scholarly journals Research on the influence of college students’ crowd decision-making on improving the content of public account tweets

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Xiangpeng Yang ◽  
Yi He
Keyword(s):  
College Students ◽  
Decision Making ◽  
Ideological And Political Education ◽  
Political Education ◽  
Release Time ◽  
Human Beings ◽  
Emotional Needs ◽  
Content Type ◽  
The Public ◽  
Public Account

Purpose As human beings step into the age of information network, big data technology is constantly improving the intelligence level of various agents such as individuals and enterprises. The crowd decision-making of the intellectual community plays an important role in the active participation of many individuals and schools in giving their wisdom, effectively solve the problems of negative internet communication, single publicity media and unprofessional promotion team in WeChat public account. Design/methodology/approach This paper aims to optimize the content and improve the effectiveness of network ideological and political education in universities. This study analyzes five highly popular WeChat public accounts at the Central University of Finance and Economics in 2019. It obtains the popularity index of tweets using the WeChat communication index algorithm and finds that the important factors that influence tweet popularity are release time and content value. Findings To improve the public account tweets, this study highlights the connection between the tweets’ value and students’ emotional needs, which enhances the value of tweet content in students’ life and provides more original and distinctive content. Originality/value This study found that the content and interest of college students are tweet time, tweet value and tweet content. Therefore, the public account of college ideological and political education should be improved from the following three aspects: realizing the connection between the value of tweet content and students’ emotional needs; enhancing the value of tweet content in students’ life and learning; and insisting on the original and distinctive original intention of tweet content.

scholarly journals Brief analysis of new media and ideological and political education for college students

2018 ◽  
Vol 7 (2) ◽  
pp. 50
Author(s):  
Mengyun Fan
Keyword(s):  
College Students ◽  
New Media ◽  
Development Trend ◽  
Negative Energy ◽  
Ideological And Political Education ◽  
Political Education ◽  
The Internet ◽  
Optimization Strategy ◽  
The Public ◽  
Social Responsibilities

<p>With the development of information technology, new media platforms are ubiquitous in people's daily life, providing effective channels for the dissemination of information. New media is widely popular in the current network as a new communication carrier appears in the public view. Even though the Internet brings more convenience to people, it does not exclude that the Internet<em> </em>also makes some negative energy penetrate into the hearts of netizens, leading to the distortion of their values. Faced with this situation, colleges and universities should carry out healthy ideological and political education for students, so as to make Chinese students better aware of their social responsibilities and form a sound personality. Based on the current development trend of new media, this paper discusses the optimization strategy of ideological and political education for college students, so as to better provide correct value orientation for students.</p>

The Ideological and Political Education Quality Assessment System Based on Multivariable Decision-Making

2013 ◽  
Vol 380-384 ◽  
pp. 4877-4880 ◽  
Author(s):  
Bo Xue
Keyword(s):  
College Students ◽  
Decision Making ◽  
Quality Assessment ◽  
Central Committee ◽  
Assessment System ◽  
Ideological And Political Education ◽  
Education Quality ◽  
Political Education ◽  
Quality Of Higher Education ◽  
Decision Making Model

The multivariable decision-making model has been verified based on the results of the multiple-choice questionnaires. According to the emphasis of Suggestion on further Strengthening and Improving Ideological and Political Education for College Students, which was released by the Central Committee of the Communist Party of China and the State Council in 2004, the Ideological and Political education system for college students should be the key indicator to assess the quality of higher education. In this paper, we give the ideological and political education quality assessment system based on multivariate decision-making. Decisions in service operations are complex since they involve various interdependent decision-makers (agents) at different hierarchical levels.

scholarly journals The Role of Ideological and Political Education in College Students’ Political Socialization and Its Improvement Countermeasures—Based on the Relationship Between Ideological and Political Education and Political Socialization

2021 ◽  
Vol 8 (8) ◽  
Author(s):  
Wen Qi ◽  
Keyword(s):  
College Students ◽  
Driving Force ◽  
Political Socialization ◽  
Ideological And Political Education ◽  
Political Education ◽  
The Political ◽  
Development Level ◽  
Political Literacy ◽  
The Relationship

Political socialization is an aspect of socialization, and its goal is to cultivate sound, rational and qualified political people. With the continuous development of society, college students, as social citizens, gradually have the opportunity to change from management object to management subject in the trend of political socialization. In addition, College students are also the driving force of social development and the hope of making the whole country rich and strong. Therefore, making college students have enough political literacy and whether they are highly socialized will affect the development level of the whole society. At present, ideological and political education has been gradually popularized in universities, and the level of ideological and political education affects the results of college students’ political socialization. It is particularly important to constantly improve and improve the contents, objectives and methods of ideological and political education so as to promote the political socialization of college students. This thesis will study the ideological and political education in colleges and universities from many aspects and analyze its role and value in the political socialization of college students one by one.

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