Cloud Computing and the New Role of IT Service Providers in Lebanon: A Service Dominant Logic Approach

2020 ◽  
pp. 425-437
Author(s):  
Bachir El Zoghbi ◽  
Charbel Chedrawi
Keyword(s):  
Cloud Computing ◽  
Service Providers ◽  
Service Dominant Logic ◽  
Dominant Logic ◽  
It Service ◽  
Logic Approach ◽  
Role Of It

Unlocking customer accounting’s potential: a service-dominant logic approach

2018 ◽  
Vol 30 (3) ◽  
pp. 371-386 ◽  
Author(s):  
Frederick Ng ◽  
Zack Wood
Keyword(s):  
Value Creation ◽  
Design Methodology ◽  
Active Role ◽  
Service Dominant Logic ◽  
Content Type ◽  
Dominant Logic ◽  
Logic Approach ◽  
Practical Implications ◽  
Do So

Purpose This paper aims to problematise critiques raised against customer accounting’s numeric focus, which risks controlling and simplifying customers rather than facilitating closer engagement. This analysis suggests ways to better account for what it is that customers buy, why they do so and how to better serve them. Design/methodology/approach Service-dominant logic (SDL) is a marketing ideology that recognises the active role of customers in value creation. Seven customer accounting techniques are appraised against SDL principles to identify strengths and shortfalls in logic and application. Findings Customer accounting techniques align with SDL’s beneficiary-oriented and relational view of customers. Weaker alignment is found regarding a focus on outputs rather than outcomes, silence about the customer’s role in co-creating value and failure to recognise contextual circumstances. Research limitations/implications The analysis uses prototypical descriptions of customer accounting techniques. Actual applications could offset weaknesses or raise other shortfalls. Practical implications For each area of SDL, the authors suggest avenues for integrating SDL into customer accounting using related literature and building on concepts within customer accounting techniques. Originality/value SDL contrasts with the traditional, goods-dominant logic that underscores much of accounting. SDL is used to critically and constructively evaluate customer accounting techniques.

Explaining the role of trust in cloud computing services

Info ◽  
2015 ◽  
Vol 17 (1) ◽  
pp. 54-67 ◽  
Author(s):  
Joseph Kwame Adjei
Keyword(s):  
Cloud Computing ◽  
Financial Institutions ◽  
Service Providers ◽  
Sampling Technique ◽  
Content Type ◽  
Computing Services ◽  
Cloud Computing Service ◽  
Cloud Computing Services ◽  
Selection Of

Purpose – The purpose of this paper is to explain the role of trust in cloud computing services based on empirical evidence from interviewing executives of financial institutions in Ghana. The paper answers the questions: what is the role of trust in cloud computing service acquisition, and what policies promote trusted cloud computing services? Design/methodology/approach – This is an explanatory paper that is based on literature review and empirical data on exploring reasons for cloud computing service acquisitions. A combination of interviews and focus group discussions was used as methods for data collection. Information technology and electronic banking executives of five major commercial banks in Accra, Ghana, between January and July 2013 were interviewed. A total of ten respondents were interviewed, two in each of the selected banks. A purposive sampling technique was used in the selection of informants. This approach allows the selection of qualified informants to ensure extensiveness and diversity of opinion. Findings – Although previous literature proffers various factors as key to cloud computing adoption, uses or provisioning, this study brings trust to the fore as an imperative for cloud computing service acquisition by financial institutions. It also shows that trust increases if users perceive that cloud computing service providers act in honesty and in users’ interest, making trust a fundamental factor that informs financial institutions’ decision to acquire cloud computing services. Research limitations/implications – The research introduces a new dimension about the widely held perceptions of the factors that influence adoption of cloud computing services. Practical implications – Developers of cloud computing solutions that are targeted at corporate users must focus on systems that enhances their trustworthiness, as it is a primary criteria for user buy-in. Similarly, any trust-building effort by cloud computing service providers minimizes users’ concerns and pushes the services providers closer to the trust threshold. Originality/value – The paper outlines the trust factors that are imperative for cloud computing uses by financial institutions. This is one of the pioneering papers that address trust issues in cloud computing from the perspective of financial institutions.

Experience Marketing and Tourism

2020 ◽  
pp. 1054-1065
Author(s):  
Ilenia Bregoli
Keyword(s):  
Service Dominant Logic ◽  
Dominant Logic ◽  
Central Node ◽  
Experience Marketing ◽  
Set Up ◽  
Responsible Tourism

Tourism is acknowledged to be highly experiential in nature, but despite these characteristics, in the tourism literature there are few articles that adopt the Service-Dominant logic (S-D logic) for studying tourism experiences. The aim of this paper is to apply the S-D logic to the case of Addiopizzo Travel, a Mafia-free project of responsible tourism set up in Sicily, Italy. Results show the role of Addiopizzo Travel as a central node of the network of firms involved in the project and the role that interactions among Addiopizzo Travel, stakeholders, and visitors have in the co-creation of tourists' experience.

General Practitioners' Adoption and Use of ICT

2016 ◽  
pp. 152-168
Author(s):  
Quazi Omar Faruq
Keyword(s):  
General Practice ◽  
Information Management ◽  
Service Providers ◽  
Group Practice ◽  
Healthcare Team ◽  
World War ◽  
It Service ◽  
Solo Practice ◽  
Corporate Level

The influence of ICT in General Practice varied from a solo practice to a GP specialist of a primary healthcare team. Different factors influence the GP to use ICT. After 2nd World War the national legislative requirement influenced more to adopt ICT, of which most important is the Medicare or Medicaid payment and also the richness of the environment (measured by network readiness index). Shift to group practice or corporate level practice requires ICT support to handle automated actions (i.e. completing repetitive jobs, answering frequently asked questions by webpage). Role of telecommunication and IT service providers, and that of entrepreneurs for information management are also discussed. While discussing the challenges in implementing ICT in future model of GP service it focuses on the slow usage of computer and other IT products by doctors, as noted in the past decades.

Examining the Antecedents of Cloud Service Profitability

2019 ◽  
Vol 9 (4) ◽  
pp. 37-65 ◽  
Author(s):  
Alexander Herzfeldt ◽  
Sebastian Floerecke ◽  
Christoph Ertl ◽  
Helmut Krcmar
Keyword(s):  
Service Delivery ◽  
Model Building ◽  
Service Providers ◽  
Cloud Service ◽  
Service Dominant Logic ◽  
Resource Based View ◽  
Delivery Model ◽  
Dominant Logic ◽  
Mediated Effects ◽  
Cloud Service Providers

In a fast growing but highly competitive market, some cloud service providers are significantly more profitable than others. In particular, numerous providers struggle to scale their cloud service delivery up from a one-time, project-based co-creation model to a platform delivery model, building on reusable resources. This study builds on the service (-dominant) logic and the resource-based view to develop a model of cloud service profitability. It is proposed that profitability results from the ability to manage costs of customer-specific value co-creation and efforts to build reusable resources, which facilitate future customer engagements. The results of a survey with 99 cloud providers show that value co-creation costs indeed mediate the effects of facilitation capability and complexity on cloud service profitability. However, facilitation capability has both direct and mediated effects on profitability. The results provide insights on which factors influence cloud service profitability and which resources should be established before offering a cloud service to future customers.

General Practitioners' Adoption and Use of ICT

2020 ◽  
pp. 448-464
Author(s):  
Quazi Omar Faruq
Keyword(s):  
General Practice ◽  
Information Management ◽  
Service Providers ◽  
Group Practice ◽  
Healthcare Team ◽  
World War ◽  
It Service ◽  
Solo Practice ◽  
Corporate Level

The influence of ICT in General Practice varied from a solo practice to a GP specialist of a primary healthcare team. Different factors influence the GP to use ICT. After 2nd World War the national legislative requirement influenced more to adopt ICT, of which most important is the Medicare or Medicaid payment and also the richness of the environment (measured by network readiness index). Shift to group practice or corporate level practice requires ICT support to handle automated actions (i.e. completing repetitive jobs, answering frequently asked questions by webpage). Role of telecommunication and IT service providers, and that of entrepreneurs for information management are also discussed. While discussing the challenges in implementing ICT in future model of GP service it focuses on the slow usage of computer and other IT products by doctors, as noted in the past decades.

The Impact of Cloud-Based Digital Transformation on IT Service Providers

2017 ◽  
Vol 7 (4) ◽  
pp. 1-19 ◽  
Author(s):  
Trevor Clohessy ◽  
Thomas Acton ◽  
Lorraine Morgan
Keyword(s):  
Cloud Computing ◽  
Business Model ◽  
Business Models ◽  
Service Providers ◽  
Digital Transformation ◽  
Focus Group Study ◽  
Model Framework ◽  
It Service ◽  
Technology Service ◽  
The Impact

Cloud-based digital transformation is having a profound impact on new and incumbent information technology service providers. In transitioning from traditional to cloud-based service provision, some IT service providers are experiencing substantial difficulties in realizing effective business models. Taking the perspective of 20 large business model mature and small and medium enterprise born-on-the-cloud multinational IT service providers, this focus group study contributes to the dearth of research examining the broader impact of cloud computing on IT service providers' business model. The study provides two core insights. First, using the STOF business model framework, the paper provides a vivid contextual understanding of the nuanced impact of cloud computing along four core business model domains: service, technological, organisational and financial. Second, the study identifies a number of salient challenges which are impacting IT service providers' efforts to effectively leverage the benefits of cloud-based digital transformation.

Sign in / Sign up

Export Citation Format

Share Document