scholarly journals Optimal Advertising for Information Products

Author(s):  
Shuran Zheng ◽  
Yiling Chen
Author(s):  
V. Lymarenko

Trends in technology lead to an increasing of their role in the development of humanity. Exactly “cloud technologies”, which are the basis for the technological development of the information society now, also they play the role of the leading tool of informatization of education, especially united with “edutainment”.During the development and implementation of software and network technologies in professional artistic education, the following issues remain unsolved: the provision of modern computer equipment and software, technical support for the stable work of information products, and the provision of selective authorized access for students to specific network resources. The methodology based on “cloud calculates” technology provides an opportunity to overcome these difficulties. And the last, but not at least, students may be attracted to the most promising areas of the development of modern information products.Actuality, practical significance, and insufficient development of these problems caused the choice of the topic of our research: “Terms of use of “edutainment” and “cloud technologies” in professional artistic education “.The aim of the research is to determine the conditions of the use of “edutainment” and “cloud technologies” in the preparation of future teachers of musical art.Methods of research: analysis of psychological and pedagogical literature in order to determine the state of development of the problem; synthesis, comparison, generalization for justifying the concepts of “edutainment” and “cloud technologies” and methods of their use in the educational process.This article deals with issues of the use of edutainment technologies and “cloud technologies”. It is offered conditions of using edutainment and “cloud technologies” in post-nonclassical professional art education on the example of subject “Musical Art”. Actual “cloud” services are analyzed and examples of their integration to educational process of professional art establishments are proposed.


2010 ◽  
Vol 56 (12) ◽  
pp. 2316-2322 ◽  
Author(s):  
Debabrata Dey ◽  
Subodha Kumar

2021 ◽  
Author(s):  
Manuel Urrutia ◽  
Guido Riembauer ◽  
Angel A. Valdiviezo-Ajila ◽  
Stalin Jímenez ◽  
Antonio R. Andrade ◽  
...  

<p>The Sendai Framework for Disaster Risk Reduction (SFDRR) provides a concrete agenda for evidence-based policy for disaster risk reduction as a key component of the post-2015 global development agenda. However, the progress of implementing the seven Global Targets of the SFDRR at the national level via the monitor of a set of thirty-eight indicators is obstructed due to a lack of available, accessible, and validated data on disaster-related loss and damage, especially in developing countries. This weakens the accuracy, timeliness, and quality of the Sendai monitoring process. In the case of floods, which account for the highest number of people affected by hazards,[WY1]  there is a strong need for innovative and  appropriate tools for monitoring and reporting flood impacts.</p><p>The country of Ecuador and their validated national flood loss and damage database, which stretches back to 1970, is a stark counterpoint to the norm and serves as the case study for this research. In this research we develop a geospatial model approach, which combines earth observation-based information products with additional geospatial data to result quantitative measures for selected indicators of the SFDRR and validate them based on an existing database on flood loss and damage in Ecuador. Specifically, we build on automated  derivation of flood event characteristics from a full year of Sentinel-1 synthetic aperture radar data to assess flood hazard in Ecuador, and complement this with geospatial data on flood-related exposure and vulnerability to model selected indicators of the SFDRR in a spatially explicit way. The validation process of this geospatial model is conducted in reference to in situ loss and damage data related to flooding for the years 2017, 2018, and 2019. The derivation of information products is conducted in close collaboration with the National Service for Risk and Emergency Management of the Government of Ecuador, the country office of the United Nations Development Program, and the United Nations Office for Disaster Risk Reduction. It is thereby assured that the development and validation of this methodology is in line with the national and international approach of implementing the SFDRR.</p><p> </p>


Author(s):  
Larysa Getman ◽  
◽  
Hanna Pshynka ◽  

The information market has distinctive features in comparison with the market for industrial products due to the specificity of the object of market relations - an information product. An information product in a market environment becomes a commodity, while retaining the properties inherent in information. Based on the general definition of the market, the information market is a system of economic relations arising on the basis of commodity and money circulation, which cover the sphere of exchange, production, distribution and consumption of information goods and services. The informatization of society is inextricably linked with the emergence and development of the market for information products and services, which is a system of economic, legal and organizational relations in the field of free purchase and sale of intellectual labor goods and services between various business entities and consumers. This market, like other markets, is characterized by a certain range of products and services, conditions and mechanisms for their provision, prices. The characteristic features of market relations are: the presence of competition, free choice of partners, mutual agreements of the exchanging parties, equivalent exchange of goods and funds, etc., which provides an opportunity for an effective solution to socio-economic problems. Information products act as goods of intellectual labor in this market: knowledge, documents, information systems, information technology, licenses, patents, trademarks, know-how, engineering and technical services, various kinds of information and other types of information resources. The information resource market functions similarly to traditional markets, but under the influence of its characteristics, elements of novelty appear in the process of forming demand, supply and pricing for an information product.


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