scholarly journals Researching the competitive environment of higher education (on the example of advertising education)

CITISE ◽  
2021 ◽  
Vol 29 (3) ◽  
Author(s):  
Tatiana Krasilnikova
2020 ◽  
pp. 1-20
Author(s):  
NICCOLO DURAZZI

Abstract The article investigates the causes and consequences of the increased engagement of British universities with employability and skills initiatives. By employing case studies of six universities based in England, it asks whether the increased engagement between higher education and the labour market is driven by universities or business and whether such engagement has increased the diversity of the higher education sector. Findings suggest that the alignment between labour market needs and educational provision in universities is strongly mediated by the competitive environment within which higher education institutions have been operating since the late 1990s: the higher education market – not the labour market – is the key driver for universities to engage in employability and skills initiatives. The article also questions the assumption that ‘competition’ leads to ‘differentiation’ in higher education. Rather, isomorphic tendencies seem to prevail over differentiation in the context of a highly competitive higher education market.


Author(s):  
Arif Partono Prasetio ◽  
Elvira Azis ◽  
Darin Dindi Fadhilah ◽  
Anissa Fitri Fauziah

In an increasingly competitive environment to provide better education, higher education institution should focus on improving the students’ academic performance. This performance embodied in student grade which then support the graduated student who search for jobs. Besides improving the mental attitude, higher education institution should also improve cognitive abilities. One of the important factors which can contribute in improving cognitive abilities is lecturer professional competencies. Lecturer should have a wide and deep knowledge regarding the courses they teach. They also should possess practical experience so their lesson more attractive. This study examined the impact of lecturers’ professional competency on students’ academic performance in higher education. The findings show that the professional competency do not have a significantly relation with students’ academic performance. The detail discussion provided with new insights of various factors which might relate to the performance.


2021 ◽  
Vol 58 (1) ◽  
pp. 3208-3217
Author(s):  
Veena Shenoy Et al.

Change is crucial for institutions in a growing and highly competitive environment. COVID 19 pandemic made a revolution in Indian higher education institutions by adapting to technology in the classroom. The purpose of this paper is to understand the technology adoption, teaching, and learning process towards virtual classrooms during Lockdown due to COVID 19, India. Inductive reasoning used in this study and qualitative research methods is used to collect the data from faculties and students associated with the Higher education institutions in Bangalore, India. The finding of the study suggests that during the lockdown period, faculty have undergone the process of technology adoption, whereas students are involved with various online modes of learning. This study is confined to the positive side of COVID 19 and Change in the education sector by adapting to technology and engaging students with various virtual sessions. The current study is limited to the sample frame of 50 from faculty and 48 from students from the Higher education institutions at Bangalore, India, hence finding of this study cannot be generalized for entire India. The emotions and perceptions of faculty and students towards the usage of technology may differ based on the location. There was lots of resistance in teaching fraternity towards adapting to technology. We intended to understand the emotions of students and faculty and crisis based change and not on creating hype for technology adaption or virtual classrooms. Moreover, the focus has to be given on a hybrid system of education. That helps in sustainability and education ambidexterity.


2021 ◽  
Vol 10 (3) ◽  
pp. 260-268
Author(s):  
Engin Karadağ ◽  
Cüneyt Belenkuyu

The increasing competitive environment arising from the commercialization and internationalization of higher education (HE) and the increasing influence of the liberal character of educational policies have led to the emergence of HE ranking systems which have become an inevitable part of HE with the effect they have created. The lack of unambiguous methodological processes is one of the oft-cited critical problems in the HE ranking system literature. These systems vary due to the particular methods they adopt in creating their ranking results. This variation requires a set of principles on how best to perform these rankings. The principles established under Berlin Principles in 2006 aimed to address this need. This study aims to determine to what extent Turkish ranking systems comply with the basic tenets determined in the Berlin Principles. The study was designed as a methodological assessment study and the data were obtained from the websites and printed and electronic publications related to Turkish ranking systems. The data obtained were scored according to an evaluation form consisting of the tenets set out in the Berlin Principles. The findings show that the majority of the Turkish university ranking systems were not designed to be fully compliant with the Berlin Principles and instead they evaluate HE institutions by their research approach and quality definitions.


1997 ◽  
Vol 05 (01) ◽  
pp. 1-11 ◽  
Author(s):  
JAIME R. SILVA-CASTAN ◽  
LUIS PROTT ◽  
SERVULO ANZOLA-ROJAS

The opening of international economies and markets has created a new competitive environment, and has given Mexicans more business opportunities. An important component in the training and development of entrepreneurial skills can occur at the Mexican institutions of higher education, where students can obtain the theoretical and practial knowledge required to operate in the new global environment. The purpose of this paper is to describe the innovative Entrepreneur Program at the Instituto Tecnologicoy de Estudios Superiores de Monterrey (ITESM) in Mexico, which directly addresses the problems afflicting Mexico's small business sector, and, at the same time, provides the entrepreneurial motivation and support that contribute to the success of the Mexican small businesses.


2018 ◽  
Vol 16 (3) ◽  
pp. 377-388
Author(s):  
Soni Sanjay ◽  
Krishna Govender

Understanding higher education (HE) service quality is critical for success in a highly competitive environment, since through a better understanding of the determinants of HE service quality, HE managers and leaders could better manage HE service quality better. A survey was conducted among a purposive judgmental sample of 400 students, from two HE institution campuses in SA, to identify their perceptions of key service quality determinants (KSQDs), and the importance of the KSQDs, by using a semi-structured questionnaire. It was ascertained that students ranked KSQDs as follows: Responsiveness, Assurance, Reliability, Tangibles, and Empathy (RARTE), and in terms of their importance, the KSQDs were ranked as follows: Responsiveness, Reliability, Assurance, Empathy and Tangibles (RRAET). Higher education leadership should take note of the KSQDs and focus their resources on these in order to create an organization that is student-centric.


2019 ◽  
Vol 28 (3) ◽  
pp. 85-95 ◽  
Author(s):  
Ivan E. Zadorozhnyuk ◽  
Larisa Yu. Korosteleva ◽  
Boris K. Tebiyev

Rating places of 200 higher education institutions according to ARWU, THE, QS and Moscow International Rating (MosIR) are compared. The authors give an interpretation of a phenomenon of domination of English-language higher education institutions on the top positions and as well as higher education institutions of Europe and North America. The paper dwells on the main ranking parameters in Moscow International University Ranking (MosIR) and its innovative charac teristics, in particular the new parameter “University and Society”. The ranking “Three University Missions” focuses on the social openness of higher education institutions, their communications with society. Special attention is paid to the ranking paradoxes. The authors come to a conclusion that the introduction of Moscow International University Ranking improves the competitive environment in the global educational space.


2021 ◽  
Vol 3 (4) ◽  
pp. 3091-3107
Author(s):  
Ronison Oliveira Da Silva ◽  
Júlia Angélica de Oliveira Ataíde Ferreira ◽  
Silvestre Sales De Souza ◽  
Márison Luiz Soares ◽  
Daniel Nascimento E Silva

Distance education in higher education is a trend that has gained increasing strength nowadays. However, its institutionalization is a complex task. It requires unequivocal knowledge about resource management from its executors. This study aims to describe the main aspects of the applicability of the Resource-Based View in the effort to institutionalize distance education for the Administration course. The method used was the conceptual bibliographic, by analyzing the logic contained in each selected answer to the research questions that make up the present study. The results show that the Resource-Based Vision consists of a managerial line of thought that considers that resources are strategic for the organization. For this reason, they should be evaluated under three approaches: value, sustainability, and versatility. The more resources present these three characteristics, the greater the organization's level of competitiveness in its competitive environment.


Author(s):  
Ivana Jošanov-Vrgović ◽  
Ana Jovičić Vuković ◽  
Nataša Papić-Blagojević ◽  
Dragana Bolesnikov

An overview of domestic and foreign literature shows that the concept of quality of services at higher education institutions (HEIs) is the focus. Quality of service is one of the main factors of competitive advantage. Perceived quality of services in HEIs can be defined as the difference between what students expect to receive and their perceptions of what they really get. If HEIs get acquainted with students' expectations, they will have the opportunity to adjust their behavior to what is expected of them, and thus to positively influence on the students' perceived quality of services. Globalization has created a more competitive environment and opened market for HEIs. It affected on ensuring high quality in HEIs. The quality of HEIs is of key importance for a society because the students, employers, and society have the benefits of it, and quality education contributes to economic development of the country.


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