The Impact of Market Knowledge Competence on New Product Advantage: Conceptualization and Empirical Examination

1998 ◽  
Vol 62 (4) ◽  
pp. 13-29 ◽  
Author(s):  
Tiger Li ◽  
Roger J. Calantone
Keyword(s):  
Empirical Studies ◽  
Positive Association ◽  
New Product ◽  
Positive Influence ◽  
Market Knowledge ◽  
Empirical Examination ◽  
Concept Definition ◽  
Using Data ◽  
The Impact

Although the role of market knowledge competence in enhancing new product advantage is assumed widely in the literature, empirical studies are lacking because of an absence of the concept definition. In this study, the authors conceptualize market knowledge competence as the processes that generate and integrate market knowledge. The authors test the conceptual model using data collected from the software industry. The findings show that each of the three processes of market knowledge competence exerts a positive influence on new product advantage. The results also reveal a positive association between new product advantage and product market performance. The findings regarding the antecedents indicate that the perceived importance of market knowledge by top management has the largest impact on the processes of market knowledge competence.

scholarly journals The Impact of Cultural Intelligence on University Students’ Intention to Study Abroad: The Role of Perceived Value

2021 ◽  
Vol 37 (2) ◽  
Author(s):  
Khuc The Anh ◽  
Le Thi Thanh Dang ◽  
Nhu Vu Bich Ngoc ◽  
Ngo Thanh Dat ◽  
Tran Thi Ngoc Anh
Keyword(s):  
Study Abroad ◽  
University Students ◽  
Cultural Intelligence ◽  
Perceived Value ◽  
Positive Influence ◽  
Study Abroad Programs ◽  
Mediating Role ◽  
Using Data ◽  
The Impact

This research aims to examine the relationship among cultural intelligence (CQ), perceived value (PV) and students’ intention to study abroad. By using data gathered in 739 university students, along with statistical analysis, the carrying out results show that there is a positive correlation between CQ and the intention to study abroad through the mediating role of PV. In particular, CQ and PV have positive influence on students’ intention to study abroad and CQ is an antecedent of PV. This study focuses on the influence of specific factors on the intention to study abroad. Meanwhile, this research contributes to the educational field CQ, which is a totally new factor in Vietnam. With a view to helping students in deciding to participate in study abroad programs and improving the quality of education, advice is given to students and related educational organizations.

THE ROLE OF KNOWLEDGE MANAGEMENT SYSTEMS FOR INNOVATION: AN ABSORPTIVE CAPACITY PERSPECTIVE

2013 ◽  
Vol 17 (05) ◽  
pp. 1350019 ◽  
Author(s):  
BERNHARD MOOS ◽  
DANIEL BEIMBORN ◽  
HEINZ-THEO WAGNER ◽  
TIM WEITZEL
Keyword(s):  
Knowledge Management ◽  
Absorptive Capacity ◽  
Manufacturing Firms ◽  
Management Systems ◽  
Knowledge Management Systems ◽  
Market Knowledge ◽  
Organisational Knowledge ◽  
Using Data ◽  
The Impact

What is the role of Knowledge Management Systems (KMS) for a firm's innovativeness and absorptive capacity (ACAP)? Research shows that a firm's capacity to acquire and utilise relevant knowledge, i.e., its absorptive capacity, is decisive for innovation success. We develop a theoretical model that links the availability and usage of KMS with a firm's ACAP and its organisational knowledge to explain its contribution for a firm's innovation success. Using data from 222 manufacturing firms, we can show that the availability of a KMS in a firm affects its innovation success by contributing to its ACAP. Looking at the impact of different knowledge types on innovativeness, the results show that only technological knowledge is a substantial determinant of innovation success but not market knowledge.

scholarly journals Defence Spending and Economic Growth: Re-examining the Issue of Causality for Pakistan and India

1995 ◽  
Vol 34 (4III) ◽  
pp. 1109-1117 ◽  
Author(s):  
Rizwan Tahir
Keyword(s):  
Economic Growth ◽  
Capital Investment ◽  
Growth Models ◽  
Empirical Studies ◽  
Positive Association ◽  
Developed Countries ◽  
Trade Offs ◽  
Defence Spending ◽  
Using Data ◽  
The Impact

What is the impact of carrying a heavy defence burden on the country’s economic development and growth? Views expressed in the literature1 argue that national defence is a consumption good which reduces economic growth by reducing saving and capital investment. A number of empirical studies have investigated the possible trade-offs between defence spending and other government expenditures like health and education. Empirical evidence concerning the relationship between defence spending and economic growth for developed countries is not inconsistent with the view that defence reduced the resources available for investment and hurts economic growth. See, for example, Benoit (1973). The evidence for developing countries, however, has not been entirely consistent or conclusive.2 Benoit (1978), using data on 44 less developed countries (LDCs) for the period 1950–65, found a strong positive association between defence spending and growth of civilian output per capita. Fredericksen and Looney (1982), using data for the period 1960–78 on a large cross-section, concluded that increased defence spending assists economic growth in resource-rich countries and not in resource-constraint ones. Using a sample of 54 LDCs pertaining to the period 1965–73, Lim (1983) found that defence spending hurts economic growth. Biswas and Ram (1986) in a sample of 58 LDCs for time-periods 1960–70 and 1970–77, using conventional and augmented growth models, concluded that military expenditures neither help nor hurt economic growth to any significant extent.

CEO and CFO Equity Incentives and the Pricing of Audit Services

2013 ◽  
Vol 33 (2) ◽  
pp. 1-25 ◽  
Author(s):  
B. Anthony Billings ◽  
Xinghua Gao ◽  
Yonghong Jia
Keyword(s):  
Positive Association ◽  
Audit Fees ◽  
Internal Controls ◽  
Audit Risk ◽  
Pricing Decisions ◽  
Equity Incentives ◽  
Accounting Scandals ◽  
Using Data ◽  
Distinctive Role

SUMMARY: The alleged perverse role of managerial incentives in accounting scandals, and the distinctive role of auditors in identifying and intervening in attempted earnings manipulation, highlight the importance of explicitly considering executive incentive plans by auditors in the auditing process. By empirically testing auditors' responses to CEO/CFO equity incentives in planning and pricing decisions using data from 2002 through 2009, we document compelling evidence that CFO equity incentives are positively associated with audit fees and CEO equity incentives are not statistically related to audit fees, suggesting that auditors perceive heightened audit risk associated with CFO equity incentives. Our further analyses reveal that the positive association between CFO equity incentives and audit fees is more pronounced in firms with weak internal controls, indicating heightened risk associated with CFO equity incentives in this setting perceived by auditors. JEL Classifications: G30, G34, M42, M52.

scholarly journals The Effect of Using Social Media in the Modern Marketing Communication on the Shaping an External Employer’s Image

Energies ◽  
2021 ◽  
Vol 14 (14) ◽  
pp. 4177
Author(s):  
Agnieszka Izabela Baruk ◽  
Grzegorz Wesołowski
Keyword(s):  
World Literature ◽  
Statistical Tests ◽  
Empirical Studies ◽  
Communication Channels ◽  
Primary Data ◽  
Survey Method ◽  
Marketing Communication ◽  
Chi Square ◽  
The Impact

The aim of this article was to determine the significance of modern marketing communication channels used in the process of shaping the external image of an enterprise as an employer. An analysis of the world literature on marketing, management, marketing communication and human resource management was used to prepare the theoretical part. The results of the analysis indicate a cognitive and research gap regarding the use of modern communication channels for building the external image of an enterprise in the role of an employer. In order to reduce the gap, empirical studies were conducted among young Polish potential employees, in which the survey method was used to gather primary data. The collected data were subjected to statistical analysis, during which the following methods and statistical tests were applied: the analysis of average values, exploratory factor analysis, Kruskal–Wallis test (KW), Pearson chi-square independence test and V-Cramer coefficient analysis. The results of the analyses conducted indicate, inter alia, that statistically significant diversity was identified in the case of non-professional media in terms of respondents’ opinions on whether the employer’s image created by modern media is better than the employer’s image created on the basis of classical marketing communication channels. In the case of professional and non-professional media, the age of the respondents was not a differentiating feature. Moreover, neither for professional media nor for non-professional media were statistically significant dependencies identified between respondents’ opinions on the impact of actions undertaken by enterprises on shaping their positive external image as an employer and respondents’ opinions on whether the employer’s image created on the basis of modern marketing communication channels is more beneficial than the employer’s image created on the basis of classical marketing communication channels. The results obtained on the basis of the research have a cognitive and applicability value, characterized by originality. Until now, the importance of using modern marketing communication channels in shaping the employer’s external image has not been analysed. This also applies to enterprises operating on the energy market.

New product announcement: spokesperson a manifestation of increasing firm value

2018 ◽  
Vol 13 (6) ◽  
pp. 1635-1655
Author(s):  
Bikram Jit Singh Mann ◽  
Sonia Babbar
Keyword(s):  
Event Study ◽  
Firm Value ◽  
Source Credibility ◽  
Shareholder Value ◽  
Abnormal Returns ◽  
New Product ◽  
Content Type ◽  
Study Methodology ◽  
The Impact

Purpose Before introducing new products, companies make announcements regarding the launch of the product which influences stock market yields of the announcing companies. Information content of the new product announcement has never been an exclusive focused stream of research. Therefore, an assessment of the impact of the content characteristics of the new product announcement on the shareholder value and the impact of source credibility (spokesperson) in making such announcements is a major gap in the existing literature. The paper aims to discuss these issues. Design/methodology/approach First, the standard event study methodology has been employed on the sample to measure the abnormal gains/losses accruing to the announcing firms. Second, moderated regression analysis (MRA) is employed to identify the characteristics of the new product announcement and to check the role of the spokesperson in creating shareholder value. Findings The results of the event study indicate that the abnormal returns are generated during the new product announcement. The results of MRA disclose the variables having a positive and a significant influence on the effective returns of the announcing companies. Likewise, the role of the spokesperson has come out brightly as a credible communicator. Originality/value The research provides a direction to the announcing companies regarding the content of the announcement leading to a positive perception among the investing community. Likewise, it also provides direction to the investor community about the characteristics of the announcement content they give weight age in forming a perception of strength in evaluating the new product announcement, to which they are largely unaware.

scholarly journals Corporate Income Shifting in an Era of Tax Multilateralism: The Impact of Exchange-of-Information Agreements

2021 ◽  
Vol 69 (2) ◽  
pp. 357-389
Author(s):  
Devan Mescall ◽  
Paul Nielsen
Keyword(s):  
Multinational Corporations ◽  
Multinational Enterprises ◽  
Transfer Pricing ◽  
Empirical Studies ◽  
Annual Reports ◽  
Income Shifting ◽  
Exchange Of Information ◽  
Pricing Rules ◽  
Using Data ◽  
The Impact

Using data from the annual reports of over 100,000 subsidiaries of multinational enterprises (MNEs) from 55 countries between 2003 and 2012, the authors of this article investigate the impact of exchange-of-information agreements ("EOI agreements") on tax-motivated income shifting. Transparency created by the signing of EOI agreements is expected to reduce the tax-motivated shifting of income by multinational corporations. Whether such agreements affect the income-shifting behaviour of multinational corporations is an unanswered question. The authors find evidence that, on average, EOI agreements do have an impact on tax-motivated income shifting. Additionally, they find that more advanced, modern EOI agreements are associated with a larger decrease in tax-motivated income shifting compared to the impact of early EOI agreements. This evidence challenges the prevalent assumption in empirical studies that EOI agreements are homogeneous. Supplemental analyses suggest that factors that affect the information asymmetry between MNEs and tax authorities, such as corporations with high levels of intangibles and tax authorities with strong transfer-pricing rules and enforcement, can diminish or enhance the effectiveness of EOI agreements in moderating tax-motivated income shifting. The evidence provided by this study shows that consideration of the tax authorities' information environment and the substance of an EOI agreement is essential when assessing the impact of such an agreement on the tax behaviour of sophisticated taxpayers such as multinational corporations.

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