The characteristics of web site and consumer online shopping conduct: An empirical study based on flow experience

2010 ◽  
Author(s):  
Dong Congwen ◽  
Yi Jiabin ◽  
Ji Shuxian
Keyword(s):  
Empirical Study ◽  
Web Site ◽  
Online Shopping ◽  
Flow Experience

A Study on Consumer Intention in a Web Portal Game from the Perspective of Flow Experience

2012 ◽  
Vol 4 (1) ◽  
pp. 1-18
Author(s):  
Yi-Fen Chen ◽  
Chia-Wen Tsai ◽  
Pei-Chun Liao ◽  
Wen-Yu Chen
Keyword(s):  
Web Site ◽  
Purchase Intention ◽  
Customer Value ◽  
Online Shopping ◽  
Consumer Preference ◽  
Management Policy ◽  
Flow Experience ◽  
Web Portal ◽  
Negative Results ◽  
The Web

Providing consumers with a positive and satisfying online shopping experience is the goal of the web operator. Therefore, in this paper, the authors use overhead construction to extend Csikszentmihalyi’s proposed flow theory (1975) to the computer intermediary environment and discuss the web portal game from the perspective of flow experience to identify possible causes and positive and negative results, as well as understand customer utility and hedonic motives in online shopping. In this research, the portal game is in play in the online consumer’s flow experience. This study also explores customer benefit and the effect on consumer behavior brought about by the identification of consumer preference and purchase intention. This study used an internet questionnaire survey to obtain 442 valid responses for data analysis. The results reveal that different Web site characteristics affect the flow experience and indirectly affect customer value; the results also indicate positive preferences and positive expense results. These results may serve as a reference for future Web site industry management policy and marketing strategy.

B2C web site quality and emotions during online shopping episodes: An empirical study

2006 ◽  
Vol 43 (5) ◽  
pp. 627-639 ◽  
Author(s):  
Jean Éthier ◽  
Pierre Hadaya ◽  
Jean Talbot ◽  
Jean Cadieux
Keyword(s):  
Empirical Study ◽  
Web Site ◽  
Online Shopping ◽  
Site Quality

Exploring stickiness intention of B2C online shopping malls

2018 ◽  
Vol 14 (2) ◽  
pp. 177-192 ◽  
Author(s):  
Zheshi Bao ◽  
Taozhen Huang
Keyword(s):  
Structural Equation ◽  
Information Quality ◽  
Online Shopping ◽  
Three Dimensions ◽  
Equation Modeling ◽  
Flow Experience ◽  
Shopping Malls ◽  
Mediation Effects ◽  
Content Type ◽  
Online Consumers

Purpose The purpose of this paper is to explore the roles of flow experience and e-trust in online consumers’ stickiness intentions from a perspective of information quality and discuss how to retain these consumers. Design/methodology/approach The authors proposed a research model by integrating three dimensions of information quality, flow experience and e-trust. These factors were analyzed to explore the direct and indirect effects on consumers’ stickiness intention. Online questionnaires were adopted to collect data and 259 valid samples were analyzed by structural equation modeling approach. Findings The findings show that information quality provided by B2C online shopping malls can indirectly affect consumers’ stickiness intention through the mediation effects of flow experience and e-trust. Besides, flow experience can also significantly affect e-trust and then indirectly influence stickiness intention. Research limitations/implications The findings suggest that information quality can trigger the effects of flow experience and e-trust to keep stickiness of online consumers. Besides, in the context of online shopping, flow experience would promote consumers’ trust toward e-retailers. Some other theoretical and practical implications are also provided. Originality/value This study indicates the effects of flow experience and e-trust on stickiness intention from an information quality perspective. Meanwhile, the authors also intend to discuss the relationship between consumers’ flow experience and e-trust in the context of B2C online shopping.

MyCart : An Online Shopping Platform

2021 ◽  
Vol 9 (VI) ◽  
pp. 4588-4591
Author(s):  
Vinay Kumar Jain
Keyword(s):  
21St Century ◽  
System Architecture ◽  
Virtual World ◽  
Web Site ◽  
Online Shopping ◽  
Client Server ◽  
The People ◽  
Important Position

Online shopping has obtained very important position in the 21st century as most of the people are busy, loaded with hectic schedule. In such a situation online shopping became the easiest and most suitable mode for their shopping. This paper describes the development of an e-commerce Web site based on a virtual world that replicates a real store in order to offer a more familiar interface to the user, but overcoming the problems of reality offering a customized presentation of items to each consumer. The technology used is Java. The system architecture is based on a client/server model, where the server manages the description of the items.

Chapter 2 - Web Site Quality: An Empirical Study of the Flower and Plant Firms in the Convergence Objective Regions in Italy

2017 ◽  
pp. 12-23
Author(s):  
Emanuele Schimmenti ◽  
Antonio Asciuto ◽  
Caterina Patrizia Di Franco ◽  
Antonio Galati
Keyword(s):  
Empirical Study ◽  
Web Site ◽  
Site Quality

New Market Segmentation Paradigms and Electronic Commerce Adoption

2018 ◽  
pp. 1303-1327
Author(s):  
Ángel F. Agudo-Peregrina ◽  
Julián Chaparro-Peláez ◽  
Ángel Hernández-García
Keyword(s):  
Empirical Study ◽  
Perceived Risk ◽  
Online Shopping ◽  
Customer Segmentation ◽  
Purchasing Behavior ◽  
Online Questionnaire ◽  
Effort Expectancy ◽  
Online Shoppers ◽  
Facilitating Conditions

The purpose of this chapter is to offer a better understanding of online shoppers' behaviour, so that virtual shops may improve and adapt their product offering to effectively reach their target segments. In order to achieve this goal, a characterization of motivations to shop online is proposed as a basis for motivation-based customer segmentation. Building upon this segmentation, acceptance models—namely, an adaptation of UTAUT2 to e-commerce—have been used to look further into the purchasing behavior of each identified segment. The results from the empirical study based on responses to an online questionnaire from a sample of 718 Spanish shoppers shows seven different groups of motivations and five different customer segments, and confirms different behavioral patterns in the adoption of e-commerce for different segments of customers, with special influence of effort expectancy, facilitating conditions, and perceived risk in the online shopping behaviour of individuals.

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