The Drivers of Repurchase Intention in Electronic Commerce: A Case Study of Indonesian Buyers

Author(s):  
Winarto ◽  
Maludin Panjaitan ◽  
Anton Atno Parluhutan Sinaga ◽  
Rasmulia Sembiring ◽  
Kristanty Marina Natalia Nadapdap ◽  
...  
2020 ◽  
Vol 1 (2) ◽  
pp. 147-156
Author(s):  
Rheza Septiani Pratiwi ◽  
Santirianingrum Soebandi ◽  
I. G. A. Aju Nitya Dharmani

Repurchase intention is very influential in developing a business. Many factors affect repurchase intention, including service quality, perception price, and store atmosphere. The purpose of this study was to determine how the influence of service quality, perception price, and store atmosphere both simultaneously and partially effect on repurchase intention. The data was collected using a questionnaire. The research method uses as many random samples of 281 people. The analysis method using SPSS 18. The results of this study indicate that the independent variables simultaneously influence the dependent variable. This research evidenced from the significance value of 0.000 or less than 0.05 and the Fcalculation = 194.777 while the Ftable obtained 2.66 and this meaning that Fcalculation > Ftable. But in partial variable, service quality is not significant into repurchase intention as in the results of testing showing tcalculation = 0.961 < ttable = 1.968 with significance 0.337 > 0.05.


Author(s):  
Mayada A. Youssef

The objective of this chapter is to explore the implementation of e-commerce in an Egyptian organization. It reports on a longitudinal case study in an Egyptian organization (TexCo) that implemented Business-to-Business (B-to-B) electronic commerce. Following a change in leadership, TexCo was subject to a process of questioning the traditional ways of doing things. This process resulted in realizing planning, decision-making, and control problems within the company. The B-to-B system was chosen to introduce new control-based rules. However, the change was faced with resistance from TexCo's distributors. It is posited that various power strategies were used to ameliorate covert and overt resistance. Over time, the management accounting practices in TexCo changed towards greater decision support and control. B-to-B electronic commerce improved planning, decision-making, and control in TexCo.


1999 ◽  
Vol 14 (3) ◽  
pp. 295-301
Author(s):  
Claudia Loebbecke ◽  
Philip Powell ◽  
Carl Gallagher

Exploitation of the World Wide Web (WWW) is a pipedream for many businesses, as they do not or cannot analyse their motives for having a web site. Many do not understand that there is more to a successful web site than having a corporate logo on a home page. They do not foresee the effort that goes into maintaining a web site, the increased competition from exposure to a ‘global market’ via the Internet and the impact a web site will have on the existing business. This case study allows analysis of the opportunities and risks of launching electronic commerce (EC) services in the case of the Co-op Bookshop, Australia's largest academic bookseller. The case describes Co-op's difficult progression to a profitable WWW presence and investigates potential developments due to growing competition from ‘global players’ and increasing amalgamation between bookselling over the WWW and electronic publishing. The case outlines the four possibilities by which a firm can profit from its Internet activities and transfers these general benefits to Internet service provision by bookstores. In particular, it directs attention to thinking of the core goals of the business, how a WWW presence helps to meet these goals and whether the introduction of a web site changes the direction of the business. This leads to a consideration of the nature of the web site. The case study allows exploration of the current customers and markets and why the firm focuses on these. Further, there are the issues of the resources required to set up and maintain a web site, how the site may be integrated into the existing business and its growth path. These issues are explored and modelled in the teaching notes and further background detail is given.


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