Understanding Household Electricity-Saving Behavior: Exploring the Effects of Perception and Cognition Factors

Author(s):  
Weizhong Fu ◽  
Yang Zhou ◽  
Lanlan Li ◽  
Ranran Yang
2020 ◽  
Vol 15 (8) ◽  
pp. 1241-1250
Author(s):  
Nguyen Ngoc Hien ◽  
Pham Hoang Chi

In the context of dramatically increase in electricity demand, Vietnam's potential for power supply remains limited. Research and promotion of electricity saving behavior of households become significant to reduce electricity consumption and protect ecological environment. This study incorporates elements of planned behavior theory (TPB) and norm activation model (NAM) as the basis for developing and extending key assumptions. In addition, expansion TPB is used to study influence factors affecting electricity saving behavior. Through a sample of 395 randomly selected residents in Tay Ninh Province and Ho Chi Minh city in Vietnam, the proposals were checked using a structural equation model (SEM). The results showed that the factors in TPB and NAM (such as perceived behavioral control, subjective norm, attitude, personal moral norm) and additional factor (perceived benefit) are the important factors that influence resident's intention of saving electricity. Moreover, electricity saving behavior is strongly influenced by the intention of saving electricity, perceived benefit, policy and social propaganda. Based on these results, some inferences are drawn, and recommendations are made for policy makers and further research proposals are discussed.


2020 ◽  
Vol 2 (1) ◽  
Author(s):  
Haobo Zhang ◽  
Jia Tang ◽  
Peng Chen

In order to explore the influencing factors of electricity-saving behavior, based on the survey data of residents' electricity consumption habits in some areas of Sichuan province, SPSS was used to analyze the differences of different electricity-saving behaviors. And then we establish factor analysis model, induce and extract the common factors that affect the electricity saving behavior. The results show that there are significant differences between psychological cost, behavioral cost, lack of relevant knowledge and electricity cost. They are three common factors that affect the implementation of electricity saving behavior, and the cumulative explainable rate is 52.302%.


Energy Policy ◽  
2020 ◽  
Vol 137 ◽  
pp. 111131 ◽  
Author(s):  
Claus Ghesla ◽  
Manuel Grieder ◽  
Jan Schmitz ◽  
Marcel Stadelmann

2020 ◽  
Vol 12 (12) ◽  
pp. 4815 ◽  
Author(s):  
Lanlan Li ◽  
Huayang Ming ◽  
Ranran Yang ◽  
Xuan Luo

Exploring the factors affecting residents’ electricity-saving behavior and their mechanisms of action is an important way to conserve regional energy and reduce emissions. Integrating the theory of planned behavior (TPB) and norm activation model (NAM) and introducing the external policy factors, a model of the factors influencing habituation and investment electricity-saving behavior was constructed and an empirical study of urban residents in Hefei city, China was conducted. The results show that residents’ knowledge of the electricity price policy indirectly affects their habitual intentions by affecting their attitudes whereas residents’ knowledge of the subsidy policy have direct effects on their investment intentions. Environmental concern can directly affect residents’ habituation and investment intentions and also indirectly affect their habituation ones by affecting their personal moral norm. However, its indirect effect on the investment intention is not significant. Perceived behavioral control has a significant positive impact on residents’ investment intentions and behaviors, but the impacts on their habituation ones are not significant. The relationships between the personal moral norm and the two kinds of intention and behavior are opposite to those of perceived behavior control. Relevant policy implications for the government, household appliance enterprises, and power enterprises are provided.


Author(s):  
Zhenjiao Chen ◽  
Yaqing Liu

Excessive energy consumption and carbon emission damages the ecological environment and socially sustainable development in China. Organizations are major energy consumers, and should be principally responsible for energy saving. Despite that many organizational leaders know it is urgent to manage the energy saving behavior of employees, “how to effectively manage” receives less attention in both academic and practical fields. To fill this gap, this study adapts charismatic leadership theory to develop a theoretical model and explores how organizational leaders manage the electricity saving behavior of employees. This model was tested with a survey of 627 full-time employees from 14 provinces and municipalities of China. Results show that sustainable development vision, electricity saving cues, inspiration and role modeling significantly increase the electricity saving responsibility of employees, which in turn positively influences their electricity saving behavior. Moreover, organizational reward policy buffers the positive relationship between responsibility and behavior. This study contributes to energy conservation literature by explaining what characteristics of leadership improve the electricity saving behavior of employees and how leader characteristics match with organizational policy to effectively manage this. The practical implications for electricity saving management are also discussed.


2018 ◽  
Vol 11 (6) ◽  
pp. 47-53
Author(s):  
Eder Molina ◽  
◽  
John E. Candelo-Becerra ◽  
Edgar Ojeda-Camargo ◽  
◽  
...  

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