Remembering the King: Understanding strategic management of and participation in Elvis’ Death Week

2020 ◽  
pp. 2046147X2092967
Author(s):  
Melissa L. Janoske McLean ◽  
Kelly Vibber
Keyword(s):  
United States ◽  
Best Practices ◽  
Public Relations ◽  
The United States ◽  
Relationship Building ◽  
Dark Tourism ◽  
Public Relations Practitioners ◽  
Tourism Experience ◽  
Strategic Public Relations ◽  
The Impact

This exploratory qualitative study looks at Death Week, the annual commemoration of Elvis Presley’s death at Graceland in Memphis, TN, as a uniquely important part of tourism-based strategic public relations with a specific focus on the distinctive needs and considerations for dark tourism. Graceland, the second-most visited private home in the United States, offers a unique perspective on relationship building and maintenance, where the focus is less on awareness of Graceland and Elvis, and more on the continuation and generation of relationships to maintain interest across generations. Interviews were conducted with three public relations practitioners connected to Memphis or Elvis Presley Enterprises and 17 Death Week Candlelight Vigil participants, to better understand the promotion, delivery, and evaluation of a dark tourism experience. The impact of neo-tribes, a specific type of fandom, is also discussed as an important factor in continual relationship building with Death Week participants. The article concludes with suggestions for deepening the theoretical connection between dark tourism and public relations, and offers best practices for practitioners engaged in dark tourism relationship building.

Effects of Gender on Professional Encroachment in Public Relations

1992 ◽  
Vol 69 (1) ◽  
pp. 173-180 ◽  
Author(s):  
Martha Lauzen
Keyword(s):  
United States ◽  
Public Relations ◽  
The United States ◽  
Public Relations Practitioners ◽  
Systematic Sample ◽  
Public Relations Practitioner

Using a systematic sample of 166 public relations practitioners in the United States, this study tests a model that explains the effects of gender on professional encroachment, which is the assignment of non-public relations professionals as top public relations managers. Organizations in which the top public relations practitioner is a woman are likely to have higher levels of encroachment than organizations where the top practitioner is male. Women are less likely to have worked long enough to obtain the skills and perspectives of management.

Correlates and Predictors of Self-Reported Ethics among U.S. Public Relations Practitioners

1992 ◽  
Vol 70 (1) ◽  
pp. 259-267 ◽  
Author(s):  
Cornelius B. Pratt
Keyword(s):  
United States ◽  
Public Relations ◽  
Behavioral Intentions ◽  
The United States ◽  
Regional Study ◽  
Factor Solution ◽  
Public Relations Practitioners ◽  
The Public ◽  
And Behaviors ◽  
Belief Statements

This regional study used a two-factor solution from responses to 12 five-point belief statements to investigate the correlates and predictors of public relations practitioners' self-reported beliefs about and behaviors in unethical situations. Responses from 307 practitioners from the mid-Atlantic district of the United States indicate that practitioners' self-reported beliefs and behaviors correlate significantly with gender, accreditation by the Public Relations Society of America, age, and income, which are also significant predictors of practitioners' self-reported beliefs and behaviors. The implications of these results for the public relations practice are discussed within the context of the Ajzen and Fishbein behavioral-intentions model. Suggestions for research are offered.

scholarly journals The nature of public relations in Vietnam

2020 ◽  
Vol 5 (2) ◽  
Author(s):  
Van Thi Hong Loan
Keyword(s):  
Public Relations ◽  
The United States ◽  
Research Approach ◽  
Communication Model ◽  
Public Relations Practitioners ◽  
The United Kingdom ◽  
Semistructured Interviews ◽  
The World ◽  
Symmetrical Model ◽  
The Impact

Public relations is practiced around the world from Western to Asian countries. Public relations theory was initially defined and formalised in the United States of America, and continued to evolve in Europe and the United Kingdom, but had a slower uptake of theory and its application to practice in Asia and other parts of the world. Within varied social and cultural environments, this research explores public relations in Vietnam - what public relations performs in the context of Vietnam where the culture values personal relationships. The exploratory study uses a qualitative research approach with the primary method of semistructured interviews of twenty-nine consultants and in-house public relations practitioners, in both Vietnamese and international organisations. The research found that Vietnamese public relations uses a one-way communication model proposed by Grunig & Hunt (1984). It simultaneously uses a two-way shared perspective which appears similar to the symmetrical model by Grunig & Hunt (1984) but the Vietnamese model focuses on relationships for communication. The study concludes that the nature of public relations in Vietnam is changed by the impact of the cultural factors.

scholarly journals Police–Public Relations

2016 ◽  
Author(s):  
Anja Johansen
Keyword(s):  
United States ◽  
Public Relations ◽  
The United States ◽  
Political Regime ◽  
The Political ◽  
Democratic Policing ◽  
Nineteenth And Twentieth Centuries ◽  
Anglo American ◽  
The Impact

Over the nineteenth and twentieth centuries, the meaning of “public-oriented policing” has changed, with great variations between countries. This essay critically analyzes the dichotomy that has often been established between police–public relations in Anglo-American contexts as the model of public-oriented “democratic policing” and police–public relations in continental Europe. Using examples from Britain, the United States, France, and Germany, this essay argues that interpretations by historians and police scholars of the nature of police–public relations have been fundamentally influenced by the political regime they served, and that the positive appreciation among scholars for the principles behind the Anglo-American ideal of police–public relations has often been accepted uncritically. Examples from France and Germany open wider questions about the impact of democratization on police–public relations, the effects of locally organized police on even-handed and responsive policing, and the influence of militarized policing on violence in police–public relations.

Public Relations Evaluation in Sport: Views From the Field

2009 ◽  
Vol 2 (2) ◽  
pp. 223-239 ◽  
Author(s):  
G. Clayton Stoldt ◽  
Lori K. Miller ◽  
Mark Vermillion
Keyword(s):  
United States ◽  
Public Relations ◽  
Media Coverage ◽  
The United States ◽  
Common Method ◽  
Common Goal ◽  
Intended Audience ◽  
Organizational Goals ◽  
Public Relations Practitioners ◽  
The Public

The purposes of this study were to gain insights regarding how sport public relations practitioners in the United States define public relations goals, identify linkages between the public relations function and overall organizational goals, and evaluate public relations’ effectiveness. Using a modified approach to a method first employed by Hon (1997, 1998), the investigators queried 30 public relations professionals in diverse sport settings. Findings indicated that achieving some sort of outcome with an intended audience, although those outcomes varied, was the most common goal. Respondents also indicated that there were linkages between public relations and organizational goals, although the nature of those linkages was not always specified. The most common method of evaluating public relations was tracking media coverage.

Understanding and addressing the gaps: Generational perspectives on public relations leadership development in the United States

2017 ◽  
Vol 6 (3) ◽  
pp. 293-312 ◽  
Author(s):  
Michele E. Ewing ◽  
David L. Remund
Keyword(s):  
United States ◽  
Leadership Development ◽  
Public Relations ◽  
The United States ◽  
Development Programs ◽  
Structured Interviews ◽  
Public Relations Practitioners ◽  
The Public ◽  
Young Professionals ◽  
Public Relations Education

This qualitative study is the first known effort to define the differing perceptions of public relations leadership at three distinct career points, and explore the leadership development gaps and needs from these varied perspectives. Semi-structured interviews with senior public relations practitioners, young professionals and current students in the United States bring needed depth and clarity to prior scholarship on leadership development, a growing concern within the public relations industry around the world. Additionally, the findings pinpoint leadership development best practices for better infusing leadership development into undergraduate public relations education, and into training and development programs for young professionals.

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