scholarly journals Study and Analysis of the Influence of UX in MIUI – A Case Study on Xiaomi

2021 ◽  
pp. 155-168
Author(s):  
Thomas C. G. ◽  
A. Jayanthila Devi
Keyword(s):  
Smart Phone ◽  
Secondary Data ◽  
Case Study Analysis ◽  
Android Os ◽  
Current Scenario ◽  
Major Criterion ◽  
User Friendly ◽  
Online Sources ◽  
A Company

Purpose: In an ever-changing world, we all have one thing in our hands that is constant, a Mobile Phone. When we buy a Smart Phone, we do make sure we buy the best one that offers a combination of Good Hardware, Great Software, and also a price that we can put for the features offered. In that way, we cannot deny the fact that Xiaomi also called Mi or Redmi phones are some of the best market players we have seen. Even though people generally look only for the hardware features of the phone, it is inevitable to use an Operating System that will take advantage of the hardware features and also be user-friendly. Mi offers such one OS to its users in the form of MIUI, a modified version of the Android OS that normally comes in stock android-based phones. In this paper, we try to understand how Xiaomi as a company has made the OS a marketing strategy for them to popularize their product and become one of the best-selling mobile phones in China and India. Objectives: To understand the evolution and features that MIUI has to offer, to do a comparative study with its competitors and to provide suggestions to improve the company based on the analysis done. Design/Methodology/Approach: This company analysis was done by referring to multiple online sources, such as websites and blogs that guide and review products based on MIUI from Xiaomi. The analysis of the influence of UX in MIUI was done with a SWOC Analysis. Findings/Result: Based on the SWOC analysis of the company, keeping MIUI as a major criterion, the various opportunities and challenges that are there for Xiaomi are discussed. It is found that the company will be able to keep growing as long as it takes advantage of the current scenario and overcome its challenges. Originality/Value: Based on secondary data available, this paper analyses the influence of User Experience in MIUI provided by Xiaomi. Paper Type: A Case Study Analysis Based paper on the MIUI of Xiaomi Company

scholarly journals Sustainable finance for sustainability: a case study analysis

2018 ◽  
Vol 74 ◽  
pp. 08007
Author(s):  
Naufal D. Adam ◽  
Desi Adhariani
Keyword(s):  
Theory Of The Firm ◽  
Secondary Data ◽  
The Other ◽  
Ethical Framework ◽  
Study Analysis ◽  
Case Study Approach ◽  
Case Study Analysis ◽  
Study Approach ◽  
Sustainable Finance

This study analyses the philosophical reasons behind the implementation of sustainable finance in ABC Bank in Indonesia based on parameters developed by previous research. The parameters consist of the theory of the firm, human nature of economic actors, ownership paradigm, and ethical framework. The case study approach is supported by primary and secondary data through interviews with managers and analysis of the company’s related reports and documents. The results confirm the parameters of sustainable finance implementation in ABC Bank, indicating the advanced movement made by the bank relative to the other counterparts to accommodate the issue of sustainability on the financial system.

scholarly journals INTERNATIONALIZATION IN THE LATIN AMERICAN PERSPECTIVE: CASE STUDY NATURA

2017 ◽  
Vol 3 (07) ◽  
pp. 185
Author(s):  
Amanda Lima ◽  
Barbara Genari ◽  
Mônica Éboli De Nigris
Keyword(s):  
Latin American ◽  
Foreign Market ◽  
Added Value ◽  
Crucial Point ◽  
American Perspective ◽  
Current Scenario ◽  
Net Revenue ◽  
A Company ◽  
Selection Of

Internationalization of companies is a subject in progressive evidence in our current scenario. Seeking balance in this race, Brazilian companies have outlined ways that can make our country a world authority in the cosmetic sector. We will approach, as a case study, the company Natura that has this process in progress, contrasting with other companies of the segment in the domestic market. This opening meant that Natura diluted risks, allocated real resources abroad and consequently added value to the company that already has a solid image in innovation and strategy. We understand that a crucial point in the method of internationalization of a company is the selection of the location, that is, we will approach the Latin American panorama, noting the benefits obtained as a result of the geographical proximity of these countries. Based on this concept, this article aims to reveal the gains in the internationalization method through the evolution of Natura, since almost a third of the net revenue of this company comes from International Operations (OIs), according to the annual report of 2015 - released by the company showing Improvement in indicators in general. We realize that our challenge is to foster this practice so that it will be effective in Brazilian companies, which will achieve a greater share in the foreign market, as well as strengthen their business gain in times of crisis in Brazil.

Spin-in and spin-out for growth – On the acquisition and divestiture of high-tech firms

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Christina Öberg
Keyword(s):  
Single Case ◽  
Secondary Data ◽  
Study Data ◽  
High Tech ◽  
Strategic Decisions ◽  
Resource Based View ◽  
Content Type ◽  
Company Growth ◽  
A Company

PurposeThis paper describes and discusses company spin-ins and spin-outs as a means to understand company growth in a dynamic context. The following question is asked: How can growth be understood in spin-ins and spin-outs of innovative firms? The paper suggests return on capabilities as a measure to understand growth in an open innovation context.Design/methodology/approachThe empirical part of the paper consists of a single case study. Data was captured through interviews and secondary data sources.FindingsThe paper points to that resources alone do not explain strategic decisions by a company and how spin-ins and spin-outs result from the need for capabilities, changes in business foci and temporary solutions to deal with overcapacities or lack of alternatives.Originality/valueThe paper contributes to research by discussing contemporary issues in strategy and innovation and relating them to the resource-based view and the growth of the firm. Spin-outs, and acquisitions and divestitures as interlinked events have rarely been focused on in the literature, while they remain frequent phenomena in practice.

scholarly journals DEVELOPING A PROJECT PORTFOLIO SELECTION MODEL FOR CONTRACTOR FIRMS CONSIDERING THE RISK FACTOR

2012 ◽  
Vol 18 (6) ◽  
pp. 879-889 ◽  
Author(s):  
Hamidreza Abbasianjahromi ◽  
Hossein Rajaie
Keyword(s):  
Construction Industry ◽  
Portfolio Selection ◽  
Project Selection ◽  
Risk Level ◽  
Project Life Cycle ◽  
User Friendly ◽  
Project Life ◽  
Portfolio Selection Model ◽  
A Company

Regarding to the high importance of project selection in the project life cycle, solving bid/no-bid problems, especially in the construction industry, is a subject of most recent research. Portfolio selection has been the most interesting area in the last two decades in management research but there is poor investigation in the construction industry. Taking into account the risk, which is inherent in the construction industry and especially in the project selection phase is inevitable. This paper intends to propose a model for project selection and developing two main concepts including company portfolio and risk. The main innovation of this paper is presenting a new framework, which attempts to optimize project selection based on the endurable risk level of a company with regard to the existing portfolio. Considering the user-friendly characteristic of the model, this paper has applied the fuzzy multi criteria decision-making approaches. Finally, the model is implemented in a real case study.

scholarly journals Demystifying Disruptive Innovation Phenomenon: Economic and Societal Impacts

2019 ◽  
Vol 64 ◽  
pp. 9-24
Author(s):  
Roula TABBAH ◽  
Alex MARITZ
Keyword(s):  
Conceptual Framework ◽  
Deductive Reasoning ◽  
Secondary Data ◽  
Disruptive Innovation ◽  
Primary Data ◽  
Philosophical Approach ◽  
Case Study Analysis ◽  
Disruptive Innovation Theory ◽  
Societal Impacts

This research aims to demystify disruptive innovation phenomena and its economic and societal impacts. The study is investigative in nature and highlights the gap between the current endorsed disruptive innovation theory and the actual impacts of the phenomena as evident in markets, industries, and societies. The study adopts a positivism philosophical approach and deductive reasoning that builds on secondary data from literature across multiple disciplines that have a strong correlation with the research topic and case study analysis of five market-leading organizations that have significantly impacted their respective industries. The paper presents a comprehensive definition and a conceptual framework that provides an appropriate illustration of the term disruptive innovation based on the conceptual findings. The findings reveal that despite challenging mainstream incumbents, disruptive innovation yields positive impacts on economies, consumers and societies. The research concludes by advocating further research to empirically test the conceptual framework and validate it through primary data and assess its generalizability.

scholarly journals Is ESG Disclosure a Means to Respond to Catastrophic Events? A Case Study Analysis

2020 ◽  
Vol 15 (11) ◽  
pp. 53
Author(s):  
Arcangelo Marrone ◽  
Lara Oliva
Keyword(s):  
Corporate Image ◽  
Study Analysis ◽  
Legitimacy Theory ◽  
Catastrophic Events ◽  
Catastrophic Event ◽  
Case Study Analysis ◽  
Negative Effect ◽  
A Company

According to the legitimacy theory, disclosure can be considered as a tool for responding to the changing perceptions of a company's stakeholders. Based on this theory, this study, through a case study, examines the reaction of companies in terms of environmental, social, and governance (ESG) disclosure to catastrophic events that have a negative effect on the corporate image. Specifically, this study examines the integrated reports provided by Atlantia in the two years preceding the collapse of the Morandi bridge and in the year of the catastrophic event. The results, however, do not demonstrate significant changes to the ESG disclosure by Atlantia following the catastrophic event. The changes made can in fact be considered as a normal evolution of disclosure policies and not as an attempt to repair the lost legitimacy.

scholarly journals Integrated reporting and integrated thinking: A case study analysis

2020 ◽  
Vol 18 (1, Special Issue) ◽  
pp. 281-291
Author(s):  
Filippo Vitolla ◽  
Arcangelo Marrone ◽  
Nicola Raimo
Keyword(s):  
Value Creation ◽  
Public Institutions ◽  
Integrated Reporting ◽  
Management Philosophy ◽  
Case Study Analysis ◽  
Holistic Management ◽  
Quality Disclosure ◽  
Private And Public ◽  
A Company

The objective of the paper is to evaluate the motivations behind integrated disclosure, with particular reference to a holistic management philosophy and integrated thinking. This aspect is particularly relevant because very often companies undertake sustainability paths only for purely opportunistic reasons or to respond formally to context pressures. On the contrary, it is very interesting to analyze companies that base their sustainability policies on solid ethical and moral values. In particular, the analysis was conducted through the methodology of the case study, on a company operating in the transport industry. The analyzed company is characterized by a business model oriented towards sustainability. The results of the analysis showed that at the basis of a quality disclosure there is integrated thinking that pervades all managerial processes in a transversal way. In this perspective, integrated reporting becomes a tool capable of offering an articulated representation of shared value creation processes. This has led not only to extend the content of the information reported but also to broaden the categories of recipients of the report (not only investors but also customers, suppliers, communities, workers, private and public institutions).

scholarly journals Power asymmetry and value creation in B2C relationship networks

2021 ◽  
Vol 57 (2) ◽  
pp. 161-176
Author(s):  
Marcin Wieczerzycki
Keyword(s):  
Value Creation ◽  
Power Distribution ◽  
Network Approach ◽  
Study Analysis ◽  
Crowd Sourcing ◽  
Case Study Analysis ◽  
Relationship Networks ◽  
Business To Consumer ◽  
A Company

Abstract The purpose of this paper is to explore the problem of power distribution within networks of relationships between companies and consumers (business-to-consumer (B2C) networks) and to examine the ways in which value is created and captured in such structures. To this end, we applied the network approach to multiple theoretical constructs describing collective consumer phenomena, carried over from the field of sociology to management science. Based on the literature and case study analysis, we managed to define a typology of B2C networks consisting of three types: (1) publics – centered around and dominated by a company, with no relationships between consumers themselves, creating value through crowd-sourcing; (2) communities – also centered around a company, but independent to a degree and more focused on consumer-to-consumer (C2C) relationships, creating value through consumer-managed projects; and (3) tribes – where companies serve only as peripheral actors, and their products – as potential symbols of affiliation, with value being created through creation and reinterpretation of the said products’ meanings (sign value).

scholarly journals Inventory Policy for Dependent Demand Where Parent Demand Has Decreasing Pattern

2019 ◽  
Vol 1 (1) ◽  
pp. 17
Author(s):  
Y.N.A. Pratama ◽  
M. Darmawan ◽  
R.D. Astanti ◽  
T.J. Ai ◽  
D.C. Gong
Keyword(s):  
Life Cycle ◽  
Product Life Cycle ◽  
Lot Sizing ◽  
Unit Cost ◽  
Smart Phone ◽  
Lot Size ◽  
Inventory Policy ◽  
Demand Pattern ◽  
A Company

When a product reaches its maturity in its life cycle, some innovations have to be put in that product in order to lengthen its life cycle. Otherwise, that product will be perceived as obsolete. It might affect the demand of that product i.e. the demand become decreasing. Based on the observation that we conducted over two smart phone brands, the phenomena that the demand has declining pattern really happened in the real situation. In addition, the observation shows that the product life cycle is getting shorter. This implies that the manufacturer has to deal with decreasing demand more often. A case study is presented in this paper, in which manufacturer experienced final product with decreasing demand pattern. Some lot sizing techniques, such as Lot for Lot, Silver Meal 1, Silver Meal 2, Least Unit Cost, Part Period Balancing, and Incremental, are tested to solve the inventory policy for both final product (parent) and its components (child). It is concluded that a company should not consider only one component or one level whenever deciding the inventory policy, i.e. production lot size. It is shown by the case study that the best lot sizing technique for a particular parent of product whenever the company only consider the parent is different with the best lot sizing technique whenever the company consider the parent and its child. For the case presented, it is shown that the smallest total cost of parent and child is most likely occurred whenever Silver Meal 2 lot sizing technique is applied in the parent with decreasing demand pattern. 

Creating Value Through Entrepreneurship

2010 ◽  
pp. 316-334
Author(s):  
Andrea Bikfalvi ◽  
Christian Serarols Tarrés ◽  
Josep Lluís de la Rosa Esteva
Keyword(s):  
Intelligent Agents ◽  
Customer Relationship ◽  
Artificial Intelligent ◽  
Entrepreneurial Team ◽  
Customer Intelligence ◽  
The University ◽  
User Friendly ◽  
Present Case Study ◽  
A Company

The present case study describes the creation and development process of ARTIFICIAL INTELLIGENT AGENTS, S.L. (AIA), a company spun-off from the University of Girona (Spain). It describes all phases, from concept to implementation, and the problems and challenges faced by the entrepreneurial team composed of academics and professionals. AIA provides living proof of how a research group can become a company. It lays out the path from developing a technology in the field of human automation attempting to sell a user-friendly technology that would help customer intelligence and management. AIA targeted at Internet companies in general, as well as traditional businesses that used customer relationship management (CRM) extensively in their daily operations. After having developed their main product and survived financial difficulty, the company stood at crossroads and a decision regarding its strategic future had to be taken.

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