Trust in E-Commerce

2021 ◽  
pp. 179-196
Author(s):  
Paula Rodrigues
Keyword(s):  
Social Media ◽  
Perceived Risk ◽  
Structural Equation ◽  
Consumer Trust ◽  
Equation Modeling ◽  
Quantitative Methodology ◽  
Consumer Experience ◽  
Internet Shopping ◽  
Media Usage ◽  
Consumption Experience

E-commerce is a reality of the 21st century. This type of business is nothing more than the conversion of any offline business in its online version. Understanding the online consumer has been a challenge for managers around the world. In this sense, the authors intend to verify how consumer experience with e-commerce and social media usage influences consumer trust in this new type of sales system. Another objective of this research is to understand if anxiety caused by the consumer perceived risk about the information sharing on the internet affects the trust in e-commerce. The data are collected through an online structured questionnaire and a quantitative methodology of structural equation modeling is used. The results obtained show that consumption experience with e-commerce and social media usage has a positive effect on trust in internet shopping. However, consumption experience has a stronger effect on trust in internet shopping than social media usage. But it can conclude that anxiety does not have a moderate effect on consumer trust in e-commerce and social media usage.

scholarly journals Why Do Consumers Trust Online Travel Websites? Drivers and Outcomes of Consumer Trust toward Online Travel Websites

2016 ◽  
Vol 56 (3) ◽  
pp. 347-369 ◽  
Author(s):  
Gomaa M. Agag ◽  
Ahmed A. El-Masry
Keyword(s):  
Perceived Risk ◽  
Structural Equation ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Consumer Trust ◽  
Equation Modeling ◽  
Consumer Experience ◽  
Intention To Purchase ◽  
Travel Websites ◽  
Online Travel

Egypt is currently one of the leading nations especially in the Middle East region with a well-established e-commerce environment and advanced IT infrastructure, but rapid growth of e-commerce will soon occur in other nations with similar consumption patterns. This study tests a model of antecedents (consumer experience, propensity to trust, reputation, perceived website size, ease of use, perceived usefulness, and website quality) and consequences of consumers’ trust toward online travel websites. Trust is expected to predict consumer attitude, perceived risk, and intention to purchase travel online. Data of 1,431 users of online travel websites were selected from the Supreme Council of Universities Database–Egypt (SCU) and analyzed through structural equation modeling. The findings show that all the aforementioned factors with the exception of consumer experience influence consumer trust toward online travel websites. Trust influences consumers’ attitude, perceived risk, and intention to purchase travel online.

Trust in Internet Shopping

2011 ◽  
pp. 126-145 ◽  
Author(s):  
Christy M.K. Cheung ◽  
Matthew K.O. Lee
Keyword(s):  
Perceived Risk ◽  
Structural Equation ◽  
Reliability And Validity ◽  
Measurement Instrument ◽  
Equation Modeling ◽  
Internet Shopping ◽  
Internet Users ◽  
Rigorous Testing ◽  
Rigorous Research ◽  
Validated Instrument

Despite the phenomenal growth of Internet users in recent years, the penetration rate of Internet shopping is still low and one of the most often cited reasons is the lack of consumers’ trust (e.g. Hoffman et al., 1999). Although trust is an important concept in Internet shopping, there is a paucity of theory-guided empirical research in this area. In this paper, a theoretical model is proposed for investigating the nature of trust in the specific context of Internet shopping. In this model, consumers’ trust in Internet shopping is affected by propensity to trust and two groups of antecedent factors, namely, “trustworthiness of Internet vendors” and “external environment”. Trust, in turn, reduces consumers’ perceived risk in Internet shopping. As an important step towards the rigorous testing of the model, the necessary measurement instrument has been developed with its reliability and validity empirically tested. The psychometric properties of the measurement instrument have been investigated using both a classical approach (based on Cronbach’s alpha and exploratory factor analysis) and a contemporary approach (based on structural equation modeling techniques), as a way of methods triangulation for validating instrument properties. The resulting instrument represents a rigorously developed and validated instrument for the measurement of various important trust related constructs. This research contributes to the development of trust theory in e-commerce and add to the repository of rigorous research instruments for IS survey researchers to use.

Online Reputation and Stress: Discovering the Dark Side of Social Media

2020 ◽  
Vol 10 (2) ◽  
pp. 181-192
Author(s):  
Faseeh Amin ◽  
Mohammad Furqan Khan
Keyword(s):  
Social Media ◽  
University Students ◽  
Structural Equation ◽  
Negative Impact ◽  
Dark Side ◽  
Equation Modeling ◽  
Media Dependency ◽  
Media Usage ◽  
Online Reputation ◽  
The Relationship

The research on social media has mostly focused on its utilitarian aspects for both businesses and individuals. With growing embedment of social media in our individual affairs, it is important to study its negative impact on its users. This study provides an important perspective by studying social media user’s concern for online reputation and its relationship with stress which is moderated by social media dependency. This study was conducted on university students in India on a sample size of 350. Using Structural Equation Modeling, the relationship between ‘concern for online reputation’ and ‘social media stress’ was tested which revealed there is a positive relationship between the two variables. The results also suggest positive moderating role played by social media dependency in the relationship between ‘concern for online reputation’ and ‘social media stress’. This study has important implication for sociologist, psychiatrists and psychologists who will be keen to study this domain. Since this study was conducted on university students, it also has implications for parents and guardians who want to keep a check on their wards to prevent them from stress caused by social media usage.

Factors influencing Generation Y’s tourism-related social media activity: the case of Polish students

2020 ◽  
Vol 11 (3) ◽  
pp. 543-558
Author(s):  
Joanna Kowalczyk-Anioł ◽  
Marek Nowacki
Keyword(s):  
Social Media ◽  
Social Influence ◽  
Technology Acceptance ◽  
Perceived Risk ◽  
Structural Equation ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
Related Activity ◽  
Content Type

Purpose This study aims to identify the factors which affect Generation Y’s activity in social media (SM) while traveling. It draws on and extends the technology acceptance model (TAM) and social influence theory. It examines the effects of social influence processes (compliance, identification and internalization), perceived enjoyment (PE), perceived risk, perceived ease of use and perceived usefulness on tourism-related SM activity. Design/methodology/approach The study tested the model with a sample of 420 Polish Y’s who had traveled in the preceding 12 months and used SM. The verification of the hypotheses and the analysis of relationships between the variables were performed using partial least squares structural equation modeling. Findings Out of the four variables of the TAM, only PE has significantly and directly affected Ys’ tourism-related activity in SM. From among the three processes of social influence, only internalization has had a significant impact on the enjoyment of SM use and, consequently, on the SM activity of Generation Y. Research limitations/implications This study covered only Polish Y’s. In the future, the formulated hypotheses should be verified in other generational cohorts, in sub-cohorts of Y’s and in other cultural contexts. Furthermore, limitations include lack of randomization of the survey distribution. Practical implications The presented results show a generational portrait of an increasingly important consumer group on the tourism market in relation to factors affecting their tourism-related activity in SM. Originality/value This is one of few studies (the first in the Central and Eastern Europe context) to examine Generation Y’s adoption of SM in tourism-related activity drawing on and extending the TAM and processes of social influence.

scholarly journals Explaining mobile government social media continuance from the valence perspective: A SEM-NN approach

PLoS ONE ◽  
2021 ◽  
Vol 16 (2) ◽  
pp. e0246483
Author(s):  
Yubo Peng ◽  
LingWu Wang ◽  
Shuiqing Yang
Keyword(s):  
Neural Network ◽  
Social Media ◽  
Structural Equation ◽  
Social Value ◽  
Equation Modeling ◽  
Research Model ◽  
Media Usage ◽  
Hedonic Value ◽  
The Neural Network ◽  
Using Data

Different from many previous studies explain mobile social media usage from a technical-center perspective, the present study investigates the factors that influence citizens’ mobile government social media (GSM) continuance based on the valence framework. The research model was calculated by using data collected from 509 citizens who are the mobile GSM users in China. A structural equation modeling (SEM)-neural network (NN) method was employed to test the research model. The results of SEM indicated that the positive utilities included social value and hedonic value positively affect mobile GSM continuance, while the negative utility reflected by self-censorship negative affect mobile GSM continuance. This is further supported by the results of the neural network model analysis which indicated that hedonic value is more influencing predictor of continuous usage of mobile GSM, following by social value and self-censorship.

scholarly journals Islamic Faith-Based Content and Religious Social-media Motives

2021 ◽  
Vol 9 (1) ◽  
pp. 19
Author(s):  
Khairil Anwar ◽  
Abdul Mujib
Keyword(s):  
Social Media ◽  
Structural Equation ◽  
Quantitative Research ◽  
Well Being ◽  
Equation Modeling ◽  
Future Research ◽  
Media Usage ◽  
Faith Based ◽  
Islamic Faith ◽  
The Impact

The predominance and use of social media for sacred and secular purposes have made it imperative to understand the role of social media in people’s religious motives and life. Therefore, grounded in gratification theory, the current study examines the impact of social media usage intensity, social media usage frequency, and religious appreciation in developing and strengthening different motives, i.e., ministering, spiritual enlightenment, religious information, relaxing entertainment, and well-being, among the followers of social media pages/accounts/sites for faith-based content. Following a quantitative research methodology, data were collected from the 562 followers of social media, i.e., Facebook, YouTube, Instagram, and Twitter. Data were analyzed using Structural Equation Modeling (SEM) in SmartPLS3 software. The results revealed that social media usage intensity and frequency positively influenced all five motives of individuals with a higher impact on individuals’ motive of gaining religious information followed by spiritual enlightenment and well-being. Likewise, religious appreciation positively impacted all five motives of individuals to assess the faith-based content on social media pages/accounts/sites. However, the intensity of the impact varied from well-being, relaxing entertainment, ministering, religious information to spiritual enlightenment from the highest to lowest level, respectively. Moreover, the unique concept, theoretical and practical implications, and future research insights of the study are major advances to literature in the field.

Relationships among absorptive capacity, creativity and job performance: the moderating role of social media usage

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Huseyin Ince ◽  
Salih Zeki Imamoglu ◽  
Hulya Turkcan
Keyword(s):  
Social Media ◽  
Job Performance ◽  
Absorptive Capacity ◽  
Structural Equation ◽  
Equation Modeling ◽  
Content Type ◽  
Media Usage ◽  
The Impact ◽  
Moderating Role

PurposeThis paper investigates the impact of absorptive capacity (ACAP) on creativity and the effect of creativity on job performance. Further, the study investigates the moderating role of social media usage on the ACAP–creativity link and the creativity–job performance link. Accordingly, drawing on the ACAP perspective and social exchange theory (SET), the study develops a conceptual model and tests the proposed relationships.Design/methodology/approachThe paper empirically tests the developed model using 512 survey responses from research and development (R&D) employees. Data were factor analyzed, and path estimates were determined using structural equation modeling to test the hypotheses.FindingsThe results reveal that (1) individual ACAP is positively related to creativity; (2) creativity is positively associated with job performance and (3) social media usage positively moderates the relationship between individual ACAP and creativity.Originality/valueThis paper contributes to the ACAP and creativity literature by establishing a comprehensive and empirically grounded framework that enlightens the relationships between ACAP, creativity, job performance and the moderating role of social media usage.

Media Richness Perspective of Social Media Usage for Learning

2018 ◽  
pp. 1-15
Author(s):  
Albert Gyamfi
Keyword(s):  
Social Media ◽  
Organizational Learning ◽  
Structural Equation ◽  
Strong Relationship ◽  
Equation Modeling ◽  
Media Richness ◽  
Media Richness Theory ◽  
Media Usage ◽  
Seci Model ◽  
Media Platform

This chapter examines the effect of media richness of four popular social media (Facebook, YouTube, Skype and Wikipedia) applications on their usage for organizational learning. The study is guided by a research framework based on the amalgamation of the SECI model and the media richness theory (MRT). This framework was used to investigate the Ghana Cocoa Board (COCBOD) to investigate which social media platform used by this organization was effective for organizational learning. Data was gathered and analysed using surveys and hierarchical second-order structural equation modeling (SEM). The data was validated using SmartPLS 3. the study concludes that there is a strong relationship between media richness and social media usage for organizational learning.

Social media usage and employee’s job performance

2019 ◽  
Vol 119 (9) ◽  
pp. 1908-1925 ◽  
Author(s):  
Rana Muhammad Sohail Jafar ◽  
Shuang Geng ◽  
Wasim Ahmad ◽  
Ben Niu ◽  
Felix T.S. Chan
Keyword(s):  
Social Media ◽  
Job Performance ◽  
Structural Equation ◽  
Knowledge Exchange ◽  
Equation Modeling ◽  
Quantitative Methodology ◽  
Public And Private ◽  
Content Type ◽  
Multivariate Technique ◽  
Work Related

Purpose This era is an era of social media (SM); thus, it is an essential tool for communication among individuals and organizations. The excessive use of SM by employees has raised many questions about their job performance. Therefore, there is a dire need to investigate the effects of SM use on an employee’s job performance mediated by knowledge exchange. Furthermore, the purpose of this paper is to examine how the organization’s SM rules can moderate the relationship between personal and work-related use of SM with information sharing and obtaining information. Design/methodology/approach Quantitative methodology was used and randomly 1,200 questionnaires data were collected physically from the employees of the public and private sectors in Pakistan. To examine the hypothesized relationships, partial least squares (PLS), rather than covariance-based structural equation modeling, was used to analyze the data. For this reason, multivariate technique, Smart PLS-3.2.1, was used for data analysis. Findings The findings of this study demonstrated that personal and work-related use of SM could enhance employees’ job performance through knowledge exchange, and SM rules have adverse impacts on the relationships between SM use and knowledge exchange. Originality/value This study provides a novel model for the investigation of whether SM use affects employees’ job performance. Furthermore, it will help the policy makers and researchers regarding the management of SM use at work.

scholarly journals The Effect of Social Media Usage Characteristics on e-WOM, Trust, and Brand Equity: Focusing on Users of Airline Social Media

2020 ◽  
Vol 12 (4) ◽  
pp. 1691 ◽  
Author(s):  
Eun Ju Seo ◽  
Jin-Woo Park ◽  
Yu Jin Choi
Keyword(s):  
Social Media ◽  
Brand Equity ◽  
Structural Equation ◽  
Brand Awareness ◽  
Social Characteristics ◽  
Equation Modeling ◽  
Intangible Asset ◽  
Empirical Methods ◽  
Media Usage ◽  
Information Characteristics

Brand equity is a valuable intangible asset for companies, yet is increasingly difficult in managing in an era with hard to control social media. The purpose of this study was to investigate the effect of social media usage characteristics on electronic word-of-mouth (e-WOM), trust, and brand equity by dividing the characteristics to personality, social, and information. A survey was administered to 430 respondents who had experience of using airline social media and the collected data was analyzed using structural equation modeling. The results showed that the personality and informational characteristics from social media usage had statistically significant effects on e-WOM. It was found that the e-WOM had significant effects on trust and also on brand awareness. The trust was shown to have a statistically significant effect on brand awareness and brand image. Therefore, this study categorizes social media usage characteristics into three characteristics: personality characteristics, social characteristics, and information characteristics, and each of these usage characteristics present a strategy to improve actual brand equity of airline through e-WOM and trust in empirical methods. The findings of this study are expected to provide fundamental data for the development of strategies related to airline social media. In addition, this study has implications for suggesting to improve brand equity through e-WOM and trust.

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