scholarly journals Are companies using Twitter to greenwash and hide bad environmental performance?

Author(s):  
Thomas F. Johnson ◽  
Matthew P. Greenwell

AbstractCompanies and related consumer behaviours contribute significantly to global carbon emissions. However, consumer behaviour is shifting, with the public now recognising the real and immediate impact of climate change. Many companies are aware and seemingly eager to align to consumer’s increasing environmental consciousness, yet there is a risk that some companies could be presenting themselves as environmentally friendly without implementing environmentally beneficial processes and products (i.e. greenwashing). Here, using longitudinal climate leadership, environmental messaging (Twitter) and stock price data, we explore how climate leadership (a relative climate change mitigation metric) and environmental messaging have changed for hundreds of UK companies. Using the environmental messaging, we also assess whether companies are simply greenwashing their true climate change performance. Finally, we explore how climate leadership and environmental messaging influence companies’ stock prices. We found that companies (on average) have increased their climate leadership (coef: 0.14, CI 0.12–0.16) and environmental messaging (coef: 0.35, CI 0.19–0.50) between 2010 and 2019. We also found an association where companies with more environmental messaging had a higher climate leadership (coef: 0.16, CI 0.07–0.26), suggesting messaging was proportionate to environmental performance, and so there was no clear pattern of using Twitter for greenwashing across UK companies. In fact, some companies may be under-advertising their pro-environmental performance. Finally, we found no evidence that climate leadership, environmental messaging or greenwashing impacts a company’s stock price.

2018 ◽  
Vol 33 (6) ◽  
pp. 587-603 ◽  
Author(s):  
Tuomas Ylä-Anttila ◽  
Juho Vesa ◽  
Veikko Eranti ◽  
Anna Kukkonen ◽  
Tomi Lehtimäki ◽  
...  

Building on theories of valuation and evaluation, we develop an analytical framework that outlines six elements of the process of consolidation of an idea in the public sphere. We then use the framework to analyse the process of consolidation of the idea of climate change mitigation between 1997 and 2013, focusing on the interplay between ecological and economic evaluations. Our content analysis of 1274 articles in leading newspapers in five countries around the globe shows that (1) ecological arguments increase over time, (2) economic arguments decrease over time, (3) the visibility of environmental nongovernmental organizations as carriers of ecological ideas increases over time, (4) the visibility of business actors correspondingly decreases, (5) ecological ideas are increasingly adopted by political and business elites and (6) a compromise emerges between ecological and economic evaluations, in the form of the argument that climate change mitigation boosts, rather than hinders economic growth.


2018 ◽  
Vol 8 (5) ◽  
pp. 449-460 ◽  
Author(s):  
Tharun Dolla ◽  
Boeing Singh Laishram

Purpose The Low carbon (LC) agenda has captured interest across governments and research communities. But such focus is not addressed so far in the operation of municipal solid waste (MSW) infrastructure in India. The purpose of this paper is to draw focus on the promotion of low carbon infrastructure by improving the procurement process of the public–private partnership (PPP) approach. Design/methodology/approach The current study employed a case study methodology. This paper develops and validates a “five-fold framework,” comprising of selection, financial, operational, standards and targets measures, for integrating LC principles in the procurement of infrastructure projects. Findings The public sector fails to understand the importance of the need to incorporate climate change mitigation strategies due to poor procurement competencies. With respect to the operationalization of the framework, funding of viability gap in operations instead of construction, allowing renegotiation clauses to cater possible future LC technological improvements and incorporating emission reduction targets at the local and national levels were highlighted. Research limitations/implications LC principles presented in this paper are not exhaustive and are verified using a single Indian PPP case. Future research endeavor can focus on the relevancy and operationalization of these principles using a more elaborate set of indicators and extend the study to other sectors and countries. Originality/value This paper seeks to act as guidelines for governments on how to create and improve LC MSW PPP infrastructure projects to facilitate simultaneous achievement of both climate change mitigation and infrastructure delivery goals. The current study could add value to the current emphasis on LC transitions by policymakers, government agencies and regulators.


Climate ◽  
2021 ◽  
Vol 9 (2) ◽  
pp. 27
Author(s):  
Zbigniew Bohdanowicz

There are numerous studies assessing the influence of individual sociological, political, and demographic factors on attitudes towards climate change. However, there is still a need for a deeper understanding of the reasons behind these attitudes and for research based on results from more than one country. This study empirically examines a range of psychosocial and demographic determinants of support for climate policy (renewable energy, energy efficiency and carbon tax) in Germany and Poland (n = 1969). The results show that the societies of both countries, despite significant differences in income, culture and political stance on climate change, similarly support implementation of climate policies. For both countries valid predictors of support are: awareness, emotional response to climate crisis, sense of control, and belief in effectiveness of solutions; the study also shows predictors relevant in only one country. Factor analysis identified similar dimensions of attitudes toward climate change in both countries. The main findings show that support for climate policy is high in both countries and that the public is ready to accept more ambitious climate goals. Despite the differences between the countries, a coherent climate policy seems justified. The study also shows differences between the countries and provides recommendations for policymakers.


2016 ◽  
Author(s):  
J. K. Ridley ◽  
R. A. Wood ◽  
A. B. Keen ◽  
E. Blockley ◽  
J. A. Lowe

Abstract. Following the 2015 UNFCCC Conference of Parties in Paris there is renewed interest in understanding and avoiding potentially dangerous climate change. The loss of Arctic sea ice is one of the most directly visible aspects of climate change and the question is frequently asked: when can we expect the Arctic to be ice-free in summer? We argue here that this question may not be the most useful one to inform decisions on climate change mitigation or adaptation in the Arctic. The development of a community-wide consensus on a robust definition of "ice-free", may reduce confusion in the community and amongst the public.


2021 ◽  
Vol 8 (1) ◽  
pp. 51
Author(s):  
Juan Malik Frederick Turpyn ◽  
Anggaraksa Adiwitya

Climate change is a big concern that must be realized because it has become a problem in various sectors both at the international, regional, national and local levels. The occurrence of climate change will certainly also affect the occurrence of extreme weather and disasters - disasters that are not wanted by the public at large. However, the level of public awareness of the bad climate change is still fairly low due to the lack of knowledge about climate change. People can play a role in dealing with climate change, and be actors in mitigating these changes. The use of public communication can increase public awareness and participation in adaptation and mitigation actions on climate change can be realized in many ways, one of which is campaigning to the public. The purpose of this research is to find out how the implementation of social media campaigns in raising awareness of Indonesia's climate change mitigation in the future. The research method that will be used is qualitative with data collection techniques used is Focus Group Discussion, document studies and observations on the intended social media accounts. Researchers did simple research by creating social media accounts to conduct campaigns on the SDGs' points on climate change. The result of this research is the implementation of social media campaigns in raising awareness of Climate Change Mitigation in Indonesia raises various positive aspects ranging from changes in people's lifestyles and presenting good awareness.


Sign in / Sign up

Export Citation Format

Share Document