The affects of the new media design on the visual communication design

2016 ◽  
Vol 2 (1) ◽  
pp. 373-381
Author(s):  
Hülya Gündoğdu
Keyword(s):  
New Media ◽  
Visual Communication ◽  
Media Design ◽  
Visual Communication Design ◽  
Communication Design

The affects of the new media design on the visual communication design

2016 ◽  
Author(s):  
Hülya Gündoğdu
Keyword(s):  
New Media ◽  
Mass Communication ◽  
Visual Communication ◽  
The Other ◽  
Technological Innovations ◽  
Media Design ◽  
Visual Communication Design ◽  
Communication Design ◽  
One Step ◽  
Important Field

Arts and Technology has been involved in an interaction with each other since the existence of Human being. Technological innovations have not only included the society but also the art. ’The New Media’concept which has been the focus of this issue has also affected the visual communication design.The visual communication design has acreative process in which the technology and design are combined and communication is established. Additionally, the decrease in the interest in desktop publishing has led to the development of the concept of ‘the new media.’The new media design concept has been an important field especially in the developing countries. Because, in our century where competency almost disclaims right of living to the other, the companies and trademarks are making use of the power of visual communication design in order to bring up their productions one step forward than the others, to boost their pre-occupyingness, and to turn will of purchasing into permanency. In this study, the reasons for the innovation-visual communication design into the digital field, along with the new media concept have been addressed.Keywords: new media, visual communication design, design, digital, mass communication, consumer.

scholarly journals A Study of Big-Data-Driven Data Visualization and Visual Communication Design Patterns

2021 ◽  
Vol 2021 ◽  
pp. 1-11
Author(s):  
Weiming Zhu
Keyword(s):  
Big Data ◽  
New Media ◽  
Data Visualization ◽  
Visual Communication ◽  
Science And Technology ◽  
Data Driven ◽  
Logical Relationship ◽  
Visual Communication Design ◽  
Technology Intelligence ◽  
Communication Design

This paper provides an in-depth study and analysis of big-data-driven data visualization and visual communication design models. The characteristics of new media and the definition of traditional media are analyzed; the importance of the new media environment is derived through comparison; and the successful cases of new media integration today are analyzed. In this process, we will optimize the traditional science and technology intelligence service model, optimize the various components that make up the science and technology intelligence wisdom service, achieve model optimization and reflect the four characteristics of science and technology intelligence wisdom service, and reconstruct the science and technology intelligence wisdom service using the literature research method. The design based on imagery schema theory is manifest, inclusive, and somewhat innovative and at the same time has a high degree of consistency and internal logical relationship with the visual representation of multidomain heterogeneous data at the cognitive level and displays purpose. This internal logical relationship is systematically organized and deeply analyzed, and the methodology from subpattern extraction and visual interaction design to the deep integration of visual representation is proposed in combination with specific application scenarios and cases.

scholarly journals Perancangan Komunikasi Visual Gerakan Sosial di Sungai Ciliwung Jakarta dengan Pendekatan Ambient Media

Humaniora ◽  
2014 ◽  
Vol 5 (1) ◽  
pp. 406
Author(s):  
Rujiyanto Rujiyanto
Keyword(s):  
New Media ◽  
Social Movement ◽  
Visual Communication ◽  
Participant Observation ◽  
Research Field ◽  
Ambient Media ◽  
Visual Communication Design ◽  
Communication Design ◽  
The Media ◽  
Environmental Social Movement

Social movement in Ciliwung river area is an informal group activity specifically focuses on environmental issues about Ciliwung river, Jakarta, by implementing or rejecting and campaigning the movement. Visual communication design of social movement is very important because good visual communication design will acquire proper visual communication and specific message to support the success of social movement. Exploration of visual communication for environmental social movement campaign to the point of finding the right communication media will train the sense of environmental problems, enrich knowledge and insight, strengthen the theory and expert opinion, as well as a reference in visual communication design. Appropriate message of visual communication will make it easier to apply the message on the media. The number of visual communications media requires careful thought to decide the use of media in social movement. Ambient mascot creation and election of new media as the media are important in the selection of environmental social movement media. Ethnography was used as method in the study and design then through library research. Field work for approximately one and a half years in the Ciliwung river environmental activist and community Betawi culture become a fundamental tool for understanding the issues arise in the environment. Research is based on participant observation that strengthens the results which can be applied in the design of visual communication. Mascot is an important finding in this design. Figure which can be a spokesperson or spokespersons for social movement in the Ciliwung river is the central figure applied in any visual message in the visual communication design. Mascot also strengthens ambient media as new media in social movement of visual communication. This visual communication design contributes to Visual Communication Design in its patterns of thinking design phase from starting stages of concept, idea, and reference data exploration, ethnography to visualization stage. 

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