A longitudinal study of sales promotion on social networking sites (SNS) in the lodging industry

2021 ◽  
Vol 48 ◽  
pp. 256-263
Author(s):  
YooJung Kim ◽  
Ahnlee Jang
2017 ◽  
Vol 33 (17-18) ◽  
pp. 1465-1489 ◽  
Author(s):  
Louise Kelly ◽  
Gayle Kerr ◽  
Judy Drennan

2017 ◽  
Vol 41 (6) ◽  
pp. 812-825 ◽  
Author(s):  
José Luis Ortega

Purpose The purpose of this paper is to analyze the distribution of profiles from academic social networking sites according to disciplines, academic statuses and gender, and detect possible biases with regard to the real staff distribution. In this way, it intends to know whether these academic places tend to become specialized sites or, on the contrary, there is a homogenization process. Design/methodology/approach To this purpose, the evolution of profiles of one organization (Consejo Superior de Investigaciones Científicas) in three major academic social sites (Academia.edu, Google Scholar Citations and ResearchGate) through six quarterly samples since April 2014 to September 2015 are tracked. Findings Longitudinal results show important disciplinary biases but with strong increase of new profiles form different areas. They also suggest that these virtual spaces are gaining more stability and they tend toward a equilibrate environment. Originality/value This is the first longitudinal study of profiles from three major academic social networking sites and it allows to shed light on the future of these platforms’ populations.


2016 ◽  
Vol 43 (8) ◽  
pp. 1116-1140 ◽  
Author(s):  
Laura Vandenbosch ◽  
Steven Eggermont

Previous research has shown that mass media stimulate the development of an objectified self-concept. However, we know little about the role social networking sites (SNS) play in these relationships. The current longitudinal study ( N = 1,041) aimed to fill this gap by studying adolescents’ frequency of SNS use in general and their use of SNS to monitor attractive peers in particular. The results showed that the use of sexualizing mass media was associated with considering the appearance ideals promoted in mass media as one’s own standards to pursue. This internalization of appearance ideals, in turn, was related to the tendency to monitor attractive peers on SNS. Both the use of SNS to monitor attractive peers and the use of sexualizing mass media stimulated self-objectification and body surveillance over time. The frequency of SNS use played a limited role in the relationship between mass media and an objectified self-concept.


2018 ◽  
Vol 30 (3) ◽  
pp. 160-172 ◽  
Author(s):  
Markus Appel ◽  
Constanze Schreiner ◽  
Silvana Weber ◽  
Martina Mara ◽  
Timo Gnambs

Abstract. Social networking sites such as Facebook provide individuals with opportunities to express and gather information relevant to their self-concept. Previous theoretical work yielded contrasting assumptions about a potential link between individuals’ Internet use and their self-concept clarity, that is, individuals’ perception of a clear and internally consistent self-concept content. Focusing on social networking sites, our aim was to provide cross-sectional as well as longitudinal evidence regarding the relationship between individuals’ feelings of connectedness to Facebook (Facebook intensity) and self-concept clarity. Two cross-sectional studies (N1 = 244; N2 = 166) and one longitudinal study (N3 = 101) are presented. Independent samples of adolescents, adults, and students from Austria participated. The statistical procedures included hierarchical regression analyses (Studies 1 and 2) and a cross-lagged panel analysis (Study 3). The studies provided consistent evidence of a negative relationship between Facebook intensity and self-concept clarity. Moreover, the longitudinal study showed that Facebook intensity predicted a decline in self-concept clarity over time whereas a reverse pathway was not supported. Future research should examine the content of the self-concept and should continue searching for specific Facebook activities that might explain the decline in self-concept clarity. Our results suggest that an intense attachment to Facebook contributes to an inconsistent and unclear self-concept.


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