scholarly journals PENGARUH PERCEIVED EASE OF USE, PERCEIVED USEFULNESS DAN TRUST TERHADAP REPURCHASE INTENTION

Author(s):  
I Gusti Agung Ayu Permata Saraswati ◽  
I Ketut Rahyuda

  Repurchase intention is the behavior of consumers to repurchase products or services from the same company based on their previous purchase experience. The factors that influence the occurrence of repurchase intention include perceived ease of use, perceived usefulness, and trust. The purpose of this study was to determine the influence of these factors on Shopee users in Denpasar City. The study used a sample size of 140 Shopee user respondents in the city of Denpasar, with a non-probability sampling method, particularly purposive sampling. Collecting questionnaire data using Google Forms to respondents. The data analysis technique used is multiple linear regression analysis. The results of this study indicate that (1) perceived ease of use has a positive and significant effect on repurchase intention (2) perceived usefulness  has a significant positive effect on repurchase intention (3). trust has a significant positive effect on repurchase intention. Based on this, it can be concluded that perceived ease.of use, perceived.usefulness , and good trust greatly affect the repurchase.intention behavior of Shopee users in Denpasar City. Shopee management should pay attention to perceived ease.of use, perceived.usefulness, and trust in order to maintain repurchase.intention behavior.  

2021 ◽  
Vol 31 (8) ◽  
pp. 2086
Author(s):  
Ni Wayan Gita ◽  
Gede Juliarsa

This study aims to determine the effect of perceived trust, usability, ease of use, and security on re-interest in using Jenius mobile banking. This study uses a non-probability sampling method with a purposive sampling technique. The number of samples used in this study were 145 respondents with criteria as Jenius mobile banking users and willing to become respondents. The analysis technique used is multiple linear regression analysis with the help of IBM SPSS Statistics 25 software. Based on the analysis, it is found that the perception of trust has a positive effect on re-interest in using Jenius mobile banking. Usability perception has a positive effect on re-interest in using Jenius mobile banking. Perceived ease of use has no effect on re-interest in using Jenius mobile banking. Perception of security has a positive effect on re-interest in using the Jenius mobile banking. Keywords: Trust; Usefulness ; Ease of Use; Security;  Re-interest.


Author(s):  
Rahadian Prianata ◽  
Ni Wayan Sri Suprapti ◽  
Alit Suryani

The purpose of this study was to clarify the effect of computer self-efficacy, perceived ease of use, perceived usefulness, and attitudes and repurchase intention on MTix cinema tickets on the site. The population of this study were all people who had purchased cinema tickets using the MTix site and the numbers were not known for certain..The sampling technique in this study with purposive sampling. Indicators research counted 19 indicators with a total of 150 respondents. Data collection techniques in this study using interview and questionnaire. In the questionnaire using Likert scale data measurement scale with five possible answers 1 to 5. Data were analyzed using analysis tools PLS (Partial Least Square). Result is that computer self-efficacy and significant positive effect on the perceived ease of use. Perceived ease of use and significant positive effect on attitudes in buying. Perceived ease of use and significant positive effect on attitudes in buying. Perceived ease of use positive and significant effect on the perception of usefulness and attitude in buying a positive and significant effect on repurchase intention.


2018 ◽  
pp. 1105
Author(s):  
Putu Nanda Christy Dio Vidantika ◽  
I Made Pande Dwiana Putra

A well-implemented accounting information system (AIS) can provide a reliable financial information for company. The use of technology on AIS for the payroll business process should consider usefulness and easiness of its users so the system becomes effective. This study was aimed to examine the effect of perceived usefulness (PU) and perceived ease of use (PEOU) toward attitude towards use (ATU) as an acceptance indicator of technology. The research was conducted at PT Garuda Indonesia Station DPS. The samples as many as 68 peoples were selected by nonprobability sampling method. The data were collected by using survey, observation, interview, and literature study. The analysis technique used the multiple linear regression analysis. The result showed that PU and PEOU positively influence ATU of technology on AIS for payroll business process. This showed that the more useful and easy technology of SIA for payroll is, the acceptance of technology will be better. Keywords: attitude towards use, perceived usefulness, perceived ease of use, AIS


2018 ◽  
pp. 1070
Author(s):  
Ni Komang Trijayanti ◽  
Dodik Ariyanto

Companies in implementing information systems technology must pay attention to the extent to which the success of the system has a positive impact on improving the performance of individuals and organizations. The purpose of this study is to analyze the factors that influence the use of information systems on employee performance. This research was conducted at PT BPR Sri Artha Lestari in Denpasar with 45 employees as respondents. Data analysis technique used is multiple linear regression analysis. Based on the analysis result found that social influence and perceived ease of use have positive effect on perceived usefulness. Computer self efficacy and facilitation conditions positively affect perceived ease of use. Social influence, perceived usefulness, and perceived ease of use have a positive effect on attitudes toward the use of information systems. Perceived usefulness has a positive effect on employee performance, attitudes toward the use of information systems have no effect on employee performance. Keywords: information systems, use of information systems, employee performance


2019 ◽  
Vol 10 (2) ◽  
pp. 155
Author(s):  
Hana Al Zahra ◽  
Erie Febrian ◽  
S.C. Djen Amar

<div><p class="1eAbstract-text">This study aims to analyze the factors that influence the attitudes and intentions of Indonesian cooperatives, especially in the city of Bandung in using digital financial service platform. The test conducted in this study is to examine the relationship between Perceived Usefulness, Perceived Ease of Use, Knowledge, Trust and Perceived Risk on Attitudes and Intentions, which are tested partially and simultaneously. The method of analysis of this research uses quantitative and qualitative approaches in the form of descriptive - verification. Hypothesis testing uses Partial Least Square (PLS) analysis with a sample of 100 respondents from 70 cooperatives conducting savings and loan activities in the city of Bandung.� The results of the analysis of research data indicate that Knowledge and Trust have a significant positive effect on Attitude and Intention. Perception of Use only has a significant positive effect on attitude. While Perception of Ease and Risk does not have a significant positive effect on Attitude and Intention. The results indicate that Knowledge and Trust have a significant positive effect on Attitude and Intention. Perceived Usefulness only has a significant positive effect on Attitude. While Perceived Ease of Use and Risk does not have a significant positive effect on both Attitude and Intention. Simultaneously all variables X explain 77.9% of Attitude and 86.5% of Intention.</p></div>


2020 ◽  
Vol 17 (2) ◽  
Author(s):  
Hendra Prasetya ◽  
Scenda Erka Putra

The problem examined in this study is whether the perceived ease of use, perceived benefits and perceived risk partially have asignificant effect on the interest in using electronic money in Surabaya. This study aims to determine the significance of the effect of perceived ease to use, perceived benefits and perceived risk of interest in using electronic money in Surabaya. There are three independent variable studied, namely perceived ease to use, perceived benefits and perceived risk. The dependent variable is interest in using. The population is people in Surabaya who know electronic money. Determination of the sample using purposive sampling with criteria at minimal 18 year old and using electronic money. The number sample processed was 94 samples. The analysis technique uses multiple linear regression analysis. The hypothesis testing using t test. The result is that perceived ease of use and perceived benefits partially have a significant positive effect and risk perception has a significant negative effect on interest in using electronic money in Surabaya. The implication is that electronic money issuers should continue to innovate electronic money by increasing or adding service features found in application on smartphones and making their operation easier and opening more places to fill electronic money. Public understanding of electronic money needs to be improved again.


IJAcc ◽  
2020 ◽  
Vol 1 (1) ◽  
pp. 53-59
Author(s):  
Mardiana Mardiana ◽  
Pipit Nursaputri ◽  
Ria Dwi I’zzaty

The purpose of this research is to examine the factors affecting interests of taxpayers in using efiling facility. The independent variables of this research are perceived usefulness, perceived ease of use, security and privacy, complexity, readiness technology taxpayers information and human resources. Data used in this research is primary data by using questionnaires. Respondent are the Individual Taxpayers who used e-filing.This research used multiple linear regression analysis that involved 108 respondents. The results show that: (1) perceived usefulness affects positively the intention to use E-filing, (2) perceived ease of use affects positively the intention to use E-Filing, (3) security and privacy affects positively the intention to use E-Filing, (4) complexity affects negatively the intention to use E-filing, (5) Readiness Technology Taxpayers Information affects positively the intention to use E-Filing (6) Human Resources affects positively the intention to use E-Filing


2021 ◽  
Vol 17 (12) ◽  
Author(s):  
Felix Joseph Chille ◽  
France Aloyce Shayo ◽  
Nasra Shokat Kara

This paper focuses on identifying the factors affecting customer’s adoption of mobile marketing by examining the effects of perceived usefulness, perceived ease of use, and perceived customer’s knowledge in the telecommunications industry of Tanzania. The study extended the Technology Acceptance Model (TAM), with Diffusion of Innovation Theory (DOI), in predicting the customer’s mobile marketing adoption. Survey strategy was employed in data collection by administering the structured questionnaires and collected data using multi stage sampling on 406 respondents in Dar es Salaam. After then, it was analyzed using factor analysis, correlation analysis, and multiple linear regression analysis. Findings indicated that perceived usefulness, perceived ease of use, and perceived customer knowledge have significant and positive influence on the adoption of mobile marketing in the telecommunication industry in Tanzania. The study contributes to telecommunication practitioners with the integrated theoretical framework, which suggest that telecommunication practitioners need to develop mobile platforms that are easy to use, useful in solving customers’ problems and in designing products whose benefits are easily understood by customers. Through holistic mobile marketing approach, this study makes parsimonious contribution to knowledge by using few variables in predicting the customer’s adoption of mobile marketing in Telecommunication industry in Tanzania.


2018 ◽  
Vol 8 (1) ◽  
Author(s):  
Andi Dewi Mentari ◽  
Aniek Maschudah Ilfitriah

Mobile banking is a banking facility that uses mobile communication tools such as mobile phones. Mobile banking services provide convenience for customers to perform banking transactions such as check balances, transfer between accounts and bill payments and know the history of transactions made by users. This study aims to analyze the influence of Awareness, Transaction Speed, Security, Perceived Usefulness with Perceived Ease of Use Media to Adoption of m-banking BRI Makassar Raya. The sample used in this research is customer of m-banking BRI customer in Makassar Raya. The number of samples used in the study were 100 respondents who distributed directly and using purposive sampling technique. Data analysis using smartPLS program (Partial Least Square) version 2.0. The result of the research shows that the awareness variable has negative effect not significant to BRI m-banking Adoption, Transaction Speed has a significant positive effect on BRI m-banking Adoption, Security has positive significant effect on BRI m-banking Adoption, Perceived Usefulness has no significant effect to m -banking BRI, Perceived Usefulness has a significant negative effect on Perceived Ease of Use and Perceived  Ease of Use has a significant positive effect on m-banking Adoption


2021 ◽  
Vol 17 (2) ◽  
Author(s):  
Budiyanto Budiyanto ◽  
Dewi Pangestuning Utami

Increasing advanced technology makes online shopping continue to grow from time to time. An easy, simple way to shop, and even consumers can get cheaper prices compared to traditional shops, is indeed a choice for consumers. Very high internet speed also supports the rapid e-commerce business in Indonesia. The purposes of this study is 1) the effect of trust on perceived usefulness, 2) the effect of trust on perceived ease of use, 3) the effect of trust on perceived risk, 4) the effect of trust on intention to transact, 5) the effect of perceived usefulness on intention to transact, 6) the effect of perceived ease of use on the intention to transact and 7) the effect of perceived risk on the intention to transact.Population in this study is all consumers who use Tokopedia marketplace. The sample of this study amounted to 120 people. The sampling technique used in this research is purposive sampling. Testing the hypothesis used multiple linear regression. The results show that 1) trust has a significant positive effect on perceived usefulness, 2) trust has a significant positive effect on perceived ease of use, 3) trust has a significant negative effect on perceived risk, 4) trust has a significant positive effect on intention to transact, 5) perceived usefulness has a significant positive effect on intention to transact, 6) perceived ease of use has a significant positive effect on intention to transact, 7) perceived risk is significant negative on intention to transact.Keywords: trust, perceived usefulness, perceived ease of use, perceived risk, intention to transact, tokopedia 


Sign in / Sign up

Export Citation Format

Share Document