Mediated communication of ‘sustainable consumption’ in the alternative media: a case study exploring a message framing strategy

2009 ◽  
Vol 33 (2) ◽  
pp. 113-125 ◽  
Author(s):  
Komathi Kolandai-Matchett
Author(s):  
Norhayati Zakaria ◽  
Ghadeer Al Safi

This chapter presents a preliminary understanding of cross-cultural challenges and synergistic experiences of multicultural students engaged in Global Virtual Teams (GVTs). In this case study, we introduce the GVT structure as a novel learning platform which utilizes Computer Mediated Communication (CMC) tools as part of its virtual-based learning. We administer the case study with 30 students (n=30) in the United of Emirates (UAE) who engage in GVTs across the globe—encompassing 26 universities and 22 countries. Qualitative data is collected in the form of documents—reflective reports of the students’ experiential learning over a 10-week period. We content analyse the reports based on the thematic analysis with two distinctive categories—cultural challenges and cultural synergies based on the first seven weeks of the experiential learning process. In this study, we find that students experienced challenges such as managing technical difficulty, language barriers, deteriorating motivations, geographical distance, time differences, and non-committed and unresponsive attitude. However, students also experience synergies from the GVTs such as strong relationships and continued friendships, formation of emergent leadership, learned diverse managerial styles and competencies skills, varied use of varied CMC tools, and international exposure to diverse cultures without the need to travel abroad.


2019 ◽  
Vol 2 (1) ◽  
pp. 40
Author(s):  
Nuril Mufidah ◽  
Umi Salamah ◽  
Imroatul Muthoharoh ◽  
M. Irfan Islamy

This study aims to develop learning media in the form of videos called "Al-Mutho" videos on Haalatul Hadiiqoh material in third-grade students of elementary school. This is qualitative descriptive research and type of case study that aims to determine students' perceptions in using ‘Al-Mutho” videos. The results showed that students felt happier and eager to learn vocabulary (mufrodat) by using the video "Al-Mutho." Also, students are also able to remember ten new vocabulary words that are taught in one time face to face. This can be seen from the ability of students to answer the questions given quickly and precisely. Based on the results of the study it can be concluded that the video "Al-Mutho" can be used as an alternative media for mufrodat learning in Arabic for elementary schools. 


2019 ◽  
Vol 12 (3) ◽  
pp. 544
Author(s):  
Gabriel Roberto Dellacasa Levrini ◽  
Walter Meucci Nique

Environmental disasters attributed to global warming, strong media pressures towards an ecologically sustainable consumption, give path to alternative forms of green and sustainable consumption, like the sharing economy, a rising pattern in consumption behavior, based on accessing and reusing products to utilize idle capacity. The sharing economy holds the potential to bring effectiveness toward widespread sustainable business practices.The research objective is to propose a sustainable business technology-based model using technology as mediator among the shared economy agents under the lens of Actor Network Theory (ANT). We have chosen, as a sample, BikePoa bicycle sharing system has 40 stations and more than 2,000 bikes, throughout the city of Porto Alegre, in Brazil. The research methodology followed Kozinets’s (2006) participant-observational netnography. It was done 23 personal interviews with users and 7 with employees’ provider, and later through Google Docs 251 questionaries’ were selected. Findings point for two different factors consumers’ inductors and providers ‘connection factors.


Humaniora ◽  
2017 ◽  
Vol 8 (1) ◽  
pp. 21
Author(s):  
Nur Kholisoh ◽  
Ria Sulastri

The article was intended to investigate various benefits of Whatsapp Messenger application for an effective intenal communication in PT Euro Management Indonesia. In addition, this research also aimed to map the organizational internal communication pattern through the use of Whatsapp Messenger application. The research used theories of organizaional communication, new media communication pattern, and computer mediated communication (CMC). Moreover, paradigm used in the research was constructivist with qualitative approach and the research method was case study. The research result finds that the use of new media Whatsapp Messenger as a tool of communication can build effective internal communication in PT Euro Management Indonesia. Moreover, it also shows that the internal organizational communication pattern in PT Euro Management Indonesia used in Whatsapp Messenger application is conversation pattern.


2021 ◽  
Vol 10 (1) ◽  
pp. 113-140
Author(s):  
Francisco Javier Fernández Polo

Abstract There are few studies on backchannels in ELF and none concerns computer-mediated conversations. Backchannelling has been associated with good listenership and enhanced cooperativeness, an intrinsic feature of ELF. They would also play a key role in computer-mediated communication, maintaining a sense of affective equilibrium among participants and compensating for medium-related limitations. We analyze backchanneling in an ELF conversation between a Spanish female and a German male student from the Corpus of Video-Mediated English as a Lingua Franca Conversations (ViMELF). Backchanneling seems to be particularly intense in the opening and closing sections of the exchange, where interpersonal work is the most needed. While significant idiolectal differences are observed between the two participants, both show a marked preference for and a tendency to concentrate realizations on a few weak backchanneling forms, conferring the exchange a general impression of monotony and emotional flatness. Some backchanneling features in the exchange may be described as typical of ELF: backchannels tend to occur in moments when speakers sense that understanding may be compromised and are frequently complemented by supportive material reinforcing the speaker’s point. The analysis also reveals some characteristic awkward usage, with tokens which are clearly “overdone,” while others are too weak and disappointing or behave disruptively by occurring in unexpected positions and interrupting the flow of the conversation. Research on ELF video conversations is particularly timely given the recent surge in videoconferencing propitiated by the COVID pandemic, a tendency which is likely to stay in post-pandemic times.


2018 ◽  
pp. 1692-1709
Author(s):  
Rauno Rusko

This study is focused on the implications of the student voice in digital-based entrepreneurship education basing on the case study example from university-level schooling from Finland. Practice-based subjects, such as entrepreneurship, have been seen in literature as a problematic field for digital-based education. The studied education was implemented using the synthesis of two computer-mediated communication channels. Analysis based on the content analysis of individual portfolios (diaries), which were returned and stored in the asynchronous platform. In the case study environment, the decision of using use two-channel digital teaching platforms (synchronous and asynchronous) seemed to be successful, because dual channels enable wider forms of feedback and student voice activities during and after the lecture. The results of this study encourage educators to use multifaceted digital educational technology in education and as a channel for the student voice also in practice-based subjects, such as entrepreneurship.


Author(s):  
Michael Derntl

Blogs are an easy-to-use, free alternative to classic means of computer-mediated communication. Moreover, they are authentically aligned with web activity patterns of today’s students. The body of studies on integrating and implementing blogs in various educational settings has grown rapidly recently; however, it is often difficult to distill practical advice from these studies since the application contexts, pedagogical objectives, and research methodology differ greatly. This paper takes a step toward an improved understanding of employing blogs in education by presenting a follow-up case study on using blogs as reflective journals in an undergraduate computer-science lab course. This study includes lessons learned and adaptations following from the first-time application, the underlying pedagogical strategy, and a detailed analysis and discussion of blogging activity data obtained from RSS feeds and LMS logs.


Author(s):  
Jessica J. Eckstein

This chapter demonstrates the potential for social change in computer mediated communication (CMC) education. A foundational discussion of emerging online technologies in terms of potentials for students and responsibilities of educators is followed with a description of a “best practices” classroom project and incorporation of case-study observations in terms of CMC benefits and challenges. The goal of this chapter is to highlight potential societal outcomes inherent in CMC education for students and educators as agents of social change.


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