The Influence of Sustainable Initiatives on Hotel Guest Experience

Author(s):  
Megan Sharrock ◽  
Miemie Struwig ◽  
Wouter Hensens

This study investigates the relationship between sustainable initiatives in hotels and their guest experiences by using big data from online guest reviews. Hotel review data of 1 018 938 hotel guest reviews from 23 international destinations were used. Word recognition software was utilised to filter reviews containing comments about sustainable initiatives resulting in a usable database of 903 reviews. Sentiment analysis was then performed to enable the transformation of the variables into 5-point Likert type scales. Using chi-squared tests and Cramer’s V for statistical and practical significance respectively, sustainable initiatives were found to have a statistical significant relationship with each of the eight hotel experience dimensions as well as overall hotel experience. The eight hotel experience dimensions are value, service, location, rooms, food, ambience, facilities and cleanliness. The hypothesis was accepted as there was a statistically significant relationship between sustainable initiatives and the hotel experience dimensions. The results from the comments, provide hotel management and academics with new insight into the relationship between sustainable initiatives in hotels and the hotel guest experience. Sustainable initiatives should be considered as another important dimension of the hotel experience, and big data analysis is effective to analyse guest reviews.

2020 ◽  
Vol 214 ◽  
pp. 01017
Author(s):  
Ziqi ZHONG ◽  
Wang Haoran ◽  
WANG JUNSHENG

Corporate strategic management is an important management mode that affects the development of an enterprise. It plays a very important role in the development of corporate strategic management. In recent years, information technology has developed rapidly, data is frequently updated, and huge amounts of data are generated every day. Social development has entered the era of big data, which makes enterprises face more opportunities and challenges in formulating strategies and operating management. In order to enable enterprises to adapt to the development of the times and obtain healthy and sound development results. This article analyzes and summarizes the new characteristics of enterprise management in the context of big data, and applies big data analysis technology to the environmental analysis of enterprises, and points out the problems of strategic management of enterprises in the context of big data. This article aims at the current problems and proposes specific strategies after in-depth research, which provides a reference basis for strategic management of enterprises in the era of big data. It has certain practical significance and can help Chinese enterprises quickly adapt to the new environment.


Author(s):  
Kaiyan Han ◽  
Qin Wang

In the era of big data, intelligent sports venues have a practical significance to provide personalized service for users and build up a platform for stadium management. This article proposes a new parallel big data promotion algorithm based on the latest achievements of big data analysis. The proposed algorithm calculates the optimal value by using the observed variables Y, the hidden variable data Z, the joint distribution P (Y, Z | θ) and distribution conditions P (Z | Y | θ). The experimental results show that the proposed algorithm has higher accuracy of big data analysis, and can serve the intelligent sports venues better.


Author(s):  
J. Li ◽  
F. Biljecki

Abstract. With the fast expansion and controversial impacts of short-term rental platforms such as Airbnb, many cities have called for regulating this new business model. This research aims to establish an approach to understand the impact of Airbnb (and similar services) through big data analysis and provide insights potentially useful for its regulation. The paper reveals how Airbnb is influencing Beijing’s neighbourhood housing prices through machine learning and GIS. Machine learning models are developed to analyse the relationship between Airbnb activities in a neighbourhood and prevailing housing prices. The model of the best fit is then used to analyse the neighbourhood price sensitivity in view of increasing Airbnb activities. The results show that the sensitivity is variable: there are neighbourhoods that are likely to be more price sensitive to Airbnb activities, but also neighbourhoods that are likely to be price robust. Finally, the paper gives policy recommendations for regulating short-term rental businesses based on neighbourhood’s price sensitivity.


2020 ◽  
Vol 20 (2) ◽  
pp. 139-151
Author(s):  
Guillem Trabal Tañà ◽  
Gabriel Daza ◽  
Jordi Arboix-Alió

El objetivo del presente estudio fue analizar el efecto de las variables contextuales del partido en la intervención del portero de hockey patines durante las faltas directas. Se realizó un estudio documental basado en la Ok Liga 2015-16 y fueron analizadas todas las faltas directas (n=637). Los datos fueron recogidos de las actas de juego de la Real Federación Española de Patinaje. Se analizaron las variables contextuales: minuto de partido, estado del marcador, momento de la temporada, importancia de la falta directa y localización del partido. Se realizó un análisis correlacional mediante la prueba chi cuadrado de Pearson para identificar la relación entre las variables del estudio y la eficacia del portero. Los resultados constataron que el minuto de partido presenta una relación significativa con la eficacia del portero (χ2= 17,665; Sig.=,04; p < ,05; w = ,167). un aumento de la frecuencia de faltas directas en los momentos finales, el 43,96% son lanzadas en los últimos 10 minutos de partido, y una mejora de la eficacia del portero en los momentos críticos (77,1%). Estos resultados pueden contribuir a una mejor comprensión de la importancia de los porteros en el resultado final de los partidos de hockey patines. The aim of the present study was to analyze the effect of the match’s contextual variables on the roller hockey goalkeeper intervention during free hits. A documentary study based on the Ok Liga 2015-16 was carried out and all the direct free hit of this season were analyzed (n=637). The data were collected from the playing records of the Real Federación Española de Patinaje. The contextual variables analyzed in direct free hit were: the minute of the match, score status, season time, importance of the direct free hit and match location. A correlational analysis has been performed using the Pearson's chi-squared test to identify the relationship between contextual variables and goalkeeper’s efficiency. The results show that the minute of the match has a significant relationship with the goalkeeper's efficiency (χ2= 17.665, Sig. =.04, p < .05; w = .167), an increase in the frequency of direct free hit in the final moments, 43.96% are thrown in the last 10 minutes of the game, and an improvement in the goalkeeper's efficiency in critical moments (77.1%). These results can contribute to a better understanding of the goalkeepers’ importance in roller hockey matches result. O objetivo do presente estudo foi analisar o efeito das variáveis ​​contextuais do jogo na intervenção do guarda-redes de hóquei em patins nos livres diretos. Um estudo documental baseado na Ok Liga 2015-16 foi realizado e foram analisados todos os livres diretos (n = 637). Os dados foram coletados das minutas do jogo da Real Federación Española de Patinaje. Foram analisadas as variáveis ​​contextuais: minuto de jogo, estado do marcador, momento da época, importância do livre direto e localização do jogo. Foi realizada um análise correlacional pelo teste qui-quadrado de Pearson para identificar a relação entre as variáveis ​​do estudo e a eficácia do guarda-redes. Os resultados mostraram que o minuto de jogo tem relação significativa com a eficácia de guarda-redes (χ2 = 17.665, Sig = .04, p < .05; w = ,167), um aumento na freqüência dos livres diretos nos momentos finais do jogo, 43.96% são marcados nos últimos 10 minutos do jogo, e uma melhora na eficácia do guarda-redes nos momentos críticos (77.1%). Esses resultados podem contribuir para uma melhor compreensão da importância dos guarda-redes no resultado final dos jogos de hóquei em patins.


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