scholarly journals Leveraging the Rhetorical Energies of Machines: COVID-19, Misinformation, and Persuasive Labor

2021 ◽  
Vol 3 ◽  
pp. 11-26
Author(s):  
Miles Coleman

The rampant misinformation amid the COVID-19 pandemic demonstrates an obvious need for persuasion. This article draws on the fields of digital rhetoric and rhetoric of science, technology, and medicine to explore the persuasive threats and opportunities machine communicators pose to public health. As a specific case, Alexa and the machine’s performative similarities to the Oracle at Delphi are tracked alongside the voice-based assistant’s further resonances with the discourses of expert systems to develop an account of the machine’s rhetorical energies. From here, machine communicators are discussed as optimal deliverers of inoculations against misinformation in light of the fact that their performances are attended by rhetorical energies that can enliven persuasions against misinformation.

2019 ◽  
pp. 453-456
Author(s):  
J. Lloyd Michener ◽  
Craig W. Thomas

Over the last few years, this chapter explains, the role of training and the workforce has moved from the position of not a primary concern to an important factor in public health issues. Part of the shift was the result of the rapid growth of community partnerships, making the opportunity to include learners more than an isolated possibility. Another was the infrequent presence of learners, training programs, or professional schools in the partnerships, even though many were occurring in the neighborhoods around the professional schools and programs. And a large part was the eagerness of the learners themselves. However, as this next section of chapters will explain, the voice of students and residents in the health improvement process has not yet reached full force.


2018 ◽  
Vol 51 (2) ◽  
pp. 357-377
Author(s):  
Elize Massard da Fonseca ◽  
Kenneth Shadlen ◽  
Francisco Inácio Bastos

AbstractBrazil has encouraged an ambitious set of policies towards the pharmaceutical industry, aiming to foster technological development while meeting health requirements. We characterise these efforts, labelled the ‘Complexo Industrial da Saúde’ (Health-Industry Complex, CIS), as an outcome of incremental policy change backed by the sustained efforts of public health professionals within the federal bureaucracy. As experts with a particular vision of the relationship between health, innovation and industry came to dominate key institutions, they increasingly shaped government responses to emerging challenges. Step by step, these professionals first made science and technology essential aspects of Brazil's health policy, and then merged the Ministry of Health's new focus on science, technology and health with industrial policy measures aimed at private firms. We contrast our depiction of these policy changes with a conventional view that relies on a partisan orientation of the executive.


2021 ◽  
pp. 17-37
Author(s):  
Eva Moreda Rodríguez

This chapter focuses on the initial impact of the phonograph in Spain, arguing that, even though the device was rarely seen or heard in the country in its first decade of existence, it contributed to stimulating discussion and speculation that drew upon, and at the same time contributed to shaping, existing national discourses on science, technology, and modernity. At the same time, however, other key elements of the early reception of the phonograph elsewhere, such as the issue of the disembodiment of the voice, remained practically unexplored. The chapter covers the first accounts about the invention of the phonograph published in the Spanish press in 1877 and 1878, the range of demonstrations which took place between 1878 and 1882 at the hands of scientists and entertainers, and, finally, the multifarious discourses (in theatrical writing, juridical literature, and other realms) that emerged around the phonograph and its potential uses.


Sign in / Sign up

Export Citation Format

Share Document