Journal of Business and Technical Communication
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Published By Sage Publications

1552-4574, 1050-6519

2021 ◽  
pp. 105065192110646
Author(s):  
Lisa Dush

Prior researchers have identified charter documents as texts that serve an outsize role in stabilizing social reality and mediating work, writing, and network building. While charter documents are typically authoritative and text-only tomes, this article expands the category to include charter graphics, visual texts that serve similarly important genre and network functions. Through retrospective analysis of one charter graphic and its role in a decade-long project by a nonprofit organization, this article demonstrates the potential rhetorical, social, and network functions of charter graphics; distinguishes them from charter documents; and offers suggestions for both practitioners and researchers.


2021 ◽  
pp. 105065192110646
Author(s):  
Lynda C. Olman

As infographics are implicated in racist policies like redlining, we need to decolonize the genre. But previous studies have found that infographics’ panopticism—their at-a-glance reduction of complex issues—makes them tend to support hegemonic power structures in spite of their designers’ intentions. A way out of this dilemma can be located in the first attempt to decolonize the infographic: W.E.B. Du Bois's series depicting Black life in the United States, created for the 1900 Paris Exposition. This topological analysis of Du Bois's decolonial project reveals both problematic and promising avenues for our own attempts to decolonize the infographic.


2021 ◽  
pp. 105065192110646
Author(s):  
John R. Gallagher ◽  
Aaron Beveridge

This article advocates for web scraping as an effective method to augment and enhance technical and professional communication (TPC) research practices. Web scraping is used to create consistently structured and well-sampled data sets about domains, communities, demographics, and topics of interest to TPC scholars. After providing an extended description of web scraping, the authors identify technical considerations of the method and provide practitioner narratives. They then describe an overview of project-oriented web scraping. Finally, they discuss implications for the concept as a sustainable approach to developing web scraping methods for TPC research.


2021 ◽  
pp. 105065192110441
Author(s):  
Xingsong Shi ◽  
Wenjing Wan

To investigate the generic features of firm-generated advertisements (FGAs) in cross-cultural contexts, this study analyzed 327 FGAs by Dell Technologies and the Lenovo Group on Twitter and Sina Weibo. Integrating affordances and multimodality into genre analysis, the study showed that the FGAs were characterized by (a) flexible move structure, (b) persuasive language, (c) visual illustration, and (d) hyperlinks, hashtagging (#), and mentioning (@) functions. The FGAs on Sina Weibo, compared with those on Twitter, tended to use more language play, emojis, and contextual product pictures and show more emphasis on the niche of products, incentives, and celebrity endorsement.


2021 ◽  
pp. 105065192110441
Author(s):  
Cana Uluak Itchuaqiyaq ◽  
Avery C. Edenfield ◽  
Keith Grant-Davie

Risk communication is traditionally authored by institutions and addressed to the potentially affected publics for whom they are responsible. This study expands the scope of risk communication by analyzing safety guides produced by a hypermarginalized group for whom institutions show no responsibility: full-contact, street-level sex workers. Using corpus-assisted discourse analysis and keyword analysis to reveal patterns of word choices, the authors argue that the safety guides exhibit characteristics and qualities of professional communication: audience adaptation, social responsibility, and ethical awareness. This area of inquiry—the DIY, peer-to-peer, extrainstitutional risk communication produced by marginalized people—widens technical and professional communication's approach to risk communication.


2021 ◽  
pp. 105065192110441
Author(s):  
Godwin Y. Agboka ◽  
Isidore K. Dorpenyo

The social justice turn in technical and professional communication (TPC) has inspired a substantial body of progressive scholarship and discussion. But it is not clear how these scholarly efforts have shaped (or are shaping) programmatic and curricular efforts. This article reports the findings of a survey of TPC instructors and an analysis of 231 TPC programs to examine their curricular efforts toward social justice. Drawing from the mixed findings, the authors argue that vigorous curricular efforts in social justice enable TPC to fully and practically demonstrate the core mandate of our discipline.


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