Preventive and Promotional Effort for Type 2 Diabetes Mellitus based on Local Resources

The people of Gendang Rejeng are potentially at a higher risk of type 2 diabetes due to their unhealthy lifestyle and eating habits linked to their traditional practices. There are efforts to identify the potential risk of type 2 diabetes and carry out preventive and promotive measures based on local potentials. The efforts include: 1) health check-ups; 2) diabetes screening; 3) health education; and 4) discussion with community leaders on adapting traditional practices to be more health-friendly. Through the study we discovered that out of 29 people of Gendang Rejeng that had been screened for diabetes, 62.1% had a low risk, 13.8% had a higher risk, and the remaining 24.1% had a moderate risk of diabetes. There is a need to study local potentials and traditional elements which can be incorporated into the efforts to reduce the risk of diabetes and prevent other health complication. Ginger is an example of one of the local potentials that can be utilized for consumption to improve the health of the people of Rejeng

R3SOLVE: A Serious Game to Support End-of-Life Rooftop Solar Panel Waste Management

A complex systems model is necessary to holistically address the end-of-life (EoL) solar panel waste problem. However, there is a significant challenge in communicating such a model to stakeholders. Serious games can overcome this challenge by simplifying a complex model via a user-friendly interface. It enables stakeholders to experiment with different decisions and understand their long-term impacts in a safe environment. In this paper, a serious game called R3SOLVE was designed from a previously developed system dynamics (SD) model. The goal of the game is to achieve certain collection and recovery outcomes through a mix of decisions ranging from product stewardship strategies, landfill regulation, technological investment, promotional effort, reuse strategy, and infrastructure improvement. The game has a single player mode, where a player can access all decisions, and a multiplayer (turn-based) mode, where two players with different roles work collaboratively to achieve the desired outcome. Rewards and penalties also exist in the game to promote players’ extrinsic motivation to use critical thinking. Both game modes have been tested in separate workshops to identify bugs and issues regarding goal clarity and in-game information. Future directions to conduct stakeholder workshops and the evaluation approach are also suggested at the end of this paper.

Upaya Pencegahan Penularan Dan Penyebaran Virus Corona (Covid-19) Di Lingkungan Suradadi Timur Karang Baru Kota Mataram

ABSTRAK Coronavirus Disease 2019 (Covid-19) adalah penyakit yang disebabkan oleh virus SARS-CoV-2 yang merupakan bagian dari tipe virus Corona. Penyebaran dan penularan Covid-19 terjadi dengan cepat pada manusia baik melalui kontak secara langsung maupun tidak langsung. Sejak ditetapkan sebagai pandemi angka kejadian Covid-19 terus mengalami peningkatan. Data Satuan Tugas Percepatan Penanganan Covid-19 Provinsi Nusa Tenggara Barat pada tanggal 13 April 2020 menunjukkan bahwa jumlah kasus terkonfirmasi positif Covid-19 di Kota Mataram sebanyak 18 kasus (48,6%). Upaya untuk mencegah penularan dan penyebaran Covid-19 diantaranya adalah dengan penggunaan masker oleh semua orang ketika berada di luar rumah dan cuci tangan memakai sabun. Tujuan pelaksanaan kegiatan ini adalah mendukung upaya pemerintah dalam rangka memutus rantai penularan Covid-19 melalui penyediakan sarana cuci tangan. Kegiatan ini dilaksanakan pada tanggal bulan April 2020 di wilayah RT 01 Lingkungan Suradadi Timur, Kelurahan Karang Baru, Kecamatan Selaparang, Kota Mataram. Hasil pengabdian berupa tersedianya sarana cuci tangan yang dapat dimanfaatkan masyarakat sebagai upaya meminimalisir penyebaran dan penularan Covid-19. , serta mendorong terciptanya perilaku hidup sehat melalui kebiasaan untuk cuci tangan. Dengan tersedianya sarana cuci tangan ini dapat menjadi upaya promotif serta mendorong terciptanya perilaku hidup bersih dan sehat di masyarakat dimulai dengan kebiasaan mencuci tangan memakai sabun dengan air yang mengalir dalam rangka mencegah penyebaran Covid-19 Kata Kunci: Pencegahan, Penularan, Penyebarab, Virus Corona ABSTRACT Coronavirus Disease 2019 (Covid-19) is a disease caused by the SARS-CoV-2 virus. The spread and transmission of Covid-19 occur rapidly in humans, either through direct or indirect contact. Since it was declared a pandemic, the number of Covid-19 incidents has continued to increase. Data from the Task Force for the Acceleration of Handling Covid-19 in West Nusa Tenggara Province on April 13, 2020, shows that the number of confirmed positive cases of Covid-19 in Mataram City was 18 cases (48.6%). Efforts to prevent the transmission and spread of Covid-19 include the use of masks by everyone when they are outside the home and wash their hands with soap. The purpose of implementing this activity is to support the government's efforts to break the chain of Covid-19 transmission by providing handwashing facilities. This activity was carried out on April 2020 in the RT 01 Suradadi Timur, Karang Baru Village, Selaparang District, Mataram City. The result of this service is the availability of handwashing facilities that can be used by the community as an effort to minimize the spread and transmission of Covid-19. , as well as encouraging the creation of a healthy lifestyle through the habit of washing hands. The availability of this means of washing hands can be a promotional effort and encourage the creation of a clean and healthy lifestyle in the community, starting with the habit of washing hands with soap with running water in order to prevent the spread of Covid-19. Keywords: Prevention, Transmission, Spead, Coronavirus

The role of promotion tools used in the Spanish campaign to promote new lamb meat cuts

Aim of study: The first purpose of the present study was to investigate the level of recall of the adverting campaign promoting the new lamb meat cuts. The second objective was to investigate which promotion tools are more important to consumers and retailers.Area of study: This study took place in the city of Zaragoza, where lamb meat promotional activities have been conducted at three different levels: generic promotion of the sector, Regulatory Council of Ternasco de Aragón promotion campaign and producer brand promotion.Material and methods: Data was collected through personal questionnaires (401 consumers and 55 retailers).Main results: Results suggest that the promotion campaign has not contributed as much as expected to spread the knowledge of the new lamb cuts among consumers. Both consumers and retailers attached more importance to in-store marketing promotional tools. Three consumers segments were identified based on promotion tools preferences. Comparing between consumers and butchers’ opinion the only significant difference was found in using internet and social network as a promotional tool.Research highlights: A general trend has been observed since the majority of consumers and retailers consider that the most important promotions tools are those conducted inside the point of sale. On the view of these results, it could be better for future campaigns to increase promotional effort inside the point of sale, where consumers make their final purchase choice.

Identifying and measuring the impact of cultural events on hotels’ performance

Purpose Focusing on two beer festivals held in Nottingham, England, this study aims to evaluate their indirect impact on the performance of city hotels. This study builds on theoretical insights from the revenue management literature to shed empirical light on the potentially beneficial effects of events on the hotels’ performance. This study investigates the impact of the differential support offered by the destination management organisation (DMO) over two years. Design/methodology/approach Using online prices posted in advance of the events on an online travel agent, the authors assess hotel performance for each day of the events relative to the same day of the week in a week with no event. A similar comparison is made to assess the impact across two different years. In both cases, an ordinary least squares methodology was used. Findings Both events appear not to have had a strong impact on hotel prices and occupancy in 2016, i.e. when the DMO’s promotional effort was more proactive. Instead, in 2017, one event registered higher hotel prices and occupancy both relative to the year before and to the “business as usual” week. Practical implications The study identifies the existence of an indirect positive economic impact of the events on the hospitality sector. Originality/value The investigation adopts a more naturalistic experimental design to collect the data, which allows the authors to control for both the impact on prices and occupancy at the level of the single hotel. The evidence is therefore micro-founded. Moreover, results shed light on the role played by the DMO.

Optimal strategies of a dual-channel green supply chain with recycling under retailer promotional effort

Due to the hugely populated world, recycling of the used products has become the most significant perspective in e-commerce. The scientists have been exploring how increases the degree of recyclability and the green innovation level. This paper considers a supply chain with a manufacturer, a retailer, a supplier, and a collector. The manufacturer can increase or decrease the level of green innovation by changing the quality of raw materials. He sells them through his direct channel as well as the retailer's traditional channel. The retailer enforces the strategy promotional effort for enlarging his market demand. After Formulating the problem, the strategies in collector-led, supplier-led, collector-supplier Nash, and collector-supplier-retailer Nash game are studied under manufacturer Stackelberg games along with the centralized policy. The parameters' sensitivity has been analyzed to the profit and decision variables and then draw significant managerial insights. The model declares the optimal strategies for each player as well as the chain. It is achieved that the higher level of green innovation and promotional effort always increases all the profits. The optimal pricing decisions be lowest under the Collector-Supplier Nash game.

Two-phase deteriorated supply chain model with variable demand and imperfect production process under two-stage credit financing

In this article, an imperfect production inventory model consisting of a manufacturer and a retailer with quality improvement effort and the promotional effort sensitive demand pattern is investigated under a two-tier credit policy. We study the model for deteriorating items where the deterioration occurs at different rates in the manufacturer’s and the retailer’s level considering a fixed lifetime of the product. Discussing the six possible cases of credit policy analytically, we analyze the behavior of the model under an integrated system concerning production lot-size, quality effort and promotional effort such that the integrated average profit is maximum. To obtain the optimal solutions of the model, we design an operative solution algorithm. A numerical example is provided to test feasibility of the model, and the effect of the variation of the key parameters is also studied. The outcomes of this proposed model show that the manufacturer and the retailer have to be more careful about their offered credit periods in aspect of the profit. It is observed that the integrated profit is maximum when both credit periods provided by the manufacturer and the retailer belong to the manufacturer’s cycle. Moreover, we identify that the extended product lifetime does not meet with higher profit all times. This study directs that quality effort and promotional effort stimulate the market demand while it is not always economically profitable for the supply chain.

PENGARUH BAURAN JASA DAN BAURAN PROMOSI TERHADAP KEPUTUSAN PESERTA MEMILIH PELATIHAN DI BALAI LATIHAN KERJA LEMBANG.

The influence of service and promotion of marketing mix toward the decision of participants in joining vocational training at Balai Latihan Kerja Lembang. The research aimed to find out the influence of servicet and promotion of Marketing Mix toward the decision of participants in joining vocational training at BLK Lembang. Research method used in this research was associative and qualitative method. The research provided primary data. The data collection technique used in this research ware library research and field research such as observation and questionnaire. Methods of data analysis used by the researcher were classic assumption test that includes validity test and reliability as well as hypothesis test consisting of partial test and simultaneous test. The research found that servicet and promotion of marketing mix give great influence toward decision of participants in joining vocational training. According analysis process recognized that there was strong and positive correlation marked by score r=0.897 and R2= 0,805. It showed that servicet and promotion of marketing mix influenced the decision of participants in joining vocational training in the amount of 80,5%. Besides, the remaining result of 19,5% was influenced by the certain factor that was not analysed in this research.The research was expected to give advantages toward BLK Lembang in improving its service servicet in order to maintain the quality of training service servicet in BLK Lembang that has been well accepted by training participants. In improving its service training servicet, BLK Lembang should enhance its service training based on public’s demand and increase promotional effort to let the participant know that BLK Lembang provides free training program.

Optimal Promotional Effort Policy in Innovation Diffusion Model Incorporating Dynamic Market Size in Segment Specific Market

Due the increasing globalization of market and diverse consumer groups, market segmentation becomes an ever more important concept in current market scenario. After market segmentation, firms use the available promotional strategies to target market. In this paper, we present a model of determining the optimal dynamic promotional policies for a product in segmented market incorporating dynamic market size, where sales is assumed to be evolved through mass and differentiated promotion. Mass promotional effort is allowed in whole market with a fixed spectrum for each segment while differentiated promotion is targeted to each segment independently. The optimal promotional effort policy for each segment is obtained by applying maximum principle. Numerical illustrations are provided to show the effectiveness of the proposed method and solution procedure by discretizing the optimal control model. Furthermore, sensitivity analysis of the discount rate parameter is carried out and presented.