Is Multichannel Integration in Retailing a Source of Competitive Advantage?

Author(s):  
Daniela Andreini ◽  
Giuseppe Pedeliento

Multichannel integration in retailing is the ability of retailers to combine physical infrastructures (stores) and virtual channels (catalogues, Internet, and mobile shopping) in order to sell and distribute products and the related post-sales services. The purpose of this chapter is to investigate how shoppers perceive three different multichannel integration models in retailing: independent, database, and full-integrated models. The results of a qualitative enquiry and a quantitative survey reveal that when consumers choose among different multichannel retailers, the retailer's brand reputation, the experience with other shopping channels of the same retailer, and the Website design are the most cited factors influencing their purchasing decision. Even though findings disclose that respondents do not perceive multichannel integration as a driver of their shopping choices, the qualitative data indicates the existence of a respondents' attitude towards the multichannel integration, measured in this chapter through an exploratory and a confirmatory factor analysis in the quantitative survey.

Author(s):  
Novi Trisnawati ◽  

The existence of SMEs has an important role in improving people's living standards, as well as in economic development. The purpose of this study is to analyze the confirmatory factors of competitive advantage, learning organization and SME performance. Analysis of the data used in the study using confirmatory factor analysis (CFA) techniques, the results of the study show that the learning organization of SMEs in this study was formed by indicators of system thinking development, mentality model development, personal skills, teamwork and flexibility and indicators that are considered to have the greatest contribution. or the most powerful form of learning organization variable is teamwork. The competitive advantage of SMEs is formed by indicators of resources adding positive value, resources are unique or rare, resources are difficult to imitate and resources cannot be replaced by other sources and indicators that are considered to have the largest or strongest contribution to form competitive advantage variables are difficult resources. imitated. The performance of SMEs is formed by indicators of financial performance, innovative performance, production performance and marketing performance and the indicator that is considered to have the largest or strongest contribution in shaping the performance variable of SMEs is financial performance.


2019 ◽  
Vol 13 (3) ◽  
pp. 600-615 ◽  
Author(s):  
David Perkins ◽  
Gita Mathur ◽  
Kam Jugdev

Purpose The purpose of this paper is to draw on the resource-based view of the firm from strategic management and apply it to a study of competitive advantage in the project management context. Confirmatory factor analysis (CFA) is used to examine the factors that constitute strategic characteristics of project management resources and outcomes of the project management process. Design/methodology/approach This study gathered data from 437 North American project management professionals using an existing survey tool from prior research involving a smaller sample. Findings The final model derived from CFA demonstrated construct validity, meaning acceptable convergent and discriminant validity. It showed only minor differences from a prior exploratory factor analysis (EFA). The final model consisted of two factors representing valuable project management characteristics, one factor representing rare project management characteristics, one factor representing inimitable project management characteristics, three factors representing organizational support for project management assets, one factor representing project-level performance and one factor representing firm-level performance. Research limitations/implications Limitations of the study include self-report bias and the use of a panel for data collection. Practical implications This study draws managerial attention to project management characteristics that constitute a source of competitive advantage. Originality/value The study validates a survey tool from previous research, reflects few deviations from factor structure of the prior EFA, and sets the stage for future research to elaborate on the conceptual model. It extends understanding of the characteristics of project management assets that lead to a firm’s competitive advantage.


2020 ◽  
Vol 10 (5) ◽  
pp. 187
Author(s):  
Innocent Kwame Bedi ◽  
Hasso Kukemelk

This study is part of a project investigating school heads’ practices and factors influencing them. The dearth of empirical research on school heads’ practices, their perceived stressfulness and how enjoyable practices performed are necessitated this study. School heads’ practices were examined using a convenient sample of senior high school heads and assistants in Ghana with appropriate statistical tools (exploratory factor analysis, confirmatory factor analysis and multinomial logistics regression). The findings revealed 22 activities that defined school heads’ practices. Regarding those activities, ‘organising information sessions with parents’ and ‘cooperating with organisations’ were least performed while activities related to counselling and administration, which were perceived as stressful, were performed equally. In total, practices perceived as stressful and enjoyable were performed more, while practices enjoyed significantly influenced the performance of practices in general. In practice, the knowledge of stressful and enjoyable practices guarantees the initiation of a suitable coping strategy than being ignorant, thereby improving school leadership and the health of school heads.


1970 ◽  
Vol 20 (3) ◽  
Author(s):  
Samuel Aryee ◽  
Wing Keung Wong

Underpinned by Fishbein and Ajzen's (1975) theory of reasoned action, this study examined some factors that influence the formation of the attitudinal constructs of affective union commitment, calculative union commitment and union satisfaction among a sample of unionised e1nployees (N=426) in Singapore. Data was obtained with the aid of structured questionnaires. IISREL 7 confirmatory factor analysis provided weak support for the distinctiveness of the three attitudinal constructs. Results of regression analysis revealed that the model explained different amounts of the variance in the attitudinal constructs. Furthermore, although union instrun1entality and union communication there related to all three attitudinal constructs, in general the independent variables where differentially related to the three constructs. For example, union socialisation was related to affective union commitment while procedural justice was related to affective union commitment and union satisfaction, and distributive justice sas related to union satisfaction and calculative union commitment. Limitations of the study, directions for future research and implications of the findings are discussed


2017 ◽  
Vol 2 (2) ◽  
pp. 26
Author(s):  
Muhajir Muhajir

This study attempts to examine the factors influencing the school climate (Interaction, Facilities of school, and Feeling of Trust). The study used sample of 212 students of Indonesian School of Kuala Lumpur (SIK). The Confirmatory Factor Analysis (CFA) was conducted to investigate the correlation among the factors. The result of this study found the interrelated between the dimensions of school climate


Author(s):  
Shalini N. Tripathi ◽  
Masood H. Siddiqui

Mobile advertising is a powerful tool for direct and interactive marketing. However effective marketing requires examining consumers’ psyche. This study proposes a hierarchical utility package (in the consumers’ perception) with reference to mobile advertising, thus enhancing its acceptance. Confirmatory factor analysis revealed four consolidated utility dimensions (with reference to mobile advertising). Binary logistic regression was used to create a hierarchical utility package with respondents giving the highest priority to Customization rather than Location based messaging, followed by Incentives and Session based messages. By incorporating the utility package in the mobile advertising format, mobile advertisers can ensure greater acceptance and develop competitive advantage.


2018 ◽  
Vol 6 (2) ◽  
pp. 14
Author(s):  
Bambang Triputranto

Rendahnya keunggulan bersaing (Competitive Advantage) merupakan masalah yang dihadapi oleh Politeknik Pos Indonesia, dikarenakan Brand Image-nya, dapat dilihat dari peringkat Politeknik yang dikeluarkan oleh TeSCA. Brand Image merupakan masalah penting untuk diteliti karena berkaitan dengan kepercayaan stakeholder pada merek tersebut. Customers Value dan Customers Satisfication adalah solusi yang dapat menyelesaikan permasalahan Brand Image dan merupakan variable yang akan diteliti dalam tesis ini, dengan menggunakan metode analisis SEM dan jumlah sample sebanyak 350 Mahasiswa. Metode penelitian kualitatif (Deskriptif dan Verifikatif) yang akan digunakan dalam penelitian ini. Untuk menguji validitas dan reabilitas dilakukan pengukuran model dengan Confirmatory Factor analysis (CFA) sedangkan teknis analisa data menggunakan Structural Equation Modelling (SEM). Hasil penelitian menujukan terdapat pengaruh Customers Value, dengan mediasi Customers Satisfication berpengaruh terhadap Brand Image Politeknik Pos Indonesia, diperoleh hasil output berupa t-value sebesar 12,11. Hasil t-value yang ditunjukkan oleh hipotesis 3 adalah lebih besar dari 1.96, maka dapat disimpulkan bahwa variabel customer value berpengaruh positif terhadap brand image secara signifikan dengan mediasi Customers Satisfication dari mahasiswa, maka disimpulkan bahwa semakin tinggi customer value dengan Customers Satisfication yang dirasakan mahasiswa, maka brand image akan semakin baik pula.


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