Health Literacy and Health Communication

Author(s):  
Rosina Avila Connelly ◽  
Michael E. Speer
Author(s):  
Ruth Cross ◽  
Ivy O'Neil

Abstract This book chapter seeks to: (i) consider models of communication and assess their relevance to health communication; (ii) suggest that health promotion must adopt participatory means of communication; (iii) critique top-down 'banking' approaches to communication and education; (iv) discuss the implications of digital technology development on health communication; (v) assert the importance of health education and consider the idea of health literacy; (vi) explore and critique social marketing; and (vii) explore and critique psychological models of behaviour change.


2003 ◽  
Vol 8 (sup1) ◽  
pp. 116-118 ◽  
Author(s):  
RUTH M. PARKER ◽  
JULIE A. GAZMARARIAN

2011 ◽  
Vol 16 (sup3) ◽  
pp. 191-204 ◽  
Author(s):  
Donald L. Rubin ◽  
John Parmer ◽  
Vicki Freimuth ◽  
Terry Kaley ◽  
Mumbi Okundaye

2019 ◽  
Vol 12 (2) ◽  
Author(s):  
Ditha Prasanti ◽  
Sri Seti Indriani

It was starting from the author's interest in mothers who are both urban women and put forward the concept of health literacy about care, healing, and health conditions of their children, if their children experience illness. The purpose of this study is to describe the process of health communication that occurs in whatsapp group "Tentang Anak"; the topic of conversation conducted in whatsapp group "Tentang Anak"; and communication barriers that occur during the health communication process. This study uses a qualitative approach with virtual ethnographic methods. The results of the study showed that the ongoing health communication process included the search by the mother for the health information about their children in whatsapp group "Tentang Anak". The topic of discussion is about information of healthy lifestyles for children, child development, child care, and child healing techniques when experiencing any pain. The communication barriers in the health communication process are personal obstacles, educational barriers, and time constraints.


The pandemic has shown the importance of health organizations adapting rapidly to teleconsultation services, investing in e-health with quality criteria and monitoring outcomes. Through a literature review and gathering research already carried out on e-health communication and with practical examples it is verified that, if the requirements of proximity, quality and interpersonal relationship are met, better health results can be obtained. When communication is established in health via mobile phone, with image, sound, voice, text, it is thus possible to work the memory and health instructions of patients and obtain better health outcomes. These strategies must be personalized and adapted to the patient's age and context.


Author(s):  
Ruth Cross ◽  
Ivy O'Neil

Abstract This book chapter seeks to: (i) consider models of communication and assess their relevance to health communication; (ii) suggest that health promotion must adopt participatory means of communication; (iii) critique top-down 'banking' approaches to communication and education; (iv) discuss the implications of digital technology development on health communication; (v) assert the importance of health education and consider the idea of health literacy; (vi) explore and critique social marketing; and (vii) explore and critique psychological models of behaviour change.


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