scholarly journals Urban and Rural Sustainability: Divergent Concepts and Their Consequences for Marketing

2021 ◽  
Vol 2 ◽  
Author(s):  
Katrin Zulauf ◽  
Ralf Wagner
Keyword(s):  
Rural Areas ◽  
Urban Areas ◽  
Rural Sustainability ◽  
Rural Environments ◽  
Rural And Urban ◽  
Wide Range ◽  
Sustainable Marketing ◽  
Research Questions ◽  
Urban And Rural Areas ◽  
Value Belief Norm Theory

Most sustainability innovations are adapted to the needs of urban areas. These innovations are either not offered at all in rural areas (e.g., car sharing) or require massive effort and restrictions to be usable or effective (e.g., ride sharing). Delving deeper than the description scholarly research needs to clarify consumers' conceptualization of sustainability in urban and rural areas. Notably, the extent to which sustainable innovations are adopted and their associated adoption dynamics with the consequences for marketers, consumers and society differ between urban and rural. Two research questions are pressing: (i) How do conceptualizations of sustainability differ between rural and urban living consumers? (ii) Which consequences for sustainable marketing management arise from differences and similarities of upstream innovations with downstream dynamics in urban and rural areas? Despite the wide range of previous research, the question of whether consumers living in urban and rural areas have a similar understanding of “sustainability” has not been comprehensively addressed. We consider the literature on both the intention-action gap in sustainability and Value-Belief-Norm Theory. This provides researchers with guidance to reveal divergences in values, motives and enablers for sustainability among people in urban and rural areas. Studies that deepen the understanding of how innovative service and product offers need to be designed to the specificities of urban and rural environments, contribute to clarifying consumers' intention-action gap.

Komparácia pro-poor rastu vo vidieckych a mestských oblastiach Indonézie

2021 ◽  
Author(s):  
Barbora Frličková
Keyword(s):  
Rural Areas ◽  
Urban Areas ◽  
Poor People ◽  
Average Income ◽  
Poor Growth ◽  
Rural And Urban Areas ◽  
Rural And Urban ◽  
Poverty And Inequality ◽  
Partial Period ◽  
Urban And Rural Areas

The paper analyses construction and use of a selected indicator of pro-poor growth – the rate of pro-poor growth. It further explains the interpretation of this indicator in absolute and relative terms and indicates how economic growth affects poverty and inequality. The selected indicator is applied to the example of Indonesia and compares pro-poor growth in urban and rural areas of the country, examines regional disparities in terms of pro-poor growth for the period 1996–2019. From the absolute interpretation, pro-poor growth is observed in both urban and rural areas over the whole period. In relative terms, results of pro-poor growth for the first partial period (1996–2000) differ. While there was a relative pro-poor growth in the rural areas, there was a strong pro-poor growth in the cities with a significant decline in inequality observed (incomes of poor people increased while the average income of the whole population dropped). Indonesia achieved trickle-down growth in both rural and urban areas in two remaining periods (2000–2010 and 2010–2019).

Damage assessment mapping of rural environments; integration of SAR and Optical data

2021 ◽  
Author(s):  
Shiran Havivi ◽  
Stanley R. Rotman ◽  
Dan G. Blumberg ◽  
Shimrit Maman
Keyword(s):  
Natural Disaster ◽  
Rural Areas ◽  
Urban Areas ◽  
Damage Assessment ◽  
Vegetation Index ◽  
Urban Environments ◽  
Optical Data ◽  
Damage Level ◽  
Rural Environments ◽  
Rural And Urban

<p>The damage caused by a natural disaster in rural areas differs in nature, extent, landscape and in structure, from the damage in urban environments. Previous and current studies focus mainly on mapping damaged structures in urban areas after catastrophe events such as an earthquake or tsunami. Yet, research focusing on the damage level or its distribution in rural areas is absent. In order to apply an emergency response and for effective disaster management, it is necessary to understand and characterize the nature of the damage in each different environment. </p><p>Havivi et al. (2018), published a damage assessment algorithm that makes use of SAR images combined with optical data, for rapid mapping and compiling a damage assessment map following a natural disaster. The affected areas are analyzed using interferometric SAR (InSAR) coherence. To overcome the loss of coherence caused by changes in vegetation, optical images are used to produce a mask by computing the Normalized Difference Vegetation Index (NDVI) and removing the vegetated area from the scene. Due to the differences in geomorphological settings and landuse\landcover between rural and urban settlements, the above algorithm is modified and adjusted by inserting the Modified Normalized Difference Water Index (MNDWI) to better suit rural environments and their unique response after a disaster. MNDWI is used for detection, identification and extraction of waterbodies (such as irrigation canals, streams, rivers, lakes, etc.), allowing their removal which causes lack of coherence at the post stage of the event. Furthermore, it is used as an indicator for highlighting prone regions that might be severely affected pre disaster event. Thresholds are determined for the co-event coherence map (≤ 0.5), the NDVI (≥ 0.4) and the MNDWI (≥ 0), and the three layers are combined into one. Based on the combined map, a damage assessment map is generated. </p><p>As a case study, this algorithm was applied to the areas affected by multi-hazard event, following the Sulawesi earthquake and subsequent tsunami in Palu, Indonesia, which occurred on September 28th, 2018. High-resolution COSMO-SkyMed images pre and post the event, alongside a Sentinel-2 image pre- event are used as inputs. The output damage assessment map provides a quantitative assessment and spatial distribution of the damage in both the rural and urban environments. The results highlight the applicability of the algorithm for a variety of disaster events and sensors. In addition, the results enhance the contribution of the water component to the analysis pre and post the event in rural areas. Thus, while in urban regions the spatial extent of the damage will occur in its proximity to the coastline or the fault, rural regions, even in significant distance will experience extensive damage due secondary hazards as liquefaction processes.     </p>

scholarly journals Urban rats have less variable, higher protein diets

2018 ◽  
Vol 285 (1889) ◽  
pp. 20181441 ◽  
Author(s):  
E. Guiry ◽  
M. Buckley
Keyword(s):  
Urban Ecology ◽  
Rural Areas ◽  
Urban Areas ◽  
Conservation Strategies ◽  
Human Society ◽  
Animal Management ◽  
Wide Range ◽  
Brown Rat ◽  
Dietary Niche ◽  
Urban And Rural Areas

Over the past 1000 years, rats ( Rattus spp.) have become one of the most successful and prolific pests in human society. Despite their cosmopolitan distribution across six continents and ubiquity throughout the world's cities, rat urban ecology remains poorly understood. We investigate the role of human foods in brown rat ( Rattus norvegicus ) diets in urban and rural areas over a 100 year period ( ca AD 1790–1890) in Toronto, Canada using stable carbon ( δ 13 C) and nitrogen ( δ 15 N) isotope analyses of archaeological remains. We found that rat diets from urban sites were of higher quality and were more homogeneous and stable over time. By contrast, in rural areas, they show a wide range of dietary niche specializations that directly overlap, and probably competed, with native omnivorous and herbivorous species. These results demonstrate a link between rodent diets and human population density, providing, to our knowledge, the first long-term dietary perspective on the relative value of different types of human settlements as rodent habitat. This study highlights the potential of using the historical and archaeological record to provide a retrospective on the urban ecology of commensal and synanthropic animals that could be useful for improving animal management and conservation strategies in urban areas.

scholarly journals ALS Curriculum Implementation for Juvenile Delinquents in Urban and Rural Areas in the Philippines: A Comparative Analysis

2020 ◽  
Vol 1 (1) ◽  
pp. 1-14
Author(s):  
Vandon Borela
Keyword(s):  
Rural Areas ◽  
Juvenile Delinquents ◽  
Urban Areas ◽  
The Philippines ◽  
Learning System ◽  
Structured Interviews ◽  
Alternative Learning ◽  
Rural And Urban Areas ◽  
Rural And Urban ◽  
Urban And Rural Areas

Purpose: The aim of this research study is to evaluate the implementation of Alternative Learning System (ALS) curriculum offered to juvenile delinquents in urban and rural areas in the Philippines. The study also aims to determine whether the current education programs meet the needs of the juvenile delinquents with reference to Juvenile delinquency acts. The study is an attempt to highlight the aspects of Alternative Learning System (ALS) that should be developed.  Approach/Methodology/Design: The study is qualitative and conducted in Marikina City and Rizal province, the Philippines. This study used exploratory study analysis. The respondents are the Alternative Learning System (ALS) teachers. For data collection, three semi-structured interviews were employed and the respondents’ answers were categorized using analytical coding to compare and analyze the implementation of the ALS curriculum for juvenile delinquents. Findings: The interpretation and analysis of the data collected shows that the ALS teachers from both the rural and urban areas have the same experiences on the implementation of the ALS program for juvenile delinquents in terms of curriculum, instruction and assessment. Furthermore, the teachers gave an emphasis that once the juvenile delinquents undergo the program, they are given a new hope and new direction in life to pursue their dreams. Lastly, the teachers from both areas have the same suggestions for the improvement of the implementation of the program, such as additional funds for the development of quality learning materials, increasing the number of learning centers, and designing various forms of assessment.  Practical Implications: The study will contribute positively to the understanding of Alternative learning System. The significance of this study lies in the comparison of the alternative learning system curriculum and how it is implemented to the juvenile delinquents in urban and in rural areas. Originality/value: This study engages ALS teachers in assessing the ALS curriculum, reflecting actual experiences to meet the expectations and needs of the juvenile delinquents.

Rural Area Emotional Disturbance Service Delivery: Problems and Future Directions

1983 ◽  
Vol 8 (2) ◽  
pp. 113-119
Author(s):  
Paul L. Beare ◽  
Evelyn C. Lynch
Keyword(s):  
Service Delivery ◽  
Emotional Disturbance ◽  
Rural Areas ◽  
Urban Areas ◽  
Directors Of Special Education ◽  
Rural And Urban Areas ◽  
Rural And Urban ◽  
Problems And Solutions ◽  
The Status ◽  
Urban And Rural Areas

This study investigated the status of Emotional Disturbance (ED) service delivery in rural and urban areas of three midwestern states. Information was gathered from directors of special education. Urban and rural areas were compared on level and types of services, and training and license of the involved teachers. Additional data were collected concerning the directors' perception of service delivery problems and solutions. Generally, rural areas were found to have more severe problems than urban areas in service delivery. Suggestions were offered to help alleviate delivery problems.

A comparison of foraging by Eptesicus fuscus (Chiroptera: Vespertilionidae) in urban and rural environments

1985 ◽  
Vol 63 (2) ◽  
pp. 263-266 ◽  
Author(s):  
J. F. Geggie ◽  
M. B. Fenton
Keyword(s):  
Rural Areas ◽  
Urban Areas ◽  
Eptesicus Fuscus ◽  
Urban Setting ◽  
Foraging Activity ◽  
Radio Tracking ◽  
Urban Habitats ◽  
Rural Environments ◽  
Rural And Urban ◽  
Time Away

We compared the foraging activity of populations of Eptesicus fuscus in rural and urban settings in eastern Ontario and western Quebec by monitoring their echolocation calls and by radio tracking individuals during the summer of 1980. Foraging was detected in all of the rural and urban habitats we monitored. There were no significant differences in the levels of foraging activity over different urban habitats, but the overall foraging rates were significantly higher in the rural than in the urban areas. Foraging in rural areas was significantly higher in residential zones and over water and was less common in parkland and farmland. Bats in rural areas foraged among aggregations of insects at lights, a pattern of behaviour not seen among urban bats. Differences in foraging rates and the fact that rural bats spent significantly less time away from their roosts suggest that prey density was lower in the urban setting. Although urban habitats appear to provide E. fuscus with a wealth of roosting sites, food supplies are lower there.

scholarly journals The Influence of Information Services on Public Transport Behavior of Urban and Rural Residents

2019 ◽  
Vol 11 (19) ◽  
pp. 5454
Author(s):  
Xuemei Zhou ◽  
Jiahui Liang ◽  
Xiangfeng Ji ◽  
Caitlin Cottrill
Keyword(s):  
Public Transport ◽  
Rural Areas ◽  
Urban Areas ◽  
Information Service ◽  
Rural Residents ◽  
Rural And Urban Areas ◽  
Transport Behavior ◽  
Urban And Rural Residents ◽  
Rural And Urban ◽  
Urban And Rural Areas

Rural and urban areas are mainly connected by public transport in China. The characteristics of the trips of local residents in rural and urban areas are different; therefore, the demand for public transport information services is different. Based on the revealed data, a structural equation model is applied to examine the critical factors affecting the behavior of urban and rural residents in choosing public transport in the Beidaihe District, Qinhuangdao City, China. The effect of information service factors on public transport behavior of urban and rural residents is obtained. The influence level of public transport information service on public transport behavior of urban and rural residents before and during travel is discussed. This study provides valuable insights to improving public transport services between urban and rural areas of China, which can attract more residents to use public transport and promotes sustainable development between urban and rural areas.

scholarly journals Rural and urban prevalence of sexual assault against women in an African population

2019 ◽  
Vol 18 (3) ◽  
pp. 628-635
Author(s):  
Adeleke NA ◽  
Adebimpe WO ◽  
Farinloye EO ◽  
Olowookere AS
Keyword(s):  
Sexual Assault ◽  
Urban Area ◽  
Rural Area ◽  
Rural Women ◽  
Rural Areas ◽  
Urban Areas ◽  
Medical Science ◽  
Public Health Issue ◽  
Rural And Urban ◽  
Urban And Rural Areas

Background: Sexual assault is about the most dehumanizing form of gender based violence against women worldwide. Nigeria and many other countries in Africa do not have National data on women sexual assault. This survey is aimed at generating data on sexual assault against women in Osun state, Nigeria. Objective: To determine the patterns of sexual assault against women in Urban and Rural areas of Osun State in South western Nigeria. Methodology: A cross section survey using interviewer administered questionnaire was carried out among selected 1,200 women aged 15 years and above in urban and rural areas, between August and December 2014. The questionnaire was patterned after WHO Multi-country study on women’s health and domestic violence data instrument. The data were analyzed using SPSS version 17.0. Results: Mean age of the respondents was 23.75 ±(13.22) years in rural area, in the urban area it was 27.69 ±(10.23) years. 46 % and 54 % were married in urban and rural areas respectively. The prevalence of completed rape was 10.0 % in urban and 9.2 % in rural, while that of attempted rape was 31.4 % and 20.0 % in the urban and rural area respectively. Women in the rural areas experienced repeat sexual assault and suffered non-genital injuries more the in urban area. Having partner and living in urban area were associated with female sexual assault. Conclusions: Sexual assault against women constitutes public health issue in Osun state with rural women incurring greater negative health consequences. Primary prevention strategies should focus at young men and women in both rural and urban areas of the state. Bangladesh Journal of Medical Science Vol.18(3) 2019 p.628-635

scholarly journals The Effect of Location on the Value of Ornamental Trees Using the Example of a Green Space in Lublin

2019 ◽  
Vol 27 (4) ◽  
pp. 53-61
Author(s):  
Eugenia Czernyszewicz ◽  
Małgorzata Szymańska ◽  
Beata Żuraw ◽  
Katarzyna Leziak
Keyword(s):  
Rural Areas ◽  
Urban Areas ◽  
Growth Conditions ◽  
Health Resort ◽  
Rural And Urban Areas ◽  
Valuation Method ◽  
Rural And Urban ◽  
Historic Areas ◽  
Urban And Rural Areas ◽  
Ornamental Trees

Abstract This paper examines and identifies, using a specific example, how the location of trees influences their value. For the valuation of trees outside a forest area, appraisers often employ methods recommended for estimating forest stands, which significantly reduces the value of trees and valued properties. The tree-valuation method developed by SZCZEPANOWSKA et al. (2010) was used in our study. First, we compiled an inventory of trees located on plots intended for expropriation. The study covered all specimens with trunk circumferences of over 25 centimetres, which amounted to a total of 76 trees. We considered the value of the trees in the conditions of the actual location, which means that our calculations included house gardens in the city and the values of the same trees in hypothetical growth conditions: tree stands in rural and urban areas, green spaces in urban and rural areas, housing estates, roads and streets (both urban and rural), and historic areas, health resorts and health-resort protection zones. Our study has shown that the tree valuation method based on differentiating coefficients is a very useful tool for establishing the value of trees in outlying areas.

scholarly journals Functional links between rural and urban areas in the territory of the city of Banja Luka and the perspective of their development

2020 ◽  
Vol 4 (2) ◽  
pp. 49-62
Author(s):  
Milan Tomić ◽  
Sandra Rover ◽  
Bojan Pejović ◽  
Nina Uremović
Keyword(s):  
Urban Environment ◽  
Rural Areas ◽  
Urban Areas ◽  
Urban Environments ◽  
Urban Center ◽  
Rural And Urban Areas ◽  
Rural And Urban ◽  
Political Dimensions ◽  
Urban And Rural Areas ◽  
Banja Luka

Different types of interactions between rural and urban areas have the effect of improving economic, social, cultural and political dimensions in both areas, separating these two areas by their type of activity. Rural and urban types of regions have different resources and means that can be used in a complementary way. In rural-urban interaction there is a possibility of occurrence of conflict of interest of these two areas. This kind of conflict should be overcome when applying the partnership approach between rural and urban areas. The types of rural areas, depending on the proximity of the urban center and the functions of these areas, are divided into suburban, agricultural and remote type areas. By determining the functions of each type of area, the type and intensity of the interactions of rural areas with the urban center are presented. Rural entrepreneurs are able to bridge rural-urban differences, possessing certain market knowledge and descriptions of the characteristics of urban environments, while benefiting from their position. Rural entrepreneurs' interaction with the urban environment can contribute to sustainable economic relations between citizens in urban and rural areas. This paper presents the results of research related to determining the functions of certain areas, their strengths, unused and utilized resources, the frequency of interaction with the urban environment and the perspectives of suburban, agricultural and remote type areas in the context of interaction with the urban environment.

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