scholarly journals EXAMPLES OF CREATING SHARED VALUE (CSV) IN AGRIBUSINESS IN POLAND

2019 ◽  
Vol XXI (2) ◽  
pp. 297-306 ◽  
Author(s):  
Joanna Wiśniewska-Paluszak ◽  
Grzegorz Paluszak
Keyword(s):  
Social Responsibility ◽  
Value Creation ◽  
Value Chain ◽  
Social Impact ◽  
Economic Value ◽  
Shared Value ◽  
Good Practices ◽  
Creating Shared Value ◽  
Important Challenge ◽  
Corporate Social

The research goal of this paper is to identify the possibility to transform the concept of Corporate Social Responsibility (CSR) towards the concept of Creating Shared Value (CSV) in agribusiness. In the paper, both concepts are compared and the ways of their application are exemplified. A literature review and summative content analysis have been used to study CSR reports of four leading food companies in Poland. The study enabled the exemplification of good practices of shared value creation in the analysed agribusiness entities which publish information on their social impact. It concludes that the implementation of a new CSV approach is an important challenge for agribusiness companies. There are many areas where economic value can be augmented by new approach applications in agribusiness. Unfocused philanthropy, in the form of charitable donations and volunteering, should be replaced by the direct activity of companies aimed at solving social and environmental problems of agribusiness. Companies should make more effort towards shared value creation focused on reconceiving products and markets, redefining productivity in the value chain and building supportive agribusiness clusters. Some good practices presented in this study already are implemented. It contributes to identifying and gaining insight into the process of superseding CSR by the CSV approach in agribusiness, in Poland. This paper brings the discussion about social responsibility in agribusiness to a new level.

scholarly journals Can Corporate Social Strategy Create Shared Value Toward Creative Business? “Volvo Social Strategy Model”

ECONOMICS ◽  
2019 ◽  
Vol 7 (2) ◽  
pp. 109-124
Author(s):  
Ishak Kherchi ◽  
Fellague Mohamed ◽  
Haddou Samira Ahlem
Keyword(s):  
Value Creation ◽  
Single Case ◽  
Shared Value ◽  
Single Case Study ◽  
Social Strategies ◽  
Social Strategy ◽  
Creating Shared Value ◽  
Corporate Social ◽  
Practical Implications

Abstract Purpose: This paper aims to provide corporate social strategies as an entrance to create shared value, in addition to that we aims to provide a theoretical and practical contributions that ground understanding the concept of creating shared value. Design/methodology/approach: The authors analyze a single case study of Volvo corporation. The objective is to evaluate whether the corporate social strategies can yields to a shared value creation. Findings: We found that corporate social strategies followed by Volvo Corporation yields to a shared value creation. Research limitations/implications: This single case study provides an entrance to create shared value; however, more research is needed to find other entrances. Practical implications: The paper has practical implications that relate to the design of shared value model. We provide practical well known strategies that could be apply by corporations to reach shared value creation. Originality/value: A unique view of corporate social strategy and creating shared value concept.

scholarly journals Meanings and Implications of Corporate Social Responsibility and Branding in Grocer Retailers

2014 ◽  
pp. 351-369 ◽  
Author(s):  
Elena Candelo ◽  
Cecilia Casalegno ◽  
Chiara Civera
Keyword(s):  
Corporate Social Responsibility ◽  
United Kingdom ◽  
Social Responsibility ◽  
Business Model ◽  
Economic Value ◽  
Shared Value ◽  
Grocery Industry ◽  
Strategic Model ◽  
Commercial Value ◽  
Corporate Social

The chapter demonstrates the extent to which companies operating in the Retailing Grocery industry use Corporate Social Responsibility (CSR) as driver to enhance their brand and pursue commercial value, or to purely redefine their business priorities in accordance to evolving consumers' needs and expectations by making CSR a new concrete business model and evolving towards the concept of Corporate Shared Value (CSV). The study is addressed to analyse the matter of facts in two different European geographical areas: Italy and United Kingdom, chosen because of the peculiar approaches in companies' attitude towards CSR and CSV, ultimately. Many differences and some relevant similarities in the implementation of CSV as new strategic model between the countries have emerged, with UK showing the most formalized and standardized integration between social and economic value within its Grocer Retailer companies' business activities.

Effects of Corporate Social Responsibility and Creating Shared Value on Sustainability

2019 ◽  
pp. 1272-1284
Author(s):  
Janthorn Sinthupundaja ◽  
Youji Kohda
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Environmental Sustainability ◽  
Academic Research ◽  
Deep Understanding ◽  
Local Context ◽  
Shared Value ◽  
Contributing Factors ◽  
Creating Shared Value ◽  
Corporate Social

This article describes how recently, there has been a shift in corporate social responsibility (CSR) to creating shared value (CSV), filling the gap between the strategies underlying competitive advantage and sustainability. Although the principles of CSR and CSV have been broadly studied and investigated, there is still little academic research focusing on the transitions regarding on economic, social, and environmental sustainability. In this article, literature and a case study were reviewed and analyzed to identify differences and contributing factors towards sustainability, based on value co-creation and collaboration approaches. The authors' findings present that the CSV emphasizing on co-created value with the cross-sector collaboration leads to the sustainability. Working together with local people or social organizations enables deep understanding of local context and understand the real social and environmental issues. The study contributes to sustainability and business literature by investigating insights into the sustainability of CSR and CSV, and strengthening the importance of social involvement.

scholarly journals Creating Shared Value (CSV) based on the system in yoga related to corporate awareness in the practice of Corporate Social Responsibility (CSR)

2021 ◽  
Vol 11 (1) ◽  
pp. 1
Author(s):  
Devica Pratiwi
Keyword(s):  
Social Responsibility ◽  
Self Control ◽  
Business Strategies ◽  
Shared Value ◽  
Bottom Line ◽  
Creating Shared Value ◽  
Qualitative Descriptive ◽  
Descriptive Approach ◽  
Sustainability Reports ◽  
Corporate Social

Along with the changing time, CSR activities carried out by companies currently have been able not only to improve the welfare of the community but also to create shared value. In this concept, companies must be aware that creating shared value (CSV) is able to produce benefits to be shared and is more than just focusing on social responsibility. Companies should not only take corrective actions, but also reorganize the business strategies they use starting from the stages of planning and production to the stage of distribution to the end consumer, while still considering the factors of the company (economy), human and environment, or often referred to as the triple bottom line (profit, people, planet). This study aims to observe the development and disclosure of CSV in companies by using sustainability reports based on the system in yoga. Judging from the type of data, the approach used in this study is a qualitative descriptive approach. The research data used is the Sustainability Reports of Coca-Cola Company, Ltd., Nestle, and PT. Unilever Indonesia, Tbk for 2018. The results of this study show that the three companies have implemented CSV activities which are expressed in 5 Yamas Yoga: Ahimsa/non-violence; Satya / truthfulness / non-falsehoods; Asteya / honesty, non-stealing; Brahmacharya / Self-control; and Aparigraha / non-possessiveness, non-greediness. not expecting, asking, or accepting inappropriate gifts from any person.

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