From “Women in Sports” to the “New Ideal of Beauty”
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This chapter looks at how a number of milestones peppered the era as women experienced unprecedented participation opportunities. But with that progress came the “backlash” of the 1980s, a reaction to women's athletic progress that particularly manifested in the aesthetic fitness movement. Within the context of the neoconservative “Reagan revolution,” women flocked to all sorts of bodywork designed to sculpt their physiques in physically and sexually attractive ways and, in the process, forged a “new ideal of beauty.” The chapter argues that this trend is indicative what Naomi Wolf calls the “beauty myth,” in which the accent on women's appearance detracts from their social, cultural, political, and economic status.
2007 ◽
Vol 25
(2)
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pp. 173-191
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2018 ◽
Vol 6
(1)
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pp. 234-248
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2021 ◽
pp. 664-667
2010 ◽
Vol 43
(3)
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pp. 157
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2019 ◽
Vol 5
(01)
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1964 ◽
Vol 7
(4)
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pp. 349-359
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