scholarly journals INTERNATIONALIZATION IN THE LATIN AMERICAN PERSPECTIVE: CASE STUDY NATURA

2017 ◽  
Vol 3 (07) ◽  
pp. 185
Author(s):  
Amanda Lima ◽  
Barbara Genari ◽  
Mônica Éboli De Nigris
Keyword(s):  
Latin American ◽  
Foreign Market ◽  
Added Value ◽  
Crucial Point ◽  
American Perspective ◽  
Current Scenario ◽  
Net Revenue ◽  
A Company ◽  
Selection Of

Internationalization of companies is a subject in progressive evidence in our current scenario. Seeking balance in this race, Brazilian companies have outlined ways that can make our country a world authority in the cosmetic sector. We will approach, as a case study, the company Natura that has this process in progress, contrasting with other companies of the segment in the domestic market. This opening meant that Natura diluted risks, allocated real resources abroad and consequently added value to the company that already has a solid image in innovation and strategy. We understand that a crucial point in the method of internationalization of a company is the selection of the location, that is, we will approach the Latin American panorama, noting the benefits obtained as a result of the geographical proximity of these countries. Based on this concept, this article aims to reveal the gains in the internationalization method through the evolution of Natura, since almost a third of the net revenue of this company comes from International Operations (OIs), according to the annual report of 2015 - released by the company showing Improvement in indicators in general. We realize that our challenge is to foster this practice so that it will be effective in Brazilian companies, which will achieve a greater share in the foreign market, as well as strengthen their business gain in times of crisis in Brazil.

scholarly journals Impact of Social Responsibility on the Quality of Company Governance

2019 ◽  
Vol 65 (2) ◽  
pp. 21-29
Author(s):  
Ana Jurić ◽  
Aleksandra Zupanc ◽  
Tjaša Štrukelj
Keyword(s):  
Social Responsibility ◽  
Limited Liability ◽  
Added Value ◽  
Socially Responsible ◽  
Company Governance ◽  
Research Findings ◽  
Definition Of ◽  
A Company

AbstractThe central aim of the article is company governance, i.e., researching governance of a company that does not want to be only financially successful but also direct its governance toward socially responsible governance. The article begins with the definition of “theoretical backgrounds,” in which social responsibility in regard to company governance improvement in quality is explained. The article then focuses on the measurement of the quality of company governance; in the research, the selected tool chosen to evaluate the governance of the chosen company regarding social responsibility, i.e., SEECGAN index, is used. Further, the case study of a Slovenian public limited liability company is used. One of the important research findings is the recognition that the addressed part of the SEECGAN index needs to be innovated and further developed. Additional questions for the completion of the index used presents the added value of the article. This article has two limitations: 1) it focuses only on the tool chosen to evaluate the governance of the chosen company regarding social responsibility; 2) the case study is based on publicly accessible data.

scholarly journals KMS re-contextualization – recognizing learnings from OMIS research

2017 ◽  
Vol 47 (3) ◽  
pp. 302-318 ◽  
Author(s):  
Manuel Mühlburger ◽  
Stefan Oppl ◽  
Christian Stary
Keyword(s):  
Organizational Memory ◽  
Added Value ◽  
Knowledge Retrieval ◽  
Content Type ◽  
Study Approach ◽  
Multiple Case ◽  
Categorization Scheme ◽  
Stored Information ◽  
Selection Of

Purpose Deployment of knowledge management systems (KMSs) suffers from low adoption in organizational reality that is attributed to a lack of perceivable added value for people in actual work situations. Poor task/technology fit in the process of knowledge retrieval appears to be a major factor influencing this issue. Existing research indicates a lack of re-contextualizing stored information provided by KMSs in a particular situation. Existing research in the area of organizational memory information systems (OMISs) has thoroughly examined and widely discussed the topic of re-contextualization. The purpose of this paper, thus, is to examine how KMS design can benefit from OMIS research on approaches for re-contextualization in knowledge retrieval. Design/methodology/approach This paper examines OMIS literature and inductively derives a categorization scheme for KMS according to their strategy of re-contextualizing knowledge. The authors have validated the scheme validated in a multiple case study that examines the differentiatory value of the scheme for approaches with various re-contextualization strategies. Findings The classification scheme allows a step-by-step selection of approaches for re-contextualization of information in KMS design and development derived from OMIS research. The case study has demonstrated the applicability of the developed scheme and shows that the differentiation criteria can be applied unambiguously. Research limitations/implications Because of the chosen case study approach for validation, the validation results may lack generalizability. Practical implications The scheme enables an informed selection of KMSs appropriate for a particular OMIS use case, as the scheme’s attributes serve as design rationale for a certain architecture or constellation of components. Developers can not only select from various approaches when designing re-contextualizaton but also come up with rationales for each candidate because of structured representation. Hence, stakeholders can be supported in a more informed way and design KMSs more effectively along organizational change processes. Originality/value The paper addresses an identified need for systematic characterization of KMS approaches and systems intending to meet the objectives of OMISs. As such, it allows streamlining further research in this field, as approaches can be judged according to their originality and positioned relative to each other.

scholarly journals A marca própria e os seus aspectos negociais: um estudo de caso

2017 ◽  
Vol 8 (16) ◽  
Author(s):  
Edivaldo Fernandes Dos Santos Junior ◽  
Andréa Paula Osório Duque ◽  
Manoel Marcondes Machado Neto
Keyword(s):  
Careful Analysis ◽  
Private Label ◽  
Case Study Approach ◽  
Strategic Objectives ◽  
Chain Stores ◽  
Study Approach ◽  
A Company ◽  
Selection Of

Atualmente, as marcas comerciais surgem como atributos de diferenciação e de vantagem competitiva, criando valor para as empresas de varejo. Neste sentido, elas geralmente têm seus produtos associados a preços mais acessíveis, possibilitando a incorporação de um nicho de mercado ao negócio de supermercados e redes de lojas, além de gerar maior rentabilidade. Este estudo se propôs a examinar os aspectos relacionados à origem e ao fortalecimento de uma marca própria por meio de um estudo de caso. O objetivo geral consiste em investigar o desenvolvimento de uma marca própria em uma empresa de produtos naturais. A metodologia adotada é a da pesquisa descritiva, com dados qualitativos obtidos a partir de um estudo de caso único. A coleta de dados foi efetivada via entrevista com o diretor-executivo e a gerente de desenvolvimento de produtos de uma empresa do ramo de alimentos saudáveis. Os resultados demonstram, principalmente, que o desenvolvimento da marca própria pesquisada requereu análise criteriosa dos hábitos dos consumidores; determinação dos objetivos estratégicos; diferenciação competitiva por meio de escolha precisa de fornecedores; investimento maciço em marketing; além de diversificação dos veículos de comunicação.Palavras-chave: Marca. Marca Própria. Brand. Branding.The private label and its negotiation aspects: a case studyAbstractNowadays, trademarks appear as differentiating attributes and competitive advantage, creating value for retail companies. In this way, private labels usually have their products associated with more affordable prices, enabling the incorporation of market niches to supermarkets and chain stores, in addition to higher profitability. This study aimed to examine the issues related to the origin and strengthening of a private label through a case study. The overall objective is to investigate the development of a private label in a company of natural products. The methodology adopted is this study can be classified as an applied research, descriptive and qualitative data obtained through a case study approach. Data collection for the completion of the case study approach was carried out by an interview with the executive director and the product development manager. The results show mainly that the development of a private label required careful analysis of consumers’ habits; determination of strategic objectives; competitive differentiation through careful selection of suppliers; massive investment in marketing and media diversification.Keywords: Brand. Branding. Private Label.

scholarly journals Product range optimization – case study

2010 ◽  
Author(s):  
Simona Barsan ◽  
Mihaela Sima
Keyword(s):  
Production Capacity ◽  
Optimal Solution ◽  
Optimization Procedure ◽  
Product Range ◽  
Market Requirements ◽  
Products Analysis ◽  
The Cost ◽  
A Company ◽  
Selection Of

The paper presents the optimizing procedure of the product range manufactured by a company which operates in the area of production and sales of the milling and bakery products. The paper authors have taken this company as an example since the products it manufactures and commercializes address to population and are required to meet both qualitative and quantitative market requirements. After a brief overview of the company, one analyses its production capacity, staff structure and distribution as well as the concern of the company for the employees’ training in its activity field, so as to fulfill all the necessary and required conditions for developing a qualitative activity. The analysis continues with: the cost of the product before optimization, software presentation and computerized optimization procedure, the selection of the products to be optimized, data collection, the optimization procedure, results obtaining and analysis, choosing the optimal solution for the analyzed products analysis and for the future competitiveness of the company.

PERSEPSI CALON PELAMAR KERJA TERHADAP TEMPAT KERJA IDEAL STUDI KASUS MAHASISWA TINGKAT AKHIR UNIVERSITAS DI INDONESIA

2017 ◽  
Vol 1 (2) ◽  
pp. 107-114
Author(s):  
Sakti Prabowo
Keyword(s):  
Working Environment ◽  
Student Interest ◽  
Job Market ◽  
Career Opportunities ◽  
Ministry Of Finance ◽  
A Company ◽  
Good Career ◽  
Selection Of ◽  
The Ideal

Perception Research of Talent to Ideal Workplace Case Study of Final-Year University in Indonesia aims to describe the dominant factors behind the career choice of students and to know the level of student interest for a career in the Ministry of Finance. Respondent surveys are final-year university students, consist of 20 best universities in Indonesia and 5 (five) Universities that manifest affirmative action program as representative from outside East Java / Indonesia. Based on the results, the perception of talent on the selection of the ideal place of work according to the respondent is a company / organization that provides high income, good career opportunities and a comfortable working environment. 80,7% of respondents stated their approval that the Ministry of Finance has a positive image as an ideal workplace according to respondents' choice. Meanwhile, in the competition of the national job market, the Ministry of Finance is ranked second place where the worker is considered ideal and desired by the respondents, under PT Pertamina which is ranked number one.

Help wanted

2017 ◽  
Vol 31 (2) ◽  
pp. 122-131 ◽  
Author(s):  
Jacqueline Brodie ◽  
Sebastiaan Huib Van Saane ◽  
Renata Osowska
Keyword(s):  
Added Value ◽  
Small Scale ◽  
Exploratory Research ◽  
Mentor Relationship ◽  
Start Up ◽  
Mentoring Support ◽  
Embedded Case Study ◽  
Depth Interviews ◽  
Selection Of

The purpose of the research presented in this article was to investigate the added value of mentoring for entrepreneurs during the start-up phase. This small-scale exploratory research focused on five start-up entrepreneurs in Scotland to determine the entrepreneurs’ perceptions regarding the ‘added’ value of their mentoring support. To achieve the research aim, a qualitative approach was adopted and an embedded case study strategy was followed with data collection from semi-structured in-depth interviews. The case study findings indicated a selection of perceived benefits of the mentoring experience for the start-up entrepreneurs, which included gaining business knowledge, getting guidance and prioritizing goals, an increase in confidence and access to relevant networks. The results point towards the use of multiple mentors and peer support at start-up to maximize the full benefits of the mentoring process. The study also provides tentative recommendations for supporting agencies as well as entrepreneurs to enhance the value in the mentee–mentor relationship.

scholarly journals Study and Analysis of the Influence of UX in MIUI – A Case Study on Xiaomi

2021 ◽  
pp. 155-168
Author(s):  
Thomas C. G. ◽  
A. Jayanthila Devi
Keyword(s):  
Smart Phone ◽  
Secondary Data ◽  
Case Study Analysis ◽  
Android Os ◽  
Current Scenario ◽  
Major Criterion ◽  
User Friendly ◽  
Online Sources ◽  
A Company

Purpose: In an ever-changing world, we all have one thing in our hands that is constant, a Mobile Phone. When we buy a Smart Phone, we do make sure we buy the best one that offers a combination of Good Hardware, Great Software, and also a price that we can put for the features offered. In that way, we cannot deny the fact that Xiaomi also called Mi or Redmi phones are some of the best market players we have seen. Even though people generally look only for the hardware features of the phone, it is inevitable to use an Operating System that will take advantage of the hardware features and also be user-friendly. Mi offers such one OS to its users in the form of MIUI, a modified version of the Android OS that normally comes in stock android-based phones. In this paper, we try to understand how Xiaomi as a company has made the OS a marketing strategy for them to popularize their product and become one of the best-selling mobile phones in China and India. Objectives: To understand the evolution and features that MIUI has to offer, to do a comparative study with its competitors and to provide suggestions to improve the company based on the analysis done. Design/Methodology/Approach: This company analysis was done by referring to multiple online sources, such as websites and blogs that guide and review products based on MIUI from Xiaomi. The analysis of the influence of UX in MIUI was done with a SWOC Analysis. Findings/Result: Based on the SWOC analysis of the company, keeping MIUI as a major criterion, the various opportunities and challenges that are there for Xiaomi are discussed. It is found that the company will be able to keep growing as long as it takes advantage of the current scenario and overcome its challenges. Originality/Value: Based on secondary data available, this paper analyses the influence of User Experience in MIUI provided by Xiaomi. Paper Type: A Case Study Analysis Based paper on the MIUI of Xiaomi Company

scholarly journals Simulation-Based Management of Construction Companies under the Circular Economy Concept—Case Study

Buildings ◽  
2020 ◽  
Vol 10 (5) ◽  
pp. 94 ◽  
Author(s):  
Pedro Núñez-Cacho Utrilla ◽  
Jarosław Górecki ◽  
Juan Manuel Maqueira
Keyword(s):  
Construction Industry ◽  
Circular Economy ◽  
Measurement Instrument ◽  
Business World ◽  
Construction Companies ◽  
Production Models ◽  
Simulation Based ◽  
A Company ◽  
Selection Of

Society and the business world are paying more and more attention to the Circular Economy (CE) principles. The construction industry is no stranger to this issue, and the companies are transitioning towards sustainable production models. However, it is not easy to predict when and to what extent a company implements the CE. To measure this process, a scorecard, that includes the main Key Performance Indicators (KPIs) of the construction industry, related to the CE, was designed. Thus, the objective of this article is to design and test the CE-dashboard applicable to the construction industry. To do it, firstly, a literature review is performed. The next step is the selection of the KPIs collected in the literature, more suitable for reporting information about CE. Afterwards, a simulation based on the Monte Carlo technique performs. After multiple iterations, this method establishes the most probable KPI values as a result, which will be confronted with the limits used in the scorecard. With all this information, the dashboard emerges in Qlik software. Finally, a test of this dashboard takes place according to the information about KPIs from one of the leading Spanish companies (General Contractor (GC) building company). This step brings the validity of the created measurement instrument.

scholarly journals Contextualizing Theology: A Look at the Sociopolitical Crisis in Nicaragua and the Evangelical Response

2021 ◽  
Author(s):  
Norlan Josué Hernandez Blandón
Keyword(s):  
Conceptual Framework ◽  
Latin American ◽  
Catholic Church ◽  
Contextual Theology ◽  
Cultural Contexts ◽  
American Perspective ◽  
The Impact ◽  
The Catholic Church

Drawing on contextualization literature, this paper seeks to evaluate the impact of contextual theology from a Latin American perspective. Bevans' (2002) Praxis Model of contextual theology sets the conceptual framework used to evaluate the evangelical response to the sociopolitical crisis in Nicaragua. The case study provides an example of how Bevans’ Praxis Model can be applied by looking at the manner with which the evangelical and the catholic church have responded to the sociopolitical upheaval in Nicaragua. The literature on contextualization highlights how theologizing is inextricably tied to culture, that contextual theology is necessary to effectively communicate the truth of the Gospel in varying cultural contexts, and that the issues of syncretism and the plurality of theologies can be effectively addressed.

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