Utilising Modified UTAUT to Understand Students' Online Shopping Behaviour

2015 ◽  
Vol 13 (4) ◽  
pp. 74-90
Author(s):  
Shahizan Hassan ◽  
Rashdan Rashid ◽  
Feng Li

This study determines the impact of UTAUT on online shopping behavior among polytechnic students. It also studies the significance of self-efficacy and anxiety on the students' behavioral intention of using e-retail website. It provides an empirical test of three forms of self-efficacy and anxiety towards behavioral intention to shop online. The research subjects were 91,830 polytechnic students from 33 polytechnics in Malaysia. The sampling procedure employed is a multi-stage cluster probability sampling. The questionnaires were distributed to 500 students at five polytechnics. Seven hypotheses were tested during data analysis. Performance expectancy, effort expectancy, social influence, self-efficacy, internet self-efficacy, computer self-efficacy and online shopping self-efficacy were found to have strong significant relationship with behavioral intention. While facilitating condition shows a significant relationship towards user acceptance, internet anxiety and online shopping anxiety have a weak significant relationship towards behavioral intention.

2020 ◽  
Vol 12 (4) ◽  
pp. 143-160
Author(s):  
Veronika Svatosova

In this article a total of fifteen determinants of online shopping behavior have been identified that could have an impact on the strategic management process in e-commerce competitiveness. The main objective of the paper is to evaluate the impact of determinants of online shopping behavior on the strategic management process in e-commerce. The main research methods used in the research are as follows: analysis of secondary data, a questionnaire survey among a selected group of e-commerce companies, a critical analysis and a quality comparison of the actually applied determinants of online shopping behavior. The verification of hypotheses is realized using selected methods of statistical induction and descriptive statistics. In summary, the research has shown there is no relationship between evaluating the quality of determinants companies in e-commerce and evaluating the importance of determinants of online shopping behavior. Determinants have an important impact in the process of creating and realizing an e-commerce strategy, with all e-commerce companies regardless of their size being aware of their practical impact and importance. It can be concluded the importance and quality of determinants of online shopping behavior correspond to the type of strategy and strategic management process in terms of e-commerce competitiveness.


2021 ◽  
Vol 12 (6) ◽  
pp. 3272-3284
Author(s):  
RKAR Kariapper

Online shopping isasasas buying products or services via the internet using a computer or mobile platform. It provides a different policy and environment to both consumers and suppliers for having business activities in a digital environment than a traditional way. Some countries are highly adopted and utilizing online shopping for their day to day operations. There are some differences among countries in consumers’ buying behavior toward online shopping, which may be the reason for comfortability and reliability about the procedure and policies of digital environments. Online shopping is one of the convenient and best solutions for the busy life of today’s world. This study aims to identify those options for why users select online shopping rather than traditional shopping. The research model explained and predicted the behavioral intention and attitude towards online shopping. The convenient sampling method was used to select the sample units, and the Snowball sampling method was used to identify online shopping users. The questionnaire consists of two main sections. The first section analyzes the demographic factors related to online shopping. The second section included TAM variables. among the participants, 35(56%) were males, and 27(44%) females. The majority of 31(50%) of the online shopping users were between 25 to 30 years, and the rest (6%) were above 40 years. As expected, the experience of online shopping almost 34% of the respondents have less than ten years. Whereas the rest differ in their online shopping experience, those who used online shopping for 1-3 years stood at 31%. Moreover, 24% of the respondents have 3-5 years’ experience. Only a few respondents have more than five years’ experience. It stood for 11%. This study revealed that users comprehensively supported online shopping behavior except for four hypotheses. Thus, it could be concluded that people prefer online shopping because of their knowledge, usefulness, and attitude towards online shopping. The relation between attitude and behavioral intention is strongly positive and significant.


2021 ◽  
Vol 6 (3) ◽  
Author(s):  
Ada Anyamene ◽  
Chinyelu Nwokolo ◽  
Anulika Valentina Etele

Marriages being a legal union between a man and a woman that is supposed to produce a satisfactory relationship in which the couple involved can experience marital satisfaction. This study sought to determine the relationship between self-efficacy and marital satisfaction of married teachers in Anambra state. Three research questions were formulated to guide the study while one null hypothesis was tested at 0.05 level of significance. Correlational research design was used in conducting the study. A sample size of 1,344 married teachers was drawn from a population of 6,987 married teachers in Anambra state public secondary schools. A multi-stage sampling procedure was followed selecting the sample. Two instruments: General Self-efficacy Scale and Index of Marital Satisfaction (IMS) were adopted and used for data collection. The instruments are standardised measures and have the following reliability coefficient; 0.96 for IMS, 0.87 and for GSS. Data was collected through direct delivery approach. Data collected were analysed using SPSS version 23. Pearson correlation coefficients and regression analysis were used to answer research questions and test the hypotheses. Findings of the study showed among others that there is very low or no relationship existing between married teachers’ Self-efficacy belief and their marital satisfaction. Based on the findings of the study, it was recommended, among others that counselors interested in marriage therapy should empower married teachers to follow behaviour and activities that foster marital happiness through occasional lectures and counselling sessions. <p> </p><p><strong> Article visualizations:</strong></p><p><img src="/-counters-/edu_01/0796/a.php" alt="Hit counter" /></p>


2018 ◽  
Vol 7 (6) ◽  
pp. 98 ◽  
Author(s):  
Mehmet Behzat Turan ◽  
Kenan Koç

The aim of this study was to examine the impact of self-directed learning readiness on critical thinking and general self-efficacy among the students of the School of Physical Education and Sports. In line with this aim, the research sample consisted of 419 students who were randomly selected from the School of Physical Education and Sports in Erciyes University. To collect data, the study used Self-Directed Learning Readiness Scale, Critical Thinking Scale, General Self-Efficacy Scale and 'Personal Information Form' created by the researcher.The data obtained through the Personal Information Form was statistically analyzed using SPSS 20.0 package program. The candidates' personal information and inventory total scores and factor points were presented by calculating frequency (f) and percentage (%) values. Pearson Moment Correlation Coefficient analysis (r) was performed to indicate the relationship between the points obtained from the scales while multiple regression analysis was performed to identify whether the points are predictor of each other. (β)The study found a positive significant relationship between self-directed learning readiness and critical thinking. A positive significant relationship was also found between self-directed learning readiness and general self-efficacy. Finally, there was a positive high relationship between general self-efficacy and critical thinking.   The results of the study suggest that self-directed learning readiness affects critical thinking and general self-efficacy characteristics as it influences other aspects related to education. Self-directed learning readiness predicts critical thinking and general self-efficacy by 50.5%. Hence, authentic environments should be created to improve students' self-directed learning readiness when preparing education and training programs especially as a significant aspect of modern education systems in today's world.  


2019 ◽  
Vol 34 (3) ◽  
pp. 31-46
Author(s):  
Adel A. Alamin ◽  
Carla L. Wilkin ◽  
William Yeoh ◽  
Matthew Warren

ABSTRACT Digitalization increasingly affects the accounting profession as it engages with pervasive technologically enabled systems that support business processes and financial management. Given these systems commonly result in less than voluntary use, mandating compliance is challenging. In this context, it is important to understand the attitudes of prospective users, as their negativity may waste resources through ambivalence, frustration, and under-use. Our study of Libyan accountants shows that in adopting a mandated technologically enabled accounting information system, they were influenced by a range of perceptional, dispositional, and environmental factors. By combining components of the unified theory of acceptance and use of technology with institutional theory, results show that 63.4 percent of the variance regarding behavioral intention is attributable to self-efficacy, effort expectancy, coercive, and mimetic pressures. Our findings confirming the significance of self- efficacy and disconfirming experience support calls to consider the influence of self-efficacy upon the use of restrictive decision aids.


2000 ◽  
Vol 26 (4) ◽  
pp. 791-812 ◽  
Author(s):  
Christine M. Shea ◽  
Jane M. Howell

This study examined the pattern of the relationships between self-efficacy and performance in an experiment involving 148 students who worked on a manufacturing task over four trials. Task feedback and task experience, two variables that may influence the occurrence of efficacy-performance spirals, were also investigated. Results indicated strong support for a significant relationship between self-efficacy and performance over time. However, the pattern of changes in self-efficacy and performance from trial-to-trial contained self-corrections, suggesting that the efficacy-performance relationship does not necessarily proceed in a monotonic, deviation-amplifying spiral. Task feedback and task experience affected the occurrence of self-corrections in the pattern of changes in self-efficacy and performance over time. Implications are drawn about the dynamic nature of self-efficacy.


2020 ◽  
Vol 3 (2) ◽  
pp. 75-85
Author(s):  
Tessa Vanina Soetanto ◽  
Adelina Proboyo ◽  
Prilya Angel Putri

E-commerce market in Indonesia has tremendous growth and predicted to become significant contributor to Foreign Direct Investment. Millennials, heavily affected by technology and internet, considered to be the driver growth of e-commerce. Applying the theory of modified Technology Acceptance Model (TAM), this research analyzes whether perceived of ease of use and perceived usefulness mediate the impact of computer self-efficacy on the behavior of e-commerce users to use Lazada platform. The study was a quantitative study with online questionnaire. Data of 200 respondents were analyzed by Structural Equation Modelling and the result shows that computer self-efficacy indirectly affects behavioral intention to use through perceived ease of use. Perceived usefulness and attitude towards use are not significant mediators because of their insignificance on intention to use. Computer self-efficacy has significant impact on behavioral intention mediated by perceived ease of use, but not by perceived usefulness.


2019 ◽  
Vol 7 (1) ◽  
pp. 31-44
Author(s):  
Anam Bhatti ◽  
Shafique Ur Rehman

The objective of the current study is to examine the impact of social risk, government role, and psychological factors on online shopping behavior. In addition, the moderating role of culture between social risk and online shopping behavior. Simple random sampling technique was used to collect data from respondents by using a questionnaire approach. Confirmatory factor analyses, as well as structural equation modelling techniques, were used for analysis purpose. Findings revealed that social risk and psychological factors have a negative and significant impact on online shopping behavior. Government role and culture have a positive and significant impact on online shopping behavior. Moreover, culture positively moderates the relationship between social risk and online shopping behavior. Between social risk and online shopping behavior moderating role of culture have less attention in prior studies and this research fills that gap. Future research should be held in some other developing countries as well as in developed countries with financial risk, product risk, privacy risk, convenience risk, electronic word of mouth, brand association, advertising factors, perceived quality, and online shopping behavior.


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