Albanian and UK Consumers’ Perceptions of Farmers’ Markets and Supermarkets as Outlets for Organic Food: An Exploratory Study

2016 ◽  
pp. 41-72
2020 ◽  
Vol 32 (1) ◽  
pp. 114-126
Author(s):  
Neeraj Dangi ◽  
Sapna A. Narula

PurposeThis paper explores the contextual relevance of sharing economy for the organic food market in an emerging economy like India.Design/methodology/approachCase study approach was used to collect empirical data from different types of organic food markets.FindingsOrganic food farmers markets compared to online and health food stores tends to facilitate sharing economy more since it helps them to build value, scale and trust. By sharing resources, skills and spaces, organic farmers markets have increased organic food availability, reduced its cost of certification and operation besides managing consumer trust. Subjective influence through social media and offline interaction reduces information asymmetry at zero marginal cost. Organic food producers/retailers can get a competitive advantage by tapping underutilized assets to create value and opportunities besides overcoming their demand and supply constraints.Originality/valueThe research offers a fresh perspective to the organic food sector, particularly in emerging economies like India. It could assist all stakeholders to overcome the current demand and supply challenges faced in organic food markets.


2021 ◽  
pp. 104375
Author(s):  
Lubna Nafees ◽  
Eva M. Hyatt ◽  
Lawrence L. Garber ◽  
Neel Das ◽  
Ünal Ö. Boya

2003 ◽  
Vol 18 (4) ◽  
pp. 213-224 ◽  
Author(s):  
Cheryl Brown

AbstractA mail survey was used to gather information from the main food buyer in random households in southeast Missouri to analyze consumer preferences for locally grown food. A majority of shoppers in the region were not aware of the state's AgriMissouri promotion program. Consumers defined locally grown not as a statewide concept but as a narrower regional concept that could cross state boundaries. Most important when purchasing produce were quality and freshness, and most consumers perceived local produce at farmers' markets to be of higher quality and lower price. Farm households were not significantly different from other households in the region and did not show a preference or willingness to pay a price premium for local food products. Food buyers who were members of an environmental group had higher education and income and were more likely to purchase organic food and more willing to pay a higher price for local produce. Households in which someone was raised on a farm, or had parents who were raised on a farm, had a preference for locally grown food and were willing to pay a price premium for it. Marketing local products should stress quality, freshness, and price competitiveness, and appeal to environmentalists and those with a favorable attitude towards family farms.


2020 ◽  
Vol 12 (7) ◽  
pp. 2734
Author(s):  
Susanne Kummer ◽  
Rebecka Milestad

Box schemes provide an opportunity to scale up local organic food systems by aggregating products from multiple producers and efficiently delivering them to consumers. However, there is limited knowledge about the overall organic box scheme landscape and how it develops. This article explores organic box schemes in four European countries and thus contributes by comparing box schemes of different sizes in different geographical and organisational contexts. Survey results from 44 box schemes were used to analyse box schemes in relation to size and growth, organisation, communication with customers, delivery modes, distances travelled by produce and boxes, and values adhered to. Although the surveyed box schemes differed in size and organisation, similarities between box schemes were found in many aspects. For example, most surveyed box schemes had grown considerably since their start, and wished to grow further, and they all rated certain values as important. A tendency for larger box schemes to offer more imported produce, to have operated for a longer time, and to use social media for advertising more often was found. Despite the heterogeneity of the box schemes in the survey, we conclude that box schemes are a useful category to explore in the sustainability transition of food systems.


2021 ◽  
Vol 13 (2) ◽  
Author(s):  
Olivia Sylvester

Introduction: The Covid-19 pandemic has led to increased awareness of food security in urban areas and to the role of farmers’ markets in providing essential services to consumers. Objective: To better understand how Covid-19 affected consumer access to organic food at two major organic farmers’ markets in the Costa Rican metropolitan area. Methods: In April 2020 after the strict Costa Rica lockdown, 52 organic market consumers completed online questionnaires regarding their purchasing and consumption patterns. Results: The majority of participants reported decreasing or stopping visits to organic markets (81%). The most frequent source of food during the pandemic was large supermarkets (52%) followed by online or direct delivery from farmers (15%). The majority of participants reported less access to organic products since the onset of the pandemic (71%). Conclusion: Covid-19 has impacted access to organic food at farmer’s markets; recommendations include greater support for direct and online delivery of organic products to increase access to health food.


Agriculture ◽  
2022 ◽  
Vol 12 (1) ◽  
pp. 82
Author(s):  
Stanislav Rojík ◽  
Martina Zámková ◽  
Martina Chalupová ◽  
Ladislav Pilař ◽  
Martin Prokop ◽  
...  

This article compares attitudes to buying organic food in selected countries in Central Europe. The current research was conducted in 2019 on a total sample of 2800 respondents in the Czech Republic, Slovakia (Central Europe, with a relatively new organic food market), and Germany (a traditional Western Europe country with a mature food market). The study results demonstrate significant differences between the three selected markets. The product quality is the most important for German consumers. Slovak consumers consider organic food to be the least recognizable and least promoted of all the regions surveyed, and they are also the least likely to encounter targeted advertising for organic products. Germany is the country where most respondents regularly or occasionally buy organic food. In Slovakia, an interesting finding is the highest proportion of respondents who do not buy organic food at all. Czech respondents often buy organic products in specialized shops and like to grow organic products themselves. The results also suggest that Slovak consumers slightly more often prefer foreign organic products to the local ones, whereas consumers in Germany select regional organic products more often and prefer to buy regional products at farmers’ markets.


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