scholarly journals Simultaneous implementation of sustainable development (SD) and corporate social responsibility (CSR) within a global business context

2012 ◽  
Vol 10 (1) ◽  
pp. 170-179
Author(s):  
Marita Naudé

In the current rapidly changing, complex and multi-faceted business context companies face a diverse range of challenges on a daily basis such as financial performance pressures combined with the increasing expectations from societies that companies act more responsibly with relation to social and environmental aspects. Corporate social responsibility (CSR) and Sustainable development (SD) are not new concepts and are some of the most widely recognized and used business concepts today. It seems that the implementation of both CSR and SD is needed in a modern and global business context. Although CSR and SD are regarded as different concepts, there is a clear overlap, interrelationship and interconnectedness between these concepts. It seems advantageous to at a practical level implement CSR and SD simultaneously as the tridimensional view of SD mimics the tridimensional view of CSR. It is acknowledged that although SD and CSR both include a tridimensional view and they are closely connected, there are different conceptual nuances. This paper provides an overview of the differences and similarities between CSR and SD and describes practical guidelines to implement CSR and SD simultaneously

2009 ◽  
Vol 4 (1) ◽  
pp. 15-26
Author(s):  
Jyotirmoy Ghosh ◽  
G Anjaneyaswamy

Today in this world where corporations have assumed gigantic proportions in their use of all the resources for management, there is a clear threat of social exploitation. The social leaders as well as the business leaders are thus legally and morally obligated to sustain the society and also repay certain important ingredients which keep the society healthy and alive. This has given birth to the concept of corporate social responsibility (CSR). The corporations are trying to make profit and at the same time discharge their social responsibilities. As a contemporary coincidence the tourism industry also has undergone similar transformation. Mass tourism which is marked as the main economic developer in the global business has also assumed diabolic proportions. It is tending to consume and destroy the very attractions and infrastructures on which the edifice of tourism industry stands. This situation has given birth to sustainable tourism. Sustainable Tourism has its roots in the concept of sustainable development that meets the needs of the present without compromising the ability of future generations to meet their own needs. In this article an effort has been made to showcase the striking similarities of CSR and sustainable tourism. In the global business context the future generations should practice responsibility and a sustainable form of tourism to save their respective businesses and planet earth.


2021 ◽  
Vol 39 (10) ◽  
Author(s):  
Sanil S Hishan ◽  
Suresh Ramakrishnan ◽  
Lai Kwee Yee ◽  
Khartic Rao Manokaran

Although the social and environmental effects of global business are not fresh, there have been increased concerns in recent years as a result of urgent global issues such as climate change and deprivation. In terms of their regional reach and operations, multinational corporations are perceived as having a particular role, since they address a variety of concerns, stakeholders and societal structures, in both home and host countries. They are regarded continuously as having the capacity to be not only part of the issue but also potentially part of the remedy and have been illustrated in their research interests in corporate social responsibility (CSR) and global business' sustainable development implications. However, there was no formal research and inclusion in the literature. This paper discusses how these topics have been explored in IB work and describe specific knowledge differences and solutions. It often introduces recent experiments that yield insightful findings that lead to exciting areas for more study.


10.33117/512 ◽  
2017 ◽  
Vol 13 (1) ◽  
pp. 47-69

Purpose: This paper presents aspects of a Corporate Social Responsibility (CSR) Implementation Success Model to guide CSR engagements. Design/methodology/approach: A qualitative case methodology is used to investigate two CSR companies in Uganda. Semi-structured interviews with managers and stakeholders are conducted. Data triangulation includes reviewing CSR reports and documents, and visiting communities and CSR activities/projects mentioned in the case companies’ reports. Grounded theory guides the data analysis and aggregation. Findings: The findings culminate into a “CSR Implementation Success Model. ” Key aspects of CSR implementation success are identified as: (i) involvement of stakeholders and management (i.e., co-production) at the start and during every stage of CSR implementation; (ii) management of challenges and conflicts arising within/outside of the company itself; and (iii) feedback management or performance assessment—i.e., accountability via CSR communications and reporting. Stakeholder involvement and feedback management (accountability) are pivotal, though all three must be considered equally. Research limitations: The studied companies were large and well-established mature companies, so it is unclear whether newer companies and small and medium-sized enterprises would produce similar findings. Practical implications: Successful CSR implementation starts with a common but strategic understanding of what CSR means to the company. However, CSR implementation should (i) yield benefits that are tangible, and (ii) have a sustainable development impact because these two aspects form implementation benchmarks. Additionally, top management should be involved in CSR implementation, but with clear reasons and means. Originality/value: This paper unearths a CSR Implementation Success Model that amplifies views of “creating shared value” for sustainable development. It guides organizations towards strategic CSR, as opposed to the responsive CSR (returning profits to society) that largely dominates in developing countries. Additionally, it explains how to add value to the resource envelope lubricating the entire CSR implementation process


2019 ◽  
Vol 2019 ◽  
pp. 236-237
Author(s):  
Yuan Ling Jin ◽  
◽  
Daniela Delieva ◽  
Hyo Jin Eom ◽  
Seung Ki Moon ◽  
...  

Oikos ◽  
2015 ◽  
Vol 15 (32) ◽  
pp. 35
Author(s):  
Ma. Angélica Garza Arroyo ◽  
María Aurelia Bocanegra Noriega

RESUMENEl desarrollo sostenible es manejado como uno de los puntos importantes en las agendas del siglo XXI, es un concepto que las empresas deben contemplar en las actividades que realizan para cumplir con la Responsabilidad Social Empresarial. El presente trabajo pretende abordar los aspectos teóricos sobre las Memorias de Sostenibilidad así como mostrar que pueden ser consideradas como un instrumento de información de la Responsabilidad Social de las Empresas. Se hace un estudio en la base de datos de la Corporate Register del 2006 al 2011 respecto de la presentación de las Memorias de Sostenibilidad en América Latina; el reporte es de corte cualitativo de carácter descriptivo, con un análisis deductivo. Se puede percibir en el estudio que es de carácter exploratorio que las empresas de América Latina han incrementado de manera significativa la presentación de Memorias de Sostenibilidad así como un incremento en el número de empresas que las realizan, además de contemplar a la Responsabilidad Social Empresarial como parte de su misión y visión.Palabras clave: memorias de sostenibilidad, Responsabilidad Social Empresarial, América Latina. Memories of Sustainability in Latin America: instrument of information of the Social Responsibility of the CompaniesABSTRACTThe sustainable development is managed to be one of the important aspects in the planners of 21th century, it is a concept that companies have to contemplate in the activities they realize to achieve corporate social responsibility. this work pretends to raise the teoric aspects about sustainability report, and to show that they can be considered as an information instrument of social responsibility of the companies. a study has to be done in the data base of corporate register from 2006 to 2011 about the presentation of the sustainability report in Latin America; the report is qualitative and descriptive kind, with deductive analysis. in the study it can be perceived that is explorative that companies in Latin America have increased in a significative way the presentation of sustainability report, just as an increase in the number of companies that realize them, besides contemplating corporate social responsibility as part of their mission and vision.Keywords: sustainability report, Corporate Social Responsibility, Latin America.


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