Factors Influencing Cart Abandonment in the Online Shopping Process

2015 ◽  
Vol 43 (10) ◽  
pp. 1617-1627 ◽  
Author(s):  
Yin Xu ◽  
Jin-Song Huang
Keyword(s):  
Indirect Effect ◽  
Perceived Risk ◽  
Online Survey ◽  
Online Shopping ◽  
Factors Influencing ◽  
Communication Company

This paper presents a model of why and how cart abandonment occurs in the online shopping process. An online survey of 210 people was conducted via the online shopping website of a communication company in China. The results demonstrate that cart abandonment was directly and positively influenced by organization and research of the products within the cart as well as by comparison with external websites, and was directly and negatively influenced by payment intention. Both perceived cost and perceived risk had an indirect effect on cart abandonment through the mediator of organization and research of products within the cart. Perceived transaction inconvenience did not influence cart abandonment either directly or indirectly. The results imply that cart abandonment is dependent on the shopping processes, and that organization and research of products within the cart is a key variable that impacts cart abandonment.

Factors Influencing Online Shopping Behavior of Urban Consumers in India

2015 ◽  
Vol 5 (1) ◽  
pp. 38-50 ◽  
Author(s):  
Rajyalakshmi Nittala
Keyword(s):  
Perceived Risk ◽  
Financial Risk ◽  
Online Shopping ◽  
Shopping Behavior ◽  
Factors Influencing ◽  
Internet Users ◽  
Online Retailers ◽  
Product Risk ◽  
Electronic Marketing ◽  
Online Shopping Behavior

This study examines the factors influencing online shopping behavior of urban consumers in the State of Andhra Pradesh, India and provides a better understanding of the potential of electronic marketing for both researchers and online retailers. Data from a sample of 1500 Internet users (distributed evenly among six selected major cities) was collected by a structured questionnaire covering demographic profile and the factors influencing online shopping. Factor analysis and multiple regression analysis are used to establish relationship between the factors influencing online shopping and online shopping behavior. The study identified that perceived risk and price positively influenced online shopping behavior. Results also indicated that positive attitude, product risk and financial risk affect negatively the online shopping behavior.

Factors Influencing Online Shopping Behavior of Urban Consumers in India

2019 ◽  
pp. 1171-1185
Author(s):  
Rajyalakshmi Nittala
Keyword(s):  
Perceived Risk ◽  
Financial Risk ◽  
Online Shopping ◽  
Shopping Behavior ◽  
Factors Influencing ◽  
Internet Users ◽  
Online Retailers ◽  
Product Risk ◽  
Electronic Marketing ◽  
Online Shopping Behavior

This study examines the factors influencing online shopping behavior of urban consumers in the State of Andhra Pradesh, India and provides a better understanding of the potential of electronic marketing for both researchers and online retailers. Data from a sample of 1500 Internet users (distributed evenly among six selected major cities) was collected by a structured questionnaire covering demographic profile and the factors influencing online shopping. Factor analysis and multiple regression analysis are used to establish relationship between the factors influencing online shopping and online shopping behavior. The study identified that perceived risk and price positively influenced online shopping behavior. Results also indicated that positive attitude, product risk and financial risk affect negatively the online shopping behavior.

scholarly journals Factors Influencing Chinese Online Health Service Use

2021 ◽  
Vol 29 (5) ◽  
pp. 138-160
Author(s):  
Lin Xiao ◽  
Jian Mou ◽  
Lihua Huang
Keyword(s):  
Perceived Risk ◽  
Online Survey ◽  
Service Use ◽  
Academic Research ◽  
Social Risk ◽  
Privacy Risk ◽  
Factors Influencing ◽  
Utilitarian Value ◽  
Survey Results ◽  
Practical Implications

Despite the popularity of online health services (OHSs) among patients in recent years, academic research on this phenomenon is limited. Drawing on the valence framework, the authors proposed a model to explore both the most important facilitators of OHS use intention from the perceived value perspective and inhibitors of OHS use intention from the perceived risk perspective. Data were collected from 407 OHS users through an online survey. Results showed that the inhibitors of OHS use intention include privacy risk and social risk, while facilitators include social support value, convenience value, and utilitarian value. These findings enrich the OHS literature by revealing both the inhibitors and facilitators of OHS use intention. This study also provides practical implications for platforms offering OHS in relation to effectively attracting users.

scholarly journals Dentist Related Factors Associated with Implementation of COVID-19 Protective Measures: A National Survey

2021 ◽  
Vol 18 (16) ◽  
pp. 8381
Author(s):  
Joana Christina Carvalho ◽  
Dominique Declerck ◽  
Wolfgang Jacquet ◽  
Peter Bottenberg
Keyword(s):  
Infection Control ◽  
Perceived Risk ◽  
Online Survey ◽  
Daily Practice ◽  
Binary Logistic Regression Analysis ◽  
Related Factors ◽  
Protective Measures ◽  
Factors Influencing ◽  
Dental Setting ◽  
Infection Control Guidelines

Little is known about the extent to which dentists have implemented COVID-19 infection control guidelines and the factors influencing this process in daily practice. This national online survey assessed the implementation of enhanced infection control guidelines in daily practice, and explored dentist related factors influencing their application, more specifically dentist infection status and their perceived risk of cross-infection in the dental setting. The survey was validated, pretested and carried out in 2020. A total of 1436 dentists participated, of whom 9.1% presumably had COVID-19 infection experience. At least 75% of dentists complied with the core part of the recommended protective measures protocol. For each patient treated during the pandemic, an additional cost of 10–30 EUR (86.7%) and an extra time of 10–30 min (70.7%) was estimated. A stepwise binary logistic regression analysis revealed that dentists assumed to have experienced COVID-19 reported a higher self-perceived risk of virus acquisition (β = 2.090; p = 0.011), lower concern of getting infected (β = 0.576; p = 0.027), and lower confidence in being able to prevent disease transmission in the dental setting (β = 0.535; p = 0.022). Some parts of the protective measures were more difficult to apply than others; however, there was no indication of increased disease acquisition in the dental setting.

The influence of showrooming on Millennial generational cohorts online shopping behaviour

2020 ◽  
Vol 49 (1) ◽  
pp. 81-103
Author(s):  
Olivia Johnson ◽  
Stefanie Ann Ramirez
Keyword(s):  
Perceived Risk ◽  
Financial Risk ◽  
Online Survey ◽  
Online Shopping ◽  
Product Information ◽  
Relevant Literature ◽  
Generational Cohorts ◽  
Negative Effects ◽  
Content Type ◽  
Shopping Behaviour

PurposeOmnichannel retailing has changed the behaviour of consumers by empowering activities like showrooming which is the process of collecting product information in store then making the purchase online. Since individuals, particularly Millennials, interact with multiple touchpoints throughout their shopping journey, retailers must consider how these experiences influence purchasing behaviour. Literature regarding showrooming has focussed primarily on antecedents to the phenomenon and the negative effects to brick and mortar retailers, however limited studies have investigated the quantitative influence of showrooming from the consumers' perspective. While data show that interest in online shopping is spiking, a vast majority of retail sales are made in-store suggesting barriers to online shopping still exist. Thus, the purpose of this research is to identify the role of showrooming in decreasing risk in an online shopping context. Additionally, Millennial generational cohorts (MGCs) were proposed as moderators in exploring the differences between the dimensions of perceived risk and online shopping intention.Design/methodology/approachTo explore the relationship between showrooming and MGCs online shopping behaviour an online survey was administered. Data were collected from 480 Millennial consumers at a large southwestern university. Multiple linear regression was used to determine the direction, magnitude and significance of relationships within the models.FindingsResults from the analysis revealed showrooming and MGCs influence online shopping behaviour as it relates to dimensions of risk. Moreover, showrooming increased online shopping intention specifically in relation to product and financial risk.Originality/valueThis paper contributes to the relevant literature by proposing a relationship between showrooming and online shopping behaviour. This research provides evidence that Millennials are not a monolithic generation and consume differently.

scholarly journals Constituents and Consequences of Online-Shopping in Sustainable E-Business: An Experimental Study of Online-Shopping Malls

2018 ◽  
Vol 10 (10) ◽  
pp. 3756 ◽  
Author(s):  
Muhammad Ijaz ◽  
Jongtae Rhee
Keyword(s):  
Perceived Risk ◽  
Structural Equation ◽  
Online Survey ◽  
Online Shopping ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
Model Matching ◽  
Perceived Ease Of Use ◽  
Positive Attitudes

With the growth of the internet, electronic (online) business has become an important trend in the economy. This study investigates how retailers could enhance their shopping processes and hence help sustain their e-business development. Therefore, we propose a unified information system-consumer behavior (IS-CB) model for online shopping to analyze factors that impact online shopping. We used an online survey to gather data from 633 online customers to test the theoretical model, matching differences using structural equation modeling. Highly influencing factors for the IS-CB online shopping model included perceived value (PV), perceived risk (PR), social factors (SF), perceived ease of use (PEOU), perceived usefulness (PU), online shopping intention, trust, online shopping experience, actual online shopping purchases, entertainment gratification (EG), website irritation (WI), information design (ID), visual design (VD), and navigation design (ND). This study provides important theoretical and practical implications. PV and trust in online shopping can nurture positive attitudes and shopping intentions among online customers. Well-designed websites produce higher levels of trust and reduced WI. Similarly, online shopping sites with better ID, ND, and VD also reduce WI and increase trust. This study fills gaps in previous studies relating to IS and CB and provides explanations for IS and CB constituent impacts on acceptance and use of online shopping. The proposed unified IS-CB explains consumer online shopping patterns for a sustainable e-business.

Perceived Risk and Online Shopping Intention

2014 ◽  
Vol 10 (4) ◽  
pp. 17-38 ◽  
Author(s):  
Stuart Dillon ◽  
John Buchanan ◽  
Kholoud Al-Otaibi
Keyword(s):  
College Students ◽  
Perceived Risk ◽  
Risk Perceptions ◽  
Online Survey ◽  
Online Shopping ◽  
Financial Risks ◽  
Apparel Shopping ◽  
Online Shoppers ◽  
Males And Females ◽  
Financial Privacy

As online shopping growth continues, electronic retailers are recognizing the need to understand risk perceptions of (prospective) customers so as to remove impediments to continued growth. One particularly fruitful area of research concerns the perceptions of online shoppers to product, financial, privacy, time/inconvenience, psychological, and product source risk. Equally important is to understand differences in risk perceptions between males and females and also how such perceptions vary across different product types: digital (e.g. music), and non-digital (e.g. apparel). Utilizing an online survey of undergraduate college students, findings show that female respondents consistently perceived greater risk than males, with significant differences for product and financial risks for both product types. The “experiential” nature of apparel shopping was highlighted by online shopping intention being explained by psychological (male and females) and product (females) risk only. Overall, perceived risk was found to negatively influence intention to shop online by gender, especially with females.

scholarly journals Factors Influencing Consumer’s Intention to Buy Furniture Online in Greater Jakarta, Indonesia

2020 ◽  
Vol 4 (1) ◽  
pp. 33
Author(s):  
Vania Valencia ◽  
Santoso Santoso ◽  
Pradita Eka Pebrianti ◽  
Muhammad Aries Satria Raharjo
Keyword(s):  
Risk Factor ◽  
Perceived Risk ◽  
Online Shopping ◽  
Consumer Perceptions ◽  
Consumer Perception ◽  
Survey Method ◽  
Perceived Benefits ◽  
Online Store ◽  
Intention To Purchase ◽  
Factors Influencing

The purpose of this research was to examine the factors that affect the consumer’s intention to purchase furniture via online store in Greater Jakarta. Some of the factors that considered by this research as a baseline on this journal were the consumer perceptions, perceived risk and perceived benefits. In addition, this research adding another relationship between consumer’s attitude and intention to make a purchase online. An Internet-administered survey method use to Greater Jakarta citizen. Results of this research have shown that online shopping is begin to be considered successfully provide a substantial benefit to the consumer, even though the risk factor proportion still exist. The findings also show that the increased attitudes of Greater Jakarta consumers towards online furniture shopping have been significantly affected by consumer perception and benefit. 

scholarly journals Psychosocial Factors Influencing Outdoor Recreation During the COVID-19 Pandemic

2021 ◽  
Vol 3 ◽  
Author(s):  
Timothy J. Mateer ◽  
William L. Rice ◽  
Brendan Derrick Taff ◽  
Ben Lawhon ◽  
Nathan Reigner ◽  
...  
Keyword(s):  
Social Norms ◽  
Psychosocial Factors ◽  
Repeated Measures ◽  
Perceived Risk ◽  
Outdoor Recreation ◽  
Online Survey ◽  
The United States ◽  
Confirmatory Factor Analyses ◽  
Perceptions Of Risk ◽  
Factors Influencing

The COVID-19 pandemic has created an unprecedented disruption to daily life for large swaths of individuals and resulted in potentially widespread implications for individuals' health and wellbeing. This study utilized an online survey of avid outdoor recreationists to understand the psychosocial factors influencing recreationist behaviors during the COVID-19 pandemic across rural, urban cluster, and urban communities in the United States. Confirmatory factor analyses indicate that the five studied psychosocial factors–perceived risk, social norms, recommendations from authority, health benefits, and lifestyle adjustments–exist as unique constructs influencing individuals' outdoor recreation behaviors. Repeated measures analyses suggest individuals rated seeking benefits to their general health as most important when making outdoor recreation decisions, followed by recommendations from authority, then perceptions of risk, with lifestyle adjustments and social norms rated as least important. Lastly, analysis across community types indicated individuals across the rural-urban gradient weighed perceptions of risk and recommendations from authority differently when making outdoor recreation decisions. Managerial implications and future directions for research are discussed.

Understanding online shopping intention: the roles of four types of trust and their antecedents

2014 ◽  
Vol 24 (3) ◽  
pp. 332-352 ◽  
Author(s):  
Meng-Hsiang Hsu ◽  
Li-Wen Chuang ◽  
Cheng-Se Hsu
Keyword(s):  
Perceived Risk ◽  
Structural Equation ◽  
Online Survey ◽  
Online Shopping ◽  
Reasoned Action ◽  
Equation Modeling ◽  
Content Type ◽  
Decision Making Processes ◽  
Building Factors ◽  
User Friendly

Purpose – The purpose of this paper is to provide a better picture of factors influencing behavioral decisions in online shopping by identifying different targets of trust and discussing their antecedents and outcomes. Design/methodology/approach – Online survey data from 242 ihergo members were used to test the proposed model, and structural equation modeling with partial least squares was performed to analyze the measurement and structural models. Findings – The findings show that the four types of trust identified in this study are critical determinants of perceived risk and attitude. In addition, the majority of the antecedents are found to be associated with their respective types of trust. Research limitations/implications – The research extends the theory of reasoned action and prior research to discuss four types of consumer trust, as well as their respective antecedents and subsequent consequences. The result is a more descriptive model that better explicates consumers’ decision-making processes in online shopping. Practical implications – Given the intense competition between online shopping sites, web site managers should strive to provide a safe and user-friendly shopping environment. In addition, the vendor can enhance trust by encouraging satisfied customers to provide positive endorsements. Originality/value – This study is possibly the first of its kind, in identifying the four types of trust and their respective antecedents in the context of an online group-buying auction, and thus serves to enrich the existing literature concerning trust-building factors.

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