An Investigation of Effective Advertising Strategies for Recruiting Long Haul Truck Drivers

2014 ◽  
pp. 338-340
Author(s):  
Carol C. Bienstock ◽  
Marla Royne Stafford
Keyword(s):  
Truck Drivers ◽  
Advertising Strategies ◽  
Effective Advertising ◽  
Haul Truck

Driver distraction in long-haul truck drivers

2005 ◽  
Vol 8 (6) ◽  
pp. 441-458 ◽  
Author(s):  
Richard J. Hanowski ◽  
Miguel A. Perez ◽  
Thomas A. Dingus
Keyword(s):  
Truck Drivers ◽  
Driver Distraction ◽  
Haul Truck

scholarly journals Work organization, sleep and metabolic syndrome among long-haul truck drivers

2017 ◽  
Vol 67 (4) ◽  
pp. 274-281 ◽  
Author(s):  
M. K. Lemke ◽  
Y. Apostolopoulos ◽  
A. Hege ◽  
L. Wideman ◽  
S. Sönmez
Keyword(s):  
Metabolic Syndrome ◽  
Work Organization ◽  
Truck Drivers ◽  
Haul Truck

Health survey of U.S. long-haul truck drivers: Work environment, physical health, and healthcare access

Work ◽  
2013 ◽  
Vol 46 (1) ◽  
pp. 113-123 ◽  
Author(s):  
Yorghos Apostolopoulos ◽  
Sevil Sönmez ◽  
Mona M. Shattell ◽  
Clifford Gonzales ◽  
Caitlin Fehrenbacher
Keyword(s):  
Physical Health ◽  
Work Environment ◽  
Health Survey ◽  
Healthcare Access ◽  
Truck Drivers ◽  
Haul Truck

Subliminal Advertising and its Ethical Dimensions in the Social Media Age

2015 ◽  
pp. 368-387
Author(s):  
Meral Elci ◽  
Arzu Sert
Keyword(s):  
Ethical Issues ◽  
Critical Role ◽  
Ethical Dimension ◽  
New Techniques ◽  
Advertising Industry ◽  
The Social ◽  
Subliminal Messages ◽  
Advertising Strategies ◽  
Growing Body ◽  
Effective Advertising

This chapter provides an overview of the research on subliminal advertising. Advertising industry experts always look for methods through which to develop effective advertising strategies and to persuade consumers' choices. This chapter shows that in comparison to the research conducted before the 1990s, and with the recent help of new techniques, there has been a growing body of subliminal influence research that has demonstrated that subliminal priming has an influence on a consumer's choices and behaviors. In this chapter whether subliminal advertising can play a critical role in attracting the customer to the product or service is examined. Whether our decisions can be affected by subliminal messages is also investigated. In addition, one of the purposes of this chapter is to explore whether subliminal messaging might raise ethical issues, and whether these issues can lead to moral corruption in society. What is missing is the lack of research on the ethical dimension of subliminal advertising.

scholarly journals Work, sleep, and cholesterol levels of U.S. long-haul truck drivers

2017 ◽  
Vol 55 (2) ◽  
pp. 149-161 ◽  
Author(s):  
Michael K. LEMKE ◽  
Yorghos APOSTOLOPOULOS ◽  
Adam HEGE ◽  
Laurie WIDEMAN ◽  
Sevil SÖNMEZ
Keyword(s):  
Truck Drivers ◽  
Cholesterol Levels ◽  
Haul Truck

scholarly journals The Work Organization of Long-Haul Truck Drivers and the Association With Body Mass Index

2016 ◽  
Vol 58 (7) ◽  
pp. 712-717 ◽  
Author(s):  
Adam Hege ◽  
Yorghos Apostolopoulos ◽  
Mike Perko ◽  
Sevil Sönmez ◽  
Robert Strack
Keyword(s):  
Body Mass Index ◽  
Body Mass ◽  
Work Organization ◽  
Truck Drivers ◽  
Haul Truck

Whole Body Vibration Exposures in Long-haul Truck Drivers

2015 ◽  
Vol 59 (1) ◽  
pp. 1274-1278 ◽  
Author(s):  
Jeong Ho Kim ◽  
Lovenoor Aulck ◽  
Margaret Hughes ◽  
Monica Zigman ◽  
Jennifer Cavallari ◽  
...  
Keyword(s):  
Whole Body Vibration ◽  
Truck Drivers ◽  
Whole Body ◽  
Body Vibration ◽  
Haul Truck
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