scholarly journals Factor Analysis of Student’s Satisfaction on Brand Image and Positioning of Adventist Higher Education Institution in Southern Asia Pacific Division

2020 ◽  
Vol 11 (12) ◽  
Author(s):  
Francis Hutabarat ◽  
Franklin Hutabarat
Keyword(s):  
Higher Education ◽  
Factor Analysis ◽  
Brand Image ◽  
Education Institution ◽  
Asia Pacific ◽  
Higher Education Institution ◽  
Southern Asia

scholarly journals Approbation of the Decision Making Tendency Inventory in the Russian Sample

2018 ◽  
Vol 26 (3) ◽  
pp. 146-163
Author(s):  
A.Yu. Razvaliaeva
Keyword(s):  
Higher Education ◽  
Decision Making ◽  
Factor Analysis ◽  
Confirmatory Factor Analysis ◽  
Education Institution ◽  
Scale Structure ◽  
Personal Factors ◽  
Higher Education Institution ◽  
Confirmatory Factor ◽  
Ambiguity Intolerance

We present the results of approbating the Decision Making Tendency Inventory (Misuraca et al., 2015) in the Russian sample (N=423, Mage= 25,01, SD = 9,63). The development of H. Simon’s satisficing theory in the current studies is considered. Confirmatory factor analysis confirmed the theoretical three-scale structure of the inventory. We describe the relations between maximizing, minimizing and satisficing scales and personal factors of decision-making, age, and education (its level and difficulty). The study demonstrates that maximizing and satisficing are close tendencies, implemented in case of making important effortful and resource-consuming (e.g., time-consuming) decisions, whereas minimizing is connected to withdrawal from effort and knowledge, avoidant strategies and ambiguity intolerance. The yielded results suggest that satisficing needs to be trained in conditions of high demands for the cognitive sphere such as studying in a higher education institution.

scholarly journals ANALISIS PENGARUH CONSUMER ATTRIBUTES, BRAND AWARENESS ATTRIBUTES, DAN BRAND IMAGE ATTRIBUTES TERHADAP BRAND EQUITY DAN KEPUTUSAN MEMILIH JASA PENDIDIKAN (STUDI KASUS PADA PERGURUAN TINGGI DI BENGKALIS)

2017 ◽  
Vol 5 (1) ◽  
pp. 36
Author(s):  
Dwi Astuti
Keyword(s):  
Higher Education ◽  
Brand Equity ◽  
Brand Image ◽  
Sampling Technique ◽  
Education Institution ◽  
Research Data ◽  
Brand Awareness ◽  
Higher Education Institution ◽  
Decision Choice

Abstract : The purposes of this study were to analyze the influence of consumerattributes, brand awareness attributes, and brand image attributes simultaneously and partially on the brand equity of higher education institution inBengkalis, the effect of brand equity on the decision of choosing a highereducation institution in Bengkalis, and the indirect influence of consumerattributes, brand awareness attributes, dan brand image attributes throughbrand equity toward decision of choosing a higher education institution inBengkalis. The population in this study were all 2,819 active students enrolledat three higher education institutions located in Bengkalis Islands. Thesamples were 100 students with the sampling technique used was Proportionate Stratified Random Sampling. The research data were analyzed usingpath analysis and processed using SPSS for Windows version 17. The result ofanalysis showed that the consumer attributes, brand awareness attributes, andbrand image attributes jointly affect the brand equity of higher education inBengkalis. Individually, There is also an influence of consumer attributes,brand awareness attributes, dan brand image attributes toward brand equity ofhigher education institution in Bengkalis. In addition, the results obtained alsoshowed that there was an influence of brand equity on the decision of choosinga higher education institution in Bengkalis, in which, the higher and the morethe quality of brand equity have will directly increase the consumer's decisionto choose a higher education institution and vice versa. Beside that, The resultof analysis also showed that the better and  higher the quality of brand equity,the better the influence of consumer attributes, brand awareness attributes, danbrand image attributes toward the decision of choosing a higher educationinstitution in Bengkalis.Keywords : Consumer Attributes, Brand Awareness Attributes, Brand ImageAttributes, Brand Equity, Decision Choice.

scholarly journals Communicative Competence in Training Future Language and Literature Teachers

2020 ◽  
Vol 9 (29) ◽  
pp. 530-541
Author(s):  
Ihor Halian ◽  
Olena Halian ◽  
Liudmyla Gusak ◽  
Halyna Bokshan ◽  
Ihor Popovych
Keyword(s):  
Higher Education ◽  
Factor Analysis ◽  
Professional Training ◽  
Communicative Competence ◽  
Personality Development ◽  
Education Institution ◽  
Higher Education Institution ◽  
Language And Literature ◽  
Fear Of Rejection ◽  
Affiliation Motivation

The purpose of the paper is to present the empirical research on the components of communicative competence of future language and literature teachers during their studies at a higher education institution. The need for communication is considered as a basic one in the development of an individual as a social subject of behavior. The study substantiates that interaction with others, emotional and confidential communication is a factor of personality development, the means of improving communicative competence. The research methods: tests with standardized questionnaires and factor analysis. The study examines communicative competence as an element of professional training of future language and literature teachers. Factor analysis was used to determine the structure of communicative competence of future language and literature teachers. The following factor structure was established: (85.54%): F1 “ Communicative intolerance ” (4.069; 23.94%), F2 “ Communicative dominance ” (2.491; 14.65%), F3 “ Communicative anxiety ” (2.219; 13.05%), F4 “ Ethno-social compromise ” (2.119; 12.47%), F5 “ Communicative helplessness ” (1.822; 10.72%), F6 “ Need for communication ” (1.820; 10.71%). The research determines that in the structure of communicative competence of future language and literature teachers communicative tolerance reflects the need and content of communication and the willingness to communicate with others. The paper substantiates that a low level of communicative tolerance is an incentive for self-development in perceptive and interactive areas. It emphasizes that affiliation motivation is an important component of developing communicative tolerance at the stage of professional training at a higher education institution. The study shows that an individual’s need for affiliation during studies in a higher education institution is blocked by fear of rejection, causing different types of communicative intolerance.

How (Not) to Lead Academia

2019 ◽  
Author(s):  
Miguel Abambres
Keyword(s):  
Higher Education ◽  
Time Management ◽  
Social Engagement ◽  
Student Assessment ◽  
Education Institution ◽  
Academic Leadership ◽  
Academic Department ◽  
Higher Education Institution ◽  
Role Assignment ◽  
Professional Career

This work reports several issues found by the author throughout his professional career, concerning academic leadership. Topics like (i) out-of-field teaching/researching, and (ii) time management in faculty hiring or new role assignment, are addressed. Besides, the author describes which fundamental decisions he´d take if he could manage a higher education institution or academic department. The topics covered are crucial for the success of any higher education institution, such as (a) hiring, (b) social engagement, (c) student assessment, (d) open mindedness, (e) prompt communication, (f) passion in work, and (g) freedom / trust.

Students’ and Applicants’ Social Perceptions of the Risks of Educational Environment at Higher Education Institution

2019 ◽  
Vol 28 (11) ◽  
pp. 56-67 ◽  
Author(s):  
A. V. Lyalyuk ◽  
O. R. Tuchina
Keyword(s):  
Higher Education ◽  
Education Institution ◽  
Well Being ◽  
Social Institution ◽  
Educational Environment ◽  
Expert Assessment ◽  
Risk Category ◽  
Subjective Well Being ◽  
Higher Education Institution ◽  
Investigation Methods

Educational system is the most important social institution, which provides the development of a personality and frames his/her worldview and the conception of subjective well-being. Despite the large number of studies on the issue of psychological and pedagogical security of educational environment, the sphere of higher education still remains underexplored. The available empiric material has not received sufficient methodological justification and conceptualization. This article aims to provide the conceptualization of the risk category as applied to the educational environment of a higher education institution, as well as empiric investigation of the risks within the educational environment as viewed by applicants and students.Materials and methods. 213 applicants and 547 students of the Kuban State Technological University took part in the survey. The following investigation methods were used: expert assessment, interview, questioning, content analysis, analysis of means method, cluster analysis and factor analysis.Investigation results. Comparative examination of the manifestation degree of risks within the educational environment as viewed by applicants and students of higher education institution showed significant differences in the assessment of risk by these groups of respondents. From the point of view of applicants, the main risks are connected with social and psychological aspects of the educational environment of a higher education institution, relations within student groups and interaction with teachers, as well as with the issues related to the educational management and leisure arrangement. As viewed by the students, the risks within the educational environment include external and social and psychological risk factors, motivating risks and risks arising from the learning process organization and management and the related issues. Applicants’ notion of the risks within the educational environment of a higher education institution was mainly influenced by information they received from media and by the opinion of their relatives and age mates.Consideration and conclusions. It was proved that the applicants’ idea of the risks within the educational environment of a higher education institution is determined by the opinion of people they know personally, however it changes during the process of studying in higher education institution and acquiring their own experience of being within the environment. The investigation results allow creating a model of psychological and pedagogical security within the educational environment of a higher education institution. This model makes it possible to forecast main risks of the educational environment, their development, and evolvement and find solution to them. 

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