scholarly journals Decision Analysis of Advertising and Price for Bilateral Competing Supply Chain

2013 ◽  
Vol 2013 ◽  
pp. 1-7
Author(s):  
Cheng-Tang Zhang ◽  
Shan-Lin Yang

The outcome of centralized equilibrium, prisoner's dilemma equilibrium, and decentralized equilibrium under different decision models has been provided with regards to bilateral competing supply chain system, either side of which is composed of one manufacturer and one retailer. Theoretical analysis indicates a positive correlation between price and one's own advertising investment level and a negative correlation between price and the opponent's advertising investment level. Through analysis of numerical examples, the results reveal a first mover advantage that leads to prisoner's dilemma in the system as well as the impact that price and advertising competition intensity has on the supply chain's choice of decision model.

2014 ◽  
Vol 2014 ◽  
pp. 1-8 ◽  
Author(s):  
Qingfeng Song ◽  
Kai Shi ◽  
Sheng Lin ◽  
Guangping Xu

This paper discusses the optimal decisions of pricing and selling effort for a two-echelon supply chain with uncertain consumer demands, manufacturing costs, and selling costs. In order to maximize theα-optimistic value of the profits, based on different market structures, one centralized decision model and three decentralized decision models are developed, and the corresponding analytical equilibrium solutions are obtained using the game-theoretical approach. The results illustrate that no matter what decision case is, the optimal retail and wholesale prices in the case of considering selling effort are, respectively, larger than those of no selling effort; the optimal profits of the manufacturer, the retailer, and the whole supply chain system in the case of considering selling effort are, respectively, larger than those of no selling effort except for the profit of the retailer in the case that the manufacturer plays the leader’s role. Finally, one numerical example is presented, which illustrates the effectiveness of the proposed models.


2021 ◽  
Vol 2021 ◽  
pp. 1-18
Author(s):  
Wei-hao Wang ◽  
Jin-song Hu

We confine our interest to the O2O (online-to-offline) supply chain system consisting of an online retailer and an offline retailer. Given that the brand they sell may encounter a brand crisis that will damage the goodwill, we formulate an O2O supply chain model with the impact of random crisis to explore the countermeasures of retailers when facing a potential crisis. After analysis, we find the following: (1) The crisis happened earlier with the increase of hazard rate and retailers should lower their investment in the precrisis stage. (2) The existence of crisis divides the whole planning period into two phases and make retailers have different phase preference in different scenarios. In a word, retailers will pay more attention to the postcrisis stage with the increase of hazard rate and damage rate and therefore invest more in the postcrisis stage. (3) Crisis will decrease the investment level of retailers and therefore make the goodwill and profits lower than when there is no crisis.


2020 ◽  
Author(s):  
M Testori ◽  
M Kempf ◽  
RB Hoyle ◽  
Hedwig Eisenbarth

© 2019 Hogrefe Publishing. Personality traits have been long recognized to have a strong impact on human decision-making. In this study, a sample of 314 participants took part in an online game to investigate the impact of psychopathic traits on cooperative behavior in an iterated Prisoner's dilemma game. We found that disinhibition decreased the maintenance of cooperation in successive plays, but had no effect on moving toward cooperation after a previous defection or on the overall level of cooperation over rounds. Furthermore, our results underline the crucial importance of a good model selection procedure, showing how a poor choice of statistical model can provide misleading results.


2021 ◽  
Vol 16 (5) ◽  
pp. 1791-1804
Author(s):  
Mengli Li ◽  
Xumei Zhang

Recently, the showroom model has developed fast for allowing consumers to evaluate a product offline and then buy it online. This paper aims at exploring the optimal information acquisition strategy and its incentive contracts in an e-commerce supply chain with two competing e-tailers and an offline showroom. Based on signaling game theory, we build a mathematical model by considering the impact of experience service and competition intensity on consumers’ demand. We find that, on the one hand, information acquisition promotes supply chain members to obtain demand information directly or indirectly, which leads to forecast revenue. On the other hand, information acquisition promotes supply chain members to distort optimal decisions, which results in signal cost. The optimal information acquisition strategy depends on the joint impact of forecast revenue, signal cost and demand forecast cost. Notably, in some conditions, the offline showroom will not acquire demand information even when its cost is equal to zero. We also design two different information acquisition incentive contracts to obtain Pareto improvement for all supply chain members.


Author(s):  
Yohei Mitani

AbstractLocal norms and shared beliefs in cohesive social groups regulate individual behavior in everyday economic life. I use a door-to-door field experiment where a hundred and twenty villagers recruited from twenty-three communities in a Japanese rural mountainous village play a simultaneous prisoner’s dilemma game. To examine whether a set of experiences shared through interactions among community members affect experimental behavior, I compare villagers’ behavior under in-community and out-community random matching protocols. I also report a counterpart laboratory experiment with seventy-two university student subjects to address the external validity of laboratory experiments. The findings are three-fold. First, almost full cooperation is achieved when villagers play a prisoner’s dilemma game with their anonymous community members. Second, cooperation is significantly higher within the in-group compared to the out-group treatment in both the laboratory and field experiments. Third, although a significant treatment effect of social group membership is preserved, a big difference in the average cooperation rates is observed between the laboratory and field.


2021 ◽  
Vol 13 (3) ◽  
pp. 1115
Author(s):  
Shufan Zhu ◽  
Kefan Xie ◽  
Ping Gui

Incorporating the impact of the COVID-19 pandemic on the mask supply chain into our framework and taking mask output as a state variable, our study introduces the differential game to study the long-term dynamic cooperation of a two-echelon supply chain composed of the supplier and the manufacturer under government subsidies. The study elaborates that government subsidies can provide more effective incentives for supply chain members to cooperate in the production of masks compared with the situation of no government subsidies. A relatively low wholesale price can effectively increase the profits of supply chain members and the supply chain system. The joint contract of two-way cost-sharing contract and transfer payment contract can promote production technology investment efforts of the supply chain members, the optimum trajectory of mask production, and total profit to reach the best state as the centralized decision scenario within a certain range. Meanwhile, it is determined that the profits of supply chain members in the joint contract can be Pareto improvement compared with decentralized decision scenario. With the increase of production technology investment cost coefficients and output self-decay rate, mask outputs have shown a downward trend in the joint contract decision model. On the contrary, mask outputs would rise with growing sensitivity of mask output to production technology investment effort and increasing sensitivity of mask demand to mask output.


Kybernetes ◽  
2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Josef Spurný ◽  
Ivan Kopeček ◽  
Radek Ošlejšek ◽  
Jaromír Plhák ◽  
Francesco Caputo

Purpose The aim of the paper is to analyze the impact of cooperativeness of managers who occupy central positions in interaction networks on the performance and stress levels of a whole organization. Design/methodology/approach To explore this relationship, a multi-parameter agent-based model is proposed which implements the prisoner’s dilemma game approach on a scale-free network in the NetLogo environment. A description of the socioeconomic aspects and the key concepts implemented in the model is provided. Stability and correctness have been tested through a series of validation experiments, including sensitivity analysis. The source code is available for further exploration and testing. Findings The simulations revealed that improving the stress resistance of all employees moderately increases organizational performance. Analyzing managers’ roles showed that increasing only the stress resistance of managers does not account for significantly higher overall performance. However, a substantial increase in organizational performance and a decrease in stress levels are achieved when managers are unconditionally cooperative. This effect is stronger for the lowered stress resistance of employees. Therefore, the willingness of managers to cooperate under all circumstances can be a key factor in achieving better performance and building a more pleasant, stress-free working environment. Originality/value This paper aims to present a model for analyzing cooperation, specifically in the organizational context, extending the prisoner’s dilemma with novel concepts and mechanisms. Although the results confirm the existing theories about the importance of central nodes in complex networks, they also provide further details on how the cooperative behavior of central nodes (i.e. the managers) might benefit the organization.


2020 ◽  
Vol 46 (7) ◽  
pp. 1156-1168 ◽  
Author(s):  
Anna Maria C. Behler ◽  
Catherine S. J. Wall ◽  
Adriana Bos ◽  
Jeffrey D. Green

Two studies examined how envy influences prosocial and antisocial behavior. In Experiment 1, participants in an envious state (relative to a neutral state) were less helpful: They picked up fewer dropped pencils in their immediate vicinity. We expanded upon these findings by examining how envy affected both helping and harming behavior in a competitive scenario. In Experiment 2, individuals in envious or neutral states assigned puzzle tasks to another student in a prisoner’s dilemma style scenario. Prosocial and antisocial behaviors were assessed via the difficulty of the assigned puzzles (easy puzzles were considered helpful and difficult puzzles were harmful). We hypothesized that experiencing envy would result in greater motive to harm as well as greater likelihood of engaging in harmful behavior. The hypothesis was supported, suggesting that envy has detrimental ramifications that go beyond the individual and extend to interpersonal relationships.


2021 ◽  
pp. 191-199
Author(s):  
А.А. Карпенко

Эксплуатация морского транспорта подвержена влиянию множества факторов, учет которого требует высокой трудоемкости. Как правило, моделирование морских транспортных систем, выступающих в роли связующего звена различных экономических процессов, производится на стадии предпроектной разработки. На этой стадии, помимо прочего, необходимо оценить влияние на проектируемую систему не только детерминированных, но и стохастических процессов. В данной работе описан алгоритм учета влияния ветро-волновых режимов морских участков на эксплуатацию морских транспортных судов. Данный алгоритм реализован на примере модели системы поставок сжиженного природного газа (СПГ) морским транспортом потребителям г. Мурманск. Научной новизной данной работы является комплексный подход к логико-математическому описанию эксплуатации морских транспортных средств. Этот подход включает в себя моделирование эксплуатации судна на базе агентного подхода, моделирование ветро-волновых режимов на основе анализа временных рядов и стохастических экспериментов и определение скорости движения судна на основе эмпирико-статистических формул расчета скорости судна и теории гидродинамики судна. В ходе выполнения данной работы была построена имитационная модель поставок СПГ в г. Мурманск морским транспортом. Результаты прогонов этой модели были верифицированы на основе технико-экономического обоснования АО «ЦНИИМФ». Алгоритм построения имитационной модели, описанный в данной работе, может быть применен для имитационного моделирования морских транспортных систем с различными целями функционирования. Marine transport operation is affected by a lot of factors taking into account of which requires a high laboriousness. In most cases modelling of marine transport operation as a link in various economic processes is performed at the pre-design development stage. By the way, evaluation of the impact of both deterministic and stochastic processes on the designed system is necessary at this stage. Evaluation of transport system efficiency based on pre-formed system of criteria is in progress at this stage. This paper describes an algorithm for modeling the operation of marine vessels taking into account wind-wave regime of sea areas. This algorithm is implemented by the model of liquified natural gas (LNG) supply chain system by marine transport to consumers of the city of Murmansk. Scientific novelty of this paper is a complex approach to logical-mathematical description of marine vehicles exploitation. This approach consists of agent-based simulation of vessel exploitation, modelling of wind-wave regimes by means of time series analysis and stochastic modelling and the speed determination of the vessel movement based on the empirical-statistical formulas for calculating the speed of the vessel and the theory of vessel hydrodynamics. During this research simulation model LNG supply chain system by marine transport to consumers of the city of Murmansk was developed. The results of the model have been verified by the feasibility study performed by CNIIMF JSC. The algorithm for constructing simulation model described in this paper could be implemented in modelling of marine transport system for various purposes.


2009 ◽  
Vol 41 (1) ◽  
pp. 154-176 ◽  
Author(s):  
Hsiao-Chi Chen ◽  
Yunshyong Chow

In this paper we explore the impact of imitation rules on players' long-run behaviors in evolutionary prisoner's dilemma games. All players sit sequentially and equally spaced around a circle. Players are assumed to interact only with their neighbors, and to imitate either their successful neighbors and/or themselves or the successful actions taken by their neighbors and/or themselves. In the imitating-successful-player dynamics, full defection is the unique long-run equilibrium as the probability of players' experimentations (or mutations) tend to 0. By contrast, full cooperation could emerge in the long run under the imitating-successful-action dynamics. Moreover, it is discovered that the convergence rate to equilibrium under local interaction could be slower than that under global interaction.


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