Adoption of Mobile Wallet During Covid-19 Outbreak: The Consumer Perspective

2021 ◽  
Vol 6 (2) ◽  
pp. 27
Author(s):  
Lim Kah Boon ◽  
Yeo Sook Fern ◽  
Lim Chiou Fen
Keyword(s):  
Social Influence ◽  
Structural Equation ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
The Public ◽  
Perceived Security ◽  
Managerial Implications ◽  
Consumer Perspective ◽  
Contact Free

Government authorities have encouraged the public to use the contactless payment method in accordance with the new norm practised during the COVID-19 pandemic outbreak. Malaysians will receive RM50 in mobile wallet credit as part of a Penjana Economic Recovery Plan initiative in July 2020 to encourage safe and contact-free payment. Hence, this paper aimed to study the factors influencing consumer adoption of mobile wallets during the COVID-19 outbreak. The independent variables included in this study are perceived usefulness, perceived ease of use, perceived social influence and perceived security. A total of 250 Malaysians from three states of Malaysia are given a set of self-administered questionnaires to be answered. The response rate is 94%, with 235 sets of completed questionnaires used for analysis. The Partial Least Squares Structural Equation Modelling (PLS-SEM 3.3.3) is used to analyse the model. The hypothesis testing results concluded that perceived usefulness, social influence and perceived security have a significant relationship with mobile wallet adoption during the COVID-19 outbreak. Nonetheless, this research is useful for mobile wallet developers and other researchers. Lastly, the findings of this study provide some managerial implications for mobile wallet developers, which can help developers produce a better mobile wallet in the marketplace.

Factors Influencing the Adoption of Payment Banks in India Using an Extended TAM

2021 ◽  
pp. 2319510X2110135
Author(s):  
Japneet Kaur ◽  
Sawraj Kaur ◽  
Amanjot Singh Syan ◽  
Rishi Raj Sharma
Keyword(s):  
Social Influence ◽  
Technology Acceptance ◽  
Self Efficacy ◽  
Structural Equation ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Initial Trust ◽  
Behavioural Intentions ◽  
Facilitating Conditions

The purpose of this study is to investigate the factors that shape behavioural intentions of customers towards the adoption of payment banks in India. The conceptual framework of study is based upon integration of technology acceptance model with initial trust, facilitating conditions and social influence. Further, the study tests the moderating role of age, income and self-efficacy on the relationships between dependent variable and associated predicted variable. A total of 507 responses were collected from the state of Punjab (India), using convenient sampling technique and were analysed using the structural equation modelling (SEM). The results revealed that perceived ease of use had the highest impact on the behavioural intentions, followed by initial trust and social influence. Facilitating conditions and perceived usefulness showed lower impact on the behavioural intentions towards the adoption of payment banks. Also, moderation analysis revealed that self-efficacy moderates the relation of perceived ease of use and perceived usefulness with behavioural intentions. Results imply that marketers should collaborate with developers to provide the customers with easy-to-operate solutions along with robust customer support mechanism to escalate the adoption intention of those having lower self-efficacy levels.

Factors Affecting Purchase Intention on 3G Value-added Services

2012 ◽  
Vol 1 (2) ◽  
pp. 139-152 ◽  
Author(s):  
Huiying Du ◽  
Ge Zhu ◽  
Tingjie Lv ◽  
Xuan Sun
Keyword(s):  
Social Influence ◽  
Conceptual Model ◽  
Purchase Intention ◽  
Structural Equation ◽  
Value Added ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
Perceived Ease Of Use ◽  
Service Market

This article provides insights into consumer behavior, and the results have important implications for designers, managers, marketers, and system providers of 3G value-added services to explore a conceptual model for analyzing customers’ perceptions of using 3G value-added services. An empirical investigation was carried out to test the hypotheses. The samples include 826 professional participants. Structural equation modeling (SEM) is used to test the relationships of the model. After reviewing the previous research papers, a conceptual model of customer adoption is developed and nine important factors are proposed, namely, perceived usefulness, perceived ease of use, perceived security, perceived price, use experience, perceived enjoyment, need for uniqueness, social influence, context and compatibility. Then a big sample of questionnaire investigation in Chinese 3G value-added service market is conducted. The empirical findings are as follows: (a) security and social influence are two of the most important factors in 3G market; (b) 3G value-added services must be enjoyable and useful; (c) using context should be friendly and compatible. The results not only help to develop a sophisticated understanding of 3G adoption theories for researchers but also offer useful knowledge to those involved in promoting 3G value-added services to potential purchasers.

scholarly journals FACTORS AFFECTING ADOPTION OF E-WALLETS AMONG YOUTHS IN MALAYSIA

2020 ◽  
Vol 5 (19) ◽  
pp. 39-50
Author(s):  
Siew Chein Teo ◽  
Pei Li Law ◽  
Ah Choo Koo
Keyword(s):  
Social Influence ◽  
Influence Factors ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Factors Affecting ◽  
Tam Model ◽  
Quantitative Data Analysis ◽  
Perceived Security ◽  
Significant Factors

This study aims to identify the current level of e-wallet adoption among the youths in Malaysia and to examine the factors that drive them to get adapted to the ongoing implementation and development of e-wallet in Malaysia. This study extended the TAM model with perceived security and social influence factors for assessing the attitude among the Malaysian youths towards e-wallet adoption. 200 sets of questionnaires had been gathered from the Malaysian youths, Quantitative data analysis was performed via SPSS and Smart-PLS 3.0 program. The results indicate that perceived security, perceived ease-of-use, and social influence were the significant factors that influence or predict the intention of using e-wallets but leaving the perceived usefulness as an insignificant predictor towards the e-wallet adoption among the Malaysian youths.

The effect of initial trust on user adoption of mobile payment

2011 ◽  
Vol 27 (4) ◽  
pp. 290-300 ◽  
Author(s):  
Tao Zhou
Keyword(s):  
Perceived Risk ◽  
Structural Equation ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
Mobile Payment ◽  
Perceived Ease Of Use ◽  
Initial Trust ◽  
User Adoption ◽  
Perceived Security

Due to the high perceived risk and low switching cost, it is critical to building users' initial trust in mobile payment in order to facilitate their adoption and usage. The purpose of this research is to examine the effect of initial trust on user adoption of mobile payment. We conducted data analysis with structural equation modeling. The results indicated that perceived security, perceived ubiquity and perceived ease of use have significant effects on initial trust, which in turn determines perceived usefulness and usage intention. We also found that perceived cost is a significant determinant of usage intention.

scholarly journals Blockchain Adoption for Provenance and Traceability in the Retail Food Supply Chain

2022 ◽  
Vol 18 (2) ◽  
pp. 1-17
Author(s):  
Nishant Kumar ◽  
Kamal Upreti ◽  
Divya Mohan
Keyword(s):  
Supply Chain ◽  
Food Supply ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Security And Privacy ◽  
Equation Modeling ◽  
Perceived Ease Of Use ◽  
Food Supply Chain ◽  
Perceived Security ◽  
Consumer Perspective

Blockchain has evolved as one of the disruptive technologies in the landscape of business. The study aims to investigate drivers of consumer adoption of blockchain for product origin and track to trace history before making a purchase. An extended technology adoption model (TAM) has been proposed to examine the consumer perspective for blockchain adoption in the food supply chain. Based on the survey of 208 retail consumers the proposed model was validated using variance-based structure equation modeling. Findings of the study emphasize the significant role of perceived security and privacy in developing trust, ease of use, and usefulness of blockchain-enabled systems. The relationship between perceived ease of use and attitude is mediated through perceived usefulness. The strong influence of attitude on adoption intention represents the consumer interest for blockchain to understand the product provenance. Study provides vital insights for successful blockchain implementation to enhance supply chain effectiveness.

scholarly journals Cashless Transactions: A Study on Intention and Adoption of e-Wallets

2021 ◽  
Vol 13 (2) ◽  
pp. 831
Author(s):  
Marvello Yang ◽  
Abdullah Al Mamun ◽  
Muhammad Mohiuddin ◽  
Noorshella Che Nawi ◽  
Noor Raihani Zainol
Keyword(s):  
Social Influence ◽  
Structural Equation ◽  
Ease Of Use ◽  
Partial Least Square ◽  
Perceived Usefulness ◽  
Least Square ◽  
Mediating Effect ◽  
Intention To Use ◽  
Perceived Ease Of Use ◽  
Perceived Trust

This study explored the effect of perceived usefulness, perceived ease of use, social influence, facilitating condition, lifestyle compatibility, and perceived trust on both the intention to use an e-wallet and the adoption of an e-wallet among adults by using the unified theory of acceptance and use of technology (UTAUT). This quantitative study adopted a cross-sectional research design to gather data from 501 respondents using a Google Form. The collected data were analyzed using partial least square structural equation modelling (PLS-SEM). As a result, perceived usefulness, perceived ease of use, social influence, lifestyle compatibility, and perceived trust displayed a significant positive effect on both intentions to use an e-wallet and adoption of an e-wallet. This study evidenced the mediating effect of the intention to use an e-wallet on the correlations between the predictors and adoption of an e-wallet. Both the age and gender of the respondents moderated the effect of lifestyle compatibility on intention to use an e-wallet. The study outcomes serve to inform managers and policy makers to devise effective strategies that capture consumers’ intention to use and experience of using an e-wallet in the midst of a turbulent market. Ultimately, such carefully sculpted policies may promote the digital platform and web-based application, apart from encouraging higher rates of e-wallet adoption in developing countries.

scholarly journals Investigating the Usage of IoT-Based Smart Parking Services in the Borough of Westminster

2021 ◽  
Vol 29 (6) ◽  
pp. 0-0
Keyword(s):  
Structural Equation ◽  
Equation Model ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Influential Factor ◽  
Direct Impact ◽  
Perceived Ease Of Use ◽  
Confirmatory Factor ◽  
Perceived Security ◽  
Smart Parking

Smart Parking schemes cannot succeed without the engagement and support of the drivers who may benefit from their use. This study investigates engagement with a Smart Parking service in the London Borough of Westminster. Factors likely to influence the use of Smart Parking services were identified from a literature review and incorporated into an explanatory model comprising 9 factors connected by 16 hypotheses. To test the model, residents of Westminster and visitors to the area were surveyed, resulting in a total of 212 valid responses.  The responses were used to test a structural equation model, using confirmatory factor analysis.  The results of the analysis indicated that Awareness of the scheme; Perceived Ease of Use; Perceived Usefulness; Cost saving; Perceived Privacy and Perceived Security all had a direct impact on Usage, with Awareness being the most influential factor. The results also highlighted the fact that, despite efforts by Westminster Council to publicise the scheme, 74% of respondents had little awareness of it, suggesting the need for improved publicity.

scholarly journals Investigating the Usage of IoT-Based Smart Parking Services in the Borough of Westminster

2021 ◽  
Vol 29 (6) ◽  
pp. 1-19
Author(s):  
Guochao Peng ◽  
Paul David Clough ◽  
Andrew Madden ◽  
Fei Xing ◽  
Bingqian Zhang
Keyword(s):  
Structural Equation ◽  
Equation Model ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Influential Factor ◽  
Direct Impact ◽  
Perceived Ease Of Use ◽  
Confirmatory Factor ◽  
Perceived Security ◽  
Smart Parking

Smart Parking schemes cannot succeed without the engagement and support of the drivers who may benefit from their use. This study investigates engagement with a Smart Parking service in the London Borough of Westminster. Factors likely to influence the use of Smart Parking services were identified from a literature review and incorporated into an explanatory model comprising 9 factors connected by 16 hypotheses. To test the model, residents of Westminster and visitors to the area were surveyed, resulting in a total of 212 valid responses.  The responses were used to test a structural equation model, using confirmatory factor analysis.  The results of the analysis indicated that Awareness of the scheme; Perceived Ease of Use; Perceived Usefulness; Cost saving; Perceived Privacy and Perceived Security all had a direct impact on Usage, with Awareness being the most influential factor. The results also highlighted the fact that, despite efforts by Westminster Council to publicise the scheme, 74% of respondents had little awareness of it, suggesting the need for improved publicity.

scholarly journals Modeling Mobile Commerce Applications’ Antecedents of Customer Satisfaction among Millennials: An Extended TAM Perspective

2021 ◽  
Vol 13 (11) ◽  
pp. 5973
Author(s):  
Atandile Ngubelanga ◽  
Rodney Duffett
Keyword(s):  
South Africa ◽  
Customer Satisfaction ◽  
Social Influence ◽  
Technology Acceptance ◽  
Structural Equation ◽  
Mobile Commerce ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Linear Modeling

The continued growth for both smartphone usage and mobile applications (apps) innovations has resulted in businesses realizing the potential of this growth in usage. Hence, the study investigates the antecedents of customer satisfaction due the usage of mobile commerce (m-commerce) applications (MCA) by Millennial consumers in South Africa. The conceptual model antecedents were derived from the extended Technology Acceptance Model (TAM). The research made use of self-administered questionnaires to take a cross section of Millennial MCA users in South Africa. The sample comprised of nearly 5500 respondents and the data was analyzed via structural equation and generalized linear modeling. The results revealed that trust, social influence, and innovativeness positively influenced perceived usefulness; perceived enjoyment, mobility, and involvement positively influenced perceived ease of use; and perceived usefulness and perceived ease of use were positive antecedents of customer satisfaction. Several usage and demographic characteristics were also found to have a positive effect on customer satisfaction. It is important for businesses to improve customer experience and satisfaction via MCA to facilitate a positive satisfaction and social influence among young technologically savvy consumers.

A Pathway to Technology Integration: Eliciting Consumer’s Behavioural Intention to Use Paytm Services

Paradigm ◽  
2021 ◽  
pp. 097189072110037
Author(s):  
Pooja Mehta ◽  
Himanshu Singla ◽  
Raiswa Saha ◽  
Shivani Tyagi
Keyword(s):  
Social Influence ◽  
Technology Acceptance ◽  
Perceived Risk ◽  
Structural Equation ◽  
Service Providers ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Intention To Use ◽  
Perceived Ease Of Use ◽  
Cross Sectional

The present study integrates the technology acceptance model (TAM) and the innovation diffusion theory (IDT) for analysing consumers’ intention to make use of Paytm services. It is a cross-sectional study; the data was gathered from 259 Internet consumers. The statistical tools, including structural equation modelling (SEM), are applied to understand the inter-construct relationships. The intention to use Paytm is positively influenced by a perceived ease of use, perceived usefulness and social influence. Moreover, the moderating effects of perceived risk (PR) are found to be significant on the associations among social influence, perceived ease of use and Paytm usage intentions. This study will help digital wallet service providers (DWSP), who focus on identifying the important factors for accelerating the use of mobile wallets. The findings will also facilitate the government to devise ways for augmenting cashless fund movement in the economy. Besides explaining the phenomenon of Paytm usage intentions, the study reveals the moderating role of PR with respect to various antecedents, thereby filling the gap in the existing literature.

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