scholarly journals BUSINESS MODEL CANVAS PERUSAHAAN PENGOLAH RUMPUT LAUT

2018 ◽  
Vol 8 (1) ◽  
pp. 1-16
Author(s):  
Ammar Fathin Mahdi ◽  
Lukman Mohammad Baga

Winner Perkasa Indonesia Unggul is a SME that sells product based on seaweed processing. The enterprise is trying to improve their business activity on seaweed processing products. The purposes of this research are to identify the existing business model at the enterprise, to evaluate the model, and to generate a new business model prototype with the Business Model Canvas method analysis. This research  is a case study on a company, and conducted in March-May 2016. The data used are primary data in the form of interviews and internal company data, while qualitative analysis used to evaluate the business model, and the SWOT analysis method used to help generating new business model prototype. The results of this research were two alternative of business model prototype for the enterprise’s development in the future. The first alternative is trying to classify new customer segment, and followed by creating the new value proposition. With the additional of new customer segment and the new value proposition, it caused the enterprise to extend the channels by optimalizing technologies, and eventually increase the revenue stream of the enterprise. The second alternative is trying to increase the customer relationship by creating the new value proposition. It will raise the opportunity to make an alliance or partnership for helping the business activity of the enterprise. However, the changes on some parts of the business model will affect the enterprise’s cost structure.

2021 ◽  
Vol 5 (2) ◽  
pp. 285
Author(s):  
Wiwik Widiyanti

Javasbabyboo merupakan salah satu usaha jasa penyewaan mainan yang terletak di Kebumen Jawa Tengah. Sasaran pelanggan dari Javasbabyboo saat ini adalah ibu yang mempunyai anak di bawah 5 tahun anak balita, yang mau berhemat, tidak sempat meluangkan waktu untuk memperhatikan perawatan mainan dalam jangka panjang, tidak mempunyai tempat penyimpanan khusus mainan, dan  ingin memberikan variasi permainan kepada anak. Selama pandemi ini omset Javasbabyboo cenderung menurun, hal inilah yang menjadi alasan pada penelitian ini sehingga diharapkan akan mendapatkan strategi bisnis yang baru dengan menggunakan Business Model Canvas (BMC) sebagai alat bantunya. Penelitian ini termasuk dalam penelitian kualitatif, dengan menggunakan data primer pada 34 responden dari pelanggan Javasbabybo yang dipilih secara purposive serta data sekunder berupa laporan operasional tahun 2018 – 2020. Penelitian ini diawali dengan mengidentifikasi Business Model Canvas (BMC) yang sedang berjalan, kemudian menganalisa Strenght, Weakness, Opportunity, Threat (SWOT) dan yang terakhir menentukan BMC perbaikan berdasarkan analisa dari BMC yang sedang berjalan dan analisis SWOT. Diperoleh hasil penelitian bahwa BMC yang sedang berjalan sudah cukup baik, tetapi perlu adanya penambahan item pada BMC perbaikan. Penambahan item tersebut terletak pada produk baru yang disewakan dan diadakan yaitu perlengkapan ibu menyusui dan kreasi event kompetisi permainan untuk anak balita pada value proposition. Penambahan tersebut tentunya berpengaruh pada elemen-elemen yang lain sehingga pada akhirnya akan penambahan sumber penghasilan yaitu disamping dari penyewaan mainan juga dari penyewaan perlengkapan ibu menyusui dan pendaftaran event kompetisi permainan anak balita. Adapun implikasi dari penelitian ini adalah adanya BMC yang sedang berjalan disertai analisa SWOT yang tajam menghasilkan BMC perbaikan yang dapat digunakan oleh pemilik Javasbabyboo sebagai pedoman dalam menentukan kebijakan untuk meningkatkan pendapatan dari usaha ini. Javasbabyboo is a toy rental service business located in Kebumen, Central Java. The current target customers of Javasbabyboo are mothers who have children under 5 years old, who want to save money, don't have time to pay attention to toy care in the long term, don't have a special toy storage area, and want to provide a variety of games for children. During this pandemic, the turnover of Javasbabyboo tends to decrease, this is the reason for this research so that it is hoped that it will get a new business strategy using the Business Model Canvas (BMC) as a tool. This research is included in qualitative research, using primary data on 34 respondents from Javasbabybo customers who were selected purposively as well as secondary data in the form of operational reports for 2018 - 2020. This research begins by identifying the ongoing Business Model Canvas (BMC), then analyzing the Strengths. , Weakness, Opportunity, Threat (SWOT) and finally determine the BMC improvement based on the analysis of the ongoing BMC and SWOT analysis. The results of the research show that the current BMC is quite good, but it is necessary to add items to the improvement BMC. The addition of these items lies in the new products that are rented and held, namely nursing mother equipment and the creation of game competition events for toddlers in the value proposition. These additions certainly affect other elements so that in the end there will be additional sources of income, apart from toy rental, also from rental of equipment for breastfeeding mothers and registration of toddler game competition events. The implication of this research is that there is an ongoing BMC accompanied by a sharp SWOT analysis resulting in improved BMC that can be used by Javasbabyboo owners as a guide in determining policies to increase income from this business..


2019 ◽  
Vol 13 (01) ◽  
pp. 42
Author(s):  
Novitha Herawati ◽  
Triana Lindriati ◽  
Ida Bagus Suryaningrat

Business model canvas (BMC) is a strategic management and lean start-up template for developing new or documenting existing business models. It is a visual chart with elements describing a firm's or product's value proposition, infrastructure, customers, and finances. It assists firms in their aligning activities by illustrating potential trade-offs. Business model canvas focuses on the idea of creating value in a business. The purpose of implementation of BMC was to determined the best business planning of fried edamame, when it applied to the industry or MSMEs (Micro, Small and Medium Enterprises). The method in the research used descriptive method, while the data analysis used qualitative analysis. Primary data collection was obtained from interviews.  Analysis was done by compiling the initial hypothesis, hypothesis testing and verification of business model canvas (BMC). The results showed that the business model strategy for fried edamame products in the value proposition component were crispy, natural, labeled and applied good cooking oil for use. The customer segment component were the buyers of the entire Jember Regency including men and women over 20 years old with middle income. Components of revenue streams were fried edamame product sales, sale of unused oil, and sale of edamame peel to farmers, while the component channels were direct selling and retailers for fried edamame product. Keywords: business model, fried edamame, strategy, value proposition


Author(s):  
Prori Vitaliano Latief ◽  
Rizal Syarief ◽  
Rokhani Hasbullah

The competition of oil and gas industri in Indonesia is very tight. To get survive from the competition; the company has to develop their technology. Nowadays, technological advancement have salient roles in improving the company's business. PT Pertaminan Retail is a large oil and gas company in Indonesia. This study analyzed the design of e-commerce business development models from PT Pertamina Retail called MyPertamina. The method of the study is descriptive analysis and using business model canvas (BMC), the Delphi method, SWOT (Strenghts, weakness, opportunities, & threats), and the Blue Ocean Strategy. The datas in this study were secondary dan primary data. The secondary data obtained from the literature study and the primary data was by interviewing six informants. The research period starts from November to December 2018. The results of mapping the initial business model that used BMC, showed several aspects such as: customer segments, value propositions, channels, revenue streams, key resources, key activities, key partners, and costs structure. Environmental analysis used the Delphi method and the result was key trend value was 25.48%, industri strength was 25.19%, market strengths was 24.78%, and macroeconomic strengths was 24.55%. MyPertamina's internal environment influenced by product aspects, infrastructure management, customer interface, and financial aspect. The results of the SWOT analysis of nine BMC unsurts showed that the highest strength was the key partnership and the lowest strength was customer relationship. Meanwhile, the biggest opportunity was value proposition and the lowest opportunity was cost structure. The highest threat was customer segment, and the lowest threat was key partners. The business development model in this research focused on customer segment, key partnership, and value proposition, unsurts developed using the blue ocean strategy method.


2021 ◽  
Vol 11 (2) ◽  
pp. 122-132
Author(s):  
Nanda Putri Astari ◽  
Rita Nurmalina

PT Crowde Membangun Bangsa is a financial technology company that offers capital services for agricultural activities. With the concept of peer to peer lending (P2P), the company functions as a platform are to bring investors and customers together. To continue to grow and face competition in the future, PT Crowde Membangun Bangsa requires preparation and improvement of business models. This study aims to (1) map the business model applied at PT Crowde Membangun Bangsa, (2) Identify strengths, weaknesses, opportunities, and threats of the nine elements of the Business Model Canvas based on PT Crowde Build the Nation, (3) Formulate alternative Business Model strategies The right canvas to be applied to PT Crowde Membangun Bangsa. The data collection method is carried out by direct observation and using the qualitative method. The conclusion of this study is the improvement in the new Business Model Canvas, especially in the customer segment elements by adding plantations as a new segment and beef cattle commodities as an improvement to existing segments so that the company's targets are met, improvements in these elements need to be supported by improvements in other elements. namely reactivating individual investors as additional corporate financial key resources, additional types of loan facilities to increase the value proposition, and optimizing the use of technology in customer relationship elements and key activities so that additional consumer segments are followed by maximum service and efficient key activities.


2021 ◽  
Vol 17 (1) ◽  
pp. 54
Author(s):  
Muchammad Ramelan

The high competition in the coffee shop business and promising opportunities make Neira coffee shops able to adapt and develop their business. This study aimed to evaluate the business strategy of the Neira coffee shop with a canvas model business approach as well as to design a new business model through five porter analysis and SWOT analysis including identification of internal and external factors. This research used descriptive qualitative research with an independent interview method. The results of this research showed that the development of a business model in seven blocks on the canvas business model, namely the development of the customer segment was a type of professional worker or entrepreneur. The development got in the customer relationship is push notification email/ WhatsApp; in the revenue streams development is a consignment fee; in the key resources is a customer database; in the key activity is a continuous online promotion; in the key partnership is partnering with bakery shops, and in the cost structure is the cost of developing innovation.


CAKRAWALA ◽  
2018 ◽  
Vol 12 (1) ◽  
Author(s):  
Rahma Asiela

Gapoktan merupakan suatu kelembagaan pada sektor pertanian untuk memfasilitasi para petani dalam melakukan usaha agribisnis atas prinsip kebersamaan dan kemitraan. Peran yang dijalankan mempunyai fungsi yang tertera dalam Peraturan Menteri Pertanian, yaitu a.) Unit usaha penyedia sarana dan prasarana produksi; b.) Unit usahatani; c.) Unit usahatani pengolahan; d.) Unit usahatani Pemasaran;  e.) Unit usahatani keuangan mikro (simpan-pinjam).  Realisasi dalam menjalankan fungsional tersebut tidak sesuai dengan fungsional yang ada. Gapoktan Sumber Rejeki hanya menjadi sebuah wadah penyaluran program dari Pemerintah, selain itu Gapoktan Sumber Rejeki mengalami permasalahan dengan adanya dana bantuan pinjaman dari PPL yang  tidak ada transparansi penggunaan sehingga tidak bisa untuk mengembalikan dana pinjaman tersebut. Jenis penelitian yang digunakan dalam penelitian ini adalah studi kasus dengan pendekatan kualitatif. Hasil penelitian ini menunjukkan bahwa pada existing business model yang dijalankan  terdapat building blocks yang kosong seperti Customer Relationship, dan Key Partner serta tengkulak sebagai customer yang mengikat dan merugikan bagi petani. Hal ini peneliti menciptakan new business model yang cocok melalui tool Business model Canvas dalam mengembangkan bisnis Gapoktan Sumber Rejeki. Customer segment nantinya akan menyasar pasar Business to Business, seperti restaurant, catering, dan hotel dengan keinginan kontinuitas produk sayur dan buah dengan harga yang sesuai. Sedangkan customer relationship dengan adanya connection dan speed dapat menjaga apa yang diinginkan oleh customer. Aktivitas yang dijalankan dalam memenuhi kebutuhan produksi para petani dengan bekerjasama Dinas Pertanian dan Perusahaan Pupuk. Hal baru dalam revenue stream, adanya sumber dana dari CSR akan lebih mempermudah permasalahan yang sering dirasakan di sektor pertanian, yaitu permodalan.


2019 ◽  
Vol 2 ◽  
pp. 386
Author(s):  
Benarda Benarda ◽  
Listya Sugiyarti ◽  
Sri Nitta Crissiana Wirya Atmaja ◽  
Wiwit Irawati ◽  
Anis Syamsu Rizal ◽  
...  

Business in the field of fisheries faced a variety of obstacles, in order to maintain the continuity of their businesses demanding fish cultivating groups in Jampang village Bogor, be able to make various improvements and innovations in improving their performances. As a manifestation of Community Service, the purpose of this research was to help fish cultivating groups formulated new business models. The research data was primary data obtained directly from the results of interviews and Focus Group Discussions with members of the fish cultivating group. The analytical tool used was Business Model Canvass with nine elements and SWOT Analysis. This research was focused on creating new business models with the Business Model Canvas (BMC) approach by looking at businesses through nine elements, namely: (1) Customer segmentation, (2) Value Propositions, (3) Channels, (4) Customer relationships, (5) Revenue streams, (6) Key Resources, (7) Key Activities, (8) Key Partnerships, and (9) Cost Structure. The results indicated that the business model that had been carried out by the Fish Cultivating Group found weaknesses in the nine elements of Business Model Canvas (BMC), therefore it was necessary to improve all elements


2021 ◽  
Vol 6 (6) ◽  
pp. 3065
Author(s):  
Teuku Ghalib Muadzan ◽  
Bernardus Yuliarto Nugroho

Seiring dengan perkembangan teknologi dan internet, proses pengumpulan dana menjadi lebih modern dengan ruang lingkup yang lebih besar yang dikenal dengan istilah crowdfunding. Terlebih dengan munculnya perusahan-perusahan yang fokus pada financial technology dan meningkatnya minat investasi pada generasi millenial, crowdfunding khususnya yang berbasis investasi menjadi salah satu tujuan investasi yang menarik. Santara sebagai perusahaan equity crowdfunding pertama berizin OJK berusaha membuat platform investasi dengan tujuan pengembangan UKM yang ada di Indonesia. Penelitian ini bertujuan untuk mengetahui gambaran model bisnis Santara saat ini dengan Business Model Canvas dan memberikan rekomendasi Business Model Canvas yang baru untuk ditawarkan ke Santara. Metode penelitian ini menggunakan mixed methods dengan model desain concurrent embedded. Teknik pengumpulan data kualitatif dengan melakukan wawancara dengan 5 narasumber dan kuantitatif dengan menyebarkan kuesioner kepada 8 narasumber di Santara. Teknik analisis data menggunakan reduction, data display, conclusion serta analisis SWOT dari hasil kuesioner dengan menggunakan Skala Likert. Hasil penelitian ini menunjukkan bahwa dari sembilan blok Business Model Canvas ada tujuh blok Business Model Canvas yaitu customer segment, value proposition, channel, customer relationship, key activity, key partnership dan cost structure yang ada penambahan pada blok bangunan masing-masing.


2021 ◽  
Vol 1 (2) ◽  
pp. 73-80
Author(s):  
Mariana Simanjuntak

The purpose of this research is to design service design, design a canvas business model (BMC) based on the design of services that have been designed and know the role of society. The required data is divided into two, namely primary data and secondary data. Primary data was obtained by conducting interviews and observations to tourists, managers and the community around Siregar Aek Nalas. Primary data obtained such as access, amenities, safety and security, processes, physical or digital artifacts, stakeholders/stakeholders, and Village Tourism services. Secondary data is obtained by conducting literature studies. The strategy carried out to develop Siregar Aek Nalas is the design of Service Dominant Logic (SDL) by creating a map of tourist travel before the visit, during the visit and the completion of the visit from the primary data obtained then carried out the design of the canvas model business with the presence of nine components customer segment, value proposition, channel, customer relationship, revenue stream, key of resource, key of activities, key of partnership and cost structure. Service Design is done by co-creation of tourist travel map before visit, during visit and completion of visit. The creation of a tourist travel map is based on eight programs.


2020 ◽  
Vol 4 (2) ◽  
pp. 180-196
Author(s):  
Maziyah Mazza Basya ◽  
Rafi Setya Iqbal Pratama ◽  
Muhammad Iqbal Surya Pratikto

Penelitian ini bertujuan untuk menjelaskan strategi pengembangan Fintech syariah dalam menghadapi persaingan bisnis dengan kompetitor lain. Peneliatian ini menggunakan metode kualitatif dengan pendekatan Business Model Canvas (BMC) yang membahas teori atau mencari referensi yang relevan dengan topik yang di angkat. Peneliti ini menemukan bahwa dalam mengembangkan perusahaan fintech syariah di era disruptif saat ini, harus mempunyai model bisnis yang akan menjadi pondasi dasar dalam menjalankan bisnis berbasis teknologi. Model bisnis tersebut adalah model bisnis kanvas yang memiliki sembilan bagian bangunan, diantaranya: key partnership, key resources, key activities, value proposition, customer segment, customer relationship, channels, cost structure, revenue stream. Namun dalam syariah menambah satu bagian bangunan yaitu syariah compliance. Berdasarkan dari pengelohaan atas pembagian bangunan meemberikan hasil atas strategi pengembangan fintech syariah.


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