Looking back is better than looking forward: visualization, temporal frames, and new product evaluation in China

Author(s):  
Yuanyuan Zhou ◽  
Qian Li ◽  
Shiyang Gong ◽  
Daniel P. Hampson ◽  
Zhicen Liu
2009 ◽  
Vol 46 (1) ◽  
pp. 46-55 ◽  
Author(s):  
Min Zhao ◽  
Steve Hoeffler ◽  
Darren W. Dahl

2018 ◽  
Vol 51 (1) ◽  
pp. 143-154 ◽  
Author(s):  
Michael Geyer

Even for readers of Central European History, it is easy to forget that there is more than one country in the middle of Europe and that there is more than one solution to the geopolitical problem associated with the perception of being in the “middle.” That problem is so overwhelmingly claimed by Germany and its interpreters, and it is so weighed down by reflections on the (ab)uses of state power, articulated in the long-running debate on the “primacy of foreign policy,” that it is somewhat jarring to encounter a book with the title In the Middle of Europe—André Holenstein's Mitten in Europa: Verflechtung und Abgrenzung in der Schweizer Geschichte—that is not at all concerned with Germany. It has Switzerland as its subject and Verschweizerung as its substance and subtext. I leave the term untranslated because it means nothing to most of the world and an English translation would surely not capture the partly facetious, partly scandalized, partly admiring undertones that the German conveys: “Die Welt wird entweder untergehen oder verschweizern,” in the words of Friedrich Dürenmatt. Even if not taken in jest, it still sounds better than: “Am deutschen Wesen soll die Welt genesen.” But if horror in the latter case makes sense when looking back at the twentieth century, why is there so much mockery in response to the former?


1981 ◽  
Vol 32 (3) ◽  
pp. 223-232
Author(s):  
Walter O. Rom ◽  
Frederick W. Winter

2021 ◽  
pp. 187-198
Author(s):  
Shima Zahmatkesh ◽  
Alessio Bernardo ◽  
Emanuele Falzone ◽  
Edgardo Di Nicola Carena ◽  
Emanuele Della Valle

Industries that sell products with short-term or seasonal life cycles must regularly introduce new products. Forecasting the demand for New Product Introduction (NPI) can be challenging due to the fluctuations of many factors such as trend, seasonality, or other external and unpredictable phenomena (e.g., COVID-19 pandemic). Traditionally, NPI is an expertcentric process. This paper presents a study on automating the forecast of NPI demands using statistical Machine Learning (namely, Gradient Boosting and XGBoost). We show how to overcome shortcomings of the traditional data preparation that underpins the manual process. Moreover, we illustrate the role of cross-validation techniques for the hyper-parameter tuning and the validation of the models. Finally, we provide empirical evidence that statistical Machine Learning can forecast NPI demand better than experts.


1979 ◽  
Vol 16 (2) ◽  
pp. 159-180 ◽  
Author(s):  
Allan D. Shocker ◽  
V. Srinivasan

Multiattribute research in marketing seeks an understanding of the structure of customer decisions with respect to the market offerings of a firm and its competitors. Through such understanding the firm trys to evaluate and/or design its offerings for greater customer satisfaction and profitability. Recent applications of such research to new product evaluation and to concept generation are reviewed and critiqued, relevant methodologies are contrasted, and the import of this research thrust for management is assessed.


2020 ◽  
Author(s):  
Nick Schutgens ◽  
Andrew M. Sayer ◽  
Andreas Heckel ◽  
Christina Hsu ◽  
Hiren Jethva ◽  
...  

Abstract. To better understand current uncertainties in the important observational constraint to climate models of AOD (Aerosol Optical Depth), we evaluate and intercompare fourteen satellite products, representing 9 different retrieval algorithm families using observations from 5 different sensors on 6 different platforms. The satellite products, super-observations consisting of 1° × 1° daily aggregated retrievals drawn from the years 2006, 2008 and 2010, are evaluated with AERONET (AErosol RObotic NETwork) and MAN (Maritime Aerosol Network) data. Results show that different products exhibit different regionally varying biases (both under- and overestimates) that may reach ±50 %, although a typical bias would be 15–25 % (depending on product). In addition to these biases, the products exhibit random errors that can be 1.6 to 3 times as large. Most products show similar performance, although there are a few exceptions with either larger biases or larger random errors. The intercomparison of satellite products extends this analysis and provides spatial context to it. In particular, we show that aggregated satellite AOD agrees much better than the spatial coverage (often driven by cloud masks) within the 1° × 1° grid cells. Up to 50 % of the difference between satellite AOD is attributed to cloud contamination. The diversity in AOD products shows clear spatial patterns and varies from 10 % (parts of the ocean) to 100 % (central Asia and Australia). More importantly, we show that the diversity may be used as an indication of AOD uncertainty, at least for the better performing products. This provides modellers with a global map of expected AOD uncertainty in satellite products, allows assessment of products away from AERONET sites, can provide guidance for future AERONET locations, and offers suggestions for product improvements. We account for statistical and sampling noise in our analyses. Sampling noise, variations due to the evaluation of different subsets of the data, causes important changes in error metrics. The consequences of this noise term for product evaluation are discussed.


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