Media Literacy and Framing of Media Content

2020 ◽  
pp. 73-87
Author(s):  
Zuhal Akmese
Keyword(s):  
Media Literacy ◽  
Social Life ◽  
Media Production ◽  
Media Content ◽  
Framing Analysis ◽  
Media Institutions ◽  
Critical Media ◽  
Technological Developments ◽  
The Media ◽  
Effects Of Media

Communication is one of the areas most affected by technological developments. This change in the field of communication affects society in all its dimensions. Today, the media, which has become a force that affects, changes, and transforms social life in a serious way, is one of the most important elements of socialization. Media literacy is an extremely important concept to understand the functioning and policies of media institutions to ensure that individuals are not exposed to the manipulative effects of media production and to be able to analyze media content accurately. This study focuses on how media content is framed by addressing media and media literacy from a holistic perspective and emphasizes the importance of media literacy in analyzing these frameworks. In this context, the concept of media literacy is discussed in detail and how a sample news about media production is constructed in the context of critical media literacy is analyzed by the method of framing analysis.

scholarly journals Educating the Precariat: Intern Labour and a Renewed Approach to Media Literacy Education

2015 ◽  
Vol 13 (2) ◽  
pp. 526-532 ◽  
Author(s):  
Doug Tewksbury
Keyword(s):  
Media Literacy ◽  
Literacy Education ◽  
Creative Industries ◽  
Media Production ◽  
Media Content ◽  
Media Literacy Education ◽  
The Media ◽  
The Creation ◽  
Literacy Educators

As internships have become more common in the production of media content, the media literacy movement has been neglectful in addressing the role of labour in general and internship labour in particular as a necessary component in deconstructing media content. This paper argues that media literacy educators should teach citizens to understand not just the content and grammar of media production, but also the labour conditions that underlie the creation of this content, with internships being among the most exploitative development in recent years and representative of a larger issue of worker precarity. The paper concludes with a call for reforms to media literacy pedagogy to address workers’ rights and dignity in media and creative industries.  

“Germany in ruins”. Framing new political movements in Germany in the Polish opinion-forming press

2019 ◽  
Vol 15 (1) ◽  
pp. 97-119
Author(s):  
Karol Franczak
Keyword(s):  
Social Life ◽  
Public Affairs ◽  
New Right ◽  
Political Movements ◽  
Framing Analysis ◽  
Critical Perspective ◽  
Social Phenomena ◽  
The Public ◽  
The Media ◽  
Contemporary Media

Abstract One of the main goals of contemporary media, along with the experts and professionals, who speak in them, has been to explain complex issues and provide the audience with clear descriptions of social reality. This is mostly achieved by the production of ideologically useful interpretative schemes that facilitate understanding of the issues present on the media agenda. An important strategy of shaping the public opinion in the way in which public affairs and the activity of social life participants is framed. Analyses of such practices have been conducted for over thirty years within various research approaches collectively referred to as framing analysis. This research provides several arguments helping one to develop a more critical perspective on the representations of social phenomena dominant in the media and discourses of symbolic elites (e.g. opinion writers, academics, experts, journalists, politicians), along with the analyses of the origin of such phenomena, moral judgements and preferred "corrective policies". One of the phenomena defined by the media in Europe as the most important one for the past several years, is the so-called "New Right". The aim of the paper is to analyse the interpretative schemes used by the journalists of four Polish opinion-forming weeklies and to describe the activity of its German manifestation – the Patriotic Europeans Against the Islamisation of the Occident (Pegida) social movement and the Alternative for Germany party (AfD).

Towards professional and ethical balance: insights into application strategy on media literacy education

Kybernetes ◽  
2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Miftachul Huda ◽  
Azmil Hashim
Keyword(s):  
Media Literacy ◽  
Golden Rule ◽  
Literacy Education ◽  
Media Technology ◽  
Negative Effects ◽  
Content Type ◽  
Media Literacy Education ◽  
The Media ◽  
Effects Of Media ◽  
The Way

PurposeMedia literacy education is knowingly contributed to give insights in facilitating the interaction and communication, and thus enabling to understand the way we look at the world around us. However, the challenging issues emerged around need to take serious consent towards engaging the professional and ethical balance in the context of application strategy on media literacy education. This paper attempts to examine in addressing the ability with substantial foundation to recognize and understand between its benefit and its impacts assigned with analysing and evaluating the media engagement.Design/methodology/approachThis paper proposes the theoretical framework guideline with particular emphasis on empowering both professional and ethical dimensions relating to the media literacy and education to be keenly adhered to as a golden rule in media literacy, education and practice.FindingsThe findings reveal that such a marriage between the ethical dimensions and professional skills would promote the good of individuals, groups and broader society by addressing the inherent negative effects of media technology and practice. Consequently, the model would contribute to broader societal goodness and peaceful coexistence.Originality/valueThe professional and ethical balance being proposed here is necessary to reconsider the way and manner along with media technology tools utilized across different cultures with expressing the purpose of promoting appropriate and wise usage for the sustainable positive benefit of mankind at all times.

scholarly journals ANALISIS FRAMING DALAM PEMBERITAAN MEDIA

2018 ◽  
Vol 3 (2) ◽  
Author(s):  
Muzakkir Muzakkir
Keyword(s):  
Content Analysis ◽  
Discourse Analysis ◽  
Social Construction ◽  
Analysis Approach ◽  
Media Content ◽  
Framing Analysis ◽  
Media Content Analysis ◽  
The Media

Framing analysis is the latest version of the discourse analysis approach, especially for analyzingmedia texts. Framing analysis as a method of media content analysis, classified as a new version.It evolved in unison with the views of the constructors. This paradigm has its own position andoutlook towards the media. News in the view of social construction, is not an event or fact in areal sense. Here reality is not just simply taken for granted as news. It is a product of interactionbetween journalists and facts. In the process of internalization of journalists hit by reality. Realityis observed by journalists and absorbed in the consciousness of journalists. In the process ofexternalization, journalists throw themselves into meaningful reality. Conceptions of facts areexpressed to see reality. The result of the news is the product of the process of interaction anddialectics. There are two aspects to framing that, First; pick facts, second; write down facts.Keywords: Framing Analysis, Newspaper Frame, Impact of News

The Transformation of Literacy and Media Literacy

2022 ◽  
pp. 363-380
Author(s):  
Hacer Dolanbay
Keyword(s):  
Media Literacy ◽  
Basic Skills ◽  
Literacy Skills ◽  
Technological Developments ◽  
The Media ◽  
The Way ◽  
Age Of Information

Whether we call it the age of information, the age of digitalization, or the informatics, this century is an era in which rapid technological developments are taking place and will continue without stopping. The importance of using the media consciously and appropriately is increasing by reducing the effects of the media on individuals with many positive and negative characteristics. Having media literacy skills, which is one of the basic skills of the new century, is important in learning how tool live with the media. Becoming a conscious media consumer and producer, the way to realize the reality in the media is to have media literacy skills which is one of the basic skills of the new century. This chapter is mainly aimed at studying the dynamics that makeup media literacy and media literacy skills. How the century has transformed to meet the needs of its students will be highlighted within the context of media literacy. Then, the chapter will be completed by explaining how media literacy is reflected in pedagogy with examples suitable for different courses and levels.

scholarly journals Ecological perspectives and children’s use of the Internet: exploring micro to macro level analysis

2015 ◽  
Vol 3 (2) ◽  
pp. 32-53 ◽  
Author(s):  
Brian O’Neill
Keyword(s):  
Social Life ◽  
Ecological Model ◽  
Evidence Base ◽  
The Internet ◽  
Media Technologies ◽  
The Media ◽  
Use Of The Internet ◽  
The Many ◽  
The One ◽  
Effects Of Media

Age-old debates on children’s encounters with media technologies reveal a long, fractured and contentious tradition within communication and media studies. Despite the fact there have been studies of effects of media use by children since the earliest days of broadcasting, the subject remains under-theorised, poorly represented in the literature and not widely understood in media policy debates. Old debates have intensified in relation to the study of children and the internet. Pitted between alarmist accounts of risks, excessive use and harmful effects on the one hand and the many accounts about "digital natives" and the transformational power of technology is the empirical project – represented by EU Kids Online among others – of building an evidence base for understanding the evolving environment for youth online engagement. In this paper, I situate that body of work in an ecological context, both in the sense of the Bronfenbrenner’s bio-ecological model that has been so important in the new sociology of childhood, as well as in the more loosely defined theoretical approach of media ecology. The latter tradition, associated primarily with McLuhan and later Postman, frames the media environment as a complex interplay between technology and society in which modes of communication and mediated interaction fundamentally shape human behaviour and social life. These strands offer the basis for framing some of the issues of evidence-based policymaking relating to internet governance, regulation and youth protection online.

scholarly journals From Traditional to New Media - Pmi (Public Media Institution Radio Television of Vojvodina) Rtv of Vojvodina in Step with the 21st Century and Media Literacy

2017 ◽  
Vol 10 (2) ◽  
pp. 291
Author(s):  
MsC Sonja Kokotović ◽  
PhD Miodrag Koprivica
Keyword(s):  
New Media ◽  
Digital Media ◽  
Media Literacy ◽  
Regular Education ◽  
Media Technologies ◽  
Internet Users ◽  
Public Media ◽  
Technological Developments ◽  
The Media ◽  
Made In

Today, digital media technologies enable faster reaching the necessary information and placement information that are important to the user, quickly and easily using new communication channels available to everyone around the world. Internet mainly compared with the "information buffet" from which users take as much information as he is when he needs to. This information can be used for information, education, entertainment, advertising, sales, and other aspects of the business. As we live in the age of new media, which enabled the creation and exchange a wide variety of content, including the content of traditional media such as those produced by JMU broadcasting a large number of Internet users, researchers influence of the media warn of increase dependence on the media, especially new and the need to create the institutional basis for the introduction of media education in the regular education program. Gradual influence of new media people indirectly determine the meaning of life, because it is believed that two-thirds of our waking time with the media or with media and other activity. This work will define terms such as Internet, communications, new media, media literacy, social media, media content, but ... I will analyze the expectations and challenges that we accelerated technical and technological developments made in terms of the Internet and other forms of electronic promotions.

scholarly journals TOO MANY COOKS: TRUSTING NEW VOICES IN ONLINE CULINARY ADVICE

2019 ◽  
Vol 2019 ◽  
Author(s):  
Katherine Kirkwood
Keyword(s):  
Media Literacy ◽  
Online News ◽  
Critical Media Literacy ◽  
Food Literacy ◽  
Mainstream Media ◽  
Food And Nutrition ◽  
Critical Media ◽  
Australian Case ◽  
The Media ◽  
Food Media

Digital technology is becoming increasingly enmeshed in the everyday practices of cooking and eating (see Lewis 2018; Kirkwood 2018). In negotiating the increasingly complex web of culinary information online users need to remain vigilant about the voices and perspectives they turn to for food and nutrition advice. In examining which online sources are trustworthy, this paper adds to the scholarship that highlights how the growing industrialisation of food negatively impacted food literacy (Pollan 2006; Vileisis 2008). In relation to digital food media, Lewis (2018, 214) argues that “food citizens increasingly require a critical media literacy…”. This is important considering that consumers are more likely to turn to the media than nutrition professionals for advice (Contois and Day 2018, 16). This paper builds on Lewis’ (2018) calls for greater critical media literacy Through textual analysis of online news and popular commentary, this paper examines the two Australian case studies of Australian celebrity chef Pete Evans and fraudulent wellness advocate Belle Gibson. These examples highlight risks associated with online culinary information and provide contrasting perspectives on credibility and trustworthiness. Evans leverages mainstream media exposure and experience as a chef to establish credibility for his online channels where he explores his alternative culinary views more extensively. Gibson’s reputation meanwhile was established through achieving grassroots fame online for supposedly beating cancer through shunning conventional treatments. Understanding how trustworthiness or authority is established and negotiated, and particularly how these characteristics work between legacy and online media are important in developing critical media literacy around food.

scholarly journals Pre-Service Teachers Confronting and Examining Media Bias 

2021 ◽  
Vol 23 (1) ◽  
pp. 1
Author(s):  
Natasha C. Murray-Everett ◽  
Dorian L. Harrison
Keyword(s):  
Teacher Candidates ◽  
Media Bias ◽  
Media Content ◽  
Race And Racism ◽  
Current Event ◽  
Marginalized Groups ◽  
Critical Media ◽  
The Media ◽  
News Groups

This paper examines how teacher candidates come to understand the role that media plays in perpetuating and reinforcing stereotypical views of marginalized groups through engagement in weekly news groups. This study sought to look at how critical media skills influenced how students interacted with media content. Findings suggest that by critically engaging in controversial current event topics that participants began to recognize the value and importance in finding multiple and reliable sources. They also began to question and interrogate the problematic ways that race and racism is portrayed in and through the media.

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