2021 ◽  
Author(s):  
Léonie Daignault-Leclerc

This research essay examines the target audience’s profile and preferences for the development of the garment brand Gaia & Dubos, which creates and produces ecological and ethical high-end garments for women in the province of Quebec, and explores the best environmental and ethical practice to establish a sustainable fashion enterprise. The research methods for this project combine a literature review, an online survey and four individual interviews with the target audience in an attempt to answer the research questions: (1) Who is the target audience (demographics, values, lifestyle and habits)? (2) What are the target audience’s preferences when it comes to ecological and ethical clothing? (3) What is the best environmental and ethical practice for a clothing brand?


2021 ◽  
Author(s):  
Léonie Daignault-Leclerc

This research essay examines the target audience’s profile and preferences for the development of the garment brand Gaia & Dubos, which creates and produces ecological and ethical high-end garments for women in the province of Quebec, and explores the best environmental and ethical practice to establish a sustainable fashion enterprise. The research methods for this project combine a literature review, an online survey and four individual interviews with the target audience in an attempt to answer the research questions: (1) Who is the target audience (demographics, values, lifestyle and habits)? (2) What are the target audience’s preferences when it comes to ecological and ethical clothing? (3) What is the best environmental and ethical practice for a clothing brand?


Author(s):  
M. Gordon Hunter

The purpose of this chapter is to provide the researcher, who already is inclined to apply qualitative research, with an overview of methods. A representative sample of qualitative research methods is presented, which may be employed when conducting information systems research. These methods include Action Research, Case Study, Ethnography, Grounded Theory, and Narrative Inquiry. Examples of these research methods are also included, which provide a description of the method and references to more detailed presentations. Researchers should thoroughly explore these methods and become fully cognizant of when to appropriately apply each method. It is important to ensure that the chosen method addresses the research questions and supports the research objectives.


In this chapter, the juxtaposition and interconnection of deductive and inductive research methods are explored. Qualitative, inductive empirical tools are discussed in depth, specifically in-depth interviews, focus groups, and field observation. Students will learn how these methods are used to generate hypotheses, which can ultimately be tested using deductive research methods. The structure of inductive research questions, and how they differ from deductive research questions, is further addressed, as is how a researcher “makes sense” of qualitative data.


Author(s):  
Judith Mavodza

The library and information science (LIS) profession is influenced by multidisciplinary research strategies and techniques (research methods) that in themselves are also evolving. They represent established ways of approaching research questions (e.g., qualitative vs. quantitative methods). This chapter reviews the methods of research as expressed in literature, demonstrating how, where, and if they are inter-connected. Chu concludes that popularly used approaches include the theoretical approach, experiment, content analysis, bibliometrics, questionnaire, and interview. It appears that most empirical research articles in Chu's analysis employed a quantitative approach. Although the survey emerged as the most frequently used research strategy, there is evidence that the number and variety of research methods and methodologies have been increasing. There is also evidence that qualitative approaches are gaining increasing importance and have a role to play in LIS, while mixed methods have not yet gained enough recognition in LIS research.


Author(s):  
Filippo Trevisan

This paper discusses the challenges and opportunities involved in incorporating publicly available search engine data in scholarly research. In recent years, an increasing number of researchers have started to include tools such as Google Trends (http://google.com/trends) in their work. However, a central ‘search engine’ field of inquiry has yet to emerge. Rather, the use of search engine data to address social research questions is spread across many disciplines, which makes search valuable across fields but not critical to any one particular area. In an effort to stimulate a comprehensive debate on these issues, this paper reviews the work of pioneering scholars who devised inventive — if experimental — ways of interpreting data generated through search engine accessory applications and makes the point that search engines should be regarded not only as central objects of research, but also as fundamental tools for broader social inquiry. Specific concerns linked to this methodological shift are identified and discussed, including: the relationship with other, more established social research methods; doubts over the representativeness of search engine data; the need to contextualize publicly available search engine data with other types of evidence; and the limited granularity afforded to researchers by tools such as Google Trends. The paper concludes by reflecting on the combination of search engine data with other forms of inquiry as an example of arguably inelegant yet innovative and effective ‘kludgy’ design (Karpf, 2012).


Design Issues ◽  
2017 ◽  
Vol 33 (3) ◽  
pp. 104-109 ◽  
Author(s):  
Ian Lambert ◽  
Chris Speed

As an activity, research through design gives rise to new knowledge from both creative processes and, if there are any, resultant artifacts. Arguably, all creative practitioners are researchers of one kind or another, whether through materials, aesthetics, technologies, ethnographies, or cultural theory. It also can be argued that research methods in creative practice have not so much been invented or applied to validate academic integrity, but instead they have unfolded and emerged as enquiry has deepened. In this way, the design researcher has the means to re-position their projects to frame premeditated research questions and objectives within their work, and in some cases, apply research questions after practice has taken place.


2021 ◽  
Vol 5 ◽  
pp. 87
Author(s):  
Semiu Bello ◽  
Lai Oso

This study examines the characterisation of issues in the 1999 Yoruba-Hausa inter-ethnic conflict in Sagamu, south-western Nigeria. The occurrence of the1999 Yoruba-Hausa conflict in Sagamu had some historical significance. It was the first inter-ethnic conflict that occurred two months after the enthronement of democracy in Nigeria in 1999. Furthermore, it was the first inter-ethnic conflict between the Yoruba and the Hausa in Sagamu community after many centuries of peaceful co-existence. Therefore, the authors investigate how four major Nigerian national newspapers, National Concord, The Guardian, The Punch and Nigerian Tribune reported and characterised issues during this conflict. The study triangulates between indepth interview and content analysis research methods for data gathering in order to unpack issues embedded in the research questions. Theoretically, the study explicates framing theory given its relationship and appropriateness to the characterisation of issues in the selected newspapers in relation to the conflict. This study finds that the largest number of the stories analysed were characterised and framed around disunity and disintegration while death and economy dominate the themes that were reported in the selected newspapers over other themes. Therefore, the study concludes that, the strategic position of a newspaper is a considerable factor that should propel journalists to place high premium on social responsibility, public service and accountability in conflict reporting.


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