Review of Deep Mediatization, by Andreas Hepp, Routledge, London–New York 2020, pp. 248. ISBN: 978-351-06490-3

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Mediatyzacja edukacji na poziomie akademickim. Szanse i zagrożenia z perspektywy studentów i pracowników naukowych – wyniki badań własnych

<p>Celem artykułu jest zbadanie szans i zagrożeń wynikających z procesu mediatyzacji edukacji na poziomie akademickim. Po teoretycznym przeglądzie koncepcji mediatyzacji oraz zaprezentowaniu transformacji zachodzących w edukacji pod wpływem nowych mediów i ich logiki opisano postrzeganie samego procesu mediatyzacji edukacji przez studentów i pracowników naukowych Wydziału Politologii i Dziennikarstwa Uniwersytetu Marii Curie-Skłodowskiej w Lublinie. Badania o charakterze eksploracyjnym, z zastosowaniem wywiadów indywidualnych w formie online, pozwoliły na poznanie i przeanalizowanie zmian zachodzących w edukacji oraz sposobów ich postrzegania przez studentów i naukowców. Przemiany w systemie edukacji napędzane przez media są bowiem coraz szybsze i bardziej radykalne. Wyniki badań mogą stanowić podstawę do dyskusji na temat przyszłości szkolnictwa wyższego w obliczu mediatyzacji.</p>

The Subject in Times of Media and Social Change. The Analytic Potential of the Mediatization Approach Using the Case of Retro Gaming

<span lang="EN-GB">The study focuses on the question of the mediatized constitution of subject and subjectivity, which, surprisingly, has received little attention so far. The analytical reference to the mediatization approach enables a holistic understanding of subject, communication and media. Using the empirical example of the media (sub)culture of retro games, this article empirically examines the extent to which computer gamers are influenced by<span style="font-family: BookAntiqua; font-size: 8pt; color: #231f20; font-style: normal; font-variant: normal;"> the spaces of experiences of games</span>, not only in the moment of playing them, but also in the long term, with regard to their personal development and social community. The findings illustrate two dimensions of subjectivation processes: on the one hand, the reflective handling of computer games and thus subjectivation through games and game contexts, on the other hand, the nostalgic recollection of specific games and game contexts, which can be clearly separated analytically from the first dimension.</span><span lang="EN-GB"><br /></span>

Mediatization of Social Reality and Media Experience of Seniors

<p align="justify"><span style="color: #000000;"><span style="font-family: 'Times New Roman', serif;"><span lang="en-GB">The demographic changes taking place in the most developed countries in Europe show a dynamic process of aging societies. Seniors (i.e. according to WHO, people over 65 years of age) are sometimes affected due to the limiting conditions of constantly progressing social changes. One of the most significant transformations is the presence of media in the everyday life of individuals. Development of technology and media communication lead to the spread of the mediatization of social reality. Many media recipients build their idea of the world based on what they learn from the mass media. It then influences their understanding of themselves and their role in the world. The purpose of this article is to analyse mediatization as a social process and to explain how it affects older people's experience of the media.</span></span></span></p>

Post-Convergent Mediatization: Toward a Media Typology Beyond Web 2.0

In this article, I argue that the concept of convergence, as is still applied to media theory, has become an insufficient way for examining the current state and future of media phenomena. This is substantiated by the fact that digital media continue to exponentially percolate into human experience in ways that transcend mere integration. I contend that a recognition of post-convergence as a theoretical realization is crucial to future developments in media theory because it presumes that digital media are progressing toward a “digitization of life” in ways that are envisioned within the very logic of digitality. As post-convergence continues its way to become a theoretical realization, media theory should begin posing its questions about the digital not in terms of how traditional media and its attributes prevail in the digital, but of how digitality as an objective reality engenders experiences of the real requiring approaches that can only be formulated from the logic of post-convergence. From such theorization, I propose a working typology for conceptualizing the possible nature and direction of post-convergent media: hyper-mediation, bio-digitality, hyper-connection, and hyper-simulation.

Etyczne aspekty mediatyzacji życia religijnego – uwagi do dyskusji

<span>Celem artykułu jest refleksja nad ważniejszymi etycznymi aspektami mediatyzacji życia religijnego, do których zaliczono: obecność sacrum w przestrzeni profanum; prawdę jako punkt odniesienia dla medialnych interpretacji doktrynalnych podstaw religii; determinanty życia religijnego w przestrzeni mediów. Artykuł ma charakter przeglądowy. Wykorzystano metodę analizy i syntezy. Udowodniono, że korespondencyjna definicja prawdy stanowi ważny punkt odniesienia w pytaniu o rzetelność informowania o religii. Religijne kwestie o charakterze doktrynalnym domagają się od mediów wierności przekazu, zaś pozostałe kwestie religijne pozwalają na większą swobodę interpretacyjną. Podstawowe determinanty życia religijnego (tożsamość i wynikająca z niej autodeklaratywność wiary, formalna przynależność osoby do danej religii, indywidualne i wspólnotowe praktyki religijne) wymagają od nadawców nie tylko wiedzy z obszaru nauk o komunikowaniu, ale również stosownej wiedzy religijnej. Procesy mediatyzacji dotyczące życia religijnego mają bowiem określone granice użyteczności i stosowalności.</span>

Religious Outlook in Times of Deep Mediatization. A Case Study of the Print Media of the Russian Orthodox Church in Great Britain and Ireland

<p>This paper discusses the religious outlook of the Russian Orthodox Church in Great Britain and Ireland constructed in its official journal. Starting point for the discussion is the social-constructivist approach to mediatization highlighting the role of media in the construction of social reality. In accordance with this approach the question is asked how the Church uses its printed media to construct (reimagine) its religious outlook. In order to answer this question the most important topics, motives and phrases published in issues of the official journal of the Church are identified and grouped into analytical categories. In this way a matrix of distinctive features of an Orthodox outlook is created and analysed. The analysis in this article shows that this outlook mostly consists of references to history and rituals. The other important features include topics such as: religious leaders, myths and heroes. This paper shows that the construction of religious outlook is not influenced by the media narratives of main stream media since the topics such as Brexit and refugee crisis do not appear in the journal.</p>

The Zoom Interference Model of New Media. A Metaphor-Based Dynamic Approach in the Jungle of Concepts

<p>The purpose of this paper is to establish an experimental model of new media using theoretical approach. After investigating numerous interpretations of new media, the paper offers a metaphor-based framework to guide you in the jungle of concepts. According to the hypothesis, the metaphor of interference supports the development of a theoretical model including the concepts of crossmedia, transmedia and intermedia. Therefore, the zooming interference model and its illustrating case studies are going to be available to interpret the dimensions of new media also with a visualized version. The model supports a dynamic approach to academic discussions and a software development to study the changing new media.</p>

Media Ecology – (Un)necessary Research Perspective in Communication and Media Studies

<p>The aim of this review and theoretical study is to determine the importance of media ecology theory for communication and media studies. Bearing in mind this research goal, the following research questions were asked: What is the media ecology theory? What approach to media and communication research does it represent? What research perspectives are proposed in the field of media ecology? What new can media ecology bring to communication and media studies? An additional objective of the article, and, at the same, time the intention of the authors, is to raise the interest of Polish researchers in the subject of media ecology and its various aspects, enriching research in the field of communication and media studies.</p>

Frames of Wall Street – How America’s Candidates Perceived Financial Markets During the Presidential Campaign in 2016 – Reconnaissance

<p>In this article, the author presents the concept of framing and analyzes various frames of Wall Street which occurred during the 2016 presidential elections in presidential candidates’ statements. Referring to Robert M. Entman (1993), the author of the article comments on how presidential candidates were perceiving Wall Street (the role, function and challenges) during the 2016 presidential campaign in the United States and, <em>ipso</em> <em>facto</em>, trying to set in public discourse, through media, using specific frames of capital market. What kind of frames did they use when they were discussing about financial markets in the campaign? Thanks to such sources like Investopedia.com or Ballotopedia.org, the author has gathered and analysed several (almost 80) presidential candidates’ speeches and statements dedicated to Wall Street. The author came to the main conclusion that almost each of the presidential candidates proposed to media and, in consequence to voters, mostly negative perception of Wall Street by using – according to Russell Neuman, Marion R. Just and Ann Crigler (1992) as well as Holli Semetko and Patti Valkenburg (2002) – "conflict", "attribution of responsibility", "morality" and "economic consequences" frames.</p>