A Multimodal Discourse Analysis of the Relationship between Pi and Richard the Tiger in the Movie Life of Pi

2014 ◽  
Vol 2 (4) ◽  
pp. 191-219
Author(s):  
Yonghong Cheng ◽  
Wenyu Liu
2021 ◽  
Vol 2 (5) ◽  
Author(s):  
Haili Feng

Lim (2019) states that one challenge for the researchers in multimodal discourse analysis is to describe and discuss the interplay across various semiotic resources. English micro-lectures, as a kind of popular and widespread teaching materials in the information age, are typical multimodal discourses involving multi-semiotic resources. This article adopts the systemic-functional synthetic framework for multimodal discourse analysis from Zhang Delu (2018) to explore the relationship of various modes involved in excellent English micro-lectures and further examine how the semiotic resources cooperate and interact to construct communicative meaning. By analyzing and interpreting the context of culture, the meaning, the lexico-grammar, the media and the substance systems of involved modes in micro-lectures, it proves that English micro-lectures demonstrate complicated intersemiosis and various modes cooperate in a perfect way in meaning construction. This comprehensive investigation of semiotic systems sheds light on teachers’ mode choice and teaching design in producing micro-lectures and students’ learning strategies of micro-lectures in the mobile-assisted learning environment.


2020 ◽  
Vol 43 (1) ◽  
pp. 5-25
Author(s):  
Jinshi Chen

AbstractThe paper, based on the concept of FOOTING, makes a multimodal discourse analysis of the relationship between the judge’s discourse and his footing shifts in a criminal courtroom. The results show that in the interaction, multimodal resources in judges’ discourse include conversational features (prolonging keywords, interrupting, repeating, taking turns, etc.), acoustic ones (ascending F0 for pitches and dB for intensity, transition tracks between consonants and formants of vowels, duration of some keywords in important sentences, etc.), and visual ones (facing other parties, facing the materials, etc.). The multimodal resources activate different judges’ footings, including ANIMATOR, ANIMATOR + AUTHOR and ANIMATOR + AUTHOR + PRINCIPAL, and identify the judge’s footing shifts in the courtroom. The results also demonstrate that the judge’s footing shifts perform the functions of trial organizing, information confirming, fact investigating, spokesperson of the collegial panel, law educating and so on in criminal trials.


2020 ◽  
Vol 3 (2) ◽  
pp. 65-76
Author(s):  
Fabiola Martínez Guerrero

Feminism has become part of the pop music discourse in recent years. Through M.I.A’s “Bad Girls” video, not only the image of empowered, independent, rebel women are portrayed, but also the celebration of culture and the relationship between women and men in an environment of equity is suggested. In order to propose an analysis and interpretation of “Bad Girls” video and song lyrics, a multimodal discourse analysis (Machin, 2010) is followed, as well as Halliday’s systematic functional linguistics framework. The findings from this analysis suggest a discourse of feminism and empowerment, but also inclusion and acceptance regardless of race, religion or gender.


Author(s):  
Valentina Crestani

Sustainability is a fundamental concept of Alpine tourism in countries like Germany and Austria, which have signed the Alpine Convention, a treaty between Alpine countries and the EU. The following paper presents the main results of a multimodal discourse analysis conducted on selected online presentations of eco-friendly hotels in Austria and in Germany. The selection of this textual genre is due primarily to the fact that online presentations are a sort of gateway to introduce the reader into the world of tourism—a world that, at the pre-trip stage, is only virtual, becoming real in the ongoing-trip stage. Hotel presentations try to convince readers to go beyond the pre-trip stage and to choose the accommodation structure for the holiday. Austrian and German presentations use common verbal strategies, but they differ in the relationship between visual and verbal components.


SAGE Open ◽  
2021 ◽  
Vol 11 (3) ◽  
pp. 215824402110321
Author(s):  
Hesham Suleiman Alyousef

This qualitative study examined multimodal cohesive devices in English oral biology texts by eight high-achieving Saudi English-as-a-foreign-language students enrolled in a Bachelor of Science Dentistry program. A Systemic Functional Multimodal Discourse Analysis (SF-MDA) of the textual and logical cohesive devices in oral biology texts was conducted, employing Halliday and Hasan’s cohesion analysis scheme. The findings showed that students used varied cohesive devices: lexical cohesion, followed by reference and conjunctions. Although ellipsis was minimally employed in the oral biology texts, its discipline-specific uses emerged: the use of bullet points and numbered lists that facilitate recall. The SF-MDA of cohesion in multimodal semiotic resources highlighted the processes underlying construction of conceptual and linguistic knowledge of cohesive devices in oral biology texts. The results indicate that oral biology discourse is interdisciplinary, including a number of subfields in biology. The SF-MDA of pictorial oral biology representations indicates that they include instances of cohesive devices that illustrate and complement verbal texts. The results indicate that undergraduate students need to be provided with a variety of multimodal high-cohesion texts so that they can successfully extend underlying conceptual and logical meaning-making relations.


2020 ◽  
Vol 9 (1) ◽  
Author(s):  
Francesca Marino

AbstractThis study aims to investigate the process of reconstruction of Māori postcolonial cultural identity in the twenty-first century which also passes through the reclamation and redefinition of ‘takatāpui’ notion. ‘Takatāpui’ is an umbrella term that nowadays indicates all the Māori with non-conforming wairua (spiritualities, gender identities), sexualities and sex characteristics. It is a culturally specific word which represents a form of intersectionality by identifying people as both Māori and queer.As a consequence of the increasing spread of the Internet, which has become a virtual place to construe identity and to promote the dissemination of ideas, a Multimodal Discourse Analysis is conducted on a corpus comprising 10 audiovisual texts fully retrieved from the web and exclusively produced by Māori takatāpui activists and/or containing Māori takatāpui activists’ self-narratives or claims.The corpus is analysed by applying a MMDA (Multimodal Discourse Analysis) framework based on Kress and van Leeuwen’s social semiotic framework (2006). The analysis is conducted also by taking into account Blommaert’s linguistic and ethnographic framework (2014).The findings of the analysis show the different strategies through which Māori identities are construed and conveyed reinforcing what the Māori scholar, Tuhiwai Smith (1999. Decolonizing Methodologies: Research and Indigenous Peoples. Dunedin: Zed Books Limited, 28), calls “a very powerful need to give testimony to and restore a spirit, to bring back into existence a world fragmenting and dying”.


2021 ◽  
pp. 136754942110032
Author(s):  
Beatriz Carbajal-Carrera

Heroic narratives are often biased towards a conceptualization of the rural/urban difference that positions rural identities at the margins. In particular, superhero stories have traditionally offered a vision of heroism assumed to be male, urban and young. How can post-rural contexts shaped by migration contest these narrative patterns? This article examines the street narrative of Fenómenas do rural, which recognizes older female rural identities and casts them as superheroines. Through a multimodal discourse analysis, I examine its contestation of heroic patterns, its recognition of older female rural identities and its creation of affiliation opportunities for the Galician community. I argue that this narrative stands as a reflection of the rurban (rural + urban) and the glocal (global + local) elements that subverts pre-existing canons in the superhero and the meiga (‘witch’) mythology imaginaries.


Author(s):  
Shuting Cao ◽  
Rui Chen ◽  
Haiyuan Liu ◽  
Ruolin Shi

The main goal of college English education is to cultivate the students’ language ability of listening, speaking, reading and writing, and to promote the formation of individualized learning and autonomous ability of college students. At present, the new curriculum reform in our country has put forward a new educational requirement to college English teaching, which requires the innovation of college English teaching idea, and under the background of the development of new media, it proposes to use new media equipment to carry out teaching activities. However, college English education in our country is influenced by examination-oriented education mode, and the traditional education method is still used, which is not good for college students to improve their comprehensive quality of English. In view of this development situation, the Ministry of Education of China Based on the development of new media, a multimodal discourse analysis approach to college English education is proposed to enhance the level of College English teaching.


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