scholarly journals Branding Strategy "The Light Of Aceh" Through E-Tourism On Sustainable Tourism Development in Aceh Province

2021 ◽  
Vol 8 (3) ◽  
pp. PROGRESS
Author(s):  
Khalida Ulfa ◽  
Muchamad Zaenuri ◽  
Dian Eka Rahmawati ◽  
Saddam Rassanjani ◽  
Mukhrijal Mukhrijal ◽  
...  
Keyword(s):  
Social Media ◽  
Sustainable Tourism ◽  
Public Awareness ◽  
Tourism Development ◽  
Secondary Data ◽  
Branding Strategy ◽  
Digital Platforms ◽  
Sustainable Tourism Development ◽  
Analysis Technique ◽  
Aceh Province

One of the latest strategies in Indonesia in developing tourism is E-Tourism, a digital platform that provides convenience for foreign and domestic tourists. This study aims to determine the Branding Strategy "The Light Of Aceh" through E-Tourism in Sustainable Tourism Development in Aceh Province and its inhibiting factors. The research data comes from primary and secondary data related to the research focus. The data analysis technique used the Nvivo 12 plus analysis using crosstab through the chart and sociogram features. The results showed that the Branding strategy "The Light Of Aceh" through E-Tourism in sustainable tourism development uses 4 strategies, namely POSE (Paid Media, Owned Media, Social Media, and Endorser). Of the four strategies, the highest percentage is through social media digital platforms which are the most strategic in promoting tourism. The inhibiting factor is in terms of human resources that are still minimal, in terms of infrastructure that has not been managed properly in several tourist destinations, and the social conditions of the community are still minimal related to public awareness of managing tourist destination places properly so it is very important to support tourism actors to return or whether or not to Aceh for a tour.

scholarly journals Wine Routes in Vojvodina Province, Northern Serbia: A Tool for Sustainable Tourism Development

2019 ◽  
Vol 12 (1) ◽  
pp. 82 ◽  
Author(s):  
Igor Trišić ◽  
Snežana Štetić ◽  
Donatella Privitera ◽  
Adrian Nedelcu
Keyword(s):  
Local Community ◽  
Sustainable Tourism ◽  
Tourism Development ◽  
Economic Benefits ◽  
Sustainable Tourism Development ◽  
Wine Tourism ◽  
Empirical Survey ◽  
Ecological Principles ◽  
Analysis Technique ◽  
Autonomous Province

Sustainable tourism development of the northern part of Serbia in Autonomous Province of Vojvodina aims to achieve ecological, sociocultural, and economic benefits. This means that all entities should be included in the planning and implementation of tourism, such as the local community, tourists, and state entities, while tourism activity should be focused on improving ecological principles and sociocultural conception in a destination. One of the models of this development is seen in specific products that can play a significant role in tourism development. Such an authentic product is wine, which has a very important role in the promotion of tourism. The aim of this paper is to explore Vojvodina—the region of Serbia—as a valuable wine tourism destination in the country, especially the experiences of the wine routes. We use descriptive statistics techniques to summarize and present the data and adopt a correlation analysis technique to describe respondents’ preference on the importance of the wine routes. In the empirical survey, the main conclusion is a positive correlation that by developing wine tourism in Vojvodina, we can influence economic development of the region.

African Union (AU) Agenda 2063 and tourism development in Africa: contribution, contradiction and implications

2019 ◽  
Vol 5 (2) ◽  
pp. 288-300 ◽  
Author(s):  
Vanessa Gowreesunkar
Keyword(s):  
Sustainable Tourism ◽  
Tourism Development ◽  
Secondary Data ◽  
African Union ◽  
African Countries ◽  
Content Type ◽  
Sustainable Tourism Development ◽  
Double Edge ◽  
Double Edge Sword ◽  
Agenda 2063

Purpose The purpose of this paper is to investigate the contributions of Agenda 2063 in tourism development in Africa while examining the inherent contradictions in its implementation. Ultimately, it brings out a meaningful synthesis of the overall implications and proposes recommendations for an equitable and sustainable tourism development in Africa. Design/methodology/approach This study draws from desk-based research and content analysis of documents and research studies related to Agenda 2063. A hypothetico-deductive approach was adopted, as this allowed for the deconstruction of text and context. Findings The findings reveal several internal inconsistencies which cuts like a double-edge sword. Empirical results show that Africa can emerge as a desirable destination if the aspirations of Agenda 2063 are appropriately popularized and operationalized. African countries need to align their tourism plans with the aspirations projected in the plan. It is imperative that the African Union (AU) oversees that there is consistent and sustainable tourism development across all member states. Research limitations/implications The study draws from and relies solely on available secondary data. This implies that unofficial and unpublicized secondary data (proceedings, concept notes, position papers and archived documents) developed from AU’s conferences and workshops have not been considered. The outcome might therefore be indicative, but not necessarily reflective of trends and hidden realities of Africa. Practical implications The outcome of this empirical study provides an improved understanding of opportunities and challenges faced by African countries seeking to develop tourism as an economic activity. It unveils discrepancies which need address and further articulates recommendations which are practical and workable to achieve the aspiration of Agenda 2063 to be a “United Africa.” Social implications The study provides valuable information for the socio-economic transformation of the continent, one of the aspirations of Agenda 2063. It further seeks to promote social and economic development based on a spirit of Pan-Africanism. Originality/value Unlike previous studies, this exploratory piece of paper provides a meaningful synthesis of Agenda 2063 from a unique perspective – the double-edge sword approach; it examines the potentials and opportunities the agenda triggers for tourism and at the same time, reveals its contradictions.

scholarly journals PENGEMBANGAN PENGELOLAAN BERBASIS MASYARAKAT PADA WISATA UJONG KAREUNG DI GAMPONG SUAK INDRAPURI

2020 ◽  
Vol 2 (2) ◽  
Author(s):  
Ika Kusumawati
Keyword(s):  
Community Participation ◽  
Local Community ◽  
Sustainable Tourism ◽  
Tourism Development ◽  
Planned Change ◽  
Sustainable Tourism Development ◽  
Whole Process ◽  
Aceh Province ◽  
Tourist Village ◽  
The Government

Tourism coastal area is one form of application of community-based and sustainable tourism development. Through the development of tourist villages are expected to occur equitable in accordance with the concept of sustainable tourism development. Community participation is important in the implementation of development. In reality there is often a neglect of community participation, so that the community is still the object of the implementation of management. The development of the tourism village is a planned change in which local participation is required holistically. This activity aims: Provides an overview of how the development and management of attractions based on local communities. The development of Suak Indrapuri Village, Aceh Barat Regency, Aceh Province into a tourist village has not fully involved community participation. The challenge in the process of developing the tourist gampong in Suak Indrapuri is the lack of cooperation between local government / related agencies and gampong devices in the whole process of tourism development. Whereas when referring to a clean and sustainable government governance approach the role of the government is expected to be a facilitator by providing greater role and benefits to the local community. Good coordination is able to develop the area. It is desirable that existing natural resources are sustainable without reducing and damaging their quality.

scholarly journals Modifikasi Nilai Luas Area dan Waktu Kunjungan Dalam Penghitungan Daya Dukung Kawasan Wisata di Provinsi Bali: Studi Kasus Pantai Geger

2017 ◽  
Vol 4 (2) ◽  
pp. 225
Author(s):  
I Wayan Artadana ◽  
Abd. Rahman As-syakur ◽  
Widiastuti Karim ◽  
I Gusti Ngurah Putra Dirgayusa
Keyword(s):  
Carrying Capacity ◽  
Sustainable Tourism ◽  
Tourism Development ◽  
Secondary Data ◽  
Primary Data ◽  
Literature Study ◽  
Tourist Destination ◽  
Sustainable Tourism Development ◽  
Average Area

Carrying Capacity is an important consideration in sustainable tourism development. One of the developing tourist destination in Bali island is Geger Beach which is located in Badung regency, Bali.  Geger beach has different conditions with other beaches, therefore it is necessary to determine the estimation area and duration for tourist activities without degrading the quality of the environment. This study aimed to determine the unit of the area, the required time, and the total time per day for  particular tourist category according to the condition at Geger beach. Moreover, this study investigated the condition of carrying capacity in the Geger beach. The data were collected primary data obtained by interviewed 100 respondents in Geger Beach and based on literature study on the secondary data. Results showed that the average area for tourism activities (Lt) is 41.5 m2 and the duration for tourism activities (Wp) is 2.29 hours/day. The total time that area provided for tourism activities is 10 hours/day and the total area is 5.023 m2. Carrying capacity value at Geger beach uses Lt and Wp value is 529 people/day, 16.385 people/month or 196.620 people/year. The carrying capacity of Geger Beach conditions is suggested remain under carrying capacity for the entire month and the total visits during 2016.

scholarly journals Exploring human resources, marketing and promotion activities towards the sustainable tourism development in Phu Quoc islands, Vietnam

Management ◽  
2020 ◽  
Vol 24 (1) ◽  
pp. 39-55
Author(s):  
Vu Minh Hieu ◽  
Ngo Minh Vu ◽  
Chijioke Nwachukwu
Keyword(s):  
Human Resources ◽  
Sustainable Tourism ◽  
Tourism Development ◽  
Secondary Data ◽  
Primary Data ◽  
Local Authorities ◽  
Sustainable Tourism Development ◽  
Tourism Marketing ◽  
Tourism Sector ◽  
Local Residents

SummaryPhu Quoc island of Kien Giang Province in Vietnam is endowed with resources for tourism development. The study explored the human resources, tourism marketing and promotion efforts of businesses towards the sustainable tourism development in Phu Quoc tourism. The authors used secondary and primary data to elicit information from respondents. Secondary data was collected from Kien Giang department of tourism, Statistical departments of Kien Giang and Phu Quoc. We administered questionnaires to 230 local residents, 150 businesses, and 530 tourists. Furthermore, interviews were conducted in Phu Quoc with local residents, businesses, tourists, local authorities’ officers, and 12 experts. The results suggest that Phu Quoc tourism sector lack quality workforce and marketing and promotion initiative is not well developed. The study proposes recommendations to stakeholders of Phu Quoc tourism sectors and more of that, the limitation and further research is suggested.

scholarly journals Strategy Development from Triangulated Viewpoints for a Fast Growing Destination Toward Sustainable Tourism Development – A Case Of Phu Quoc Islands in Vietnam

2019 ◽  
Vol 10 (18) ◽  
pp. 117-140 ◽  
Author(s):  
Hieu Minh Vu ◽  
Vu Minh Ngo
Keyword(s):  
Sustainable Tourism ◽  
Tourism Development ◽  
Secondary Data ◽  
Tourism Industry ◽  
Primary Data ◽  
Strategy Development ◽  
Economic Sectors ◽  
Sustainable Tourism Development ◽  
Local Residents ◽  
Depth Interviews

The tourism industry is widely acknowledged as the crucial influencer to the rapid and significant development of the current world and becomes one of the largest and fastest growing economic sectors in the world. Vietnam - a developing country and Phu Quoc island of Kien Giang Province in Vietnam own the great potentials and invaluable resources for tourism development. Nonetheless, Phu Quoc tourism has been also encountering difficulties and facing with several hidden drawbacks by its rapidly fast growth. The general objective of this study is to develop the strategies for tourism development towards sustainable tourism development. The triangulation research method is employed which consists of the secondary and primary data. Secondary data relies on vast sources. Primary data is the results of the surveys by questionnaires with 230 local residents, 150 businesses, and 530 tourists. Furthermore, primary data gains from the semi-structured and in-depth interviews conducted in Phu Quoc with local residents, businesses, tourists, local authorities’ officers, and especially with 12 experts. All of the surveyed data was processed with SWOT and IPA analyses. The results of the study will be useful sources for the Phu Quoc tourism development practice.

DESKRIPSI PERMASALAHAN UPAYA PENGEMBANGAN PARIWISATA BERKELANJUTAN DI DANAU TOBA SUMATERA UTARA (PROBLEM DESCRIPTION OF SUSTAINABLE TOURISM DEVELOPMENT EFFORT ON TOBA LAKE NORTH SUMATERA)

Inovasi ◽  
2019 ◽  
Vol 16 (1) ◽  
pp. 11-20
Author(s):  
Porman Juanda Marpomari Mahulae
Keyword(s):  
Sustainable Tourism ◽  
Tourism Development ◽  
Development Effort ◽  
Sustainable Tourism Development ◽  
Problem Description ◽  
World Tourism Organization ◽  
United Nation World ◽  
Tourism Organization ◽  
United Nation

Penelitian ini adalah sebuah usaha yang dilakukan untuk mengurai masalah yang dihadapi para stakeholder dalam mewujudkan sebuah pengelolaan pariwisata yang berkelanjutan di kawasan Danau Toba. Indikator yang diukur dalam penelitian ini adalah indikator dasar dari 5 (lima) isu utama pengembangan periwisata berkelanjutan yang telah dikembangkan oleh United Nation World Tourism Organization (UNWTO). Penelitian ini adalah penelitian deskriptif dengan pendekatan kualitatif dan diperkuat dengan data-data yang bersifat kuantitatif. Berdasarkan hasil pengukuran indikator-indikator dasar tersebut dan pendalaman yang dilakukan dengan diskusi-diskusi yang dilakukan dengan para informan penelitian, diketahui bahwa sebenarnya penyelesaian persoalan dasar pengembangan pariwisata berkelanjutan di sebuah destinasi wisata masih menjadi tugas besar bagi para stakeholder kepariwisataan di kawasan tersebut. Berdasarkan jenis permasalahan yang ada, maka terdapat kebutuhan kebijakan pengembangan terkait: 1) peningkatkan perekonomian dengan adanya kegiatan pariwisata; 2) penjaminan kesejahteraan daerah dan masyarakat lokal dengan adanya kegiatan pariwisata; 3) pemenuhan kepuasan pengunjung; 4) pelibatan masyarakat lokal di dalam pengelolaan kepariwisataan; dan 5) penjaminan kelestarian lingkungan hidup.   Kata kunci: pengembangan, pariwisata berkelanjutan, Danau Toba

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