The impact of reverse logistics onto green supply chain competitiveness evidence from Serbian consumers

2020 ◽  
Vol 48 (9) ◽  
pp. 1003-1021
Author(s):  
Slobodan Aćimović ◽  
Veljko Mijušković ◽  
Vesna Rajić
Keyword(s):  
Supply Chain ◽  
Reverse Logistics ◽  
Practical Implication ◽  
Perceived Quality ◽  
Green Supply Chain ◽  
Content Type ◽  
Product Return ◽  
Logistics Process ◽  
The Impact

PurposeThe purpose of this paper is to explain what determines the influence of reverse logistics onto green supply chain competitiveness and to find out if that influence is always uniform.Design/methodology/approachThe paper contains an empirical research conducted using a survey-based study, which encompassed a sample size of 228 participants and final consumers that have experience in buying/using products derived from the reverse logistics process.FindingsThe results indicate that the influence of reverse logistics onto green supply chain competitiveness is dependent on the product return option and is mainly negative with Serbian consumers, since the perceived quality of each of the three return options is considered to be inferior compared to new products.Practical implicationThe study's empirical results show the there is a generally negative perception among consumers regarding the perceived quality of each of the three product return options, thus directly questioning the general justification of using reverse logistics in Serbian business practice. That is a sign for Serbian managers to enhance their efforts to raise future awareness of the green initiatives importance among business partners, but also final consumers.Originality/valueThe study`s contribution is twofold: first, it helps to additionally test the established and known methodology created by Hazen et al. (2011), thus contributing to the practical dimension of international comparability concerning consumer perceptions. Second, the study adds to research by addressing the gap in practical surveys regarding the reverse logistics practices.

Examining the inter-relationship among competitive market environments, green supply chain practices, and firm performance

2018 ◽  
Vol 29 (3) ◽  
pp. 1025-1048 ◽  
Author(s):  
Seok-Beom Choi ◽  
Hokey Min ◽  
Hye-Young Joo
Keyword(s):  
Supply Chain ◽  
Firm Performance ◽  
Reverse Logistics ◽  
Structural Equation ◽  
Equation Model ◽  
Competitive Market ◽  
Green Supply Chain ◽  
Content Type ◽  
Questionnaire Surveys ◽  
The Impact

Purpose The purpose of this paper is to assess the impact of competitive market environments on the firm’s decision to adopt green supply chain management (GSCM) practices, while checking to see if the firm’s commitment to particular types of GSCM practices improves its performance. Design/methodology/approach To confirm a positive link between the firm’s GSCM practices to its performance, the authors collected the data from 322 Korean firms via questionnaire surveys and then analyzed these data using the structural equation model. Findings Among various types of GSCM practices, green purchasing has the greatest impact on both manufacturing and marketing performances. Also, internal environmental management positively influenced both manufacturing and marketing performances, whereas cooperation with customers and reverse logistics had no significant impact on the firm’s manufacturing and marketing performances. Originality/value To provide a practical advice for firms which are hesitant to embrace green supply chain practices due to skeptical views about their true managerial benefits, this paper discerned more effective GSCM practices from less effective GSCM practices. In so doing, this paper is one of the few studies which pinpointed what types of specific GSCM practices are most effective in enhancing firm performance.

Influence of the perceived benefit of a social network-based sales promotion on the perceived quality of a heritage complex

2022 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Esmeralda Crespo-Almendros ◽  
M. Belén Prados-Peña ◽  
Lucia Porcu ◽  
Juan Miguel Alcántara-Pilar
Keyword(s):  
Social Network ◽  
Perceived Quality ◽  
Sales Promotion ◽  
Sales Promotions ◽  
Content Type ◽  
Heritage Sites ◽  
Negative Effect ◽  
Quasi Experimental ◽  
The Impact

Purpose This study seeks to analyze the influence of the consumer's perceived benefits deriving from two different promotional incentives offered via social media on the perceived quality of the heritage complex.Design/methodology/approach A quasi-experimental study was carried out among online users, implementing two different promotional stimuli. Facebook was selected as the social network through which the promotional incentives were offered in the experiment. The sample was obtained via a panel of Internet users provided by Sondea Internet SL.Findings The results showed that the benefits perceived by the tourists will depend on the sales promotion type offered. On the one hand, free VIP pass was found to be mostly related to hedonic benefits that positively affect perceived quality. On the other hand, 2 × 1 offer would be perceived as a utilitarian benefit and is likely to exert a fairly negative effect on perceived quality.Practical implications Tourism managers and practitioners are encouraged to analyze the characteristics of certain types of sales promotions, as each promotional incentive bears different values and associated benefits. The findings of this study suggest managers and practitioners to implement non-monetary promotions to enhance brand equity and perceived quality. Thus, it is paramount for the managers of cultural institutions and heritage sites to trust in sales promotions which can be very helpful if they are designed carefully.Originality/value This study pioneers the analysis of the impact of the benefits associated with different typologies of sales promotions on social networks on the perceived quality of a heritage site.

An analysis of keywords used in the literature on green supply chain management

2015 ◽  
Vol 38 (2) ◽  
pp. 166-194 ◽  
Author(s):  
Amulya Gurtu ◽  
Cory Searcy ◽  
M.Y. Jaber
Keyword(s):  
Supply Chain ◽  
Supply Chain Management ◽  
Supply Chains ◽  
Reverse Logistics ◽  
Green Supply Chain Management ◽  
Green Supply Chain ◽  
Chain Management ◽  
Content Type ◽  
Sustainable Supply Chains ◽  
Green Supply Chains

Purpose The purpose of this paper is to analyze the keywords used in peer-reviewed literature on green supply chain management. Design/methodology/approach To determine the keywords that were used in this area, an analysis of 629 papers was conducted. The papers were identified through searches of 13 keywords on green supply chains. Trends in keyword usage were analyzed in detail focusing on examining variables such as the most frequently used journals/keywords, their frequencies, citation frequency and research contribution from different disciplines/countries. Findings A number of different terms have been used for research focused on the environmental impacts of supply chains, including green supply chains, sustainable supply chains, reverse logistics and closed-loop supply chains, among others. The analysis revealed that the intensity of research in this area has more than tripled in the past six years and that the most used keyword was “reverse logistics”. The use of the terms “green supply chains” and “sustainable supply chains” is increasing, and the use of “reverse logistics” is decreasing. Research limitations/implications The analysis is limited to 629 papers from the Scopus database during the period of 2007 and 2012. Originality/value The paper presents the first systematic analysis of keywords used in the literature on green supply chains. Given the broad array of terms used to refer to research in this area, this is a needed contribution. This work will help researchers in choosing keywords with high frequency and targeting journals for publishing their future work. The paper may also provide a basis for further work on developing consolidated definitions of terms focused on green supply chain management.

The impact of implementing green supply chain management practices on corporate performance

2016 ◽  
Vol 26 (3) ◽  
pp. 216-245 ◽  
Author(s):  
Hassan Younis ◽  
Balan Sundarakani ◽  
Prakash Vel
Keyword(s):  
Supply Chain ◽  
Manufacturing Industry ◽  
Social Performance ◽  
Operational Performance ◽  
Green Supply Chain ◽  
Research Model ◽  
Environmental Cooperation ◽  
Content Type ◽  
Green Purchasing ◽  
The Impact

Purpose The purpose of this research is to investigate the implementation of green supply chain management (GSCM) practices and its impact on corporate performance (CP). The research in particular examines the results of implementing a set of GSCM practices on different dimensions of the CP. Design/methodology/approach This study, being the first of its kind in the Middle East, developed a research model to test the relationship between four main GSCM practices namely, eco-design, green purchasing, environmental cooperation and reverse logistics, and four dimensions of CP: operational performance, environmental performance, economic performance and social performance, while controlling three main variables (firm size, firm age and environment management system certification). Statistical analyses were based on the data collected, through survey questionnaires, from 117 firms in the manufacturing industry in the UAE. Reliability and validity of the research model were tested by the commonly accepted statistical tools. To test the hypotheses relating implementation of GSCM practice and CP, multiple regression analysis was used. Findings The finding of the study was that GSCM practices impact the CP dimensions differently. While none of the four GSCM practices were found to have any impact on the environmental performance, green purchasing and environmental cooperation were found to have a significant impact on the operational performance. The study found that only green purchasing plays a role in improving the economic performance, while only reverse logistics practices were found to impact the social performance of the firm positively. Research limitations/implications Research on GSCM is still in the nascent stage. Further refinement of the survey to differentiate between different manufacturing industries might be needed. Generalizability of the findings is also limited because of data collected from manufacturing firms in the UAE. This research provides important insights. The findings of this research are generally consistent with those of prior studies in other parts of the world. Firms in manufacturing industry in the UAE believe that GSCM practices help the company design and develop better products which, in turn, increase the company chances in selling its products in the international markets while, at same time, improving the average profit and market share. It was also found that the UAE firms believe that implementation of GSCM practices help improve the corporate image, enhance employees’ job satisfaction and improve employees’ health and safety. Practical implications Implementation of GSCM practices improves CP in different ways. Supply chain managers are required to decide on the CP dimension they want to improve and accordingly select the appropriate GSCM practices mix that leads to the desired level of improvement. Originality/value Although few earlier researches studied the impact of GSCM on CP, this study is different and makes a unique contribution by offering a holistic view of the impact of implementing four main GSCM practices on all dimensions of CP. The study offers some insights on the type of GSCM practices the firm needs to adopt to improve the targeted performance dimension.

Determining the impact of e-commerce quality on customers’ perceived risk, satisfaction, value and loyalty

2019 ◽  
Vol 11 (4) ◽  
pp. 576-587 ◽  
Author(s):  
Ιoannis Tzavlopoulos ◽  
Katerina Gotzamani ◽  
Andreas Andronikidis ◽  
Chris Vassiliadis
Keyword(s):  
Path Analysis ◽  
Customer Loyalty ◽  
Perceived Risk ◽  
Perceived Value ◽  
Perceived Quality ◽  
Ease Of Use ◽  
Future Research ◽  
Content Type ◽  
The Impact

Purpose The quality assessment of e-commerce services is of particular research interest, as it has been widely found that quality is directly linked to customer satisfaction and loyalty, which in turn leads to improved sales results, the creation of reputation and enhanced competitiveness for active companies in the industry. The purpose of this paper is to investigate the quality in e-commerce and to examine the relationships developed among its individual dimensions and satisfaction, perceived value, perceived risk and customer loyalty. Design/methodology/approach Initially, exploratory factor analysis with the equamax rotation method was applied to identify the perceptions of consumers regarding quality, value, satisfaction, risk and loyalty. The effect of the factors that make up perceived quality of e-services on customer value, satisfaction, risk and loyalty was examined by using OLS regression analysis. Likewise, path analysis was applied to confirm the impact of perceived quality on total consumer satisfaction, perceived value and loyalty, utilizing perceived risk as a moderating variable. Findings The authors found that quality overall has a positive and statistically significant relationship with perceived value, satisfaction and loyalty and negative with perceived risk. From the individual dimensions of quality, it has been found that ease of use of websites, design, responsiveness and security lead to increased levels of perceived value, while ease of use, responsiveness and personalization lead to an increase in the overall satisfaction of consumers. Overall, it has been documented that high levels of quality lead to higher satisfaction and perceived value, mitigating perceived risk and positively impacting the adoption of desirable consumer behaviors as reflected in customer loyalty. Research limitations/implications In this respect, future research in the field of e-commerce can examine the quality of the respective electronic services taking into account different product and business categories. In addition, the future research can focus on the impact of high satisfaction, perceived value and customer loyalty on various sizes of business performance, including sales, market share, competitiveness, financial efficiency and sustainability. Practical implications Given the clear relationship between quality, perceived value and satisfaction, e-commerce businesses have the potential to benefit significantly from improvements in the quality of their services, as this leads to increased levels of perceived value, high level of satisfaction and hence enhanced customer loyalty, which is in turn reflected in increased sales, positive word-of-mouth, improved reputation and brand loyalty. In this way, e-businesses will be able to improve their financial position, achieve higher market shares, maintain their competitive advantage, attract new development resources and become sustainable on a long-term basis. Social implications Businesses need to understand the factors that determine the quality in e-commerce to be able to achieve customer satisfaction and reduce perceived risk through improved quality. These factors, which consumers perceive as important for quality, are critical. Originality/value The concepts of quality, perceived value, risk, satisfaction and loyalty are considered to be interlinked in both traditional consumer research and e-commerce, as high levels of perceived quality are believed to lead to positive assessments of the cost-benefit and, hence, the perceived value (Cronin et al., 2000; Sweeney and Soutar, 2001; Korda and Snoj, 2010) and loyalty. In this context, this study attempted to study the relationship of these five variables, through both regression and path analysis, resulting in similar results. According to the findings of the study, perceived quality of website services has a positive and statistically significant impact on perceived value, satisfaction and an opposite effect on perceived risk, while the last is mitigating variable for and loyalty.

Developing a reverse logistics competency

2016 ◽  
Vol 46 (3) ◽  
pp. 293-315 ◽  
Author(s):  
Tyler R. Morgan ◽  
Robert Glenn Richey Jr ◽  
Chad W. Autry
Keyword(s):  
Supply Chain ◽  
Reverse Logistics ◽  
Structural Equation ◽  
Equation Modeling ◽  
Resource Based View ◽  
Content Type ◽  
Supply Chain Relationships ◽  
Research Questions ◽  
The Impact ◽  
The Relationship

Purpose – The purpose of this paper is to explore the influence of collaboration and information technology (IT) on the reverse logistics competency of firms. Through collaboration firms can improve their ability to handle returns, but this research introduces IT as providing a moderating influence over the impact of collaboration in the advancement of a reverse logistics competency. Design/methodology/approach – A survey was administered to employees involved with supply chain relationships. Empirical evidence from 267 respondents is analyzed with structural equation modeling. Findings – Support is found for the positive moderating influence of an IT competency on the relationship between collaboration and a reverse logistics competency. Additional benefits for logistics performance are also realized. Research limitations/implications – This research provides theoretical implications for the development of a reverse logistics competency through an application of resource-based theory/resource-based view of the firm. The study is limited to the selected research questions and sample of predominantly US firms. Practical implications – This research assists managers as they attempt to develop a reverse logistics competency to address the growing problem of returns through collaboration with supply chain members and the development of an IT competency. Originality/value – The framework developed in this research provides insights regarding the handling of product returns. Specifically, the moderating influence of an IT competency is addressed as it enhances the impact of collaboration on the development of a reverse logistics competency.

Strategic orientations, sustainable supply chain initiatives, and reverse logistics

2016 ◽  
Vol 36 (1) ◽  
pp. 86-110 ◽  
Author(s):  
Chin-Chun Hsu ◽  
Keah-Choon Tan ◽  
Suhaiza Hanim Mohamad Zailani
Keyword(s):  
Supply Chain ◽  
Reverse Logistics ◽  
Emerging Market ◽  
Equation Modeling ◽  
Sustainable Supply Chain ◽  
Ongoing Research ◽  
Content Type ◽  
Strategic Orientations ◽  
The Impact

Purpose – Global outsourcing shifts manufacturing jobs to emerging countries, which provides new opportunities for improving their economic development. The authors develop and test a theoretical model to predict first, how sustainable supply chain initiatives might influence reverse logistics outcomes and second, the impact of eco-reputation and eco-innovation orientation strategies on the deployment of sustainable supply chain initiatives. The paper aims to discuss these issues. Design/methodology/approach – The proposed new model of antecedents and outcomes of sustainable supply chain initiatives underwent a rigorous empirical test through structural equation modeling with samples from an emerging market. Findings – The results show that firms that implement sustainable supply chain initiatives can realize positive reverse logistics outcomes; the study also provides new insights into eco-innovation and eco-reputation strategic orientations as theoretically important antecedents of sustainable supply chain initiatives. Research limitations/implications – Though the authors identify three components of sustainable supply chain initiatives, other components could exist, and ongoing research should investigate them. Practical implications – The findings have important implications for managers in emerging markets seeking to initiate ecologically friendly business practices. The authors offer strong evidence of the benefits obtained from reverse logistics in sustainable supply chain initiatives. Policy makers and firms attempting to nurture sustainable supply chain initiatives should not overlook the important role of eco-reputation and eco-innovation strategic orientations, which the results identify as important enablers. Originality/value – This study offers evidence of the critical role of eco-reputation and eco-innovation strategic orientations in deploying sustainable supply chain initiative programs, as well as of their mutual effects. This study also offers empirical evidence that implementing sustainable supply chain initiatives leads to reverse logistics, creating value, and a new source of competitive advantages.

Information sharing in a green supply chain with promotional effort

Kybernetes ◽  
2020 ◽  
Vol 49 (11) ◽  
pp. 2683-2712 ◽  
Author(s):  
Junfei Ding ◽  
Wenbin Wang
Keyword(s):  
Supply Chain ◽  
Information Sharing ◽  
Consumer Surplus ◽  
Green Supply Chain ◽  
Future Research ◽  
Content Type ◽  
Promotional Effort ◽  
Demand Information ◽  
The Impact ◽  
Share Information

Purpose The purpose of this paper is to investigate the retailer’s strategy of information sharing in a green supply chain with promotional effort, and the impact of information sharing on the decisions and profits of the manufacturer and the retailer. Design/methodology/approach The developed models aim to maximize the profits of the manufacturer, the retailer and the green supply chain system. The game theory is used to obtain the equilibrium solutions of both the manufacturer and the retailer. A two-part compensation (TPC) contract is designed to motivate the retailer to share information with the retailer. Numerical examples are used to show the impact of parameters on decisions by Matlab 2014. Findings The results show that the green degree increases while the promotional effort level decreases when the manufacturer receives the larger demand information from the retailer; information sharing leads to a profit increase to the manufacturer and a profit loss to the retailer, but can increase the profit of supply chain under a certain condition; information sharing reduces the expected consumer surplus. The TPC contract designed in this paper can not only motivate the retailer to share information but also increases the consumer surplus. Research limitations/implications The study has been done in a monopoly environment where only a retailer can forecast demand information. It is an interesting direction of future research when considering there are more retailers who can forecast such information in a supply chain. Originality/value There exist two main aspects that are different from the existing literature. The stochastic demand function related to the retail price, the green degree and the promotional effort have never appeared in previous literature. This paper considers a green product supply chain with a manufacturer who produces green products and a retailer who has an information advantage because of her promotional effort; this paper investigates the impact of information sharing on the consumer surplus and designs a contract to coordinate the green supply chain.

scholarly journals Aspirations and environmental performance feedback: a behavioral perspective for green supply chain management

2020 ◽  
Vol 40 (6) ◽  
pp. 729-751 ◽  
Author(s):  
Yongyi Shou ◽  
Shuo Shan ◽  
Anlan Chen ◽  
Yang Cheng ◽  
Harry Boer
Keyword(s):  
Supply Chain ◽  
Supply Chain Management ◽  
Financial Performance ◽  
Performance Feedback ◽  
Environmental Performance ◽  
Green Supply Chain Management ◽  
Green Supply Chain ◽  
Chain Management ◽  
Content Type ◽  
The Impact

PurposeThis study investigates the relationships between environmental performance feedback and green supply chain management (GSCM). It explores how environmental performance above or below aspirations affects the implementation of GSCM practices (specifically sustainable production [SP] and sustainable sourcing [SS]) through the lens of the behavioral theory of the firm (BTOF), which has received scant attention in the operations management literature.Design/methodology/approachThe study used data from the sixth round of the International Manufacturing Strategy Survey (IMSS). It employed hierarchical linear regression to test the proposed hypotheses. Moreover, the study tested an alternate model to rule out the possible role of financial performance aspirations in explaining the implementation of SP and SS.FindingsThe results indicate that organizations determine their efforts put into the two GSCM practices according to environmental performance feedback: the greater the aspiration–environmental performance discrepancy, the stronger the efforts put into implementing GSCM practices.Originality/valueThis study contributes to the GSCM literature by revealing the impact of environmental performance aspirations on the implementation of GSCM practices through the lens of the BTOF. It also extends the BTOF by applying it in the GSCM context and indicating that performance feedback is based on environmental performance instead of financial performance in this specific context.

Sign in / Sign up

Export Citation Format

Share Document