Promoting America

2017 ◽  
pp. 270-286 ◽  
Author(s):  
Lisa T. Fall ◽  
Charles A. Lubbers
Keyword(s):  
United States ◽  
College Students ◽  
College Student ◽  
The United States ◽  
Student Perspectives ◽  
International Tourism ◽  
Tourism Destination ◽  
Domestic Student

The purpose of this study is to illustrate how college student perspectives with regard to promoting the United States as an international tourism destination can be fruitful for destination communication managers. This chapter presents the results of a survey of 691 foreign and domestic college students and identifies categories of terms to describe America that these students reported. The term categories are also examined to see if the respondents' year in school, gender or foreign/domestic student status impacts their identification of terms. The findings offer suggestions for campaign themes that support or run contrary to images currently held by the respondents.

Promoting America

2017 ◽  
pp. 973-989
Author(s):  
Lisa T. Fall ◽  
Charles A. Lubbers
Keyword(s):  
United States ◽  
College Students ◽  
College Student ◽  
The United States ◽  
Student Perspectives ◽  
International Tourism ◽  
Tourism Destination ◽  
Domestic Student

The purpose of this study is to illustrate how college student perspectives with regard to promoting the United States as an international tourism destination can be fruitful for destination communication managers. This chapter presents the results of a survey of 691 foreign and domestic college students and identifies categories of terms to describe America that these students reported. The term categories are also examined to see if the respondents' year in school, gender or foreign/domestic student status impacts their identification of terms. The findings offer suggestions for campaign themes that support or run contrary to images currently held by the respondents.

An Assessment of the Cues College Students Interpret From a Sexual Partner to Determine They Are Refusing

2021 ◽  
pp. 088626052199793
Author(s):  
Tiffany L. Marcantonio ◽  
Danny Valdez ◽  
Kristen N. Jozkowski
Keyword(s):  
United States ◽  
College Students ◽  
Sexual Partner ◽  
Online Survey ◽  
The United States ◽  
Sexual Partners ◽  
Sexual Scripts ◽  
Nonverbal Cues ◽  
Sexual Experiences ◽  
Verbal Cues

The purpose of this study was to assess the cues college students use to determine a sexual partner is refusing vaginal-penile sex (i.e., refusal interpretations). As a secondary aim, we explored the influence of item wording ( not willing/non-consent vs refusal) on college students’ self-reported refusal interpretations. A sample of 175 college students from Canada and the United States completed an open-ended online survey where they were randomly assigned to one of two wording conditions ( not willing/non-consent vs refusal); students were then prompted to write about the cues they used to interpret their partner was refusing. An inductive coding procedure was used to analyze open-ended data. Themes included explicit and implicit verbal and nonverbal cues. The refusal condition elicited more explicit and implicit nonverbal cues than the not willing/non-consent condition. Frequency results suggested men reported interpreting more explicit and implicit verbal cues. Women reported interpreting more implicit nonverbal cues from their partner. Our findings reflect prior research and appear in line with traditional gender and sexual scripts. We recommend researchers consider using the word refusal when assessing the cues students interpret from their sexual partners as this wording choice may reflect college students’ sexual experiences more accurately.

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