Sociological theorizing as meaning making: the case of ecological modernization theory
In this paper, I propose a novel way to consider sociological theorizing. I argue that the structural analysis method first developed by French anthropologist Claude Lévi-Strauss provides a powerful tool to deconstruct and critique sociological theories. I propose that this method can be used to redefine certain theories not as sets of proposals from which testable hypotheses are to be derived, but rather as different versions of foundational narratives of Western society. Viewed in this way, sociological theorizing contributes to construct the Western cosmology – the body of tales and narratives that explain the creation of the social world, its relationship with nature, and its future direction.As a case in point, I argue that the narrative of ecological modernization can thus be analyzed and deconstructed using the same tools Lévi-Strauss uses to make sense of native American cosmologies. Doing so, I find that the narrative of ecological modernization developed as a mirror image of older tales of modernization, closely associated with the myth of progress – according to which Western society emerged from a state of nature in which no rational division of labour and no private property existed. This inversion transforms the myth of creation at the heart of the modern Western cosmology into a utopian narrative that finds considerable political traction with a certain part of the business elite and associated organic intellectuals, interested in maintaining existing relations of production and power.