Tap

Author(s):  
Anindya Ghose

Consumers create a data trail by tapping their phones; businesses can tap into this trail to harness the power of the more than three trillion dollar mobile economy. According to this book's author, this two-way exchange can benefit both customers and businesses. Drawing on extensive research and on a variety of real-world examples from companies including Alibaba, China Mobile, Coke, Facebook, SK Telecom, Telefónica, and Travelocity, the book describes some intriguingly contradictory consumer behavior: people seek spontaneity, but they are predictable; they find advertising annoying, but they fear missing out; they value their privacy, but they increasingly use personal data as currency. When mobile advertising is done well, the book argues, the smartphone plays the role of a personal concierge. The book identifies nine forces that shape consumer behavior, including time, crowdedness, trajectory, and weather, and examines how these forces operate, separately and in combination. It highlights the true influence mobile wields over shoppers, the behavioral and economic motivations behind that influence, and the lucrative opportunities it represents. In a world of artificial intelligence, augmented and virtual reality, wearable technologies, smart homes, and the Internet of Things, the future of the mobile economy seems limitless.

Author(s):  
Aboobucker Ilmudeen

Today, the terms big data, artificial intelligence, and internet of things (IoT) are many-fold as these are linked with various applications, technologies, eco-systems, and services in the business domain. The recent industrial and technological revolution have become popular ever before, and the cross-border e-commerce activities are emerging very rapidly. As a result, it supports to the growth of economic globalization that has strategic importance for the advancement of e-commerce activities across the globe. In the business industry, the wide range applications of technologies like big data, artificial intelligence, and internet of things in cross-border e-commerce have grown exponential. This chapter systematically reviews the role of big data, artificial intelligence, and IoT in cross-border e-commerce and proposes a conceptually-designed smart-integrated cross-border e-commerce platform.


2020 ◽  
Vol 12 (10) ◽  
pp. 4035 ◽  
Author(s):  
Violeta Sima ◽  
Ileana Georgiana Gheorghe ◽  
Jonel Subić ◽  
Dumitru Nancu

Automation and digitalization, as long-term evolutionary processes, cause significant effects, such as the transformation of occupations and job profiles, changes to employment forms, and a more significant role for the platform economy, generating challenges for social policy. This systematic literature review aims to provide an overview of the research to date related to influences of the Industry 4.0 Revolution on human capital development and consumer behavior. A search on the Web of Science identified 160 papers that met the inclusion criteria. The major objectives aimed to identify: the main types of influences of the Industry 4.0 Revolution on human capital development and consumer behavior; the main opportunities and challenges for new directions in education associated with shifting the work environment; and the drivers for human capital development and consumer behavior through the lenses of the Industry 4.0 Revolution. The results revealed some key aspects for the development of human capital: information, new jobs, the Internet, technology, training, education, new skills, automation, communication, innovativeness, professionals, productivity, artificial intelligence, digitalization, e-recruitment, and the Internet of Things, as well as the main drivers of consumer behavior: information, e-commerce, digitalization, the Internet of Things, e-distribution, technology, digitalization, automation, personalized, performance, artificial intelligence, behavior intention, e-shopping, and data mining.


2021 ◽  
Vol 1 (1) ◽  
Author(s):  
Murat Kuzlu ◽  
Corinne Fair ◽  
Ozgur Guler

AbstractIn recent years, the use of the Internet of Things (IoT) has increased exponentially, and cybersecurity concerns have increased along with it. On the cutting edge of cybersecurity is Artificial Intelligence (AI), which is used for the development of complex algorithms to protect networks and systems, including IoT systems. However, cyber-attackers have figured out how to exploit AI and have even begun to use adversarial AI in order to carry out cybersecurity attacks. This review paper compiles information from several other surveys and research papers regarding IoT, AI, and attacks with and against AI and explores the relationship between these three topics with the purpose of comprehensively presenting and summarizing relevant literature in these fields.


Author(s):  
Robert D. Hisrich ◽  
Mariusz Soltanifar

AbstractFor decades, creativity has been used to generate ideas among entrepreneurs and their teams. Although extensive research has been conducted on creativity, the majority of studies have focused on traditional ways of stimulating creativity, such as focus groups, the collective notebook method, brainstorming, brainwriting, reverse brainstorming and problem inventory analysis. However, the digital age appears to challenge much of this existing work on the nature of creativity. It is clear that online creativity and audiences are affecting the meaning, expression and impact of creativity. The traditional techniques of stimulating creativity have been replaced and aided by technology-driven innovations, such as artificial intelligence (AI), virtual reality (VR) and the Internet of things (IoT). This chapter explores ways to activate the creativity of entrepreneurs and their teams through the use of digital technologies. We believe that this chapter provides a rich source of examples on how technology is currently being used to support creativity by encouraging entrepreneurs and their teams to make connections, develop ideas, create meaning, collaborate and communicate. We present, in detail, three case studies and discuss practical implications for the future.


Author(s):  
Mahmut Sami Ozturk

The purpose of this chapter is to investigate the role of audit activities and auditors in Industry 4.0. The preferred methodological approach in the study is a general analysis of auditing in Industry 4.0 in the form of a literature review. According to the purpose of the study, the effect and role of auditing big data, the internet of things, the cloud, artificial intelligence, and other components in Industry 4.0 are investigated. Furthermore, auditing activities that can be implemented in Industry 4.0 are presented as suggestions in the study. The study explains the role of auditing as a whole in Industry 4.0 as a consequence of examining audit activities for each component in Industry 4.0.


Author(s):  
Mahmut Sami Ozturk

The purpose of this chapter is to investigate the role of audit activities and auditors in Industry 4.0. The preferred methodological approach in the study is a general analysis of auditing in Industry 4.0 in the form of a literature review. According to the purpose of the study, the effect and role of auditing big data, the internet of things, the cloud, artificial intelligence, and other components in Industry 4.0 are investigated. Furthermore, auditing activities that can be implemented in Industry 4.0 are presented as suggestions in the study. The study explains the role of auditing as a whole in Industry 4.0 as a consequence of examining audit activities for each component in Industry 4.0.


2021 ◽  
Vol 30 (01) ◽  
pp. 026-037
Author(s):  
Binyam Tilahun ◽  
Kassahun Dessie Gashu ◽  
Zeleke Abebaw Mekonnen ◽  
Berhanu Fikadie Endehabtu ◽  
Dessie Abebaw Angaw

Summary Background: Coronavirus Disease (COVID-19) is currently spreading exponentially around the globe. Various digital health technologies are currently being used as weapons in the fight against the pandemic in different ways by countries. The main objective of this review is to explore the role of digital health technologies in the fight against the COVID-19 pandemic and address the gaps in the use of these technologies for tackling the pandemic. Methods: We conducted a scoping review guided by the Joanna Briggs Institute guidelines. The articles were searched using electronic databases including MEDLINE (PubMed), Cochrane Library, and Hinari. In addition, Google and Google scholar were searched. Studies that focused on the application of digital health technologies on COVID-19 prevention and control were included in the review. We characterized the distribution of technological applications based on geographical locations, approaches to apply digital health technologies and main findings. The study findings from the existing literature were presented using thematic content analysis. Results: A total of 2,601 potentially relevant studies were generated from the initial search and 22 studies were included in the final review. The review found that telemedicine was used most frequently, followed by electronic health records and other digital technologies such as artificial intelligence, big data, and the internet of things (IoT). Digital health technologies were used in multiple ways in response to the COVID-19 pandemic, including screening and management of patients, methods to minimize exposure, modelling of disease spread, and supporting overworked providers. Conclusion: Digital health technologies like telehealth, mHealth, electronic medical records, artificial intelligence, the internet of things, and big data/internet were used in different ways for the prevention and control of the COVID-19 pandemic in different settings using multiple approaches. For more effective deployment of digital health tools in times of pandemics, development of a guiding policy and standard on the development, deployment, and use of digital health tools in response to a pandemic is recommended.


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