Web Aesthetics Effects on User Decisions: Impact of Exposure Length on Website Quality Perceptions and Buying Intentions

2013 ◽  
Vol 12 (1) ◽  
pp. 76-105 ◽  
Author(s):  
Carlota Lorenzo-Romero ◽  
Efthymios Constantinides ◽  
María-del-Carmen Alarcón-del-Amo
2020 ◽  
Vol 4 (02) ◽  
Author(s):  
Tulus Dwi Prasetyo ◽  
Istiatin Istiatin ◽  
Bambang Mursito

The purpose of this research is to find out whether there is a significant influence between variable website quality, product innovation, and electronic word of mouth on e-commerce shopee purchasing decisions. In addition, it is also to find out whether there is a significant simultaneous effect and which variable is the most dominant in influencing the purchase decision of e-commerce shopee at the Faculty of Economics, Batik Islamic University, Surakarta. The method used is quantitative descriptive method. The population in this study amounted to 1330 students and the number of samples used was 133, where the sampling technique used quota sampling. The data used are primary data and secondary data with data collection techniques: observation, documentation, questionnaire and literature study. Data analysis techniques in this study used multiple linear tests. The results of the study can be concluded that: The results of the study can be concluded that: 1) There is the influence of website quality, product innovation, and electronic word of mouth simultaneously influence the purchasing decision of e-commerce shopee on the Students of the Faculty of Economics, Islamic University of Batik Surakarta, 2) There is an influence website quality on e-commerce shopee purchasing decisions at the Batik Faculty Islamic University Economics Faculty Students, 3) There is an influence on product innovation on e-commerce shopee purchasing decisions at the Batik Faculty Islamic Economics Faculty Students, 4) There is the influence of electronic word of mouth on the decision purchasing e-commerce shopee at the Faculty of Economics, Surakarta Islamic Batik University. Keywords: Purchasing Decisions, Website Quality, Product Innovation, Electronic Word Of Mouth


2015 ◽  
Vol 6 (2) ◽  
Author(s):  
Ekta Duggal

Services have surpassed other sectors in terms of contributing to the economic growth and enhancing consumers lifestyle. Retail in particular is touching new horizons by being organised and modernized. Retail structure has undergone tremendous transformation. Retail has found a prominent place in consumers life by providing them with enriched experiences. However, the inviting retail sector is not left untouched by the powerful environmental forces. As the modern retail opens up possibilities of profit and expansion, it also carries with it the risks associated with management of complex retail operations and the ever-changing customer needs and demands. Researchers and practitioners have identified service quality as a key to gain competitive superiority and sustain effectively in the marketplace. In this background, the present paper seeks to explore the service quality perceptions across demographics in order to understand the differences among the customer segments and thereby uncover crucial service quality parameters for the retailers to empahsise upon.


2020 ◽  
Vol 48 (5) ◽  
pp. 1-11
Author(s):  
Hsiao-Ming Chang ◽  
Ching-Hui Lin

There is a lack of empirical research on tourists' participation behavior in island tourism. Therefore, we developed a behavioral model of this type of participation, including the variables of travel information sources, destination image, service quality, satisfaction, and perceived value. We adopted convenience sampling to survey 430 tourists who had participated in marine recreational activities while visiting Jibei Island in Penghu, Taiwan. The results of partial least squares analysis show that travel information sources affected the island's image and the service quality perceptions of tourists; and the island's image, service quality, satisfaction, and perceived value had a positive influence on tourists' behavioral intention to revisit the island and recommend it as a travel destination to family and friends. Our findings provide a reference for island tourism operators to formulate marketing strategies.


2021 ◽  
pp. 1-18
Author(s):  
Sajjad Farashi ◽  
Saeed Bashirian

Ranking of universities regarding their web-based activities plays a pivotal role in promoting scientific advancement since it motivates the open access accessibility to scientific results. In this study, a new ranking system based on the website quality factors and traffic evaluation was proposed. Since top-ranked universities are usually considered as the standard models for lower ranked ones, the focus of this study was on top-ranked universities. The proposed ranking was compared with well-known Webometrics ranking system. The website traffic and quality assessment were acquired for websites of top-ranked world universities and the correlation between these indices and the Webometrics ranking was evaluated. The summation of the weighted value of obtained measures according to an optimal weight vector obtained by a genetic algorithm framework was used for ranking purposes. The results showed that the website total traffic size was correlated with Webometrics rank (R≈-0.6, p< 0.01). Also, using the weighted value of website quality and traffic measures, the proposed ranking system could predict Webometrics ranking by the accuracy of up to 69%. Even though the method was proposed for universities, it could be applied for ranking other types of centers or companies, provided that the suitable cost function for the genetics algorithm framework was defined.


Author(s):  
Joseph W. Hendricks ◽  
S. Camille Peres ◽  
Trent F. Parker

Operating procedures are an integral part of the high-risk industries such as the Oil & Gas industry. Workers need them as a tool to help complete tasks effectively, efficiently, and safely and in the intended manner (Amyotte et al, 2007). Often, the assumption in the process safety domain is that procedures are very high quality, if not perfect, and therefore workers must follow them rigidly. What is all too often the case is that workers encounter a number of issues with procedure quality (e.g., inaccurate information, outdated steps; Hendricks & Peres, under review; Sasangohar et al., 2018). These quality issues have been shown to be associated with more deviations (Hendricks & Peres, under review). Now that many in the industry are starting to move toward digital procedures (hand-held, interactive, not .pdfs), there needs to be an examination of not only these issues, but also attitudes regarding procedure compliance and utility since these are related to deviations and also procedure use (Hendricks & Peres, under review). Accordingly, this study sought to answer the question—are workers’ perceptions of quality, attitudes, and deviation behavior different based on procedure format (digital vs. paper)? Our study consisted of 32 chemical processing and logistics workers at a large, multi-national corporation. Half of the participants ( n = 16) were already using digital procedures and the other half had not experienced a digital procedure roll-out. We were able to make both within and between- subject comparisons with the data since those digital users also still used paper for other tasks. For the within-subjects level of analysis (LOA), workers had significantly poorer quality perceptions of paper format procedures than digital procedures. Although not significantly different, workers reported more deviations for paper procedures. For the between- subjects LOA, procedure quality perceptions were significantly worse for paper procedures (paper only group) when compared to digital procedures in the digital rollout group. Deviations, utility attitude, and compliance attitude were not significantly different for the two formats (better attitudes regarding utility, poorer attitudes regarding compliance, fewer deviations for digital) and the effect sizes were at or above medium. We think it is important to start this line of research in the process safety industries because if the transition to digital procedures is already occurring, we need evidence that it is justifiable by demonstrating—especially at different LOAs—that we can expect improvements in these critical procedure-related variables. We need to expand this line of research to other companies, and to multiple sites with larger samples. Indeed, one of the challenges is gaining access to such important workers, but we see a large benefit to organizations who ultimately will be investing many resources into these types of changes.


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