying behavior.


2012 ◽  
Vol 4 (4) ◽  
pp. 48-60
Author(s):  
Eun-Jung Lee ◽  
Seung Sin Lee ◽  
JungKun Park

An increase in e-commerce activity has both positive and negative consequences for consumers. The ease with which experienced online shoppers can access a broad assortment of goods and services are likely to contribute to compulsive buying behavior is an example of this. Although researchers have examined factors related to offline compulsive buying, little is known about online compulsive buying behavior. This study examines the influence of perceived skill and knowledge, facilitating conditions, attitude toward online shopping, and actual online purchasing behavior on the tendency to engage in compulsive buying online. The moderating effect of self-esteem is examined as well. As expected, active online shopping coupled with low esteem may potentially lead to a tendency to engage in compulsive online shopping.


2019 ◽  
Vol 21 (6) ◽  
pp. 1448-1465 ◽  
Author(s):  
A. S. Suresh ◽  
Anindya Biswas

Compulsive Buying occurs when a person indulges in excessive purchasing overcome by social pressures and negative emotions. The main objective in this study is to garner insights into this issue from a marketing perspective and also to understand whether the millennial’s preference to avoid social contact physically but to crave for it in a virtual space has an impact. Conducted over a seven-month period with data collected and analyzed from 202 respondents in Bangalore, the study revealed that emotions like loneliness, depression, low self-esteem and anxiety encourage the respondents to go ahead and maintain relationships in a virtual space rather than engage in face-to-face interactions. Furthermore, it was realized that the growing Internet Addiction can also be positively related to online Compulsive Buying. This study is of high significance as it allows marketers to reach out and capture that segment of elusive customers who are always online and are guaranteed to make a purchase. Therefore, allowing companies can align their marketing strategies accordingly develop products and services, resulting in better sales revenues and repeat purchases.


Design Issues ◽  
2017 ◽  
Vol 33 (4) ◽  
pp. 83-91 ◽  
Author(s):  
Clemens Thornquist

Conspicuous consumption of products is problematic for the development of a sustainable relationship to cultural and natural resources. Drawing on an emotional design approach, this study explores emotional conditions involved in the buying phase of socially visible products used in a typically expressive consumption activity. Through an extreme character approach, impulsive and compulsive buying is explored to expose principal and generic emotional conditions in the drive for new design products. The study demonstrates a range of primary negative emotional conditions or emotional fluctuations related to anxiety, mood, and self-esteem in the buying of appearance-related products. In conclusion, to achieve a more sustainable consumer relationship with fashion-conditioned material goods, the study reveals a need for unemotional design to acquire emotional detachment, rather than design to acquire emotional attachment.


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